The Diets of Companion Cats in Aotearoa New Zealand
The Diets of Companion Cats in Aotearoa New Zealand
Article
The Diets of Companion Cats in Aotearoa New Zealand:
Identification of Obesity Risk Factors
Rachel Forrest 1, * , Leena Awawdeh 1, *, Fiona Esam 2 , Maria Pearson 1 and Natalie Waran 1
                                          1   Eastern Institute of Technology, Hawke’s Bay, 501 Gloucester Street, Taradale, Napier 4112, New Zealand;
                                              [email protected] (M.P.); [email protected] (N.W.)
                                          2   Companion Animals New Zealand, Wellington 6141, New Zealand; [email protected]
                                          *   Correspondence: [email protected] (R.F.); [email protected] (L.A.); Tel.: +64-6974-8000 (R.F. & L.A.)
                                          Simple Summary: Currently, there is a paucity of studies exploring the behaviours of people living
                                          in Aotearoa New Zealand regarding their responsibilities as pet owners and the factors that may
                                          influence these behaviours. In order to improve pet management and, in turn, animal welfare, we
                                          need to understand the factors that contribute to why humans behave the way they do towards their
                                          animals so that we can implement effective behaviour change programmes to benefit animal welfare.
                                          The current study aims to explore what companion cats in Aotearoa New Zealand are being fed
                                          and identify possible owner-related risk factors for developing obesity in cats. Identifying these risk
                                          factors may assist in developing future research and new approaches to obesity prevention in cats
                                          that focus on positive behaviour changes in their owners.
                                          Abstract: One in four New Zealand cats are overweight or obese, conditions associated with poor
                                health outcomes. As part of an online survey that was conducted from January 2019 to March 2019,
         
                                          NZ residents aged ≥18 years were asked demographic questions along with questions related to the
Citation: Forrest, R.; Awawdeh, L.;       body condition, breed and diet of their cat/s. From the responses, possible owner-related risk factors
Esam, F.; Pearson, M.; Waran, N. The      for developing obesity were identified. Of the respondents, 65.5% (n = 1537) owned cat/s; the owners
Diets of Companion Cats in Aotearoa       being more likely to be female, live rurally, or live with children. Most of the respondents fed their
New Zealand: Identification of
                                          cat/s biscuits from the supermarket (63%) and wet food (57%). Almost half (45%) fed their cat/s
Obesity Risk Factors. Animals 2021,
                                          specialised food from a pet shop or veterinary clinic and gave them treats, with 31% of respondents
11, 2881. https://doi.org/10.3390/
                                          feeding their cat/s raw meat. Feeding cats a variety of food types may make it difficult to estimate
ani11102881
                                          the appropriate amount of each needed to avoid excess caloric intake. In addition, approximately
Academic Editor: Leonardo Leonardi
                                          30% of the respondents did not agree with the correct body condition statement, revealing a need for
                                          owner education. These findings highlight important areas of cat nutrition requiring future research
Received: 31 August 2021                  to better inform the development of healthy weight interventions for NZ cats.
Accepted: 30 September 2021
Published: 2 October 2021                 Keywords: body condition; cats; companion animal; diet; feline; food; New Zealand; obesity; pet
                         adaptations to a diet mainly comprised of prey [4]. Some studies have reported a positive
                         association between the overall health of domesticated cats and the quality and type of
                         nutrition provided [5,6]. Therefore, the type and quality of cat diet may influence cat
                         welfare and overall general health, disease status, and even their longevity [7]. Cat obesity
                         has been associated with many health conditions, including osteoarthritis, diabetes, and
                         some types of cancer [8]. In NZ, it is estimated that one in four cats is overweight or
                         obese [9].
