SEO FOR COPYWRITING
CHECKLIST
KEYWORD AUDIT & RESEARCH
COMPLETE A KEY WORD AUDIT
PREP WORK
MOZ'S KEYWORD EXPLORER
VERIFY SEO
GOOGLE ANALYTICS
CREATE A MASTER KEYWORD LIST
G OPOAGG
LEE KS E
E YTW
U OP R D P L A N N E R
GOOGLE SEARCH BAR
PINTEREST SEARCH BAR
PAGE SETUP
METADATA
NAVIGATION TITLE
STRAIGHT-FORWARD, NOT CLEVER
URL SLUG
INCLUDE KEYWORDS RELEVANT TO
POST
EXCLUDE NON-ESSENTIAL WORDS
www.bigpicturebranding.com
PAGE TITLE (OR SEO TITLE)
KEYWORD AUDT & RESEARCH
TEST HOW THIS APPEARS ACCORDING
TO YOUR PAGE TEMPLATE
TEST APPEARANCE ON SOCIAL
META DESCRIPTION
IS THIS GOING TO GIVE ME WHAT I'M
LOOKING FOR?
WHAT AM I GOING TO LEARN OR GET?
WHY IS THIS IMPORTANT TO ME?
METADATA
I N CP
LUA DGEES S2E- T
3 U
KPEYWORDS
WRITTEN FOR HUMANS
ACTIVE VOICE
155 CHARACTERS OR LESS
TRUTHFUL ABOUT THE CONTENT
ALT-TEXT
BUSINESS NAME
AT LEAST ONE KEYWORD
SOMETHING DESCRIBING HOW THE
IMAGE IS RELEVANT TO YOUR CONTENT
OR BUSINESS
www.bigpicturebranding.com
HEADERS
H1'S AND USER EXPERIENCE
WRITE HEADERS FOR THE READER
FIRST, SEO SECOND
HOW TO CREATE THE PERFECT
H1 TAG FOR SEO
ENRICH WITH KEYWORDS
PAGE SETUP
REVIEW YOUR MASTER KEYWORD LIST
COPY
ASK YOURSELF WHAT QUESTIONS
PEOPLE WOULD ASK THAT WOULD LEAD
THEM TO YOUR PAGE
TOP-LOAD YOUR KEYWORDS BUT NOT AT
THE EXPENSE OF SOUNDING HUMAN!
AIM FOR BETWEEN 500 - 2,000 WORDS
INBOUND AND OUTBOUND
LINKS
LINK TO EXTERNAL AND INTERNAL
CONTENT OR RESOURCES THAT ARE
RELEVANT AND REINFORCE YOUR
TOPIC
CHECK FOR BROKEN LINKS
ATOM SEO
www.bigpicturebranding.com
RE-INDEX
TELL GOOGLE!
REQUEST THAT GOOGLE RE-INDEX
YOUR SITE VIA GOOGLE SEARCH
CONSOLE
WhatsApp/ Telegram Contact: 03248295910
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