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AI in Tourism Project Presentation

The project aims to integrate AI into the tourism industry to enhance user experiences and automate services, particularly for smaller businesses lacking AI adoption. It builds on existing research and case studies to identify service gaps and explore technology readiness. The objectives include understanding AI applications, defining necessary tools, and addressing user expectations for personalized travel services.

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Sachith Kuger kg
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0% found this document useful (0 votes)
70 views5 pages

AI in Tourism Project Presentation

The project aims to integrate AI into the tourism industry to enhance user experiences and automate services, particularly for smaller businesses lacking AI adoption. It builds on existing research and case studies to identify service gaps and explore technology readiness. The objectives include understanding AI applications, defining necessary tools, and addressing user expectations for personalized travel services.

Uploaded by

Sachith Kuger kg
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PDF, TXT or read online on Scribd
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Slide 1: Introduction to the Project

1. Need for Innovation

- Tourism is evolving, but many services lack AI integration.

- There is untapped potential in applying AI to improve travel experiences.

2. AI as a Solution

- Our project explores how AI can enhance user experience, automate services, and personalize

recommendations.

3. Project Focus

- We aim to design AI-based solutions for tourism using design thinking, identifying current gaps

and proposing innovative approaches.


Slide 2: Background / Prior Art

- To build our project, we studied how AI is currently used in the tourism industry.

- Companies like Skyscanner, Hilton, and Google Travel use AI in specific areas.

- These use-cases show potential, but our project aims to go further - especially for smaller and

mid-sized tourism businesses still lacking AI adoption.

- This research helped us identify service gaps our project can target.
Slide 3: Reference for Background Study

- We referred to academic journals, IEEE papers, and real-world case studies.

- Key areas we explored:

- AI-based travel recommendation systems

- AI's influence on tourist decision-making

- Market trends and industry reports from McKinsey, Deloitte, and Google

- These references shaped the direction and scope of our project.


Slide 4: Aim/Objectives of Understand Phase

- Understand how AI can be applied to tourism

- Identify problems and service gaps in the current system

- Explore technology and market readiness

- Define AI tools and skills needed for tourism innovation

- Build a clear real-world problem statement for further solution development


Slide 5: Search Field Determination

Market-Oriented

- Explore user expectations for real-time, personalized travel services

- Target smart, AI-driven customer support in tourism

Technology-Oriented

- Investigate NLP, ML, chatbots, and recommendation engines for tourism use-cases

- Focus on mobile integration and multilingual support

Competence-Oriented

- Identify skill gaps and technical barriers

- Focus on making AI adoption easier for small tourism businesses

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