The Rise and Fall of the NASL
Football or soccer in North America has grown with the MLS for the past few years. The
MLS would have never existed without the previous top-flight league, which was the NASL
(North American Soccer League). The NASL was founded in 1967, operating from 1968 through
1984 and folding in 1985. It was the first soccer league to have successful attention in the United
States, which seemed like an exciting project for players worldwide. Like the MLS, some clubs
were from Canada, and the league didn't have promotion or relegation. Let's look back at how
this folded league was eventually essential for the growth of soccer in North America.
Before the 1966 World Cup, the United States only qualified for three World Cups. The
U.S. qualified for the first-ever World Cup in 1930 and finished 3rd. They would then be
eliminated in the Round of 16 in the 1934 World Cup and eliminated in the Group Stage in the
1950 World Cup. After England won the 1966 World Cup, the documentary film, Goal would be
a success in the U.S., with over 1 million people watching the film on their television screens.
These numbers convinced American sports investors to start a soccer league that could gain this
much attention and grows the sport in the U.S. and Canada. Two professional soccer leagues in
the United States, United Soccer Association (USA) and the National Professional Soccer
League (NPSL) had failed to impress audiences because of their lack of quality and being
viewed as a "training exercise" for foreign players before a World Cup. Thus both leagues
merged in Early December of 1967 to make the NASL.
After the NASL was formed, they would try to quickly bring eyes to the league by
bringing more foreign talents into the teams. One of the first players that were well-known then
and was successful was Brazilian striker, Vava. Vava played for the San Diego Toros in 1968,
and he was in the latest years of his career. The NASL would also host friendlies against
European clubs like Manchester City and Santos, where the great Pele would play. The league
would collapse quickly, with five teams out of 17 remaining. The rest of the 12 teams folded
because of the expense of high salaries of the players, renting stadiums for the games, and losing
money because of poor attendance and viewership on TV. The league would soon gain it's short
success after introducing some rules, new teams, and new players joining.
Some rules that gained attention because of it's difference from European football or
football, in general, are using a clock counting down from the 90th minute. One rule many know,
which was also used in the MLS in it's early years, is the penalty shootout, as in the ice hockey
version. Players would start with the ball at the 35-yard line and try to score in five seconds. It
was an absurd penalty for many who watch football at the time and even now, but it was
entertaining to watch. Slowly, the NASL and soccer in the U.S. kept gaining attention. Sports
Illustrated featured a soccer player on its cover for the first time in 1973. The player featured was
Bob Rigby, a goalkeeper from the Philadelphia Atoms, who won the NASL Championship
against the Dallas Tornado 2-0. The Philadelphia Atoms gained a fanbase, averaging over 10,000
fans throughout the 1973 season.
In 1971, The New York Cosmos were added to the league and would be arguably the
most critical team in NASL history. Four years after their addition to the league, they signed one
of the best players of all time, Pele. The Boston Minutemen would also sign Eusebio, one of that
generation's best players. Teams from the NASL were attracting global football stars to come
and play for those teams at a decent age which would then gain a bigger audience. The Pele
signing to New York was the major one that surprised many because of his popularity worldwide
and his talent since he was the best player and most influential player in the world.
Pele's arrival in the U.S. was great for the league as Cosmo's attendance would increase
because of his status in football. He signed for the New York Cosmos on June 10, 1975, which
gave the league so much exposure in the U.S. and worldwide. Around ten million people
watched Pele's debut match for the Cosmos live on CBS against the Dallas Tornado. The year
after, the NASL became mainstream as it would get covered in American newspapers and
worldwide because of the Pele signing. Everyone in the world wanted to see what Pele would do
in a new club since he spent his time at Santos for most of his career. The success of the New
York Cosmos kept increasing, with over 40,000 fans appearing per game throughout three
seasons. Pele's impact in the league convinced other teams to sign these world-class players
during their later years.
The late 70s was the peak of the NASL, with more World class players joining the
league. The New York Cosmos would sign one of the best defenders in the world, German Franz
Beckenbauer. In 1976, the Los Angeles Aztecs signed George Best of Manchester United to
compete with the Pele signing. George Best was also one of the best players in the world at age
29. Johan Cruyff was the next global football superstar to arrive in the NASL in 1979, joining
Los Angeles and Best traded to the Fort Lauderdale Strikers from Miami. Cruyff greatly
impacted Los Angeles by winning the MVP award and increasing the team's fan attendance.
Bobby Moore, an English legend who won his country the World Cup, played for the San
Antonio Thunder and the Seattle Sounders in 1976 and 1978, respectively.
Although more foreign superstars playing for NASL teams was exciting, there were rules
to be obeyed by the NASL, which included starting at least two American or Canadian players
and having six native players in each team's 17-man roster. It was a difficult task for all teams in
the league, but it was needed to avoid FIFA sanctions and help develop native players. These
issues would lead to a rapid downfall of the NASL. The absurd rules of the NASL weren't
sanctioned by FIFA, who also warned the U.S. Federation to ban NASL players from playing
international games, including the World Cup in 1978.
These world-class players would only stay for a short time in these teams as their salaries
and other players' salaries were too high. In fact, over 70% was spent on player salaries by team
owners. This would not be sustainable for the league as the financial problems kept increasing
competition for the Major Indoor Soccer League (MISL) and bidding to host the FIFA World
Cup in 1986. The MISL averaged 8,000 fans per game and had disputes with the NASL over
U.S.-based players and forming their own indoor league. Teams in the NASL were losing money
from the 80s, and teams were folding from 24 teams to 21 teams to 14 teams, finally ending up
with only nine teams. In 1985, the NASL suspended the year's season with only two teams
interested in playing, the Minnesota Strikers and the Toronto Blizzard. The remaining teams
were interested in the indoor league, and a planned relaunch of the NASL in 1986 never
happened.
The failure of the NASL was a blessing in disguise for the U.S. and Soccer in North
America as it became one of the most popular sports in the country. On July 4, 1988, FIFA
awarded the United States the 1994 World Cup. The MLS would be founded in 1993, and
officially its first season was in 1996. The league has continued to grow over the past years with
a similar formula of signing aging players to increase the level of the league and gain more
viewership. The U.S., Canada, and Mexico will host the FIFA World Cup in 2026, with 11
stadiums hosting in the United States. It will be the first World Cup with three countries hosting
the competition. The MLS and soccer in North America keep on growing, and in the 2026 World
Cup, we can see how much soccer has grown in front of the world.
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