                               Obesity results from excess energy consumption relative to expenditure. As animals
                         are generally entirely reliant upon their owner for their nutrition, the ability of that human
                         to understand when their animal is becoming overweight/obese and take appropriate
                         action is critical. Numerous studies have reported that cat owners under- rather than
                         overestimate their cat’s body condition score, and therefore, cannot recognise that their
                         cat is overweight/obese [10]. Body condition scoring (BCS) is a widely used, practical
                         method that has been validated in cats to classify animals according to their level of body
                         fat [11]. Variability in reporting an accurate BCS has been reported between cat owners and
                         veterinary professionals, with studies suggesting that cat owners regularly underestimate
                         BCS [10,12,13].
                               An increase in domestic cat obesity has been reported worldwide [10,14,15], which
                         is highly concerning for cat welfare. Historically, in 1970, 6.5–12% of cats were reported
                         to be obese and/or overweight [16]. Two decades later, the prevalence of overweight
                         and/or obesity has increased to 18.9–52% in domestic cats in the USA, England, Canada
                         and Australia [13,17–19]. A similar pattern of cats being overweight/obese has been
                         reported in NZ [13]. In 1993, 26% of domestic cats were reported to be overweight and/or
                         obese in the North Island compared to 63% in 2007 [13,20]. Although some of the studies
                         recognised a similar obesity pattern in human populations, the exact association was
                         not characterised [14,21]. Although there are a large number of studies regarding the
                         prevalence and risk factors associated with human obesity, studies addressing this in cats
                         are scarcer.
                               According to Companion Animal New Zealand (CANZ) (2020), cats are the most
                         popular companion animal in NZ, with 41% of households sharing their home with at least
                         one cat and 1.219 million cats in households across the country. Cat ownership was found
                         to be highest among females (43%), people living outside of Wellington and Auckland
                         in the North Island (48%) and in rural areas generally across NZ (52%), households with
                         adults between 45 and 54 years of age (53%), children at home (48%), a higher income
                         bracket (46%), and that are NZ European (46%). Māori households were less likely to have
                         a cat/s (36%). The current study aims to explore what companion cats in NZ are being
                         fed and identify possible owner-related risk factors for the development of obesity in cats.
                         This information will help inform interventions aimed at maintaining a healthy weight in
                         pet cats.
                             The survey asked the following demographic and cat diet- and body condition-specific
                         questions:
                         •    Are you: Female, Male, Gender diverse?
                         •    To which ethnic group do you belong? Tick as many as apply: NZ European, Other
                              European, Māori, Samoan, Cook Island Māori, Tongan, Niuean, Chinese, Indian,
                              Don’t know, Other (please specify)
                         •    To which age range do you belong? 18–24 years, 25–34 years, 35–44 years, 45–54 years,
                              55–64 years, 65–74 years, 75–84 years, 85 years and over
                         •    In which region do you currently live? Northland, Auckland, Bay of Plenty, Waikato,
                              Taranaki, Gisborne, Hawke’s Bay, Manawatu-Wanganui, Wellington, Nelson, Marlbor-
                              ough, Tasman, West Coast, Canterbury, Otago, Southland, Other (please specify)
                         •    In the last 12 months, what was your total household income? Less than $14,000,
                              $14,001–48,000, $48,001–70,000, $70,001–100,000, Over $100,000, Would rather not say
                         •    What is your highest completed qualification? National Certificate level 1, National
                              Certificate level 2, National Certificate level 3, National Certificate level 4, Trade
                              certificate, Diploma or Certificate level 5, Advanced trade certificate, Diploma or
                              Certificate level 6, Teachers Certificate or Diploma, Nursing Diploma, Bachelor Degree,
                              Bachelor (Hons), Postgraduate Certificate/Diploma, Master’s Degree, PhD, Other
                              (please specify)
                         •    Including yourself, how many adults (over 18 years of age) live at your usual address?
