DNYANSAGAR INSTITUTE OF MANAGEMENT AND RESEARCH
MBA SEM I 106 (SPPU 2019 Pattern)
Subject: Digital Business
Question Bank: MCQ
1. Electronic Commerce:
1) The ____ has changed almost any activity one can think of work, play, shopping,
entertainment, travel, medical care, education, and much more.
a) digital revolution
b) green revolution
c) white revolution
d) red revolution
2) Social customers _____ are usually members of social networks who share
opinions about products, services, and vendors, do online social shopping.
a) digital customers
b) old customers
c) new customers
d) special customers
3) The _______ also known as the Internet economy, is an economy based on online
transactions, mostly e-commerce.
a) digital economy
b) Indian economy
c) local economy
d) foreign economy.
4) ___________ refers to an economic system constructed around the concept of
sharing goods and services among the participating people.
a) Sharing economy
b) Indian economy
c) local economy
d) foreign economy.
5) The _______ is a new business model that uses IT to gain competitive advantage
by increasing employee productivity, improving efficiency and effectiveness of
business processes, and better interactivity between vendors and customers.
a) digital enterprise
b) offline enterprise
c) public enterprise
d) private enterprise
Prof. Ujjval More www.dimr.edu.in
DNYANSAGAR INSTITUTE OF MANAGEMENT AND RESEARCH
6) A ________ is one where the interaction takes place over a computer network,
mainly the Internet.
a) virtual community
b) offline community
c) local community
d) caste community
7) __________ refers to using the Internet and other networks (e.g., intranets) to
purchase, sell, transport, or trade data, goods, or services.
a) Electronic commerce
b) Traditional commerce
c) Local commerce
d) Offline commerce
8) ______ refers to a broader definition of EC, not just the buying and selling of goods
and services, but conducting all kinds of business online such as servicing
customers, collaborating with business partners, delivering e-learning, and
conducting electronic transactions within organizations.
a) E-business
b) Offline business
c) Local Business
d) Limited Business
9) EC can be conducted in an_________, an online location where buyers and sellers
conduct commercial transactions such as selling goods, services, or information.
a) electronic market
b) offline market
c) local market
d) special market
10) When a person purchases a coffee at store.starbucks.com is an example of
______.
a) B2C
b) B2B
c) C2C
d) G2C
11) Today, about 85% of Electronic Commerce volume is ____
a) B2B
b) B2C
c) C2C
d) G2C
Prof. Ujjval More www.dimr.edu.in
DNYANSAGAR INSTITUTE OF MANAGEMENT AND RESEARCH
12) _____ is the second generation of Internet-based tools and services that enables
users to easily generate content, share media, and communicate and collaborate,
in innovative ways.
a) Web 2.0
b) 2G
c) 3G
d) 4G
13) ______ involves user-generated online text, image, audio, and video content that
are delivered via Web 2.0 platforms and tools.
a) social media
b) mass media
c) local media
d) offline media
14) The dimension of e-commerce that enables commerce across national boundaries
is called ______.
a) global reach
b) interactivity
c) richness
d) ubiquity
15) Which segment do eBay, amazon.com belong?
a) B2C
b) C2C
c) B2B
d) G2C
16) _____ type of e‐commerce focuses on consumers dealing with each other.
a) C2C
b) B2B
c) G2G
d) None of the above
17) Which type of products is lesser purchased using ecommerce?
a) Automobile
b) Books
c) Software
d) None
18) A combination of software and information designed to provide security and
information for payment is called a what?
a) Digital wallet
b) Popup ad
c) Shopping cart
d) Encryption
Prof. Ujjval More www.dimr.edu.in
DNYANSAGAR INSTITUTE OF MANAGEMENT AND RESEARCH
19) The E‐payment mechanism widely used in B2B is ____
a) E-Cheque
b) Debit Card
c) Credit Card
d) Master Card
20) E‐Banking is also known as ______
a) Net Banking
b) Traditional Banking
c) ATM
d) None of the above
2. Mobile Commerce, Social Commerce and IoT:
1) Mobile commerce (m-commerce), also known as ______
a) New Business
b) M-Business
c) Old Business
d) Local Business
2) Social commerce (SC), also known as _________ ,
a) local business
b) social business
c) small business
d) interstate business
3) A _______ is a name for a commercial for-profit or non-profit organization that is
designed to achieve some social goal(s), such as improving human well-being,
rather than just make a profit.
a) local business
b) social business
c) small business
d) interstate business
4) A ______ is a business with primarily social objectives whose surpluses are
reinvested for that purpose in the business or in the community, rather than being
driven by the need to deliver profit to shareholders and owners.
