PRINCIPLES OF
SPEECH WRITING
Nationalians!
At the end of the lesson, students
are expected to:
-Understand the principles of speech
-Create an outline
-Appreciate the importance of principles
of speech writing
Nationalians!
Mini Speech Challenge:
LOOKING FOR A VOLUNTEER to
be given a light-hearted topic for a
mini speech. You will have 2
minutes to outline a 1-minute
speech, including a catchy opening,
2 main points, and a closing
statement.
SPEECH WRITING is
an art of conveying
message to your audience.
How do you define principles?
PRINCIPLES OF SPEECH WRITING
PRINCIPLES OF
SPEECH WRITING
refer to fundamental
guidelines that help
create effective and
compelling speeches.
PRINCIPLES OF SPEECH WRITING
✓ Choosing the Topic
✓ Analyzing the Audience
✓ Sourcing the Information
✓ Outlining and Organizing the Speech
Content
If you were to speak in front of an
audience, how would you choose
your topic?
1. CHOOSING A TOPIC
❑ It is important to select a topic you
understand well, is of interest to you, and
can be explained to your audience easily.
CHOOSING A TOPIC
Ask some questions like:
❑ Is the topic interesting to my
audience?
❑ Is it timely and relevant?
❑ Are there available sources of CRITICAL
MINDFUL
information on it?
CAREFUL
You have been asked to give a speech at your
graduation ceremony. You want to choose a topic that
resonates with your experiences and is engaging for
your classmates. Which topic would best meet the
criteria of being well-understood, interesting, and easily
explainable?
A. The Role of Social Media in Shaping Our
College Experience
B. The Importance of Financial Literacy for
Young Adults
C. Exploring Different Cultures Through Food
D. The Future of Renewable Energy
Technologies
You have been asked to give a speech at your
graduation ceremony. You want to choose a topic that
resonates with your experiences and is engaging for
your classmates. Which topic would best meet the
criteria of being well-understood, interesting, and easily
explainable?
A. The Role of Social Media in Shaping Our
College Experience
B. The Importance of Financial Literacy for
Young Adults
C. Exploring Different Cultures Through Food
D. The Future of Renewable Energy
Technologies
CHOOSING A TOPIC
❑ Your topic is your focal point so
make it more specific by
narrowing.
Topic Narrowed Topic
Health and Wellness A Lighthearted Look at the Most
Awkward Moments We’ve All
Experienced While Working Out.
Technology in our lives The Evolution of Communication:
How Technology Transformed Our
Interactions
Environmental Awareness "Be the Change: Why Every Small
Action Counts in the Fight Against
Climate Change."
Now, take 2 minutes to collaborate
with your seatmate and come up
with 1 topic with a more specific
focus!
What factors should you consider
when analyzing your audience?
2. Analyzing the audience
❑ It means looking into the profile of your
target audience. You need to do this so
that your speech will fit or match your
audience.
DEMOGRAPHIC
PROFILE
TRADITION SOCIAL STATUS
RELIGIOUS
BELIEFS
AFFILIATION
CULTURE GENDER
ANALYZING THE
AUDIENCE
You are preparing to give a speech at a senior high
school assembly. To ensure your message resonates
with the students, what should you do to analyze your
audience effectively?
A. Use complex vocabulary and academic
jargon to sound more impressive
B. Consider the students' interests,
experiences, and challenges they face at
this stage in their lives
C. Focus solely on topics that appeal to the
teachers and school staff
D. Assume all students have the same
perspective on social issues and current
events
You are preparing to give a speech at a senior high
school assembly. To ensure your message resonates
with the students, what should you do to analyze your
audience effectively?
A. Use complex vocabulary and academic
jargon to sound more impressive
B. Consider the students' interests,
experiences, and challenges they face at
this stage in their lives
C. Focus solely on topics that appeal to the
teachers and school staff
D. Assume all students have the same
perspective on social issues and current
events
Where do you typically find
information?
3. SOURCING THE
INFORMATION
❑ It is the part where you
collect information from
sources about your topic.
Cite your sources!
✓ Interview
✓ Video documentaries
✓ Reading materials
✓ Internet
You are assigned to give a presentation on climate
change, and you need to gather information from
credible sources. What should you do to effectively
source your information?
A. Use random online articles without
checking their credibility
B. Consult scientific journals, government
reports, and reputable environmental
organizations
C. Rely solely on social media posts and
opinions from friends
D. Only use information from
documentaries without verifying the
facts
You are assigned to give a presentation on climate
change, and you need to gather information from
credible sources. What should you do to effectively
source your information?
A. Use random online articles without
checking their credibility
B. Consult scientific journals, government
reports, and reputable environmental
organizations
C. Rely solely on social media posts and
opinions from friends
D. Only use information from
documentaries without verifying the
facts
How do you
feel about
living here?
If this were
your room,
how would
you clean it
up?
Now that the
room is all
cleaned up,
how do you
feel about it?
Why is it
important to
keep an
orderly room?
How do you put your ideas in
order?
Similar to a room, a speech must be
organized and neat to keep audience’s
focus and enable them to comprehend
the information being conveyed.
OUTLINE
4. OUTLINING AND
ORGANIZING A
SPEECH CONTENT
❑ A hierarchical list of ideas can
help you arrange your thoughts
to make it easy for you to write
- hierarchical your speech in an organized
representation
of the content
way.
❑ You can use a table format or a
of the speech
list format.
ELEMENTS OF A SPEECH
OUTLINE
- thesis statement
- it has a hook that
1. INTRODUCTION captures audience’s
attention.
- main ideas that
2. BODY support the thesis
statement
- call to action with
3. CONCLUSION summary of the content.
How important are principles in
speech writing?
GROUP ACTIVITY!
• Draft a simple outline based on
Steve Jobs’ speech at Stanford
University (2005).
• Video is 10-minute long so pay
close attention to take down
notes!
Criteria for Outline:
Format – 10 points
Content and Development – 10 points
Thank You!
