Get It Fixed, Anytime, Anywhere

FIXMATE
Seamlessly connect customers with trusted, on-demand
service experts for ultimate convenience.
Fix Mate – Revolutionizing doorstep repairs and services
TODAY'S
AGENDA

1 Introduction 6 Customer target

2 Problem Statement 7 Direct and indirect competition

3 Pain point of Customer 8 Estimated size

4 Solution 9 Workforce

10 Revenue
5 How solutions work
11 Price strategy
INTRODUCTION
In today’s digital world, electronic gadgets have become an
essential part of our lives. From smartphones and laptops to
smart home devices, these gadgets play a crucial role in
communication, work, and entertainment. However, when
these devices malfunction, finding reliable repair services
becomes a challenging task. For new products, there is
Amazon, but for servicing those products, we are always
here.The traditional service industry is plagued with long wait
times, hidden charges, poor customer support, and unreliable
third-party service providers.
INTRODUCTION
Customers often struggle to find trusted technicians,
genuine spare parts, and a hassle-free repair process.
Most platforms today only act as middlemen,
outsourcing repairs to third parties, leading to
inconsistent service quality and lack of accountability.
Inspired by the proverb, “A friend in need is a friend
indeed,” our company aims to become the Amazon of
service provision—but unlike aggregators, we take full
responsibility for the service experience
INTRODUCTION
We do not rely on third-party providers. Instead,
we directly employ expert technicians, supply
genuine spare parts, and ensure top-notch
service quality. Our mission is to make electronic
gadget servicing as seamless, transparent, and
customerfriendly as buying a new device online.
 Third-Party Dependency & Lack of
Accountability

Most service platforms today act as

intermediaries, outsourcing work to third-party
service providers. These providers operate
independently, with no uniform quality control,
leading to inconsistent service standards
Long Wait Times & Unstructured
Processes

A visit to a service center is often time-

consuming. Customers are forced to wait in
long queues, with no clear idea of when their
PROBLEM turn will come. Many centers lack a structured
system for booking or tracking services
STATEMENT Lack of Transparency in
Pricing & Service Quality
Hidden charges, unexplained fees, and vague cost
estimates are common problems in the service
industry. Customers often agree to a service without
knowing the full cost, only to be shocked by
unexpected expenses at the time of payment.
 Inconsistent Availability of
Genuine Spare Parts
One of the biggest challenges customers face
is obtaining genuine spare parts for their
devices or vehicles. Many third-party service
providers use counterfeit, lowquality
components to cut costs, leading to frequent
breakdowns and poor service longevity.

Poor Post-Service Support &

Customer Care

PROBLEM
After a service is completed, customers
frequently face issues such as recurring

STATEMENT problems, improper

installations, or the need for additional
adjustments. However, most service providers
do not offer reliable after-service support,
leaving customers with no option but to revisit
the center and go through the frustrating
process again
 PAIN POINTS CUSTOMERS
FACE AT OFFICIAL LAPTOP
SERVICE CENTERS
Long Waiting Times for Repairs

High Repair Costs

 PAIN POINTS CUSTOMERS
FACE AT OFFICIAL LAPTOP
Forced Replacement Instead of SERVICE CENTERS
Repair

Location issues.
 PAIN POINTS CUSTOMERS
FACE AT OFFICIAL LAPTOP
Poor Customer Service and SERVICE CENTERS
Communication

Warranty-Related
Issues
 Long Waiting Times for Repairs

Express Repair Services: Offer tiered repair

options, such as "Same-Day Repair" or

"24-Hour Repair," for common issues like

screen replacements, battery fixes, or

software troubleshooting. Charge a premium

for faster service, but keep it

affordable.

INNOVATIVE • Mobile Repair Units: Introduce doorstep repair

SOLUTIONS services in major cities like Delhi,

Mumbai, Bangalore, and Hyderabad.

