🧁 Common Bakery Problems (Choose one or mix them):
1. Food waste due to unsold baked goods
2. Difficulty tracking inventory of ingredients
3. Inconsistent baking results due to manual temperature/timing
4. Long wait times during peak hours
5. Managing custom orders and allergies efficiently
6. Customers not knowing when fresh items are available
Let’s pick #6: Customers not knowing when fresh baked goods are ready, which affects
both sales and customer satisfaction.
🌟 Product Idea: FreshNow – Smart Display & App for Real-Time Bakery Updates
🧠 The Problem:
Customers love fresh pastries, but they often don’t know when items are just out of the
oven. Bakeries lose potential sales because people can’t time their visits. Many also don't
have systems for alerting customers in real time.
✅ Value Proposition Canvas
Customer Profile
Jobs:
o Buy fresh baked goods
o Avoid stale or picked-over items
o Get in and out quickly during busy times
Pains:
o Uncertainty about freshness
o Wasted trip to bakery for sold-out items
o Waiting in long lines
Gains:
o Real-time info on fresh items
o Confidence they’ll get what they want
o Convenience and time savings
Value Map
Product:
o FreshNow: A smart tablet display + mobile app for bakeries
Shows what’s fresh, what’s sold out, and what’s baking
Notifies customers when specific items are ready
Optional pre-order or reserve feature
Pain Relievers:
o Eliminates guesswork for customers
o Reduces staff time answering “Is the sourdough ready?”
o Prevents waste by encouraging real-time purchases
Gain Creators:
o Creates a “freshness buzz” on social media
o Boosts foot traffic during non-peak hours
o Enhances customer loyalty with push alerts for favorites
💻 Google Site Structure
1. Home – "Your Bakery, Always Fresh – Meet FreshNow"
2. The Problem – Real quotes or data about bakery freshness issues
3. Our Solution – Explain how FreshNow works (with mockups)
4. Benefits to Bakeries & Customers – Stats, testimonials
5. Design Concept – Images of interface or display unit
6. The Team – Your group and what each person contributed
7. Contact / What's Next? – Invite bakeries to try a pilot version