WAQUAR AHMED Z. A.
KHAN
Address: F/S - 411, Hussaini Manzil, Hirji Govindji Compound, Tokershy Jivraj Road, Sewri (West), Mumbai – 400015
Contact Number: 9870419705 | Email: [email protected]
CURRICULUM VITAE
OBJECTIVE:
Aspiring to join an organization where I can effectively leverage my professional skills and experience, aligning them with my
strengths and abilities to maximize the company’s growth through optimal resource utilization.
WORK EXPERIENCE:
1. Sr. Manager – Sales & Client Sourcing
Secret House of Marketing – Real Estate, SMEs & Interiors
ShUtuP, AltiDo & Kalasuu Homes
(Jan 2024 to Present*)
− Profile overview:
▪ Market Entry: Identified key opportunities and created go-to-market strategies for a strong introduction.
▪ Brand Positioning: Strengthened brand visibility through targeted campaigns, strategic messaging, and audience
engagement to create market impact.
▪ Partnership Management: Built and nurtured long-term relationships with vendors, stakeholders, and business
partners to fuel collaboration and growth.
▪ Lead Sourcing: Generated high-quality leads through digital marketing, strategic alliances, and professional
networking to ensure a healthy sales pipeline.
▪ Sales Strategy: Designed and executed structured sales frameworks to expand market reach, maximize conversions,
and drive revenue growth.
▪ Client Acquisition: Converted qualified leads through persuasive communication, relationship-building, and timely
follow-ups to meet business targets.
▪ Process Optimization: Streamlined operations by improving SOPs for higher efficiency and better team productivity.
▪ Budget Planning: Allocated resources strategically to optimize cost-effectiveness, ensure ROI, and support long-term
financial health.
▪ Performance Tracking: Monitored key metrics, analyzed trends, and implemented data-driven decisions to boost the
overall performance.
2. Manager – Sales & Client Sourcing
LODHA Ventures – Real Estate, Interiors & Ed-tech.
Bonito Designs & BeyondSkool
(Sept 2021 to Jan 2024)
− Profile overview:
▪ Client Acquisition – Converted leads into site visits and closures by leveraging digital campaigns, partner networks,
and consultative selling methods.
▪ Lead Segmentation – Collaborated with the marketing team to refine targeting strategies, enhance audience quality,
and improve engagement rates.
▪ Target Setting – Allocated team targets monthly and weekly based on performance trends, project goals, and
organizational objectives.
▪ Training & Developments – Conducted regular team workshops covering product knowledge, probing techniques,
objection handling, urgency creation, and CRM usage.
▪ Team Enablement – Hosted daily huddles to align on goals, share updates, resolve bottlenecks, and boost morale.
▪ Performance Monitoring – Tracked key KPIs like FTD (For the Day), WTD, and MTD using sales dashboards and
CRMs; used insights for coaching and implementing PIPs when necessary.
▪ Process Optimization – Continuously improved SOPs and workflows using market research, team feedback, and data
analytics to streamline operations.
▪ Marketing Alignment – Coordinated closely with the marketing team for smoother campaign handoffs, lead flow
tracking, and shared feedback for campaign improvement.
▪ Stakeholder Coordination – Participated in strategic meetings to present insights, share progress, and align sales
direction with leadership goals.
3. Manager – Event Sales & Operations
Weddingz.in –Event Planning Vertical
By OYO Hotels and Homes
(May-19 to Aug-21)
− Profile overview:
▪ Business Development: Built business through sales, marketing, and referral channels.
▪ Client and Vendor Relations: Acted as SME/SPOC for clients, vendors, and the regional team in Mumbai & Delhi.
▪ Vendor Management: Ensured top-quality and cost-efficient service delivery by managing the vendor team.
▪ Client Relationship Management: Developed strong relationships with clients by meeting their requirements and
ensuring satisfaction.
▪ Production Coordination: Coordinated with production and post-production teams to ensure timely service delivery.
▪ Collections Management: Managed pending collections & data delivery by coordinating between stakeholders,
clients, and vendors.
