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Modules

The document outlines various core modules worth 20 credits each, focusing on leadership, strategy, data analytics, international business, and marketing. Each module aims to enhance critical skills and knowledge applicable to professional practice, including leadership styles, strategic thinking, project management, and research methods. Additionally, the curriculum emphasizes practical applications through simulations, teamwork, and real-world problem-solving to prepare students for high-skilled employment or doctoral study.

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0% found this document useful (0 votes)
6 views3 pages

Modules

The document outlines various core modules worth 20 credits each, focusing on leadership, strategy, data analytics, international business, and marketing. Each module aims to enhance critical skills and knowledge applicable to professional practice, including leadership styles, strategic thinking, project management, and research methods. Additionally, the curriculum emphasizes practical applications through simulations, teamwork, and real-world problem-solving to prepare students for high-skilled employment or doctoral study.

Uploaded by

misbah.te
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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Modules

All modules are core and 20 credits unless otherwise stated.

Leadership and Management in Professional Practice


This module aims to enhance your critical understanding of leadership theories and models:

 Review and adopt leadership and management concepts within your current and future
career roles.
 Gain understanding of the characteristics, behaviours, and attitudes of the workforce
consisting of Millennials and Generation Z in order to build robust relationships and
utilize their capabilities effectively.
 Identify your leadership styles, behaviours, and attitudes through a range of professional
tests, which helps you develop your professional identity.
This module also includes a 2-day residential event where you will participate in a variety of
practical activities and deal with complex scenarios. Through expert feedback and reflective
practice, you will be able to explore the practical implementation of the concepts learned and
enhance your interpersonal and intrapersonal capabilities.

Strategy, Innovation and Change


In this module, you will develop strategic thinking knowledge and skills and apply these in the
context of sustainability and ethical decision-making

 Develop an understanding of stakeholder analysis i.e. both internal (customers, finance,


operations, HR, IT), as well external partners.
 Develop knowledge and practical skills in how to create a culture of innovation and lead
organisational change.
 Explore the role of digital technology in the context of innovation and change and digital
strategy.
 Gain key understanding to develop entrepreneurial and intrapreneurial opportunities in
business enterprises.
Data Analytics and Project Management for Business Intelligence
This module will introduce you to project management principles and practices to implement
data analytics projects

 Develop practical skills in data analytics and agile project management by using hands-
on ‘learn by doing’ and ‘project-based’ approaches.
 Learn project management concepts, methodologies and tools including agile approaches.
 Explore real-world problem and develop data analytics and business intelligence
solutions using an agile project management approach throughout the semester.
 Develop team working, collaboration, adaptability, and leadership skills to deliver
business solutions.
The knowledge and skills obtained from this module will prepare you to take on roles such as
data analyst, business analyst, BI Analyst, Project Manager, or similar roles.

International Business Simulation


In this module, you will work in teams to make strategic decisions in a realistic simulated
environment and learn how to balance competing priorities to achieve sustained competitive
advantage.

The simulation environment will combine theory and practice to enable you to develop in-depth
knowledge and skills in a variety of business functional areas.

 Learn through a hands-on problem-solving approach using the Design Thinking


framework.
 Explore and understand market dynamics and competition.
 Visualize business insights, develop ideas, test strategies in a simulated environment, and
refine them.
Advances in Responsible Global Business Management
In this module, you will explore the future of business and management by closely investigating
the globalisation of companies, industries, and countries.

You will learn and critically analyse various concepts, theories, academic models and real-life
case studies of international companies, industries, cities, and countries.

 Understand contemporary international business and management practices.


 Consider a diverse range of contemporary global issues of corporate governance and
regulation.
 Critically examine the opportunities, mitigating risk, and creating value for an
organization.
Strategic Marketing and Analytics
In this module, you will be actively engaged in research-rich learning through Research Led and
Research Tutored learning. You will be introduced to strategic marketing models developed
based on research and asked to discuss their implementation through a critical lens.

 Explore tools, methods, data analysis frameworks, and metric measurement and use these
to analyse websites and e-commerce stores.
 Evaluate various scenarios to improve marketing processes and strategic marketing
decisions.
 Work in groups to analyse, compare, and contrast various options and propose the most
appropriate option to grow conversion rates on websites and business performance.
Academic and Employability Skills and Research Methods and Masters Dissertation (60 credits)
This module is designed to build your confidence and capabilities as a postgraduate student and
researcher, as well as provide you with the graduate skills needed to progress into high-skilled
employment or doctoral study.

 Develop your academic skills and overall employability.


 Build upon your presentation skills, effective team working, and advanced search skills.
 Gain the confidence to synthesise information from multiple sources.
 Learn about how to structure your dissertation proposal.
 Be introduced to a range of additional careers and employability workshops.
 Work alongside your research supervisor to complete your final research
project/dissertation.

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