Understanding Quantitative Research
Definition and Objective
● Quantitative research focuses on gathering numerical data to generalize findings across
groups or to explain specific phenomena.
● It is primarily used to test hypotheses and make predictions, providing a structured
approach to research.
● The objective is to identify key characteristics of various quantitative research designs,
facilitating a deeper understanding of their applications.
Types of Quantitative Research Designs
● Descriptive Research: Aims to describe characteristics of a population or phenomenon
without manipulating variables.
● Correlational Research: Examines relationships between two or more variables to
understand their associations.
● Experimental Research: Involves manipulation of variables to establish
cause-and-effect relationships.
● Quasi-Experimental Research: Similar to experimental research but lacks random
assignment to groups.
● Longitudinal Research: Studies the same subjects over an extended period to observe
changes over time.
● Cross-Sectional Research: Collects data at a single point in time to analyze a
population snapshot.
Descriptive Research
Key Characteristics of Descriptive Research
● Non-Experimental: Observes and records information without manipulating variables,
focusing on the natural state of affairs.
● Cross-Sectional or Longitudinal: Can collect data at a single point in time or over an
extended period, depending on the study's nature.
● Focused on 'What' Questions: Aims to answer questions like 'What is happening?' or
'What are the characteristics?' without explaining causes.
● Large Sample Sizes: Often involves large samples to ensure representativeness,
especially in surveys or census data.
● Objective Data Collection: Utilizes structured methods like surveys, observations, and
statistical records to gather measurable data.
Types of Descriptive Research
● Survey Research: Collects data on opinions, behaviors, or demographics through
questionnaires or interviews.
● Case Study Research: Provides detailed descriptions of a single subject or group, often
used in social sciences.
● Observational Research: Involves direct observation of subjects in their natural
environments, such as classroom behavior.
● Census or Statistical Reports: Gathers data from existing records to describe trends or
patterns over time.
Examples of Descriptive Research
● Survey on Student Study Habits: Surveys high school students to describe their study
habits, revealing trends without explaining preferences.
● Census Report on Household Income: Categorizes income levels across regions,
providing a snapshot of economic conditions without exploring causes.
● Analysis of Consumer Preferences in Online Shopping: Examines preferences for
online shopping platforms, offering insights into consumer behavior without establishing
causation.
Benefits and Limitations of Descriptive Research
● Benefits: Provides an accurate snapshot of current conditions, guides further research,
and is applicable across various fields.
● Limitations: Lacks causal explanations, may introduce bias in data collection, and offers
surface-level understanding of phenomena.
Correlational Research
Definition and Purpose
● Correlational research examines the relationship between two or more variables without
manipulating them, focusing on natural observations.
● It is used when experimental manipulation is impractical or unethical, allowing
researchers to identify associations.
Key Characteristics of Correlational Research
● Non-Experimental Nature: Observes and measures variables without manipulation,
focusing on existing relationships.
● Use of Statistical Analysis: Employs correlation coefficients to measure the strength
and direction of relationships, typically ranging from -1 to +1.
● Direction of Relationships: Can indicate positive, negative, or zero correlations,
providing insights into variable interactions.
● No Causal Inference: While it identifies associations, it does not establish causation
between variables.
Types of Correlations
● Positive Correlation: Both variables move in the same direction (e.g., more hours
studied leads to higher exam scores).
● Negative Correlation: Variables move in opposite directions (e.g., more time on social
media leads to lower productivity).
● Zero Correlation: No relationship exists between the variables (e.g., height and
intelligence may not be directly associated).
Examples of Correlational Research
● Health and Exercise: Studies the relationship between physical activity levels and
cardiovascular health outcomes.
● Academic Performance and Sleep: Investigates the association between students'
sleep quality and their academic grades.
● Social Media Use and Wellbeing: Analyzes how social media usage correlates with
reported levels of mental health or well-being.
Overview of Correlational Research
● Correlational research examines the relationship between two or more variables without
manipulation, allowing researchers to identify potential associations.
● Examples include studies on academic performance and sleep quality, and social media
use and well-being, which explore how these variables may relate to each other.
● This type of research is often used in social sciences to gather preliminary data that can
inform future experimental studies.
Benefits of Correlational Research
● Exploratory Nature: Useful for identifying potential relationships that can be further
explored through experimental research.
● Flexibility: Can study a wide variety of variables without the need for manipulation,
making it adaptable to different research questions.
● Non-Intrusive: Allows researchers to observe variables in their natural environment,
minimizing ethical concerns related to intervention.
