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Erq 15

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Erq 15

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Evaluate one model of memory.

(Multi-Store Model of memory: Atkinson & Shiffrin, HM, Glanzer &


Cunitz)

Define relevant terms in the studies/question

Multi store model- model of memory that assumed there are 3 units of memory.

Name the BEHAVIOR you are referencing and how it helps to answer the question. (i.e. depression,
memory, trust, disgust, etc.) Memory

Give the TWO (2) studies you will use and their respective aim, procedure, and results

Murdock

Aim: To investigate the effects of list length and presentation rate on the Serial Position Curve.

Procedure: Used different list lengths and presentation rates with psychology students. Participants
recalled words immediately after presentation.

Results: Found consistent primacy and recency effects across all conditions, with the greatest number of
words recalled at the beginning and end of lists. The asymptote was most evident with longer lists.

Glanzer and Cunitz

Aim: To investigate the effect of delay on the recency effect.

Procedure: Used immediate recall and delayed recall 10 seconds, 30 seconds conditions after presenting
15 word lists to people. Participants recalled words either immediately or after a distraction task.

Results: Showed both primacy and recency effects in immediate recall. With a 10 second, there was a
reduction in the recency effect, and with a 30-second delay, the recency effect disappeared entirely.

Evaluate
i.Either the studies themselves (strengths and limitations) or
ii.Evaluate the research method (strengths and limitations) when relevant to the question

Evaluation:

Strengths:

Both studies used controlled laboratory settings which means more validity

Murdock used a large sample size so more generalizable

Limitations:

Murdock only measured immediate recall, doesn’t go into long term memory

Glanzer and Cunitz relied on army men as participants which reduces generalizability.

e. Link the relevant parts of the study back to the question, take a position or construct an argumentt
These studies provide talk about the Serial Position Effect, demonstrating the roles
of rehearsal, short term memory, and long term memory. Murdock's findings
support Atkinson and Shiffrin's Multi-store Model by showing primacy and recency
effects. Glanzer and Cunitz's research highlights how time delay can change the
recency effect. Overall, these studies contribute to the understanding we have of
how memory processes and the organization of information in the brain.

Assumptions of sociocultural approach:


Culture influences behavior
Humans are social animals and have basic need of belonging
Community and things of that nature
Hunting and gathering
Behavior influenced by others even when belief of acting independently
Situational factors play important role in human behavior.
Individual and social self.
I belong to IB
Topics:
Conformity
Social identity theory
Social cognitive theory
Conformity:
Social comparison: tendency to compare to others inorder to validate our own
Information social influence, theneed for certainty, when engage in social
comparison in order to find how to behave/
Normative social influence\
Need for belonging, depends on others to survive

The Asch conformity experiment


Confederate:

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