                              0, 1, 2, 3, Other (please specify)
                         •    How many children under 18 years of age live at your usual address? 0, 1, 2, 3, 4, 5,
                              Other (please specify)
                         •    Were you born in New Zealand? Yes, No
                         •    Where were you brought up? Tick as many as apply: In a town or city, On a farm or
                              rurally, On a lifestyle block, Other (please specify)
                         •    Where do you live now? In a town or city, On a farm or rurally, On a lifestyle block,
                              Other (please specify)
                         •    Do you own a cat? Yes, No
                         •    How many cats do you own? 1, 2, 3, 4, Other (please specify)
                         •    My cat is a pedigree. (Selected if it applied)
                         •    What do you feed your cat/s? Tick all that apply: My cat is fed cat biscuits from the
                              supermarket, my cat is fed specialised cat food from a pet shop or vet clinic, My cat is
                              fed raw meat, My cat is fed wet food, My cat is fed table scraps/human food, My cat
                              is fed food that I have cooked for them, My cat is fed treats, Other (please specify)
                         •    Health/Care section. Please choose the option (Strongly agree, Agree, Neutral, Dis-
                              agree, strongly disagree) that most closely describes how you feel about the following
                              statements. Cats should: have a specialised diet from a pet shop or vet clinic; have
                              ribs, hips, and a spine that are not visible but are easily felt; Please provide further
                              explanation if required.
                              With regard to the food type/s fed, in NZ, the phrase cat biscuits refers to dry food or
                         kibble (as opposed to a dry treat) and wet food is typically bought in cans or foil packets
                         and is available as pate or in chunks with jelly, gravy or broth.
                         were analysed using descriptive statistics. Where appropriate, inferential statistics such
                         as correlations (Spearman’s Chi-square), z-tests, and binary logistic regressions were
                         employed to explore the associations between the demographic data and the participant
                         responses to the questions asked. All statistical analyses were carried out using IBM SPSS
                         Statistics (version 25) software.
                              Forward stepwise binary regressions were used to explore if gender (female, male),
                         ethnicity (Māori, NZ European, Other), age (18–24 years, 25–34 years, 35–44 years, 45–54
                         years, 55–64 years, 65–74 years, 75–84 years), income range (<$14,000, $14,001–48,000,
                         $48,001–70,000, $70,001–100,000, >$100,000), qualification level (1–10), being brought up
                         rurally (yes, no), currently living in a town (yes, no), the number of children, and or the
                         number of adults present in the household impacted on cat ownership or were associated
                         with an owner’s choice of diet for their cat/s.
                              For each of the Health/Care statements, cross-tabulations along with Chi-square and
                         z-tests (α = 0.05) were used to explore if the respondent answer choices were associated
                         with gender, ethnicity, age range, household income bracket, qualification level, whether
                         or not they had a child or children, whether or not they had a rural upbringing, or whether
                         they were currently living in a town/city.
                              Any owner-related risk factors that were identified were compared to any demo-
                         graphic factors that were found to impact on cat ownership.
                         3. Results
                         3.1. Demographic Description of the Respondents
                               Nationally, 2744 people responded to the online survey. A description of the demo-
                         graphics of these respondents can be found in the Furry whānau wellbeing: Working with
                         local communities for positive pet welfare outcomes report prepared for the NZCAT [2]. In short,
                         92.3% of the respondents were female, and the majority of the respondents identified as NZ
                         European (83.4%), with 8.3% (n = 229) of respondents identifying as Māori. Māori are the
                         indigenous people of NZ. All age ranges were represented by both males and females, and
                         by Māori and non-Māori, with a decline in respondent numbers for the older age ranges.
