GREEN RABBIT CASE STUDY
A made-up corporation in the United States called Green Rabbit is the subject of the ERP case study
known as "Green Rabbit." Green Rabbit is in the food and beverage retail business. The company has
been operating for more than 20 years and has had significant expansion over that time period.
Green Rabbit experienced a great deal of difficulty in terms of operational efficiency, data
correctness, and scalability as a result of the fact that their business was becoming more complex
and they were utilising outdated technologies.
Green Rabbit made the decision to construct an ERP (Enterprise Resource Planning) system so that it
could address these issues. ERP stands for enterprise resource planning. It refers to a suite of
software that integrates several aspects of a business, including accounting, human resources,
inventory management, supply chain management, and customer relationship management. The
Enterprise Resource Planning (ERP) system is designed to provide a centralised picture of all of the
company's activities and data, which will make it simpler to come to better judgements, increase
productivity, and produce more goods. Green Rabbit made the decision to employ an enterprise
resource planning (ERP) system that was developed by SAP. The process of implementation consisted
of a number of stages, including planning and designing, developing and testing, and finally
deploying. In the deployment team there were people from both the company's internal IT
department as well as outside SAP consultants.
During the period of planning, the team came to the conclusion that the ERP system would need to
handle a certain set of company functions, such as procurement, inventory management, order
management, and financial management. The group also chose which data from legacy systems
needed to be transferred to the new ERP system and made that decision.
Throughout the design phase, the team's primary focus was on establishing the ERP system in such a
way that it would cater to the requirements of the company as they were understood at the time.
They were also responsible for developing the user interface as well as the workflow processes.
Throughout the process of developing the ERP system, the team worked hard to tailor it to meet the
requirements of Green Rabbit. This meant that the ERP system required not only an increase in the
number of features and functions it offered, but it also needed to be compatible with various other
business platforms.
During the testing phase, the team carried out a variety of tests on the ERP system to validate its
functionality and ensure that it was up to par with the requirements of the company. This
encompasses testing at the unit level, testing at the integration level, and testing with actual users.
During the last phase of the deployment, the team ensured that the new ERP system was being
utilised by each and every department at Green Rabbit. In addition to that, they instructed each and
every member of the staff on how to use the new system.
Green Rabbit's business operations have become more effective, the company's data has become
more accurate, and the company's operations have become more streamlined as a result of the
implementation of the SAP ERP system. Because the new technology provides real-time visibility
across all business domains, you will be able to improve the quality of your judgements and move
more quickly. The elimination of redundant processes and the automation of previously manual
labour have both contributed to Green Rabbit's ability to reduce operating expenses. The Green
Rabbit ERP case study illustrates how crucial it is to implement an ERP system in order to address the
challenges faced by a dynamic and expanding company. In order for the implementation to be
successful, it requires meticulous planning, design, development, testing, and deployment, in
addition to a team of specialists drawn from both inside and outside the firm.
CRITICAL ANALYSIS
Enterprise Resource Planning, also known as ERP, is a software solution that connects all of the
operational parts of a company, including finance, human resources, inventory management, supply
chain management, and customer relationship management. ERPs are also known as enterprise
resource planning systems. ERP systems are designed to provide a centralised view of all of the
company's activities and data, which should make it simpler to make better decisions, be more
efficient, and accomplish more.
One of the most significant advantages of enterprise resource planning (ERP) systems is that they
offer a single point of truth for all of a company's data. This ensures that all employees of the
organisation have access to the same information at all times. This reduces the number of data silos
that exist and makes it simpler for departments to collaborate with one another. Business executives
are able to adapt more swiftly to shifting circumstances and make better decisions when they have
access to real-time data.
ERP systems not only make corporate operations more efficient, but they also automate jobs that
were previously performed manually and eliminate processes that are no longer required. This has
the potential to result in increased output, improved efficiency, and decreased costs. By automating
processes such as procurement, for instance, companies can cut down on the amount of time it takes
to place orders and receive deliveries of goods, as well as the likelihood of making an error.
One further advantage of enterprise resource planning tools is that they simplify the visibility of
supply chains. When companies have access to real-time information about their inventory levels,
manufacturing plans, and delivery timeframes, they are better able to manage their supply chains
and react more rapidly to shifts in customer demand. This can assist lower the costs associated with
inventory, maintain a minimal amount of stockouts, and make consumers happier.
Yet, putting ERP into action may be a challenging and pricey endeavour that calls for a significant
amount of prior planning and available resources. The expenses of implementation include items like
payments for software licences and hardware as well as payments for consultancy services. But, the
process of installing it could be time-consuming, requiring weeks, months, or even years to
complete. In addition, enterprise resource planning (ERP) systems have to be kept in good working
order and regularly updated in order to accommodate the fluctuating requirements of enterprises.
Repeatedly doing this might result in a significant financial burden for firms.
Last but not least, in order for staff to be able to make use of the new ERP system, it is necessary to
spend a significant amount of money on training and change management. This can be challenging
for businesses that have vast and diverse workforces, and achieving success in this area needs a
significant amount of preparation and resources.
ERP systems have the potential to significantly improve a company's levels of productivity, decision-
making ability, and overall efficiency. Yet, in order for it to be successful, a significant amount of
planning, money, and ongoing maintenance are required. Before beginning an ERP deployment,
organisations should do an in-depth analysis of their current capabilities and requirements, as well as
collaborate with knowledgeable consultants and suppliers to ensure the success of the project.