a) normal enterprise
b) social enterprise
c) local enterprise
d) none of the above
Prof. Ujjval More www.dimr.edu.in
DNYANSAGAR INSTITUTE OF MANAGEMENT AND RESEARCH
5) ________ refers to the use of social media tools and platforms and conducting
social networking activities in organizations, while its major objectives are either
commercial or non-profit activities
a) normal enterprise
b) social enterprise
c) local enterprise
d) none of the above
6) The second major type of social commerce is Enterprise 2.0, also known as _____
a) big enterprise
b) Social Media-based Enterprise
c) local enterprise
d) small enterprise
7) Social collaboration refers to people’s collaboration within and between
communities enabled by social media tools and platforms.
a) Local collaboration
b) Social collaboration
c) National collaboration
d) International collaboration
8) ______ is an enterprise collaboration platform, which is designed for today’s
workforce.
a) Android
b) Cisco WebEx
c) Windows
d) MacOS
9) Consumer-to-consumer (C2C) EC, which is sometimes called _______
e-commerce, refers to electronic transactions conducted between and among
individuals.
a) B2B
b) P2P
c) B2C
d) G2C
10) In _____ the appliances such as computers, refrigerators, washers, dryers,
televisions, and security systems are interconnected and can be controlled
remotely by smartphone or via the Internet.
a) personal home
b) smart home
c) individual
d) none of the above
Prof. Ujjval More www.dimr.edu.in
DNYANSAGAR INSTITUTE OF MANAGEMENT AND RESEARCH
11) The idea is that in_____, digital technologies (mostly mobile-based) facilitate better
public services for citizens, better utilization of resources, and less negative
environmental impact.
a) Small city
b) Smart city
c) Big City
d) None of the above.
12) ______ also known as driverless cars, robot-driven cars, and autonomous cars are
already on the roads in several.
a) Small cars
b) Smart cars
c) Big cars,
d) Long cars
13) A ____ is a computerized wristwatch with functionality that is enhanced beyond
timekeeping.
a) big watch
b) smartwatch
c) small watch
d) none of the above
14) The ______ is the network of physical objects-devices, vehicles, buildings and
other items embedded with electronics, software, sensors, and network connectivity
that enables these objects to collect and exchange data.
a) Hybrid things
b) Internet of Things
c) Good things
d) Small things
15) _____ is an example of smart device.
a) Bulb
b) Amazon Echo Dot
c) Watch
d) Fridge
16) Which one is not part of IOT?
a) People
b) Security
c) Process
d) Things
Prof. Ujjval More www.dimr.edu.in
DNYANSAGAR INSTITUTE OF MANAGEMENT AND RESEARCH
17) What does “Things” in IoT refers to?
a) General device
b) IoT devices
c) Information
d) Object
18) _____ is used by IOT
a) Satellite
b) Radio information technology
c) Cable
d) Broadband
19) PaaS stands for_____
a) Platform as a Survey
b) Platform as a Service
c) People as a Service
d) Platform as a Survey
20) ________ empowers IoT by bringing together everyday objects.
a) Intelligence
b) Connectivity
c) Dynamic Nature
d) Enormous Scale
3. Digital Business Ecosystem:
1) An _____ is an electronic space where sellers and buyers meet and conduct
different types of transactions.
a) Market
b) Bazar
c) e-marketplace
d) Shop
2) _____ e-marketplaces are those owned and operated by a single company.
a) Public
b) Limited
c) Private
d) None of the above
3) ______ e-marketplaces often are owned by a third party (not a seller or a buyer) or
by a small group of buying or selling companies, and they serve many sellers and
many buyers.
a) Private
b) Limited
c) Public
d) None of the above
Prof. Ujjval More www.dimr.edu.in
DNYANSAGAR INSTITUTE OF MANAGEMENT AND RESEARCH
4) A ______ refers to a single company’s (or individual seller’s) website where
products and services are sold.
a) retail Store
b) super shop
c) webstore
d) Shop
5) An ____ is an online shopping location where many stores present their
catalogues.
a) shop
b) retail store
c) e-mall (online mall)
d) mall
6) A _____ is a single point of access, through a Web browser, to critical business
information located inside and outside of organizations.
a) retail store
b) super shop
c) web portal
d) mall
7) The ____ major types of online intermediaries are brokers and infomediaries.
a) three
b) four
c) two
d) five
8) A ____ in Electronic Commerce is a person or a company that facilitates
transactions between buyers and sellers.
a) shop
b) hotel
c) broker
d) hospital
9) ______ aggregate product information from many manufacturers, sometimes
thousands of them, in the catalogue.
a) Shop
b) Super shop
c) E-distributors
d) Store
Prof. Ujjval More www.dimr.edu.in
DNYANSAGAR INSTITUTE OF MANAGEMENT AND RESEARCH
10) _______consist of a product online database, directory, and a presentation
function.
a) Sheet
b) Yellow pages
c) Electronic catalogues
d) Book
11) An ____ is an electronic space where sellers and buyers meet and conduct
different types of transactions.