                         New Zealand is divided into 16 regions for local government purposes; however, poor
                         representation of males in some regions meant that this factor could not include in any
                         of the inferential statistical analyses. Of the respondents that disclosed their household
                         income (n = 2251), there was a relatively even distribution across the income brackets above
                         14 K, and there were similar percentages of Māori and NZ European, and male and female
                         respondents, in each. Likewise, there were similar percentages of respondents for each
                         of NZ Qualification Authority (NZQA) levels for Māori and NZ European, and male and
                         female respondents, in each. Of the respondents, 25% indicated that they had lived rurally
                         as a child (had a rural upbringing) and at the time of the survey, 76% of the respondents
                         lived in a town or city. Of those respondents that had a rural upbringing, 68% currently
                         dwelled in a town or city. No differences in the percentage of respondents who had a rural
                         upbringing or town/city dwelling due to ethnicity or gender were observed. How these
                         demographics impacted on the likelihood of owning cat/s is presented in the next section.
                         pets (p < 0.029). For cats, household income level was associated with the number of
                         household cats (p = 0.003) along with the age range (p = 0.024). Bonferroni corrected
                         pairwise comparisons revealed that those with an income under 14 K had more household
                         cats, with those in this income bracket having an average of three cats compared to the
                         two-cat average for each household of the other income brackets. Those respondents in the
                         18–24 years, 75–84 years and 85 plus years of age brackets had an average of one household
                         cat compared to the two-cat average for each of the other age ranges.
      Table 1. Positive responses to the question “Which of these apply to your cat/s?” and factors and or variables that impact
      on the likelihood (odds ratio) of a positive response.
                                                           Number         Percentage
         What Do You Feed Your Cat/s?                                                        Associated Variables and Odds Ratio * (p-Value)
                                                             n                %
                                                                                                         Age range 1.164 (<0.001)
          My cat is fed cat biscuits from
                                                              945             62%                      Qualification level 0.941 (0.026)
                the supermarket
                                                                                                      Number of children 1.330 (<0.001)
                                                                                                          Age range 0.893 (0.008)
  My cat is fed specialised cat food from a pet
                                                              682             45%                     Qualification level 1.102 (<0.001)
                shop or vet clinic
                                                                                                      Number of children 0.756 (<0.001)
                                                                                                      Gender: male/female 0.455 (0.021)
              My cat is fed raw meat                          480             31%
                                                                                                          Age range 1.204 (<0.001)
                                                                                                         Age range 1.207 (<0.001)
              My cat is fed wet food                          871             57%
                                                                                                       Qualification level 0.920 (0.002)
                                                                                                       Household income 0.807 (0.002)
     My cat is fed table scraps/human food                    199             13%                       Number of adults 1.242 (0.016)
                                                                                                       Number of children 1.244 (0.009)
      My cat is fed food that I have cooked                                                               Age range 1.253 (0.025)
                                                              78               5%
                     for them                                                                          Household income 0.745 (0.012)
                                                                                                      Gender: male/female 0.398 (0.003)
                                                                                                          Age range 0.882 (0.003)
                My cat is fed treats                          683             45%
                                                                                                      Number of children 0.704 (<0.001)
                                                                                                      Town/city dwelling 1.389 (0.024)
      * An odds ratio of greater than 1 indicates an increased likelihood of a positive response, whereas an odds ratio of less than one indicates a
      decreased likelihood of a positive response.
                                           Of the 1525 respondents that answered the questions regarding what they feed their
                                      cat/s, 84 provided further comment. Table 2 shows the themes that emerged from these
                                      comments for each food choice with representative quotes. Several respondents pointed out
                                      that good quality and specialised diet cat biscuits could be purchased from the supermarket.
                                      Some of the respondents shared that they had tried food purchased from a pet shop or
                                      veterinary clinic but that it either did not suit their cat/s or was too expensive. Several
                                      comments also highlighted that supermarket cat biscuits were used in combination with
                                      other food types. This theme also emerged in the comments about specialised cat food,
                                      raw meat, and wet food. Raw meat appeared to be occasionally fed and often associated
                                      with the respondent’s own dinner routine. Many of the respondents commented that
                                      they feed their cat/s fish and that their cat/s were hunters and ate whatever prey they
                                      caught. Several respondents highlighted the fact their cat was a thief. Health reasons were
                                      provided as an explanation for providing home-cooked pet food. Treats ranged from being
                                      used as a reward to reinforce desired behaviours to overt spoiling. Wet food was also
                                      indicated to be a treat in some households. Other themes that emerged from comments
                                      highlighted that some owners had cats on different diets due to their specific needs or they
                                      did not feed their cat/s any specific type of diet. Two respondents noted that their cats also
                                      ate dog food.
