0% found this document useful (0 votes)
76 views25 pages

Strategic Business Management

The Strategic Business Management programme is a 12-month transformative experience designed for early-stage professionals, featuring a blend of online and in-person classes starting January 2025. It includes personalized career roadmapping, hands-on skill development through unique challenges, and opportunities for networking with industry experts. The programme aims to equip participants with a comprehensive skill set to secure competitive job placements with salaries ranging from 6 LPA to 12 LPA.

Uploaded by

rishabhsky2024
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
0% found this document useful (0 votes)
76 views25 pages

Strategic Business Management

The Strategic Business Management programme is a 12-month transformative experience designed for early-stage professionals, featuring a blend of online and in-person classes starting January 2025. It includes personalized career roadmapping, hands-on skill development through unique challenges, and opportunities for networking with industry experts. The programme aims to equip participants with a comprehensive skill set to secure competitive job placements with salaries ranging from 6 LPA to 12 LPA.

Uploaded by

rishabhsky2024
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
You are on page 1/ 25

Strategic Business

Management
A transformative programme for early-stage professionals that
aims to set you up for a high-growth career path.
About the Programme
Duration Format
12 months Hands-On
Includes 4 Outclass Challenges Training in industry tools
+ 4 Residencies

Mode Start Date


Blended January, 2025
Online/In-Person Weekend Classes First Cohort Starting Soon
Programme Highlights

Personalised Career Roadmapping


1:1 mentoring with a dedicated industry expert built into the
programme.
Craft a personalised career roadmap aligned with your unique
goals and aspirations.

Hybrid Format with Weekend Classes


Attend live online or optional in-person classes while keeping
your current job.
Network with peers and industry insiders at the Masters'
Union Campus.
Highly Immersive In-Person Residencies
Experience hands-on learning & collaboration at our in-
person residencies.
Gain valuable insights & network with industry experts, faculty
& your peers.

Experiential Interventions
4 unique outclass challenges to learn, apply & solve complex
problems
Strive collaboratively to ace the Consulting Garage, Creator
Challenge & much more
Cohesive & Integrated Curriculum
Macro question-driven curriculum to address specific real-
world business challenges
Master in-demand tools in a hands-on format to skill up &
stand apart in the job market
Programme Outcomes

Develop a Business Mindset


Compete & thrive in 4 unique challenges to master strategic
thinking, develop business acumen & learn real-world business
operations.

Personalised Career Blueprint


Get personalised guidance & mentorship from MasterCamp’s
Career Advisory Team to become a well-rounded
professional.
Hands-On Skill Development
Learn business by managing business operations IRL &
cultivate a comprehensive skill set with tools to dominate
the job market.

Land Your Dream Job


Secure placement opportunities with competitive salary
packages (ranging from 6 LPA to 12 LPA).
Meet your Masters

Rajat Mathur Malthi S S. Subhonil Ghoshal Saurabh Sengupta


Managing Director
 Former Director of Product Former Managing Director
Former Senior Vice President-Sales

Morgan Stanley Management


Accenture Zomato
PayPal
Akshay Gurnani Mukesh Ghuraiya Vikrant Khorana Siddarth Menon
Co-founder and CEO
Chief Marketing Officer
Former Chief Innovation Officer Former Chief Marketing Officer

Schbang Modi Naturals Payswiff Epigamia

Meet Your Masters


Srinivasan
Sindhu Biswal Gopal Iyer Divij Bajaj
Satyamurthy Former Head of Growth &
Former Associate Director
Data & Applied Scientist

Head - Loyalty / Subscription


Marketing
Ernst & Young Microsoft
Business
Betterhalf
Swiggy

Meet Your Masters


Jishnu Changkakoti Rakesh Godhwani Gurneesh Khurana
Former Director - Marketing
Chairman
Business Head - Motor

Samsung School of Meaningful Experiences Bajaj Allianz General Insurance

Meet Your Masters


Masters-in-Residence

Dr. Bhupesh
Dr. Garima Dr. Rinku
Manoharan Chaklader Mahindru
IIM Calcutta IIM Bangalore Delhi School of Economics,

Delhi University

Dr. Aarti Sharma Dr. Nandini Seth Dr. Nimisha Bora


School of Management &
IIM Bangalore XIM Bhubaneswar
Entrepreneurship, Shiv Nadar

University
Experiential Interventions
Take all your in-class learnings for a test drive with the outclass modules.

Consulting Garage
Make teams, identify a local small business, and consult to help
them grow by reworking their strategy and optimise for
business success.

Creator Challenge
Create content & scale up your personal brand on social
media & compete to gain maximum traction.
Investment Camp

Bring your financial prowess into action by creating a

portfolio using a stock market simulator with a virtual

capital of INR 1 Cr.

Dropshipping Challenge

Launch & run a real e-commerce business with your team,

gauge the market IRL & compete to make the maximum

revenue.
In-Person Residencies
Immerse yourself in a collaborative learning environment at our exclusive residencies.

Orientation Residency Startup Weekend Campus Immersions


Kickstart your MasterCamp journey Get ready to build a startup from Gain valuable insights from industry
with an immersive orientation. scratch in just 48 hours. Compete on leaders during our campus
Connect with peers, faculty, & industry campus in a thrilling weekend immersions. Learn from their
experts to lay the groundwork for your challenge. Ideate, prototype, & experiences, brainstorm with peers, &
high-growth 12-month experience. collaborate with your team to create develop real-world business solutions.
innovative solutions.
Teaching Plan
The programme is designed to foster a strong learning community, just like you would on a physical campus!

