GREYSCALE UNIBERSITY
24 MONTHS FULL PROGRAM
-includes certificate of completion by JM ESTEVEZ
JM Estevez: Lead Visual developement artist at Greyscale
GREYSCALE UNIBERSITY
Greyscale university is created to bring the best education in the
industry for our students, taught by instructors working in it.
Our intensive two year program is specially produced to give what’s
needed to become professional in the entertainment industry.
Our curriculum goes from learning the basic and fundamental
principle skills, to a completely professional development of an in-
dustry level
portfolio.
This exciting two-year program is extremely demanding, designed to
develop your qualities at the most. If you are committed,
persevering, hard worker, and passionate, this is the right place for
you.
uNIVERSITY
This program is for you if:
-you want to become a concept artist in films and video games.
-you love to design and you can’t stop drawing
-You’re a professional artist, illustrator, who wants to deepen your knowledge about concept
art, human anatomy, color and drawing in general.
-You want to be part of the entertainment industry, with the best tools at hand, with a dee-
per skill on human anatomy and character design.
- You love to challenge yourself beyond the status quo.
-you want to be part of a selected community with the highest
standards in the worldwide industry.
uNIVERSITY
why greyscale university
-Every lesson is personally -Receive one of the highest le- -We encourage you to learn the -Be part of our creative
taught by the industry expert vels of education at a much fundamental skills. And princi- drawing systems. To unders-
lower cost compared to any ples through the development tand storytelling, and three
JM Estevez
of projects, have an insightful dimensionality within drawing,
other school in the world
experience of the working me- and concept art.
thods within the industry.
-We are very grounded in de- -Learn from real-like assig-
veloping your capacity to nments, that are within your
analyze, understand, design, scope of interest, your instruc-
and in how you present your tor will be like your client.
pieces. While you learn.
uNIVERSITY
Episodes
All the subjects within Greyscale university are exclusive to
our full program students.
uNIVERSITY
Episodes
All the subjects within Greyscale Each episode lasts 30 weeks, and we
university are divided into three have two weeks break every 15 weeks.
episodes. and are exclusive to our full These episodes are designed so you
program students. grow from your own strengths and
talents. While you develop real-like
projects in each Episode. What you
learn in episode one, is essential for
episode 2, and the skills learned in
both episodes give you the ability to
make your portfolio in the third one.
We have designed our elite program
so you have the best tools at hand for
today’s entertainment design industry.
drawing/design skills
In this episode, you will jump right into the principles.
DRAWING SKILLS.
“Our ability to express our ideas as Concept artists in our craft is fundamentally based upon our Drawing
skills.” the passion for drawing is at the core of Greyscale university:
-When we are pros, we are like athletes: a detailed metaphor.
Episode 1 -Usage of fast drawing
-Research
-Thumbnails
-silhouette and shape recognition
-Scale and proportions ( the human body as a measurement of our universe)
-Composition
-Geometric shapes, And balance
-Think logically more than creatively
-Functionality
-Never work in a vacuum.
-Use your senses and visualization to enhance the creative experience
-Enhance your imagination and creativity with our binary exercises.
Learn the main grammar to express your ideas visually, and learn how to become fluent in this language. With
project-based assignments:
“if you run after your dreams you’ll never catch them, like elusive butterflies they’ll vanish from your sight,
instead make a gorgeous garden so they irresistibly will come to you.”
These first 30 weeks (first episode) are designed as a warm-up for the other two episodes.
Episode 1 Core ideas:
-you will be working on Project-based assignments to give you focus, purpose, a specific direction to follow.
-In this episode, you will learn to sketch with the proper use of silhouettes and thumbnails.
-By understanding three-dimensionality, you will learn how to apply/inspire yourself from references to make
your designs.
-Design with purpose, not randomly.
-Learn to save time by making quick sketches with a great sense of design, functionality, and balance. before
you dive into your final pieces.
-You can work in any digital software, like Procreate, Photoshop that uses pixels and layers.
-We encourage you to have sketchbooks to keep on drawing as much as you can.
visual ideas-1
Episode 1 There’s a very specific vibe on Production drawings, and this is not a random thing. The purpose behind this is
to communicate our ideas and designs as clearly as possible to our team, clients, boss, and so on.
It is not just about making a “pretty image” but being able to create a connection with it.
if I were with it, how would I engage with it?
What is its functionality, size, proportions?
In episode 1, you will be introduced to the imperative components of concept art, how to think like a concept
designer.
Visual ideas core subjects:
-Welcome to the habit of drawing, see it like going to the gym, if you stop you don’t have gains
-Learn these fundamentals with Fun real-life-like projects
-Capture your ideas into three-dimensional drawings, A glimpse into our deep understanding of perspective and
structure at GSU (Greyscale university)
-Learn the fundamentals to create depth
-Your “diva” in the composition
perspective
Most artists and illustrators have a basic knowledge of perspective, but at GSU, you will learn how to really
understand it through very exciting, extremely challenging, and demanding tasks, beyond the status quo in
schools worldwide.