Animals 2021, 11, 2881                                                                                                                                                               7 of 13
Table 2. Thematic analysis of comments provided about respondents’ cat diets in the 2019 New Zealand Pet Survey.
                                  3.5. Attitudes towards Appropriate Body Condition and Specialised Pet Food
                                       The respondents were asked to indicate their level of agreement with best practice
                                  statements describing appropriate body conditions and another about the need for a
                                  specialised diet. The results are shown in Table 3. The majority of the respondents either
                                  strongly agreed or agreed that cats (70.2%) should have ribs, hips, and a spine that are not
                                  visible. In contrast, those who strongly agreed or agreed with the statement that cats should
                                  have a specialised diet from a pet shop or veterinary clinic were in the minority (Table 3).
                                  Several significant associations were detected (Chi-square p < 0.001). For cats, associations
                                  were observed regarding “should have a specialised diet” with a lower percentage of those
                                  respondents with children either strongly agreeing (6% vs. 9%) or agreeing (13% vs. 19%)
                                  and a higher percentage disagreeing (21% vs. 11%) when compared to the percentage of
                                  respondents who do not have children. Again, the age range also influenced the level
                                  of agreement with a higher percentage for 18–24 and 25–34 year age group respondents
                                  agreeing, and a lower disagreeing and strongly disagree than the 35–44 and 45–54 year
                                  age groups. Additionally, a lower percentage of those in the 18–24 and 25–34 age range
                                  strongly disagreed compared with the 55–64 and 65–74 age ranges.
      Table 3. Percentage of 2019 New Zealand Pet Survey respondents are selecting each level of agreement for the statements
      regarding appropriate body conditions and specialised pet food.
                                  4. Discussion
                                        This study interrogated the relevant data from a recent national survey funded by
                                  the NZ Companion Animals Trust [2] and identified two possible risk factors that may
                                  contribute to companion cats in NZ becoming overweight or obese, namely, incorrect
                                  owner perception of body condition and feeding a varied diet making control of caloric
                                  intake challenging. These factors are discussed in detail below. As is typical of online
                                  surveys, the majority of respondents were female [24,25]. However, previous studies in
                                  NZ have found that “No matter what the companion animal, it is typically the female
                                  household head that takes responsibility for pet food buying and feeding duties”, p. 14 [26].
                                  Thus, the gender bias in this sample was appropriate for this investigation. Nevertheless,
                                  caution must be taken when interpreting the statistical analyses where gender is identified
                                  as a significant factor, with the results highlighting areas of further research. There was
                                  not a representative sample of Māori in the survey respondents, with 8.3% being well
                                  below the 16.7% of the national population estimate in 2020 [27]. While the findings of this
                                  study will help to inform future research areas and the development of a healthy weight
                                  intervention for cats in NZ, research with an indigenous perspective is paramount.
                                        The current study identified incorrect owner perception of body condition as a poten-
                                  tial risk factor for cats becoming overweight or obese. The BCS is a validated scale that
                                  can classify cats into three groups: under-weight (1–3), ideal-weight (4–5) and overweight
                                  and obese (6–9) based on visual observation and palpation of superficial boney promi-
                                  nences [11,28]. A score of 5 is associated with the ability to palpate the ribs with minimum
                                  fat coverage with there being a strong correlation between BCS and body fat mass [11].