● Quantitative Relationships: Provides a quantitative measure of how strongly variables
are related, aiding in hypothesis generation.
Limitations of Correlational Research
● No Causation: Correlational research does not imply causation; a correlation does not
mean one variable causes the other.
● Third-Variable Problem: There may be an unseen variable influencing the observed
relationship, leading to spurious conclusions.
● Directionality Issue: It is challenging to determine which variable influences the other in
a correlational design.
● Limited Control: Researchers have no control over the variables, which may affect the
ability to draw clear conclusions.
Experimental Research
Overview of Experimental Research
● Experimental research tests cause-and-effect relationships by manipulating one or more
variables in a systematic manner.
● The primary goal is to establish causality, distinguishing it from correlational or
descriptive studies.
● This design can be conducted in controlled settings (laboratories) or real-world
environments (field experiments).
Key Characteristics of Experimental Research
1. Manipulation of Variables: Researchers deliberately change one or more independent
variables to observe their effect on the dependent variable.
2. Control and Experimental Groups: Typically involves at least two groups—a control
group that does not receive the treatment and an experimental group that does.
3. Random Assignment: Subjects are randomly assigned to groups to minimize bias and
ensure equivalence between the groups.
4. Control of Extraneous Variables: Researchers control factors that may affect the
dependent variable to ensure observed changes are due to the independent variable.
Types of Experimental Research
1. True Experiment: Features random assignment and tight control over variables,
providing the highest level of evidence for causation.
2. Quasi-Experiment: Similar to true experiments but lacks random assignment, often
used when randomization is impractical or unethical.
3. Field Experiment: Conducted in a natural setting, combining real-world context with
experimental manipulation.
4. Laboratory Experiment: Conducted in a controlled environment, allowing researchers
to maintain tight control over all variables.
Examples of Experimental Research
● Medication Efficacy Study: Testing the effect of a new drug on patients, comparing
results between a group receiving the medication and a control group receiving a
placebo.
● Educational Intervention: Assessing the impact of a new teaching method on students’
academic performance by comparing results between classes using the new method
and those using traditional methods.
● Behavioral Psychology: Testing how rewards or punishments influence behavior in
controlled laboratory conditions using animals or human participants.
Benefits and Limitations of Experimental Research
● Benefits: Establishes causality, provides high control over variables, allows for
replication, and is flexible across various fields.
● Limitations: May lack ecological validity due to artificial environments, ethical concerns
with manipulation, high costs and time requirements, and limited scope in social
sciences.
Quasi-Experimental Research
Overview of Quasi-Experimental Research
● Quasi-experimental research aims to establish cause-and-effect relationships but lacks
random assignment of participants.
● This design is often used when it is not ethical or practical to randomly assign
participants, making it common in social sciences, education, and healthcare.
Key Characteristics of Quasi-Experimental Research
1. No Random Assignment: Participants are not randomly assigned to treatment and
control groups due to ethical or logistical constraints.
2. Pre-Existing Groups: Researchers use naturally occurring groups, such as classes in a
school, for comparison.
3. Manipulation of Independent Variable: Involves manipulating the independent variable
to observe its effect on the dependent variable.
4. Moderate Control Over Variables: Researchers have less control over confounding
variables compared to true experimental designs, leading to potential bias.
Types of Quasi-Experimental Research
1. Nonequivalent Control Group Design: Involves at least one treatment group and one
control group without random assignment, allowing for comparisons.
2. Interrupted Time Series Design: Involves multiple observations over time before and
after a treatment, helping identify trends and changes attributed to the intervention.
3. Regression Discontinuity Design: Participants are assigned to groups based on a
cutoff score on a pre-determined variable, attempting to minimize bias while
approximating random assignment.
Examples and Benefits of Quasi-Experimental Research
● Education Policy Impact: Assessing the impact of a new teaching program by
comparing test scores from two pre-existing classes, one receiving the intervention and
the other not.
● Community Health Study: Evaluating the effect of a public health campaign by
comparing health outcomes in a community that received the intervention to a similar
community that did not.
● Workplace Training: Studying the effectiveness of a new training program by
measuring employee performance in one department receiving the training versus one
that does not.
● Benefits: Ethical feasibility for studying interventions that may be impractical to assign
randomly, and practical application in real-world settings.
Key Characteristics
● Practical Application: Quasi-experimental designs are ideal for studying real-world
settings where manipulation of participants or environments is not feasible, such as in
educational or social contexts.
