Business Proposal : Franchise

“NUTRIQUICK”
Summative Assessment (G9)

By: Charlynn, Reina, Michelle

EXECUTIVE SUMMARY

Nutriquick strives to accommodate a community of peoples, particularly the individuals with a busy
lifestyle, a traveler, and more. Through serving convenience, affordable prepared meals. Nutriquick is a
Franchise company, owned and mainly operated by a group of individuals which are: Reina Cintya,
Charlynn Priscilia, and Michelle Tong Li Xian, all of whom have relevant business expertise. The group
members, who are also the owners, are in charge of directing day-to-day operations, negotiating
contracts with companies, and managing employees. As leaders, we ensure our clients' happiness.
Furthermore, we prioritize speed and efficiency to reduce customer wait time while serving exceptional,
balanced healthy meals via a range of options such as dine-in, deliveries, take-out, and drive-through.
The Singapore Business Review reports that it is one of Asia Pacific's busiest and most overworked
countries. With this opportunity, Singaporeans will be able to enjoy balanced meals with shorter wait
times than at unhealthy fast food restaurants, and we will be able to open our first location. There are
many different sorts of fast food franchise enterprises around the world today, particularly in Singapore,
a well-known international country. Nonetheless, our company has years of business experience and
professional knowledge of nutrition sciences, and our one-of-a-kind quick-service offering ensures
satisfied customers and provides healthy meals. With all of this in mind, our estimated revenue for the first
year is in the $60,000 level, with a 10% annual growth rate. Each franchise will cost between $50,000
and $1 million, depending on the situation. The money earned will be distributed in the range of 5 to
10%. Despite this, our company's startup charge is $250,000.

OBJECTIVES
I. Vision
Nutriquick's primary goal is to deliver a wholesome meal in a timely manner. In order to guarantee the
health and wellbeing of its customers, Nutriquick has a very clear goal which is to deliver ingredients that
are sourced responsibly and freshly. Also for Nutriquick to be well-known internationally, and one of the
best chosen fast food restaurants.

II. Mission
The goal of Nutriquick is to guarantee the health and wellbeing of everyone, therefore it is NutriQuick
mission to create several fast food franchises not just in Singapore but also globally to guarantee that
their patrons are served a wholesome and well-balanced meal. Busy people, busy regions, and busy
nations need an invigorating lunch to stay focused.

To achieve this, the company will ensure to produce a healthy balanced menu for consumers, develop a
strong branding identity, as well as developing efficient operations. Which includes, training for
employees, quality chefs, fresh products and resources and more.

BUSINESS ACTIVITY

I. Our Identity
The picture above is our company's logo. This represents dining in our business, which provides healthy,
balanced fast food options. Based on the logo, a sandwich and a drink represent foods and beverages that
give sufficient nutrition and vitamins. The color green signifies many types of greens, and is frequently
associated with something healthy, organic, and fresh. Meanwhile, the color red indicates fruits, namely
an apple, which serves as a perfect representation of our beverages manufactured from genuine fruits.
Finally, the tagline “Healthy Eats, Fast Feats” implies that very quick and simple methods or practices
that can help you maintain a balanced diet without requiring a lot of time or effort. These are minor but
effective lifestyle modifications or behaviors that can help you eat healthier.

II. Benefits of this Business

This company attempts to serve well-prepared meals, allowing customers to enjoy healthy balanced meals
with minimal waiting time. Unlike other fast food restaurants that serve fried foods with carbonated
drinks, ours offers a healthier option by replacing them with healthier alternatives, such as warm baked
chickens and potato wedges, and smoothies or juices for drinks instead of carbonated beverages. Our food
establishments can also offer pastries, such as sandwiches, as meals.

III. Company’s Structure

IV. Roles and Responsibilities

A) President / CEO : A franchise owner is the principal decision maker and is
capable of developing strategic plans. The owner must also oversee daily operations and be in
charge of financial management. Additionally, the president and owner are responsible for
recruiting, training, and ensuring that the team is aligned with the objectives. In addition to
developing a good relationship, research and learn about current trends and rivals, as well as
community involvement.

B) Vice President : Ensuring business operations and practices are following the
franchise company agreement, leading the franchise company initiatives, ensuring brand
standards, maximizing profitability, as well as helping the owner into contributing to developing
strategic plans. Moreover, they are also the ones to direct and coordinate the overall franchise
operations in the organization.

C) Financial Department : Responsible for keeping daily records and ensuring the
accuracy of the company's financial records. This encompasses accounting, reporting, accounts
receivable and payable, payroll, cash receipts, cash management, and investments.

D) Franchising Department : The franchising section seeks to support and teach franchisees
in order to help them create successful businesses. They also ensure the franchisee that they will
meet franchise operational standards, discover company expansion prospects, and expand
operations. This section is frequently in charge of settling franchisee problems, compiling
periodical reports, and doing marketing analyses.

E) Manufacturing Department : The ultimate goal of the manufacturing department is to

oversee the overall production process of goods in factories or plants. They ensure the overall
quality meets expectations or standards, inspections of safety and compliance of the product, the
cost management or negotiations, inventory management, as well as ensuring the deliveries are on
time.

F) Marketing Communication : The responsibilities of a marketing communication manager

encompasses maintaining knowledge about the market trends, representing the brands,
developing marketing materials (advertisements), coordination within other businesses, tracking
and analyzing the campaign success, as well as overseeing and managing the marketing budget.

G) Franchisor : The Franchisor's responsibilities include franchisee selection,

product distribution for franchisees, business format for franchisees, financial support,
maintaining brand integrity and satisfying standards, employee training, and brand name control.

H) Franchisee : Franchisees are usually the ones who make contracts with the
franchisor, recruit workers, and manage the location. A franchisee carries the financial risk of
their franchised business and pays the franchisor. In exchange for this money, the franchisor
grants the franchisee the right to sell products or services under the franchisor's brand or system
for a limited time.
 I) Sales Associate : Sales associates are often expected to provide excellent service,
keep the area clean and welcoming for customers, stock and market products, and handle the cash
register. Franchisees want their store personnel to be dependable, honest, and friendly to
consumers.

CONCLUSION

In summary, NutriQuick is a worldwide brand committed to changing fast food by emphasizing

wellbeing and health. Our obvious goal, shared by our many locations worldwide, is to offer tasty,
wholesome, and easily accessible meals that promote a well-rounded way of living. When you're in a
rush, you might prefer fast food chains because there are usually long waits outside of restaurants.
However, most fast food chains don't offer the nutrients you need to keep up with your hectic schedule.
We're not sure you'll have enough energy to keep up with your busy schedule if you choose NutriQuick
for your supper. In contrast to other fast food restaurants which offer frying items with carbonated drinks,
ours provides a healthier option by substituting healthier alternatives. We place a strong emphasis on
premium products, environmentally friendly operations, and outstanding client service. NutriQuick wants
to be a leader in rethinking fast food for a better, healthier world by making healthy eating simple and
pleasurable.

**Few things are made up to made them appear more realistic**