                                  Many studies have reported that owners underestimating feline BCS can be considered a
                                  risk factor for cats being overweight/obese [10,12,18,29–31]. In the current study, a total
                                  of 70.2% of respondents correctly indicated that cats should have ribs, hips, and a spine
                                  that are not visible but are easily felt. However, one in ten respondents disagreed with
Animals 2021, 11, 2881                                                                                          9 of 13
                         of wet cat food to exceed their daily required energy to gain weight [44,45]. While avoiding
                         dry food and providing wet food may decrease obesity risk in cats, this strategy may
                         negatively impact oral health conditions and increase the risk of periodontal disease [46–48].
                         Some studies found that providing hard chewable materials helped control plaque and
                         periodontal disease [46,48]. Additionally, other studies proposed a positive association
                         between wet diets and periodontal disease [49,50]. In the 2019 NZ Pet Survey, only 44% of
                         the respondents indicated that their cat’s teeth are cleaned by the veterinarian when needed
                         and 9% with their own cat’s teeth implying that for approximately half the respondent’s,
                         dry food plays an important role in the oral health of their cat/s.
                               Collectively, findings presented in this discussion, support the provision of both dry,
                         wet and raw food. Interestingly, as age increased in the present study, so did the likelihood
                         of the respondent’s cat/s being fed biscuits from a supermarket, raw meat, and homecooked
                         food suggesting the older the respondent the more likely their cat/s were being provided
                         with a varied diet. A varied diet can often make it difficult to control the caloric intake;
                         therefore, consideration regarding the quality and quantity of both and ensuring that cats
                         do not consume more than their daily requirement. That stated this is challenging if a cat
                         supplements its diet by hunting prey. Cat access to the outdoors and the impact of their
                         predatory behaviours on wildlife is a contemporary issue in NZ [51–53]. While several
                         studies have suggested that unrestricted outdoor access improves cats’ overall health and
                         welfare [10,12,44] and that limited outdoor access can be considered a potential risk factor
                         for obesity in cats [19,44], this needs to be balanced against “the potential negative impacts
                         of cats on communities, other species, and ecosystem” p5 [54]. In the 2019 NZ Pet Survey,
                         86% and 55% of respondents indicated their cat/s had free indoor-outdoor access during
                         the day and at night, respectively [2]. Furthermore, 6% of the respondents indicated that
                         they confined their cat/s at daytime while 27% confined their cat/s inside at night [2].Those
                         who kept their cats inside did so to keep their cats safe and or protect birdlife, and some
                         mentioned that their cat/s had access to a conservatory or catio [2]. Future studies to
                         investigate the effect of activity level and enrichment provided for the cats on the risk of
                         obesity are needed. In addition, the correlation between the feeding protocols and the
                         access to outdoor activity needs to be explored.
                               Ohland et al. (2018) found that obese cats were more likely found in two-adult
                         households [29]. Interestingly in this study, the number of adults in a household was not
                         found to be associated with food type (dry, wet, raw), where the food was bought from
                         (supermarket, pet shop or veterinary clinic) or whether a cat/s is feed treats, home-cooked
                         meals or table scraps. Thus, the number of adults in a household is unlikely to be an
                         obesity risk factor in NZ. Conversely, the number of children in a house was found to be
                         positively associated with both the likelihood of owning cat/s and the likelihood of cat/s
                         being fed biscuits from the supermarket and table scraps and negatively associated with
                         the likelihood of cat/s being fed a specialised diet from a pet shop or veterinary clinic or
                         treats. These results could reflect the time constraints due to caring for both children and
                         animals, making convenience a main driver in feline diet-related choices. This notion is
                         further supported by the fact that no associations were detected with income and food
                         type (dry, wet, raw), where the food was bought from (supermarket, pet shop or veterinary
                         clinic) or whether a cat/s is feed treats. Wall et al. (2015) suggested that owners with jobs,
                         thus higher income, might select a more expensive diet to provide better quality food but
                         found no evidence between obese cats and the owner’s income [12]. In this study, the only
                         association with income and feline diet was that, with increasing income, cat/s were less
                         likely to be fed table scraps or food specifically cooked for them.
