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Workshop On Business Simulation

This document discusses business simulations as an effective teaching tool for experiential learning. It provides an overview of a proposed workshop on business simulation that will allow participants to gain hands-on experience launching and managing a virtual company. The 3-day workshop aims to develop strategic thinking, cross-functional decision making skills, and an understanding of business dynamics and the impact of decisions through an online business simulation game.

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541 views

Workshop On Business Simulation

This document discusses business simulations as an effective teaching tool for experiential learning. It provides an overview of a proposed workshop on business simulation that will allow participants to gain hands-on experience launching and managing a virtual company. The 3-day workshop aims to develop strategic thinking, cross-functional decision making skills, and an understanding of business dynamics and the impact of decisions through an online business simulation game.

Uploaded by

shrutdev
Copyright
© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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Workshop on Business Simulation

Business Simulations are a form of combative training where participants pit their entrepreneurial business skills against those of formidable opponents under the watchful eye of a training coach. A simulation is an experiential learning exercise in which students practice the design, implementation, and control of business strategies. They worry about the applications, not the definitions, of business concepts, principles, and methods. Decisions do not occur sequentially but simultaneously and interactively, just as they do in the business world. The paramount objective is to help students internalize business thought through the practice of business decision making. Colleges of Business Administration are under continuing pressure to develop innovative courses to meet demands from the business community. At the same time, faculty members are facing increasing challenges in adopting innovative technologies because of the amount of risk and effort involved. Findings from an empirical study demonstrate that the students perceived the simulation course as a viable alternative to the lecture-based pedagogy. - Journal of Marketing Education, April 2007, Vol-29, No-1, pp. 25-33 Interesting lectures, hands-on lab sessions and relevant case studies are the necessary elements of a well designed business course curriculum. But isn't this mix missing one essential ingredient? What is the one thing that most college classes can't provide? Experience Business simulations allow students to apply the newly acquired theoretical knowledge in a simulated business world. They gain hands-on managerial experience by running their own business. They experiment with strategies and compete with other companies. As the students make realistic business decisions and analyze the results of their actions, the important business principles become a part of their natural thinking. Peter Senge, author of The Fifth Discipline believes that human beings learn best from experience, particularly when feedback from actions is rapid and unambiguous. Business simulations are effective teaching tools. Learning activities that resemble real business circumstances foster better transfer of learning. Experts assert that students learn more effectively because students find simulations engaging. Students expend more effort when using simulations and more persistently pursue simulation goals because simulations are enjoyable to play, interesting, and build confidence. Games involve iteratively playing through analysis-decision-result cycles that provide instant and accurate assessment of performance throughout the exercise.

Objective & Learning Outcomes


Objective of Workshop To train in Entrepreneurship and Business Strategy through hands-on experience in launching and managing a company in the virtual world; through the use of Online Business Simulator.

Workshop on Business Simulation


Learning Outcomes Develop strategic perspective to business education and understand cross-functional decision making. Develop deeper understanding of business environment its impact on business strategy and tactics. Learn the dynamics of business in the context of international business Develop understanding of leadership and team dynamics. Develop expertise in analysis, forecast, and performance evaluation. Sandeep Vij, Ph.D. Dr. Vij is Business Simulation Evangelist. He has been associated with various management institutes including UBS Chandigarh, APJ Institute of Management, DAV, LKC and Lovely Professional University. He has more than 18 years of experience in academics, research and industry. He specialized in Strategic Management from Strategic Management Forum (SMF) based at IIM Lucknow. He teaches Strategic Management and conducts workshops on Entrepreneurship, Business Plan, Business Analysis, Case Study Method and Business Simulation. He has attended FDPs and Conferences at IIMB, IIMA, MDI, IIFT, IIMC, IIMK, IIMI and IIML, is a passionate researcher and is amongst the top authors in SSRN database. He has handled advanced business simulation games like MARKETPLACE, SMARTSIMS, INDUSTRY MASTERS, INDUSTRAT, CESIM, KNOLSKAPE and GOVENTURE ANYBUSINESS. He has trained more than 1000 MBA students, 100 faculty members and 150 corporate executives in Business Simulation. He can be reached at [email protected]

Workshop Details
Eligibility Students/Faculty members/Managers from all functional areas- Finance, Marketing, HR, Operations and Strategy are eligible for the workshop. Duration 20 hours spread over 3 Days Pre Requisites 1. A good hall with provision of LCD projector, speakers and minimum 2 cordless mikes. 2. Computer/Laptop with each participant with good internet connectivity. 3. Arrangement of Lunch and tea/coffee at/near the workshop venue, for all the participants. 4. Arrangement of travel and accommodation for the trainer. 5. Arrangement of printing of certificates for successful participants. JOIN Business Simulation in India Group for more information at: http://www.linkedin.com/groups?mostPopular=&gid=3912466

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