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Week 1 - Introduction To 21ST Century Digital Skills

The document is an educational e-note for Senior Secondary School 1 on the topic of 'Introduction to 21st Century Digital Skills'. It defines digital skills as abilities to use digital devices and applications for effective communication and problem-solving, and lists examples such as social media and content marketing. Additionally, it outlines the uses of these skills and provides assignments for students to explain digital skills and their applications.

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283 views2 pages

Week 1 - Introduction To 21ST Century Digital Skills

The document is an educational e-note for Senior Secondary School 1 on the topic of 'Introduction to 21st Century Digital Skills'. It defines digital skills as abilities to use digital devices and applications for effective communication and problem-solving, and lists examples such as social media and content marketing. Additionally, it outlines the uses of these skills and provides assignments for students to explain digital skills and their applications.

Uploaded by

cahill.dokun
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as DOCX, PDF, TXT or read online on Scribd
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EXCELLENT LEADERS SCHOOLS

17, Otedola Street, Off Fred Williams Street, Gudugba Bus-stop, Iju Lagos State
Tel: 07018202224, 08127338399. E-Mail: [email protected]

E-NOTE
CLASS: SENIOR SECONDARY SCHOOL 1

SUBJECT: INFORMATION AND COMUNICATION TECHNOLOGY

TOPIC: INTRODUCTION TO 21ST CENTURY DIGITAL SKILLS

WEEK: ONE

MEANING OF DIGITAL SKILLS

Digital skills refers to ‘a range of abilities to use digital devices, communication


applications, and networks to access and manage information. They enable people to
create and share digital content, communicate, collaborate, and solve problems for
effective and creative self-fulfilment in life, learning, work, and social activities.’

21st century digital skills refer to the knowledge, life skills, career skills, habits, and traits
that are critically important to student’s success in today's world.

EXAMPLES OF 21ST CENTURY DIGITAL SKILLS


1. Social Media
2. Search Engine Marketing (SEM)
3. Data Analytics
4. Content Marketing
5. Email Marketing
6. Mobile Marketing
7. Pay-Per-Click Marketing (PPC)

USES OF 21ST DIGITAL SKILLS


1. SOCIAL MEDIA
Social media is a collective term for websites and applications that focus on
communication, community-based input, interaction, content-sharing and collaboration.
People use social media to stay in touch and interact with friends, family and various
communities.
2. SEARCH ENGINE MARKETING
Search engine marketing (SEM) is a form of Internet marketing that involves the
promotion of websites by increasing their visibility in search engine results pages (SERPs)
primarily through paid advertising.
3. CONTENT MARKETING
Content marketing is a marketing strategy used to attract, engage, and retain an audience
by creating and sharing relevant articles, videos, podcasts, and other media.
4. E-MAIL MARKETING
Email marketing is a type of direct digital marketing method that uses emails to engage
with a business's audiences. It involves sending promotional or informational content.
Email marketing is typically used to create product or brand awareness and generate
leads or sales.

ASSIGNMENT
1. Explain the term ‘Digital Skills’ and Give 5 examples of digital skills
2. Explain the uses of any two 21st century digital skills.

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