                               Qualification level, on the other hand, may influence the quality of diet provided to
                         cat/s, with increasing qualification level being associated with a decreased likelihood of
                         being fed cat biscuits from a supermarket or wet food and an increased likelihood of being
                         fed specialised cat food from a pet shop or veterinary clinic. Interestingly, with increasing
                         qualification level, there was also an increased likelihood the respondent owned a pedigree
                         cat. Pure breed cats have been associated with low obesity risk among cats [12]. This could
Animals 2021, 11, 2881                                                                                                     11 of 13
                         be because breeders and breed societies often provide extensive educational resources for
                         owners and continued support and advice throughout the animal’s lifetime.
                               The difference in the sources where cat owners obtained their cat food was one of
                         the interesting findings of the current study. Overall, 45% reported that they feed their
                         cat food from specialised pet shops or veterinary clinics, independent of income bracket.
                         The usage of pet stores and veterinary clinics as a source of information for diet selection
                         is in agreement with previous studies [6,55]. While the reasons for buying from a pet
                         store or veterinary clinic were not investigated, this finding suggests that these sites
                         can be used in the promotion and or provision of healthy weight interventions to all
                         socioeconomic groups.
                         5. Conclusions
                              This study has identified two possible owner-related risk factors that may contribute
                         to companion cats in NZ becoming overweight or obese: incorrect owner perception of
                         body condition and feeding a varied diet making control of caloric intake challenging. The
                         identification of these risk factors highlights important areas of cat nutrition requiring
                         future research to better inform the development of healthy weight interventions for NZ
                         companion cats. Further research that explores BCS, its perception by owners versus
                         veterinary professions, and its associations with activity, and type and frequency, quality
                         and quantity of food are required, along with studies from an indigenous perspective.
                         Guidelines for providing cats with a varied diet for optimal weight, nutritional value,
                         dental health and environmental enrichment also need to be developed as most of the
                         cat owners involved in this study provided their cat/s with a combination of food types
                         and treats. Regardless of socioeconomic group, the findings of this study suggest that
                         for approximately half of the cat owners in NZ, veterinary clinic and pet store staff are
                         well placed to play an essential role in encouraging them to monitor their pet’s BCS and
                         ensure their cat is fed appropriate amounts of a high-quality diet, including treats for
                         environmental enrichment. However, for those households with children, which are also
                         more likely to have cat/s, a healthy weight intervention for cats needs to be conveniently
                         accessed, for example at a supermarket, as cat owners from these households are less likely
                         to buy food from a pet store or veterinary clinic.
                         Author Contributions: Conceptualisation, R.F., M.P. and N.W.; methodology, R.F., M.P. and N.W.;
                         data curation and formal analysis, M.P. and R.F.; interpretation of data; R.F., F.E. and L.A.; writing—
                         original draft preparation, R.F., F.E. and L.A.; writing—review and editing, R.F., L.A., F.E., M.P. and
                         N.W.; supervision, N.W.; project administration, R.F. and M.P.; funding acquisition, R.F., M.P. and
                         N.W. All authors have read and agreed to the published version of the manuscript.
                         Funding: The 2019 New Zealand Pet Survey was funded by the New Zealand Companion Ani-
                         mals Trust.
                         Institutional Review Board Statement: This study was conducted according to the guidelines of
                         the Declaration of Helsinki and approved by the Eastern Institute of Technology (EIT) Research and
                         Ethics Approval Committee (REAC ref 19/53).
                         Informed Consent Statement: Informed consent was obtained from all subjects involved in this study.
                         Data Availability Statement: The data presented in this study are available on request from the
                         corresponding author.
                         Conflicts of Interest: The authors declare no conflict of interest. The funders had no role in the design
                         of the study; in the collection, analyses, or interpretation of data; in the writing of the manuscript, or
                         in the decision to publish the results.
Animals 2021, 11, 2881                                                                                                                   12 of 13
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