Welcome to Multimedia

Applications
Monday, 25 June 2012

Tutorial 1 - Essay Quiz & Project

1. Briefly discuss the history and future of multimedia.
How might multimedia be used to improve the lives of
its users? How might it influence users in negative ways?
What might be its shortcomings?

The term "multimedia" was introduced by Bob Goldstein

to promote the July 1966 opening of his "LightWorks at
L'Oursin" show at Southampton, Long Island. In the
1993 first edition of McGraw-Hill’s Multimedia: Making
It Work, Tay Vaughan declared “Multimedia is any
combination of text, graphic art, sound, animation, and
video that is delivered by computer. History has proven
that advances in the way we communication cultures like
the transaction from radio to TV, marks a whole new era
of communication by using multimedia which combining
text, sound and images.

Implementation of multimedia for today and the future

reflect the innate desire of man to create outlets for
creative expression, to use technology and imagination to
gain empowerment and freedom for ideas that will propel
all of us into a better world. The future of multimedia
will include high - band - width access to a wide array of
multimedia resources and learning material whenever
multimedia are being use in business, schools, home,
medical, entertainment and event in public places.

Multimedia is very important to improve the lives of its

users. Nowadays application for multimedia included
training, presentation, advertising, simulations,
databases, talk, open ceremony, functions, etc. For
example, flight attendants learn to manage international
terrorism through simulation. Medical doctors and
veterinarians can practice surgery methods via simulation
prior to actual surgery. Presentation documents attached
to e-mails. Video conferencing, Bluetooth and WI - Fi is
widely available. Interactive TV (ITV) is widely used
among campuses to join students from different locations
into one class with one teacher. Flash animation
presentation is used to smooth the talk; multimedia light
is used to make people in concert have a high spirit,
graphic illustration is used to help students more
understanding about one particular subject, etc.

However, multimedia might influence users in negative

ways such as violations of the right of human being and
user’s privacy. For example, let us look at the Facebook
violations; some advance multimedia user who has a
grudge over another Facebook user may use Adobe
Photoshop to edit their pictures so madness such as
change picture of their head with the head of porn star. In
addition, some news companies either TV or newspaper
doing something immoral such as create false news in
order to create the story which definitely can raise the
sale of newspapers. Another example is when some users
like to use a mobile phone or digital camera to record the
incident and publish it to You Tube which actually is
violating human being right.

There are shortcomings of multimedia that may be came

such as higher time consuming when it came to the uses
of multimedia as well as buffering of online streaming
video. It is because the large video required higher
bandwidth in order to broadcast via the internet. Another
factor is information giving when we searching online
are too much, it makes troublesome for us to find the
actual one because of its complexity.

2. Multimedia is shifting from being localized contained

on a CD-ROM to being distributed available on the
World Wide Web. What are some of the implications of
this? Who will have access to the presentation? How will
you keep it secure? How will you distribute it?

Implications of multimedia being shifted from CD -

ROM to World Wide Web is a company managed to
control all aspects of businesses in efficient ways, expand
their market growth, produce a product or service with
lower total cost such as lower cost of advertising. WWW
also success to the replaced problem of packaging,
copyright, distribution and production of CD - ROM
which was borne by companies compare to CD – ROM
which only available to use for only a person who
purchase it. In addition, more content for interactive
multimedia files can be delivered to end users quickly
such as full-text content from books is downloadable
easy.

Many people around the world can access multimedia or

data simultaneously without limitation but firstly
required some specific software and hardware such as
flash player and network cable in order to run a
multimedia presentation such as blogs, product reviews
and feedback.

There are many ways to keep it secure either by

organization, companies or individual. For example,
companies putting their software on websites with a
requirement for password or keygen, thus a customer
need to purchase a reliable password first before they can
access to any of the programs. Another method is by
using encryption method and other available method
such as compressing and processing.

We can distribute and introduce the multimedia to the

people via networking, internet and operating system by
using different kind of advertisement available in the
websites. Millions of users log on to the Internet
everyday which gives greater visibility to the online
advertisers. Moreover, since this type of advertising is
interactive, it can offer businesses with feedback from its
customers, therefore allowing them to improve their way
to run their business or the products they offer.

Project 1.1

Site 1
URL (address): http://www.usjcycles.com/
Describe the GUI. What navigational GUI user is attractive, friendly, and clear. Navigation
elements does it have? What colors elements to see another part of bicycle. Using grey color
does it use? Is it cluttered? for background and white color for foreground.
Is the content relevant and The content is appropriate and relevant. Can add flash
appropriate? What additions/deletions player for the part of description making it more
of content might improve the site? interesting or add some video.
Describe any multimedia Using text, image, and graphic art. Flash animation for
presentations of specific products. advertising. Using nonlinear and user interactive.
What formats did they use?
Site 2
URL (address): http://gerekgear.blogspot.com/
Describe the GUI. What navigational GUI user is clear and friendly. Navigation element to
elements does it have? What colors change page. Black colors for background and white
does it use? Is it cluttered? grey colors for foreground.
Is the content relevant and Yes, the content is appropriate. Replace the real image
appropriate? What additions/deletions with graphic image to gain more attractive view.
of content might improve the site?
Describe any multimedia Using flash player for advertising and video to introduce
presentations of specific products. latest product. User interactive and nonlinear.
What formats did they use?
Site 3
URL (address): http://www.trekbikes.com/au/en/
Describe the GUI. What navigational Easy to use and systematic GUI. It does not mess up.
elements does it have? What colors Navigation to view types of bicycle and accessories.
does it use? Is it cluttered? Dark grey use for background and white grey use for
foreground.
Is the content relevant and The content is relevant and informative. Add some flash
appropriate? What additions/deletions image and video for more attractive view or some link to
of content might improve the site? Facebook for better advertising.
Describe any multimedia Using bigger text for highlight the key term. Using
presentations of specific products. image for different category. User interactive and
What formats did they use? nonlinear.
Site 4
URL (address): http://www.tscycle.com/
Describe the GUI. What navigational Simple, not attractive and clear GUI. Navigation
elements does it have? What colors elements use to change page and another part of bicycle
does it use? Is it cluttered? accessories. Blue colors for background and white color
for foreground.
Is the content relevant and Yes, appropriate but need some modification because the
appropriate? What additions/deletions website seem not attractive and too simple such as use a
of content might improve the site? bigger image and put some description for each product
or add some graphic art and video.
Describe any multimedia Image and text using is small and ugly. Simple and small
presentations of specific products. flash player image at corner. User interactive and
What formats did they use? nonlinear.

Unknown at 20:05

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