You will have really cool assignments challenging you, for the sake to acknowledge the foundational skills on
Episode 1 perspective.
To master drawing concept art, and to succeed in the entertainment industry, it is essential, for you to think of
yourself like you’re sculpting when drawing. And be really precise about your 3D understanding.
Perspective core subjects:
-Start with boxes in space with one, two, and three vanishing points.
-Playout with 3D boxes to create characters, and basic objects.
-Develop, (using perspective principles rarely taught in schools) 3D models out of a blueprints
-Develop (using perspective principles rarely taught in schools) 3D models by yourself.
-Learn how to apply notes to your designs.
-Push yourself with challenging assignments, to fully comprehend this subject matter.
-integrate into images what you have learned up to this point in line drawings.
-Learn how to render reflections, cast shadows, portray light.
-Use perspective in everything from animals, characters, creatures, props, and environments.
-Approach perspective rules to find proportions and scale.
Render out your designs
Episode 1
Nowadays it is not enough to deliver designs and sketches, being able to render final images, and even final
illustrations, in the entertainment industry is an essential requirement from studios, clients, and audiences in
general.
In “Render out your designs” you will learn the principle skills and fundamentals through rendering assignments.
Render out your designs core subjects:
-Essential introduction to the software, procreate, Photoshop, with assignments allowing you to play with
materials, textures, and shapes.
-You will learn some of the advantages of digital tools.
-Main understanding of light and values for concept designers: color and value.
- Digital Painting to render your images, give details to your designs
- Sketch using references, twitch and mix them to create texture, shapes, and so on.
Deepening your knowledge
Episode 1 In order to sink in all the information, it is essential for you to have studio time in between classes to complete
your assignments. At these moments it is essential you accomplish the tasks, if you have any questions you can
ask JM Estevez, through our WhatsApp Chat. We have destined every Friday afternoon soo you can schedule to
solve any enquires you might have, to solve one to one, or to provide you with any help.
commit to spend at least 6 hours a day making your homework.
If you want you can also purchase a one-to-one lesson with JM Estevez in case you have more questions.
Deepening your knowledge core subjects.
-These times allow you to deepen all the knowledge we study in every lesson. the more the better, remember:
no one becomes stronger by watching someone else lift weights, it is essential to be a hard worker.
-JM Estevez will act as an art director during this time, demanding the specifics of your design assignments,
and also guiding you so you can give your best.
-”Deepening your knowledge” time gives you the chance to be closer to our Greyscale community, with the
other students you can share your work to start to build your network.
-Create partnerships with your fellow students.
-Sign our special NDA (nondisclosure agreement) so you have access to our internal Greyscale material, from
our own movie, currently in development. Our Netflix Show, a Broadway play, among many others. our own
movie, currently in development. Our Netflix Show, a Broadway play, among many others.
Gathering Design
Episode 2
-Now it is time for you to take on greater challenges. going into more difficult assignments, and projects, time
constraints, time management. specific time periods, real locations, and specific references. Your tutor will ask
you to make specific mandates, considering materials, so you can deliver them on time: being able to deliver
quality designs on time, is what will turn you from a beginner into a pro.
Gathering Design core subjects:
-In this second episode of “Gathering Design” you’ll be challenged with more difficult and fun assignments.
-Design with time constraints and “client” requirements.
-Go inside Some of our Greyscale projects to learn from examples.
-Become aware of your studio time, research, think even more about storytelling entertainment, functionality.
-Learn to present your work professionally.
visual ideas-2
Episode 2 In “visual ideas 2” episode 2, you will start to apply complex perspective techniques digitally, and use image
references in your designs to get inspired and get results faster.
You will start to mix techniques, to bring your designs to a greater quality level.
By the end of episode 2, you will have a clear understanding of most of the techniques used by pros in the
entertainment industry.
VISUAL IDEAS 2 , CORE SUBJECTS.
-Learn how to use references to give a finished and more polished render to your concept art pieces.
-Learn how to digitally implement textures and materials: Metal, Wood, plastic, rubber, and glass.
-Use several sketching and painting techniques used by industry experts
-learn how to Use the initial thumbnails to speed up your final designs
IDEAS EVOLVEMENT
In “ideas evolvement” you will be in a real-like freelancer experience, so your tutor would act as a client giving
Episode 2 you a specific mandate
Here, the idea for you is to experience how is it like to have mandates, deadlines, create concept art pieces for
your clients, and learn how to get used to talking to them, and sharing your thought process, so you express
your ideas with clarity in every way.