● Cost-Effectiveness: These designs often require fewer resources compared to true
experiments, making them less expensive and less time-consuming, particularly in
natural settings.
● Causal Inference: Quasi-experimental research can provide strong evidence for
cause-and-effect relationships, especially when robust statistical controls are employed
to address confounding variables.
Limitations
● Lack of Random Assignment: The absence of randomization increases susceptibility
to selection bias, which can compromise internal validity.
● Confounding Variables: Without random assignment, controlling for all extraneous
variables that may influence outcomes is challenging, potentially skewing results.
● Lower Internal Validity: The weaker control over variables compared to true
experiments limits the ability to make definitive causal claims.
Overview of Research Methodologies
Descriptive Research
● Descriptive research provides detailed descriptions of phenomena but lacks depth in
understanding underlying mechanisms.
● It is primarily observational and does not involve manipulation of variables, making it
limited in establishing causation.
● Commonly used in initial stages of research to gather information and generate
hypotheses.
● Examples include case studies, surveys, and observational studies that provide rich
qualitative data.
● While useful for generating insights, findings from descriptive research should be
followed up with more rigorous methods for validation.
Correlational Research
● Correlational research examines the relationship between two or more variables without
manipulation, focusing on observation in natural contexts.
● Key characteristics include non-experimental nature, use of statistical analysis
(correlation coefficients), and the ability to identify the direction of relationships (positive,
negative, or zero).
● Positive correlation indicates that as one variable increases, the other also increases
(e.g., hours studied vs. exam scores).
● Negative correlation shows that as one variable increases, the other decreases (e.g.,
time on social media vs. productivity).
● Zero correlation indicates no relationship between variables (e.g., height vs.
intelligence).
● Limitations include the inability to infer causation, potential third-variable problems, and
directionality issues.
Experimental Research
● Experimental research is designed to test cause-and-effect relationships by manipulating
one or more independent variables while controlling extraneous factors.
● Key characteristics include manipulation of variables, use of control and experimental
groups, random assignment of subjects, and control of extraneous variables.
● Types of experimental research include true experiments, quasi-experiments, field
experiments, and laboratory experiments, each with varying levels of control and
ecological validity.
● Examples include medication efficacy studies, educational interventions, and behavioral
psychology experiments.
● Benefits include establishing causality, high control over variables, ease of replication,
and flexibility across various fields.
● Limitations involve ethical concerns, artificial environments, high costs, and limited scope
of manipulation.
Quasi-Experimental Research
● Quasi-experimental research aims to establish cause-and-effect relationships but lacks
random assignment of participants, often due to ethical or practical constraints.
● Key characteristics include the use of pre-existing groups, manipulation of independent
variables, and moderate control over confounding variables.
● Types include nonequivalent control group design, interrupted time series design, and
regression discontinuity design, each addressing different research needs.
● Examples include assessing educational policy impacts, community health studies, and
workplace training effectiveness.
● Benefits include ethical feasibility for studying interventions, practical application in
real-world settings, and the ability to analyze naturally occurring groups.
Longitudinal Research
Key Characteristics
● Extended Timeframe: Longitudinal research involves repeated observations of the
same variables over a prolonged period, ranging from months to decades, allowing for
the study of changes over time.
● Consistent Participants: This method uses the same group of participants, enabling
researchers to observe how individuals or cohorts evolve over time.
● Tracking Development: It is particularly effective for studying developmental changes,
disease progression, or long-term effects of interventions.
Types of Longitudinal Studies
● Panel Study: Involves surveying or observing the same individuals at different time
points to reveal changes over time.
● Cohort Study: Focuses on a specific group, such as individuals born in the same year,
tracking changes as they age.
● Retrospective Longitudinal Study: Utilizes past data, like medical records, to examine
how conditions have changed over time.
Cross-Sectional Research
Key Characteristics
● Single Time Point: Data is collected at one specific moment, providing a snapshot of
the population's characteristics during that period.
● Observational Nature: Researchers do not manipulate variables but observe and
measure them as they exist naturally, ensuring a non-intrusive approach.
● Descriptive Analysis: The primary aim is to describe the state of a variable or set of
variables rather than establishing causation.
Types of Cross-Sectional Studies
● Descriptive Cross-Sectional Study: Focuses on describing characteristics of a
population, such as demographic data or behaviors.
● Analytical Cross-Sectional Study: Examines associations between variables,
exploring relationships and differences within the sample.
● Survey-Based Cross-Sectional Study: Involves using surveys to gather data on
individuals' attitudes, behaviors, or knowledge at a specific time.
