P PRAKYATH SHETTY pprakyathshetty@gmail.

com (M: 7026169082)

EDUCATION
College of fisheries |Bachelors of fisheries science | CGPA: 7.84 (Rank: 7/37) Sept’17 – Sept’21
• Spearheaded the setup of a shrimp farm for “AQUACULT,” scaling the business to ₹2.25 crores revenue within its first year
• Secured selection (1 of 3 students across India) for a 7-day live feed preparation training program at CMFRI, Visakhapatnam
Scaler academy | Data science & Machine learning July’23 – Sept’24
• Customer Segmentation and Retention Analysis: Achieved a 0.3% churn rate and 1.74% growth in new customers through RFM
analysis of 4,300 customers. Built dashboards and recommended strategies to boost footfall, enhancing customer acquisition
• E-Commerce Trends and Loyalty Program Recommendations: Achieved 226% order growth and identified 0% repeat orders by
analyzing 100k transactions for a Brazilian retailer. Used Tableau and BigQuery to drive actionable loyalty program recommendations
Class XII: PCMB 91.25% (Top 2%, CET: 5000 rank/3.75L, NEET 365/700 marks) May’17 | Class X: 94.56% (2nd in school) Apr’15
WORK EXPERIENCE
Harvesting India Pvt ltd | Business Partnerships | CEO Office | Reporting to CEO & Growth head Aug’24 – Present
Key Achievements - Secured fast-track promotion (3 months vs 12-month avg.) from Business Operations Executive to Partnerships
Client onboard & engagement - Responsible for onboarding and manage clients for HFN services vertical
• Won a ₹45L PO (3x higher than the previous order) from the world’s largest pump manufacturer by generating 8,500 farmer leads
through 78 Mega Farmer Meetings (10% increase month-on-month) by efficient ground execution, and transparent reporting
• Streamlined processes to reduce proposal approval TAT from 7 days to 1 by standardizing tasks, pricing, and templatizing proposals
Strategic Alliances - Responsible for partnering with new business to help in execution, expand business geographically
• Partnered successfully with agritech startup “Smart-U,” generating ₹9.45L in revenue and expanding HFN services to Maharashtra
• Established notable partnerships including BASE (Switzerland-based) and X-Farm (for India expansion) among 26 prospects.
Business Planning - Responsible for market research, go-to-market strategy, setting up new verticals, path-to-profitability
• Conceptualized a business model for Farm-gate cold storage as a service with a Pay-per-use model & developed financial models
o Validated the ground strategy with 13+ cold storage ecosystem companies through interviews with 50+ stakeholders
• Ideated ‘Data-as-a-Product,’ where HFN conducts surveys and sells data to multiple industries, increasing GM from 45% to 70%
• Strategized ‘Saarthi as Demand aggregator’ for drone owners leading to initiating partnerships with 15+ Agri drone companies
• Implemented a strategy of targeting few industries & stopping vendor services, increasing the gross margin to 25% (previously 8%)
Analytics - Responsible for fetching desired data of HFN App covering 40 Lakhs farmers & 10,000 saarthis using Metabase & Amplitude
• Boosted sales for a global tyre brand by analyzing 5,000 user data, providing competitor analysis and strategic partnership insights
Startup Investing - Scouted companies, understood their business model, and shortlisted 6 out of 13 companies for ₹0.1cr funding each
GreenPod Labs | Business Development Associate | Reporting to Chief business officer Sept’23 – Aug’24
• Opened a ₹10crores market opportunity for banana shelf-life extension through conducting market research & export data analysis
• Achieved ₹7L in sales within 1 month of launching the grapes product; centrally managed the sales team across 3 states
• Improved customer conversion by 45% from orange(Q3) to grape product (Q4), by launching product during peak season
• Boosted sales team tracking by automating the reporting system using Looker Studio, previously relying on scattered Google Sheets
Watermine Solutions LLP | Farm Manager (Super-intensive Shrimp Farm) May’23 – Aug’23
• Oversaw daily operations, coordinated manpower, managed finances and performed daily water quality tests for disease detection;
• Optimized feed consumption by 30%, saving 4 tonnes of feed through shrimp feed data analysis
Aqua Bounty LLP | Assistant Manager (Technical) Mar’22 – Apr’23
• Generated ₹2.81crores in revenue within the first 4 months by leading 42 staff in the farm setup and daily operations
• Reduced stock mortality by 20% (worth ₹56L) by predicting mass mortality risk 15 days ahead through analyzing shrimp health data
LEADERSHIP POSITIONS & EXTRACURRICULARS & CERTIFICATIONS
Leadership | Joint Secretary, FISHCO FEST: Headed fundraising, college outreach, and managing on-ground events;
o Raised ₹12L in 30 days by leveraging the Fishco alumni network, with 2,000 students from 52 colleges attending the event
• Independent Distributor, Oklifecare (FMCG & Wellness direct selling Brand): Delivered ₹30L in sales within 1 year by onboarding
1,000+ resellers through social media prospecting, conducting 50+ seminars, and managing 13 franchises across 4 districts in KA
• President, Junior Chamber International (JCI), Kundapura: Organized a 7-day virtual workshop for 300+ students, founded the FC
Speakers Club, boosting communication skills for 30+ learners; Hosted an exam prep session with 3 trainers at government school
• Founding Member, Young Communicators Club (Mangalore Chapter): Hosted 2 debates and weekly speaking sessions to enhance
presentation skills; managed YCC Mangaluru's Instagram page, increasing engagement by 15% through engaging content
Consulting | Pro Bono Consulting: MATIC (Agri Startup): Introduced a pay-per-use model, resulting in the onboarding of 50 paying
users; Ekosight (Startup with ₹59L Revenue): Facilitated business partnerships and developed strategy for a ₹1.2crores round funding
• BCG Strategy Consulting Simulation: Proposed a profitability solution for a local telco company by conducting market research,
building an Excel model, and delivering data-driven insights that helped stakeholders make informed decisions
• BCG Data Science Virtual Internship: Achieved 85% accuracy in predicting customer churn using an ML modeling for Power co.
Case Competition | Merge IT by Masters’ Union| National Semi-Finalist (Rank: 26/756): Conceptualized a new & innovative ‘save-
now-pay-later’ fintech product by integrating PhonePe and Multipl as part of a Merger & Acquisition case
• Data Hustle | National Semi-Finalist (Rank: 21/256): Solving business problems with data-driven insights and Tableau dashboards
Content Creator | (Prakyathshettyofficial YouTube & Facebook): Achieved 5,100 views, 116 watch hours, and 536 Facebook followers;
Featured on SagarSinha (3.49M subscribers) and Global TV (news) during a online youth conference (1 out of 4 students featured)
Achievements | Basketball (Nationals): Represented at "XIX All India Inter Agricultural Universities Sports Meet (2018-19)"
• IELTS (IDP): Achieved a 7.5 band (Top 9%) in the International English Language Testing System