At the beginning of this episode, JM Estevez will assign you a specific entertainment-related mandate, and it is
up to you how you want to show it, depending on your personal interests.
The idea here is for you to keep the assigned themes, and you can turn them into toys, a videogame, a feature
film, a real product, or anything you wanted to be.
Thanks to this project, you will be able to experience all the pre-production development, from its beginning to
its end.
IDEAS EVOLVEMENT CORE SUBJECTS:
-The pre-production pipeline allows you to understand its progression, and you will be able to turn it into your
specific interests, what is it that you are passionate about? it is the time to show it.
-With this real-like studio experience, you’ll have the chance to be your own pre-production studio.
-Learn to work from specific assignments, theme-based from, games, movies, classic books, etc
-Use all your previous knowledge and apply it to your whole pre-production project.
-Start to create your portfolio, these can be your first pieces!
painting Entertainment
Clients are more often requesting final paintings to help them pre-visualize their ideas, sell them, and so they
Episode 2 can even pitch them easier.
Here you will develop high-quality paintings for the pre-production stage for today’s design and entertainment
industry. they are also color keys that show the mood required by the project.
In these paintings, you have to pick the right camera angle, to be able to show your client’s vision, so you can
tell their story. or to propose your own. you will learn to paint with the proper use of design and lighting
In “Entertainment painting” you already have a background so you can approach this challenging task. you will
learn the key steps to making a painting from the initial steps to the final result.
Entertainment Painting, core subjects:
-Learn methods to Create colorfully and awe images, with great readability.
-Learn lighting moods, place your camera, and compose images
-Dive into digital painting and its great tools
-Learn to place your designs inside your paintings
-Design, and showcase images with storytelling and functionality
painting Entertainment
Clients are more often requesting final paintings to help them pre-visualize their ideas, sell them, and so they
Episode 2 can even pitch them easier.
Here you will develop high-quality paintings for the pre-production stage for today’s design and entertainment
industry. they are also color keys that show the mood required by the project.
In these paintings, you have to pick the right camera angle, to be able to show your client’s vision, so you can
tell their story. or to propose your own. you will learn to paint with the proper use of design and lighting
In “Entertainment painting” you already have a background so you can approach this challenging task. you will
learn the key steps to making a painting from the initial steps to the final result.
Entertainment Painting, core subjects:
-Learn methods to Create colorfully and awe images, with great readability.
-Learn lighting moods, place your camera, and compose images
-Dive into digital painting and its great tools
-Learn to place your designs inside your paintings
-Design, and showcase images with storytelling and functionality
Deepening your knowledge 2
Episode 2 In order to sink in all the information, it is essential for you to have studio time in between classes to complete
your assignments. At these moments it is essential you accomplish the tasks, if you have any questions you can
ask JM Estevez, through our WhatsApp Chat. We have destined every Friday afternoon soo you can schedule to
solve any enquires you might have, to solve one to one, or to provide you with any help.
commit to spend at least 6 hours a day making your homework.
If you want you can also purchase a one-to-one lesson with JM Estevez in case you have more questions.
Deepening your knowledge core subjects.
-These times allow you to deepen all the knowledge we study in every lesson. the more the better, remember:
no one becomes stronger by watching someone else lift weights, it is essential to be a hard worker.
-JM Estevez will act as an art director during this time, demanding the specifics of your design assignments,
and also guiding you so you can give your best.
-”Deepening your knowledge” time gives you the chance to be closer to our Greyscale community, with the
other students you can share your work to start to build your network.
-Create partnerships with your fellow students.
-Sign our special NDA (nondisclosure agreement) so you have access to our internal Greyscale material, from
our own movie, currently in development. Our Netflix Show, a Broadway play, among many others. our own
movie, currently in development. Our Netflix Show, a Broadway play, among many others.
design your portfolio
Episode 3 Design your portfolio.
This is the final episode, so here you’ll take your area of expertise to make a high-quality portfolio, between 30
to 35 final pieces.
Here is essential that you can use all you have learned in the previous episodes to present high-standard pieces
within a great designed presentation. Your mentor will give you specific assignments so you complete them and
you will learn how to gather everything, from sketches, research materials to the final project pieces. so you
make a top-notch pitch book.
Design your portfolio core subjects:
-Here you will focus on your own style, so you start to find your own voice
-Create a portfolio specially designed for the design, and entertainment industry. (giving you a greater
advantage over most schools worldwide)
-Make every piece for your final pitch book
-Learn how to place your designs attractively, to sell to clients
advanced Design
Episode 3 Design language
while you’re painting like a professional. In “Advanced design” you will start to work with techniques to
help you capture ideas, and create and draw more efficiently. it is essential to learn how to plan out the
development of projects, assignments, and mandates.