▪ Financial Achievement: Successfully Collected ₹2.45 Cr in just 3.5 months with a 13-member team.
4. Lead – ORM & Business Development
WAT Consult - Advertising Agency
By Dentsu Aegis Network
(Feb 2017 to Apr 2019)
− Profile overview:
▪ Revenue Generation: Led a team of BD executives to drive client acquisition and revenue growth.
▪ Training & Development: Conducted onboarding and skill training sessions on social media listening and response
management.
▪ Campaign & Client Management: Executed social media ad and launch campaigns for top brands including Tata
Motors, Vivanta by Taj, and ITC Limited.
▪ Cross-Functional Collaboration: Coordinated with marketing and customer service teams to address brand
complaints and manage qualified leads.
▪ Reporting & Analytics: Maintained databases, prepared performance reports, and delivered insights to optimize
business strategies.
5. Executive – Distribution & Marketing
DAR Media Pvt. Ltd. – Production House
(Dec 2015 to Jan 2016)
− Profile overview:
▪ Marketing Support: Assisted in planning and executing strategies for film promotions and releases across regions.
▪ Distribution: Coordinated with distributors and theatre chains to ensure timely release schedules and smooth
campaign rollouts.
▪ Campaign Execution: Supported the team in managing print, digital, and on-ground promotional activities.
▪ Audience Monitoring: Monitored market response and provided insights to optimize the distribution plan based on
audience feedback.
▪ Promotional Communication: Maintained strong communication with regional partners to ensure alignment with
promotional objectives.
▪ Reporting: Regularly reported campaign progress, distributor updates, and regional performance insights to the
management for further action.
ACHIEVEMENTS:
▪ Honored with Torch Bearer Award at Bonito Designs for significant contribution to client sourcing front
▪ Felicitated at BeyondSkool for maintaining excellent rapport with clients, business partners & colleagues
▪ Recognized for winning the IDEAthon contest driven by OYO Weddingz.in
▪ Certified & rewarded at Hinduja College, Mumbai for the best Ad. Designing Campaign in BMM Sem-V
SKILLS:
▪ Honest, Tactful, Flexible, Adaptable
▪ Disciplined, Team facilitator
▪ Problem Solver & Result-oriented
QUALIFICATIONS:
CREDENTIAL INSTITUTION BOARD YEAR
B.M.M. KPB HINDUJA COLLEGE OF COMMERCE Mumbai
(Advertising) (315, Charni Road, Mumbai – 400 004) University 2016
ANJUMAN ISLAM’S ALLANA JUNIOR COLLEGE Maharashtra State
H.S.C. (Dr. D.N. Road, Fort, Mumbai – 400 001) Board 2012
ANJUMAN ISLAM’S ALLANA ENGISH HIGH SCHOOL Mumbai Divisional
S.S.C. (Dr. D.N. Road, Fort, Mumbai – 400 001) Board 2010
COMPUTER PROFICIENCY:
▪ Adobe Suite, Microsoft & WPS Office: Word, Excel & PowerPoint
▪ Sales Force, Leadsquared, Cloud Agent
▪ Sprinklr, LocoBuzz, Social Studio, Simplify360
LANGUAGES KNOWN:
▪ English, Marathi, Hindi & Urdu
PERSONAL DETAILS:
▪ Father’s Name : Zulfiquar Ahmed M. A. Khan
▪ Date of Birth : 19th July 1994
▪ Gender : Male
▪ Marital Status : Unmarried
▪ Religion : Islam
▪ Nationality : Indian
▪ Aadhar Number : 350780037464
▪ Passport Number : L6049005
LEISURE INTEREST:
▪ Reading books and articles
▪ Fitness & Sports Enthusiast
▪ Movies, Travelling & Epicure
▪ Sketching, Painting, Photography
▪ Community Engagement - Participating in healthcare and social welfare activities
Whatever has stated herein above are true and fact as per the best of my knowledge and beliefs.
Place: MUMBAI
Date:
WAQUAR AHMED Z. A. KHAN