a) store
b) retail store
c) online auction
d) shop
12) ______ refers to prices that are not fixed, but are allowed to fluctuate, and are
determined by supply and demand.
a) Normal pricing
b) Low pricing
c) Dynamic pricing
d) Fixed pricing
13) MTO means
a) Machine To order
b) Mass To Order
c) Make To Order
d) Mall To order
14) ______ is the first step in EC Order Fulfilment Process.
a) Payment authorization
b) Dispatch order
c) Order and pay
d) Receipt of goods
15) A ______ is a plastic payment card that contains data in an embedded microchip.
a) PAN card
b) Aadhaar Card
c) smart card
d) None of the above
16) There are ___ types of smart card.
a) one
b) Four
c) Two
d) Three
Prof. Ujjval More www.dimr.edu.in
DNYANSAGAR INSTITUTE OF MANAGEMENT AND RESEARCH
17) The _____ is a card where a monetary value is prepaid and can be loaded on the
card once or several times.
a) Driving Licence
b) Aadhaar Card
c) stored-value card
d) None of the above
18) Micropayments or e-micropayments are small payments made online, usually
under ______.
a) $ 5
b) $ 7
c) $ 10
d) $ 15
19) Globally, _____ is also the market-leading gateway.
a) Instamojo
b) razorpay
c) PayPal
d) CCAvenue
20) _____ is an encrypted, decentralized (peer-to-peer), convertible, virtual currency.
a) Rupee
b) Dollar
c) Bitcoin
d) Pound
Business Applications – I:
1) A _____ is a sales intermediary between manufacturers and customers
a) store
b) shopkeeper
c) wholesaler
d) retailer
2) Retailing conducted over the Internet is called _____
a) Selling
b) Buying
c) trading
d) electronic retailing (e-tailing)
Prof. Ujjval More www.dimr.edu.in
DNYANSAGAR INSTITUTE OF MANAGEMENT AND RESEARCH
3) E-tailing provides which advantages to sellers and buyers.
a) Lower product cost,
b) increasing competitive
c) Neither a or b
d) Both a and b
4) _____ is the e-tailers sell only online.
a) Amazon
b) Flipkart
c) Alibaba
d) All of the above
5) ________ take orders directly from consumers, frequently bypassing traditional
intermediaries.
a) Agent
b) wholesaler
c) retailer
d) Direct marketers
6) Virtual (pure-play) e-tailers are companies with direct online sales that do not
need physical stores the example is _____.
a) Amazon
b) Flipkart
c) Alibaba
d) All of the above
7) These are sales in which companies offer heavily discounted products to
consumers for a limited time usually 2 to 4 hours.
a) Special sale
b) Festival sale
c) Season sale
d) Flash Sale
8) ______ also known as sales 2.0 is online shopping with social media tools and
platforms including five social networks
a) Group Shopping
b) Traditional Shopping
c) Festival Shopping
d) Social shopping
Prof. Ujjval More www.dimr.edu.in
DNYANSAGAR INSTITUTE OF MANAGEMENT AND RESEARCH
9) ______ also known as collaborative shopping is a method of shopping where
shoppers enlist friends and other people, they trust to advise them on what
products to shop for.
a) Traditional Shopping
b) Offline Shopping
c) Self-Decision shopping
d) Communal shopping
10) ____ is the benefit from Social Shopping
a) You can socialize while shopping
b) You can discover products/services you never knew Existed
c) You can interact with vendor (brand) representatives
d) All of the above
11) _____ is the expectation from a Social Shopping Site.
a) Visual sharing
b) Online discussions
c) Journals of products and their use
d) All of the above
12) ______ by friends, even by people that you do not know are usually available for
social shoppers.
a) Favor
b) Advice
c) Consultation
d) Ratings and reviews
13) _____ is an example of affiliate marketing.
a) Rating
b) Review
c) Consultation
d) Referral programs
14) Consumers can use _____ to check their accounts, pay bills online, secure a loan,
transfer money, and much more.
a) Corporate Banking
b) Merchant Banking
c) Lending
d) e-banking
Prof. Ujjval More www.dimr.edu.in
DNYANSAGAR INSTITUTE OF MANAGEMENT AND RESEARCH
15) _____ have no physical location and conduct only online transactions.
a) Nationalized Bank
b) Private Bank
c) Cooperative Bank
d) Virtual banks
16) _____ is a system that enables people to conduct financial transactions from a
smartphone or other wireless mobile device.
a) Offline Banking
b) Corporate Banking
c) SMS Banking
d) Mobile banking
17) An increasing number of insurance companies and use the Internet to offer _____
policies, such as auto, home, life, or health, at a substantial discount, mostly to
individuals.
a) Free insurance
b) Special insurance
c) Offline insurance
d) Online Insurance
18) ______ is the implementation of e-government applications using wireless
platforms and mobile devices, especially smartphones.