You will use perspective grids and photographs to make faster design choices, you will tesselate to bring new
ideas for projects,
Design language core subjects.
-Focus mainly on design while you learn to draw helping you out with perspective and photos, to work more
efficiently.
-Plan ahead, then sketch and paint.
-Inspire yourself from your own context, and from cultures all over the world to create memorable designs and
attractive shape language.
-Apply different languages to express your concept art pieces.
-sketch, and experiment with the bigger shapes before compromising on details.
design for entertainment
Episode 3 Learn the ability to create a project by yourself. Here your tutor will give you a specific subject and you can
turn it into the best thing you could think of, taking all the knowledge seeing in the previous episodes.
Here, you will develop a series of final concept art pieces alongside great sketches to add to your final
portfolio.
Design for entertainment core subjects.
-Assignments/mandates by someone external will teach you how to relate to clients in the entertainment
industry
-Have a great variety of sketches and final pieces
-Take some nice pieces for your portfolio
-Here you develop the balance between a mandate and the freedom to propose ideas for your areas of interest
-Take the images from this episode to create an outstanding portfolio.
Deepening your knowledge 3 (create your portfolio)
Episode 3 In order to sink in all the information, it is essential for you to have studio time in between classes to complete
your assignments. At these moments it is essential you accomplish the tasks, if you have any questions you can
ask JM Estevez, through our WhatsApp Chat. We have destined every Friday afternoon soo you can schedule to
solve any enquires you might have, to solve one to one, or to provide you with any help.
commit to spend at least 6 hours a day making your homework.
If you want you can also purchase a one-to-one lesson with JM Estevez in case you have more questions.
Deepening your knowledge core subjects.
-These times allow you to deepen all the knowledge we study in every lesson. the more the better, remember:
no one becomes stronger by watching someone else lift weights, it is essential to be a hard worker.
-JM Estevez will act as an art director during this time, demanding the specifics of your design assignments,
and also guiding you so you can give your best.
-”Deepening your knowledge” time gives you the chance to be closer to our Greyscale community, with the
other students you can share your work to start to build your network.
-Create partnerships with your fellow students.
-Sign our special NDA (nondisclosure agreement) so you have access to our internal Greyscale material, from
our own movie, currently in development. Our Netflix Show, a Broadway play, among many others. our own
movie, currently in development. Our Netflix Show, a Broadway play, among many others.
Equipment requirements (Non included)
-Adobe Photoshop with Wacom Intuos or Cintiq. or Ipad pro with
apple pen and software Procreate.
PRE-REQUISITES & REQUIREMENTS
Applications should meet the minimum entry requirements and be
physically and mentally fit to pursue the program. Applicants are
required to sit through an interview, entry test, and skills review.
the management reserves the right of admission.
Detailed course information will be made available during the
pre-course consultation with the Greyscale university Course
Counselor.
GREYSCALE UNIVERSITY
term·1 2022 STARTS
may 2nd 2022
uNIVERSITY
frequent questions In what order should I take Greyscale
university?
Can I talk to someone at Can I sign up even if I don’t have
Greyscale? a drawing tablet or any of the You can choose your own, but it is highly recommended
that you go in this order:
it’s a great pleassure for us to meet you, sofware or equipment?
let’s make an appointment! send us and TERM 1 Concept Art and Character Design.
It is recommended for you to have a
email to [email protected] to
drawing tablet with an art software while TERM 2 Human Anatomy.
arrange our meeting.
you are taking part of our GREYSCALE
UNIVERSITY, but it is not a requirement for TERM 3 Color.
our “Concept art and Character Design”
Are there any discounts available? and “Human Anatomy” TERMS. TERM 4 Specialization
yes! Purchase Greyscale university for : -Please have an HB pencil, a sketchbook TERM 5 Portfolio
$6199 USD and save almost $300 USD! and a surface to draw on top of while you
are attending these courses. Can I record the clasess?
you can purchase each term at a time -For our TERM 4, and TERM 5, it is a You can take as many screenshots as you’d
requirement for you to have a drawing like, interact and ask as many questions
tablet with an art software. as you want, both in class and in our
Can I join Greyscale university if I’m Whatsapp Group.
less than twenty-one years old?
Is there a time for questions and
Yes, you just need adult supervision. answers at Greyscale university?
Will there be any time in between
There are no dumb questions! Feel free to for me to work during the courses?
ask as many questions as you’d like at any
time, and in our Greyscale chat. Every week we will have 2 hour long
classes, 2 days a week so you will have
-Also, you can purchase one to one guide plenty of time to do your homework and
with JM Estevez for just $50 USD (hourly study the topics we see in class.
rate)
uNIVERSITY
Contact
+57 3186594591 gscalestudios
g_scalestudio g_scalestudio
[email protected]