Research Methodology Overview
Definition and Importance of Research Methodology
● Research methodology refers to the systematic design of a study to ensure valid and
reliable results.
● It encompasses the practical aspects of how research is conducted, including data
collection and analysis.
● Key components include deciding what data to collect, sampling design, data collection
methods, and data analysis methods.
● A well-defined methodology is crucial for addressing research aims and objectives
effectively.
● It helps in establishing the credibility and reliability of the research findings.
Key Components of Research Methodology
● Data Collection: The process of gathering information relevant to the research question.
● Sampling Design: The strategy used to select participants or data points from a larger
population.
● Data Analysis Methods: Techniques used to interpret and analyze the collected data to
draw conclusions.
● Validity and Reliability: Ensuring that the research measures what it intends to
measure and produces consistent results.
● Research Aims and Objectives: Clear goals that guide the research process.
Causal-Comparative Research
Understanding Causal-Comparative Research
● Causal-comparative research aims to identify cause-and-effect relationships by
comparing groups that differ on a particular variable.
● Unlike correlational research, which only identifies relationships, causal-comparative
research attempts to establish a causal link by examining existing conditions.
● This type of research is often used in educational settings to evaluate the impact of
interventions or programs.
● Historical context: Causal-comparative research has roots in early experimental designs
but evolved to address ethical concerns in manipulating variables.
● Example: A study comparing student performance in schools with and without a specific
educational program to determine its effectiveness.
● Limitations include potential confounding variables that may influence the results,
making it crucial to control for these factors.
Comparison with Correlational Research
● Correlational research identifies relationships between variables but does not imply
causation, while causal-comparative research seeks to establish causation.
● Both methods can describe existing conditions, but causal-comparative research
provides stronger evidence for cause-and-effect claims.
● Example: A correlational study might find a relationship between study time and grades,
while a causal-comparative study could compare grades of students who study with a
tutor versus those who do not.
● Understanding the differences is essential for researchers to choose the appropriate
method for their study objectives.
● Causal-comparative research often requires more rigorous design and analysis to
account for confounding variables.
● Historical references: The evolution of research methodologies has led to a clearer
distinction between correlation and causation.
Sampling Methods
Overview of Sampling
● Sampling is the process of selecting a subset of individuals from a larger population to
answer research questions.
● The entire population is often impractical to study due to time and resource constraints,
necessitating the use of sampling techniques.
● The population refers to the complete set of cases from which a sample is drawn, while
the sample is the subset used for analysis.
● Importance of sampling: Proper sampling techniques enhance the validity and reliability
of research findings.
● Example: In a study on student performance, a researcher may sample 200 students
from a university of 10,000.
● Reference: Taherdoost (2016) emphasizes the necessity of sampling in research.
Stages of the Sampling Process
● Stage 1: Clearly Define Target Population - Identify the specific group of individuals
relevant to the research question.
● Stage 2: Select Sampling Frame - Create a list of actual cases from which the sample
will be drawn, ensuring it is representative of the population.
● Stage 3: Choose Sampling Technique - Decide between probability (random) and
non-probability (non-random) sampling methods based on research goals.
● Stage 4: Determine Sample Size - Calculate an appropriate sample size to minimize
sampling errors, considering the complexity of the population and research aims.
● Stage 5: Collect Data - Gather data from the selected sample using appropriate
methods.
● Stage 6: Assess Response Rate - Evaluate the percentage of participants who
respond, as low response rates can introduce bias.
Types of Sampling Techniques
● Probability Sampling: Each member of the population has a known chance of being
selected, which allows for generalization of results.
● Non-Probability Sampling: Selection is based on subjective judgment rather than
random selection, which may limit generalizability.
● Common probability sampling methods include simple random sampling, stratified
sampling, and cluster sampling.
● Non-probability methods include convenience sampling, judgmental sampling, and quota
sampling.
● Example: A stratified sampling method might be used to ensure representation from
different demographic groups within a population.
● Importance of choosing the right sampling technique: It directly impacts the validity of the
research findings.
Developing Research Instruments
Five-Phase Model for Questionnaire Development
● Step I: Literature Review - Conduct a thorough review of existing literature to identify
key constructs and components relevant to the research.
● Step II: Item Development - Create items for each construct, adapting existing items
and developing new ones based on operational definitions.
● Step III: Item Review and Validation - Review draft items and seek validation from
subject matter experts to ensure relevance and clarity.
● Step IV: Item Analysis - Analyze inter-correlations between items to refine the
questionnaire, removing items that do not align with the constructs.