Learning Domains
Management & Strategy (MAST)
Sales & Marketing (SAMA)
Finance & Fintech (FIFI)
Product & Tech (PRTC)
Artificial Intelligence & Machine Learning (AIML)
Communications & Self Development (COMM)
Term 1

In-Class Courses
PRTC101: How to use stats to build a better business

MAST101: How to work effectively in teams


PRTC201: How to develop a product mindset

MAST201: How to analyse markets & identify new business opportunities


AIML101: How to master prompt engineering to leverage

MAST301: How to identify & track key business metrics generative AI

SAMA101: How to position your brand using consumer psychology & behavior COMM101: How to craft a winning Resume

SAMA201: How to build a brand story (Voice, tone, identity) COMM201: How to use mental models to solve problems

PTT101: How to optimise data analysis with advanced excel


FIFI101: How to masters basic financial terminology

FIFI201: How to read and analyse financial statements

FIFI301: How to allocate budgets and control costs

Experiential Intervention Residency 1

Consulting Garage Orientation Residency: Kickstart your MasterCamp journey with an immersive orientation

with your peers, faculty, & industry experts.


Term 2

In-Class Courses
MAST102: How a country's economy works PRTC202: How to use design thinking to build effective

products & solutions


MAST202: How to protect your ideas using Intellectual Property Law
AIML102: How to build AI Powered Products
SAMA101: How to script, record & release content for YouTube & Instagram
COMM102: How to master the craft of storytelling
SAMA202: How to nail content marketing to grow your business
COMM 202: How to build a personal brand
SAMA302: How to decode social media algorithms
COMM302: How to manage personal finances
FIFI102: How to leverage DeFi and Crypto in Business
PTT102: How to use Power Bi to visualise data
FIFI202: How to understand taxes and compliances
PRTC102: How to build an app using No-Code

Experiential Intervention Residency 2


Creator Challenge Campus Immersion 1: Gain insights from industry leaders and develop real-world
business solutions.
Term 3

In-Class Courses
MAST103: How to build a global supply chain AIML103: How to use big data to drive decision making
MAST203: How to think strategically about your business COMM103: How to craft a compelling professional portfolio
SAMA103: How to use marketing analytics to optimise conversion COMM203: How to hack your hormones
SAMA203: How to leverage design to inspire trust PTT103: How to design UI/UX using Figma
FIFI103: How to invest in capital markets & build a portfolio
FIFI203: How to manage risk and optimise returns
PRTC103: How to use product analytics for deeper insights
PRTC203: How to build habit forming products

Experiential Intervention Residency 3


Investment Camp Startup Weekend: Participate in a thrilling 48-hour startup challenge to collaborate,
ideate & create a prototype with your team.
Term 4

In-Class Courses
MAST104: How to write a comprehensive business plan PRTC204: How to leverage gamification and behavioural

design to build successful products


MAST204: How to never lose a customer
AIML104: How LLMs & AI actually work
SAMA104: How to negotiate deals that create a win-win
COMM104: How to become a better leader
SAMA204: How to price your products strategically
COMM204: How to crack Interviews
SAMA304: How to run digital ads on TikTok, Meta, & Google
COMM304: How to be productive & get things done
FIFI104: How to navigate corporate finance
PTT104: How to build powerful presentations using Canva
FIFI204: How to build Financial Models
PRTC104: How to smartly leverage tech to grow your business

Experiential Intervention Residency 3


Dropshipping Challenge Campus Immersion 2: Learn from experienced professionals and collaborate on
innovative projects.
Career Development Journey

During the programme, each student will receive personalised assistance from the Career Advisory Team at

MasterCamp following the given schedule:

Step 1 Step 2 Step 3

Personalised Mentorship Personal Branding Presentation Workshops

1:1 Mentorship Create & Deliver Your Elevator Pitch Improving Presentation Skills

Resume Refinement Strategic LinkedIn Profiling Navigating Professional Situations

Step 4 Step 5

Interview Preparation Industry-specific Workshops

Technical & Behavioural Mock Interviews Hands-on Tool Trainings

Honing Communication Skills Navigating Career Paths


Senior Leadership

Pratham Mittal Nikhil Mittal Priyam Bansal Gaurav Kumar

Founder, MasterCamp
 Ex-CRO, Skill-Lync | Founding Ex- Associate Director 
 Sharma


Forbes 30U30 Member & VP Marketing,
WhiteHat Jr. | IIM Calcutta Ex-Head of Delivery & Corporate
Whitehat Jr. Placements, Edureka | Ex-Mercer

Meet Your Masters


Fees & Financing

Total Programme Fee (Non-Refundable)


INR 15,00,000 /-

Admission Fee (All Inclusive)


INR 50,000/-

Tuition Fee (All Inclusive)


INR 14,50,000/-
*The fee mentioned above is GST-exempt as we are an NSDC-approved training partner

Upto 15% Merit-Based Scholarship Available On Tuition Fee

Check Your Fitment


Admission Process & Eligibility

Step 1 Step 2 Step 3

Online Application Attend Interview Admission Decision

Submit the online application along with Shortlisted candidates will be required to Selected candidates will be provided with
the required documents go through an online interview an offer of admission to the programme

Who should apply for the programme?

Working professionals with 0-5 years of work experience

Fresh graduates & final year students looking to upskill


Check Your Fitment

Email us at

[email protected]

You might also like