a) Local government
b) State government
c) Central government
d) Mobile government
19) ______ is a book in digital format that can be read on a computer screen, mobile
device, or on a dedicated device known as an e-reader.
a) Paper
b) Book
c) Notebook
d) electronic book
Prof. Ujjval More www.dimr.edu.in
DNYANSAGAR INSTITUTE OF MANAGEMENT AND RESEARCH
20) ______ is the use of online delivery of educational materials and methods, using
information technologies, for the purposes of learning, teaching, training, or gaining
knowledge at any time, and at many different locations.
a) Field Visit
b) Offline Learning
c) Classroom Learning
d) E-Learning
Digital Business Applications - II:
1) Online travel services generate income from commissions, advertising fees, lead-
generation payments, subscription fees, site membership fees, etc.
a) commissions,
b) advertising fees,
c) subscription fees
d) all of the above
2) The _________ market is huge, use all the online travel services. Companies can
enable employees to plan and book their own trips to save time and money.
a) corporate travel
b) individual travel
c) personal travel
d) seasonal travel
3) The _____ connects job seekers with potential employers.
a) job market
b) online job market
c) personal consultation
d) referral program
4) Both recruiters and job seekers are moving to a new recruiting platform—the online
social networks such as:
a) LinkedIn
b) Facebook
c) Twitter
d) all the above
Prof. Ujjval More www.dimr.edu.in
DNYANSAGAR INSTITUTE OF MANAGEMENT AND RESEARCH
5) ______ are other new strategies for quickly finding qualified candidates at a
reduced cost.
a) Virtual job fairs
b) Placement agencies
c) Advertisement
d) None of the above
6) E-health is the transfer of health resources and health care by electronic means. It
encompasses areas:
a) The delivery of health information, for health professionals and health
consumers, through the Internet and telecommunications.
b) Using the power of IT and e-commerce to improve public health services, (e.g.,
through the education and training of health workers)
c) The use of e-commerce and e-business practices in health systems
management.
d) All of the above
7) One of the earliest applications of e-health was the electronic medical (EMR)
record system. The objective is to enable accessibility to patient medical records
a) from any location
b) from other cities
c) from other countries
a) all of the above
8) Large numbers of patients’ services are available today due to advances in
________ applications.
a) EMR
b) MRI
c) CT Scan
d) X Ray
9) Many applications exist from travel reservations to ensuring safety in hotel rooms.
a) wireless hotspot solutions, food safety checks,
b) parking lot management, asset location and management,
c) guest services, safety, and security on the premises,
d) All of the above
Prof. Ujjval More www.dimr.edu.in
DNYANSAGAR INSTITUTE OF MANAGEMENT AND RESEARCH
10) Certain goods, such as software, music, or news stories, can be digitized and
delivered over the Internet known as _____
a) Digital Product
b) Offline product
c) Both of the above
d) None of the above
11) Internet TV is the delivery of TV content via the Internet by video streaming
technologies such as:
a) Netflix
b) Amazon Prime
c) Hotstar Disney
d) All of the above
12) Social TV has several unique characteristics:
a) The possibility of discovering new video content and sharing this discovery with
friends.
b) Most social TV activities are done in real time by watching content and commenting
on it to others, even if the viewers are in different locations.
c) Social TV allows people to connect in a unique way, with other people who share
the same interests.
d) All of the above
13) In the digital distribution of music and video offered to consumers the ability to
download songs and videos from ______.
a) Apple iTunes
b) YouTube
c) Spotify
d) All of the above
14) A ______ is a video multiplayer game played on the Internet, mostly in social
networks or in virtual worlds. Gamers can play against computers or against each
other.
a) social game
b) offline game
c) physical game
d) none of the above
Prof. Ujjval More www.dimr.edu.in
DNYANSAGAR INSTITUTE OF MANAGEMENT AND RESEARCH
15) ______ are similar to episodic series on TV.
a) Web series
b) News
c) Movies
d) None the above
16) The drivers of the popularity of mobile games is:
a) Increasing spread of mobile devices.
a) The inclusion of games in social networks, and particularly on Facebook.
b) The availability of free games online.
c) All of the above
17) Online shopping can be easier when done from your smartphone or tablet.
a) Smartphone
b) Tablet
c) Laptop
d) All of the above
18) A large number of social networks are fully or partially dedicated to entertainment.
a) Netflix
b) Amazon Prime
c) Hot Star Disney
d) All of the above
19) The most popular games each attract tens of millions of players on Facebook’s are:
a) Candy Crush Saga
b) Farm Ville,
c) Criminal Case
d) All of the above
20) ______ is a media management software by Apple that includes an online store for
buying music and other media.
a) iTunes
b) Google Play
c) None of the above
d) Both of the above
Prof. Ujjval More www.dimr.edu.in