● Step V: Finalization - Finalize the questionnaire based on feedback and analysis,
ensuring it effectively measures the intended constructs.
● Example: A Likert-type scale may be used to assess students' confidence in using
protective equipment during laboratory sessions.
Research Intervention
Definition and Importance of Research Intervention
● Research intervention is a core component of studies aimed at addressing specific
problems identified by researchers.
● It encompasses both the design and development of strategies to mitigate issues,
ensuring that interventions are well-defined and targeted.
● The design phase includes specifying explicit practice principles, goals, and activities
necessary for effective intervention.
● Historical context: The concept of research intervention has evolved, with early
frameworks laid out by scholars like Wolpe (1969) emphasizing the importance of
dialogue in interventions.
● Effective interventions often require collaboration between researchers and participants,
enhancing the relevance and applicability of the research outcomes.
Characteristics of Effective Interventions
● Interventions should be responsive to the needs of participants, adapting based on
feedback and outcomes.
● They must be grounded in empirical evidence, ensuring that strategies are based on
proven methods and practices.
● The development process should involve iterative testing and refinement to enhance
effectiveness and reliability.
● Case Study: The implementation of community health interventions that adapt based on
participant feedback has shown improved health outcomes in various populations.
Overview of Quantitative Research
Definition and Importance
● Quantitative research involves the systematic empirical investigation of observable
phenomena via statistical, mathematical, or computational techniques.
● It is essential in educational research for gathering measurable data that can be
analyzed statistically.
● Surveys are the most common method used in quantitative research, allowing
researchers to collect data from a large number of respondents efficiently.
Types of Data Collection Methods
● Surveys can include various question formats such as dichotomous, multiple choice, and
open-ended questions.
● Each format serves different research purposes and can yield different types of data for
analysis.
Survey Question Formats
Dichotomous Questions
● These questions require a simple 'yes' or 'no' response, making them easy to analyze.
● Example: "Have you traveled to Guatemala?" with options: Yes / No.
● Useful for obtaining clear, binary data on specific issues.
Multiple Choice Questions
● Respondents select one or more options from a list, which can include an 'other'
category for unlisted responses.
● Example: "Where do you get the news from?" with various media options.
● Important for capturing diverse responses and ensuring comprehensive data collection.
Rank Order Scaling
● Respondents rank a set of items based on a specific attribute, allowing for comparative
analysis.
● Example: Ranking car brands based on reliability.
● This method helps identify preferences and perceptions among different options.
Rating Scales
● Rating scales measure attitudes or opinions along a continuum, often using a Likert
scale format.
● Example: Rating the pleasantness of a shopping experience from 'very pleasant' to 'very
unpleasant'.
● Useful for gauging the intensity of feelings or attitudes towards a subject.
Semantic Differential Scale
● This scale uses bipolar adjectives to measure attitudes, requiring respondents to choose
a point on a scale.
● Example: Rating attractiveness on a scale from 'very attractive' to 'very unattractive'.
● Helps capture nuanced opinions and perceptions.
Advanced Question Formats
Staple Scale
● Respondents rate a characteristic on a scale from +5 to -5, indicating how well it
describes a product or service.
● Example: Rating the word 'innovative' in relation to a company.
● This format provides insight into brand perception and attributes.
Constant Sum Questions
● These questions allow respondents to allocate a fixed number of points (e.g., 100)
among various options to express their relative importance.
● Example: Distributing points among reasons for purchasing a software product.
● This method yields ratio data, providing a clear picture of priorities.
Open-Ended Questions
● Open-ended questions allow for detailed, qualitative responses, providing depth to the
data collected.
● Example: Asking respondents what products they were looking for but could not find.
● While valuable, these questions can be time-consuming to analyze and should be used
judiciously.
Open-Ended Questions and Their
Importance
Understanding Open-Ended Questions
● Open-ended questions allow respondents to provide detailed feedback, offering insights
that closed questions may miss.
● Example: Asking what products or services were not found on a website encourages
detailed responses, revealing potential gaps in offerings.
● These questions can lead to qualitative data that can inform product development and
customer service improvements.
Implementing Open-Ended Questions in Surveys
● When adding an 'Other' option in multiple-choice questions, branching instructions can
direct respondents to an open-ended question.
● This approach captures additional insights that may not be covered by predefined
options, enhancing data richness.
● Example: A survey on customer satisfaction might include an open-ended follow-up for
those selecting 'Other' to specify their concerns.
