A polluting firm creates market failure by producing goods without
accounting for the environmental damage (a negative externality) it
causes. The firm only considers its private costs and not the wider social
costs to society, such as pollution. As a result, it overproduces and sells at
too low a price compared to what is socially optimal. Originally, the
market equilibrium is at output Q₁ and price P₁, where demand equals the
firm's private costs (MPC). However, the true socially efficient level would
be at a lower output and higher price, because the Marginal Social Cost
(MSC) is greater than the private cost.
To correct this market failure, the government can intervene by imposing
a tax equal to the external cost, shifting the firm’s supply curve upwards
from MPC to MSC. This leads to a new equilibrium at output Q₂ (lower than
Q₁) and price P₂ (higher than P₁), reducing the amount of pollution and
bringing production closer to the socially optimal level.
A power station burns coal to generate electricity, producing energy at low cost but releasing
harmful air pollution. The firm’s Marginal Private Cost (MPC) is lower than the Marginal
Social Cost (MSC) because it ignores the environmental damage. Consumers' Marginal
Private Benefit (MPB) equals the Marginal Social Benefit (MSB) as they enjoy electricity
without extra harm. The market produces too much electricity at quantity Q₁ and low-price
P₁, instead of the socially efficient quantity QE. Government intervention, such as a carbon
tax, raises the firm's costs, shifting MPC up to MSC. This reduces output to QE and increases
the price to P₂, correcting the market failure.