Technicians can diagnose and fix minor issues
at the customer's location, reducing
turnaround time.
 High Repair Costs

Transparent Pricing: Create a standardized

pricing list for common repairs (e.g.,

screen replacement, battery replacement,

motherboard repair) and display it

prominently on your website and at service

centers.

• Affordable Repair Packages: Offer bundled

INNOVATIVE repair packages for common issues at

SOLUTIONS discounted rates. For example, a "Laptop

Health Checkup + Cleaning + Minor

Repairs" package at a fixed price.

• Subscription Model: Introduce a monthly or

annual subscription plan where
 Warranty-Related Issues

Clear Warranty Policies: Educate customers

about warranty terms at the time of

purchase and repair. Provide a simple, easy-

to-understand warranty guide in regional

languages.

• Warranty Audits: Offer free warranty audits

where customers can bring their laptops

INNOVATIVE for a checkup to confirm if their issue is

SOLUTIONS covered under warranty.

• Extended Warranty Options: Sell affordable

extended warranty plans that cover

accidental damage and third-party repairs.

 Poor Customer Service and
Communication

Dedicated Relationship Managers: Assign a

dedicated relationship manager to each

customer for personalized communication

and updates.

• Real-Time Tracking: Develop a mobile app or

SMS-based system where customers

can track the status of their repair in real-time.

INNOVATIVE • Multilingual Support: Hire customer service

SOLUTIONS representatives who can communicate

in regional languages to cater to India's

diverse population.
 Forced Replacement Instead of Repair

Repair-First Policy: Train technicians to

prioritize repairs over replacements. Only

suggest replacements if the repair is not

feasible or cost-effective.

• Second Opinion Option: Allow customers to

seek a second opinion from a senior

technician if they feel a replacement is

INNOVATIVE unnecessary.

SOLUTIONS • Cost-Benefit Analysis: Provide a detailed

cost-benefit analysis to customers,

explaining why a replacement might be better

than a repair in certain cases.
 Lack of Transparency in Pricing and
Diagnosis

Free Diagnostics: Offer free diagnostic services

to build trust. Clearly explain the

issue and provide a detailed cost estimate

before starting any repair.

• No Hidden Charges Policy: Advertise a "No

Hidden Charges" policy and provide

itemized bills for all repairs.

INNOVATIVE • Online Price Calculator: Develop an online

SOLUTIONS tool where customers can input their

laptop model and issue to get an approximate

repair cost.
 Data Loss or Privacy Concerns

Data Backup Services: Offer free or low-cost

data backup services before starting any

repair. Partner with cloud storage providers to

make this seamless.

• Data Privacy Assurance: Sign a data privacy

agreement with customers, guaranteeing

that their data will not be accessed or

INNOVATIVE misused.
No Formatting Without Consent: Implement a
SOLUTIONS strict policy of not formatting devices
 Location Issues

Verified Service Centers: Partner with

established local repair shops and brand them

as authorized service centers. Ensure their

locations are updated on Google Maps.

• Pop-Up Service Centers: Set up temporary

service centers in high-demand areas

during peak seasons (e.g., near colleges

INNOVATIVE during exams).

SOLUTIONS • Hub-and-Spoke Model: Establish a central

hub in major cities with smaller spoke

centers in nearby towns for easier access.

 HOW SOLUTION MODERN MODEL
WORKS?
1- DIGITAL MARKETPLACE
TRADITIONAL INTERFACE
MODEL
2- SERVICE BOOKING &
1- CUSTOMER INQUIRY & SCHEDULING
PROBLEM IDENTIFICATION

2- DEVICE INSPECTION & 3- REAL-TIME TRACKING &

DIAGNOSIS UPDATES

3- COST ESTIMATION &

CUSTOMER APPROVAL 4- INTEGRATED PAYMENT &
FEEDBACK SYSTEM
4- REPAIR & REPLACEMENT
PROCESS
 HOW SOLUTION MODERN MODEL
WORKS?
5-LOGISTICS & FULFILMENT
TRADITIONAL
MODEL
5- QUALITY TESTING & FINAL
CHECKS

