Media and
information
Literacy
Today’s Lesson:
I. Communication, Media, Information, and
Technology
II. Introduction to Media and Information
Literacy
a. Media Literacy
b. Information Literacy
c. Technology Literacy
III. Objectives of Media and Information
Literacy
HOW COMMUNICATION
IS AFFECTED BY MEDIA
AND INFORMATION?
Communication
Process of sharing and conveying messages or
information from one person to another within and across
channels, contexts, media, and cultures (McCornack,
2014)
Verbal Non-Verbal
An interaction An interaction
in which words where behavior is
are used to used to convey
relay a message and represent
through speech meanings
or with the use
of voice
MESSAGE
SPEAKER CHANNEL RECEIVER
Information
Processed data and/or knowledge derived
from study, experience, instruction, signals, or
symbols.
Media
Channels or ways we use to transmit or
communicate messages; communication tools
Technology
Application of scientific knowledge to the
practical aims of human life or to change and
manipulate the human environment.
Information
What do we communicate?
Media
How do we communicate?
Technology
What can we use to communicate better?
How does media, information,
and technology affect
communication?
MEDIA INFORMATION
LITERACY (MIL)
What is
Literacy?
The ability to identify, understand,
interpret, create, communicate, and
compute using printed and written
materials associated with varying
contexts.
Ability to recognize when information is
needed and to locate, evaluate, effectively
use, and communicate information in its
Information various formats.
Literacy
Media Literacy
Ability to access, analyze, evaluate, and communicate information in a
variety of forms, including print and non-print message; ability to
synthesize and produce mediated messages.
Technology Literacy
Skills to responsibility use appropriate technology to access, synthesize,
evaluate, communicate, and create information to solve problems and
improve learning in all subjects areas.
Be sure to delete before presenting
Media and Information
Literacy
Combination of knowledge, attitudes, skills and practices
required to access, analyze, evaluate, use, produce, and
communicate information and knowledge in creative,
legal and ethical ways that respect human rights.
OBJECTIVES OF MIL
Give people an understanding of the importance of
media and other information providers in order to:
Make informed decisions
Learn about the world around them
build a sense of community
maintain public discourse, and
engage in lifelong learning
THANK YOU!