Understanding Conclusions in Research
Purpose of Conclusions
● Conclusions summarize the key points of the research discussion, encapsulating the
essential features of the design and significant outcomes of the investigation.
● They serve to round off the narrative of the study, providing closure and clarity to the
research problem.
● A well-crafted conclusion leaves a lasting impression, similar to how an introduction sets
the stage for the reader.
Importance of a Good Conclusion
● A good conclusion validates the overall understanding of the research problem,
reinforcing the significance of the findings.
● It succinctly answers the 'so what?' question, placing the study within the context of
existing research.
● The conclusion is an opportunity to elaborate on the importance of the ideas presented,
ensuring the reader grasps their relevance.
Key Elements of a Strong Conclusion
● Introduces new insights or expanded perspectives on the research problem, without
introducing new information.
● It should be written in clear and simple language, avoiding unnecessary complexity.
● The conclusion should not merely reiterate results but should indicate opportunities for
future research.
Importance of Logical Flow in Conclusions
● Conclusions should logically stem from the research findings, ensuring coherence and
clarity in the argument.
● The human element in drawing conclusions can introduce biases; thus, researchers
should strive for objectivity.
● A well-structured conclusion reinforces the validity of the research and its implications for
future studies.
Restrictions and Considerations for Conclusions
● Discuss conclusions in the context of current and future practices, emphasizing their
relevance to theory and further research.
● Identify potential beneficiaries of the research findings, including specific disciplines,
organizations, or groups.
● Highlight the value of the research effort, addressing how it contributes to existing
knowledge (Mutai, 2001, pp.64 – 65).
Strategies for Developing Persuasive Conclusions
● Warn readers about the consequences of neglecting contemporary issues addressed in
the study.
● Recommend specific actions based on the research findings to guide future practices.
● Use authoritative quotes or expert opinions to strengthen the conclusion, drawing from
the literature review.
Integrating Research Findings
● Summarize key ideas, including the research problem and objectives, ensuring a
cohesive narrative.
● Conclusions should verify or disprove the initial hypotheses, providing a clear resolution
to the research questions.
● Each objective outlined in the research proposal should have a corresponding
conclusion, ensuring thorough coverage of the study.
Structure and Writing Style of
Conclusions
General Rules for Writing Conclusions
● Conclusions should restate the main argument, reminding the reader of the strengths
and supporting evidence of the thesis.
● Avoid repetitive summaries; instead, focus on the impact of the arguments developed
throughout the thesis.
● Summarize complex arguments clearly, ensuring the reader understands the
significance of the findings.
Transitioning in Conclusions
● Move from detailed discussions to broader considerations, linking back to the
introduction or providing a new context based on the data.
● The conclusion should persuasively restate the research problem, now that the reader
has all relevant information.
● Reflect on the evidence presented and the central research problem, depending on the
discipline and supervisor's expectations.
Restrictions and Considerations in Writing
Conclusions
Key Restrictions to Keep in Mind
● Conclusions should be justified by the data presented, maintaining an appropriate scope
and level of generality.
● Careful qualifications are necessary to avoid overgeneralization or misinterpretation of
the findings.
● Ensure that conclusions align with the acceptance or rejection of research hypotheses or
objectives.
Ensuring Clarity and Verifiability
● Present conclusions in a manner that allows other researchers to understand and verify
them.
● Conclusions must be sound and based on the body of the thesis, reflecting the limits of
the results obtained.
● Each conclusion should be drawn from the findings, verifying or denying the premises or
hypotheses of the investigation.
Writing Recommendations in Research
Logical Flow from Conclusions to Recommendations
● Recommendations should naturally follow from the conclusions drawn, maintaining
consistency with the study's objectives.
● They should be practical and achievable, aligning with the evidence presented in the
research (Mugenda & Mugenda, 2003, pp.151 – 152).
● Clearly state who should take action, what actions are needed, and the rationale behind
these recommendations.
Common Types of Recommendations
● Areas for further research should be identified, focusing on unanswered questions that
warrant additional exploration.
● Address methodological issues that could enhance future research efforts in the field.
● Propose specific actions to resolve problems identified in the study, potentially involving
intervention designs (Mugenda & Mugenda, 2003, p.152).
Best Practices for Writing Recommendations
● Keep the recommendations section concise, ideally limited to half a page or one page,
using bullet points for clarity.
● Recommendations should avoid sweeping generalizations and focus on actionable
insights relevant to the study's findings.
● Researchers should leverage their understanding of the problem to formulate
well-informed recommendations, considering the broader context of the issue (Mutai,
2001, pp.66 – 67).