6- CUSTOMER HANDOVER &

BILLING

7- WARRANTY & AFTER-

SALES SUPPORT

8- FEEDBACK & CUSTOMER

SATISFACTION
 CUSTOMER
TARGET

Commercial Clients:
Individual Consumers: Small to Medium-Sized Enterprises Specialized Segments:
(SMEs): Businesses that rely on
electronic devices for day-to-day Students and Young Professionals:
Everyday Users: People who own
operations and require regular These groups frequently use
consumer electronics like
servicing, emergency repairs, or laptops, smartphones, and other
smartphones, laptops, tablets, and
scheduled maintenance to gadgets, and they often look for
home appliances and require
minimize downtime. affordable yet reliable repair
repair, maintenance, or upgrades.
services.
Corporate and Institutional
Tech Enthusiasts: Individuals who
Accounts: Larger organizations,
are more tech-savvy and value Hobbyists and DIY Users:
educational institutions, or
quick turnaround times, quality Customers who may use the
government bodies that may have
workmanship, and additional multiple devices in use, often service centre not just for repairs
services (such as diagnostics, entering into service contracts for but also for sourcing parts,
warranty extensions, or consistent support. upgrading devices, or technical
customization).
consultations
 DISCOVER OUR SERVICES

ELECTRONIC GADGET HOME APPLIANCE REPAIR &

REPAIRS MAINTENANCE

Smartphones, Laptops, Tablets, and ACs, Refrigerators, Washing Machines,

Smart Home Devices and Microwaves
Guaranteed genuine spare parts and Skilled in-house technicians for fast,
warranty-backed repairs reliable service

DIGITAL BOOKING AND COMPREHENSIVE

REAL-TIME SERVICE AFTER-SERVICE
TRACKING SUPPORT
Easy scheduling via app/website with Free follow-ups, warranty claims, and
real-time updates dedicated customer care
 SIZE OF MARKET
The on-demand service market in India is rapidly
growing, driven by increasing digital adoption, rising
disposable incomes, and the convenience economy.
According to industry reports, the Indian online home
services market is expected to reach $15 billion by
2027,growing at a CAGR of over 20%. With more than
**750 million smartphone users** and a growing reliance
on electronic gadgets and home appliances, the demand
for repair, maintenance, and professional services is
surging. The urban population, particularly in tier 1 and
tier 2 cities, is the primary driver of this growth, offering a
vast, untapped market for a comprehensive service
platform like Fix Mate.
DIRECT COMPETITOR INDIRECT COMPETITOR

Urban Company (formerly UrbanClap): E-commerce Platforms (for spare parts

A leading platform providing a wide and appliances)
range of services, including appliance Amazon and Flipkart: These platforms
repairs, home maintenance, and provide spare parts, appliances, and
beauty services, with operations across sometimes installation or repair
multiple Indian cities services through third-party partners.

HouseJoy: Offers services such as Local Repair Shops

home repairs, appliance maintenance, • Independent, unregistered small-
and cleaning, connecting customers scale repair shops offering gadget
with verified professionals. repairs, home appliance services,
and basic household fixes.

Fixmate Company
DIRECT COMPETITOR INDIRECT COMPETITOR

Onsitego: Specializes in device OEM (Original Equipment

protection plans and repair services for Manufacturer) Service Centers
electronics and appliances, ensuring • Samsung, Apple, LG, IFB, etc.: Many
quality service and genuine spare users visit brand-specific
parts. authorized service centers directly
for repairs, avoiding third-party
platforms.
Mr. Right: Provides a variety of home
services, including electrical, Tech Support and IT Service Platforms
plumbing, and appliance repairs, Onsitego and Jeeves: They provide
focusing on verified and trained extended warranties, protection plans,
professionals. and repair services but with a focus on
gadget/device insurance.
Fixmate Company
 REVENUE MODEL
BASIC STANDARD PREMIUM

Pricing Depends on service 175$/ month 220$/ month

• Potential Add-ons:
• Includes free service visits,
Appliance cleaning,
extended warranties,
periodic device checkups,
• Repair and maintenance unlimited diagnostics, and
etc.
• Basic support genuine spare parts.
Features • Monthly or annual
Premium Plan
• Customers pay for each • End-to-end protection
subscription plans offering
service individually. plans for electronic
discounted or free service
gadgets, home appliances,
visits
and vehicle services.
• Subscription-Based Model

Usage • One-time payment per • A set number of service

• Unlimited usage
Limits service visits
WORKFORCE

Local Recruitment: Partnership with In-House Training Social Media

Technical Institutes: Programs: Hiring:
Hire technicians from Use platforms like
Collaborate with local Build a training system
nearby areas who LinkedIn, Facebook,
polytechnics, ITI where new recruits
already have and WhatsApp job
(Industrial Training can be trained in the
experience in mobile groups to advertise
Institutes), and latest repair
and electronics repair, openings and attract
vocational training techniques, customer
reducing relocation a tech-savvy
centers to source fresh handling, and
challenges. workforce.
talent and skilled diagnostic tools.
technicians.
WORKFORCE

Referral Program: Apprenticeship Job Portals and Part-Time or Freelance

Programs: Online Platforms: Opportunities:
Implement employee
Create internships or Leverage online job Offer part-time roles to
referral programs,
apprenticeships to portals like Naukri, students, freelancers,
encouraging current
give young, aspiring Indeed, and Monster to or individuals seeking
employees to refer
technicians hands-on hire experienced flexible work, helping to
skilled friends and
experience and later professionals or entry- meet demand during
acquaintances in
hire top performers level candidates. peak periods.
exchange for bonuses.
full-time.
USE OF FUNDS Our plan for fund allocation is designed to optimize growth,
improve services, and enhance customer satisfaction. Here's how
we intend to distribute the funds:

.40% Product Development

We will invest heavily in building and refining our app
and website, enhancing features like real-time tracking, AI-
powered service recommendations, and a seamless
booking experience. This will also cover the purchase of
genuine spare parts to improve service quality.

30% Marketing and Sales

To drive customer acquisition, we will allocate funds to
digital marketing, brand-building campaigns, and sales
promotions. This will help increase FixMate’s visibility and
attract new customers, particularly in Tier 1 and Tier 2
cities.
USE OF FUNDS 20% Infrastructure and Operations
This portion will go toward setting up service
centers in key locations, hiring skilled
technicians, and optimizing logistics for
smoother pick-up and drop-off operations.

10% Expansion and Growth Initiatives

We will use the remaining funds to explore
strategic partnerships, scale to new markets,
and develop additional revenue streams,
ensuring long-term sustainability and growth.
 FUTURE PLAN
2-Our company will invest in state-of-the-art service
1- The vision for this startup is to establish a hubs equipped with certified technicians, genuine
monopoly in the electronic gadget service industry spare parts, and cutting-edge diagnostic tools. By
by becoming the go-to outsourced service provider maintaining high efficiency, fast turnaround times,
for major tech companies. Instead of manufacturers and exceptional customer satisfaction, we will
setting up their own service centers, they will position ourselves as the industry leader.
contract our company to handle all repairs,
maintenance, and customer support. This approach 3-Scalability will be key—expanding across cities
is similar to how businesses outsource customer and countries, integrating AI-driven service tracking,
service to call centers, allowing companies to focus and offering predictive maintenance solutions. Over
on production and innovation while we ensure time, exclusivity deals with top brands will solidify
seamless after-sales service. our dominance, making it unviable for them to
manage their own service operations.
 Fix Mate

THANK YOU
for your time and attention

Www.fixmate.com [email protected]