This moment in history with AI is
probably the biggest moment any of us
living would have gone through and will
go through in our lifetimes. And because
AI is moving at the speed of light, if I
wanted to start a milliondoll company, I
could do it in 8 hours.
Okay, welcome to our masterclass episode
with Aran Hamilton. And just before we
get into it, I had to share exactly how
this episode came about. So, a little
behind the scenes for you guys. A few
weeks ago, I get on a phone call with
Aran and we're discussing exactly where
we want to take the conversation and we
start talking about the first episode we
ever did together. It came out nearly 18
months ago and to this day, it's still
one of the most popular episodes on this
channel. Over 300,000 of you guys have
watched it. And so, anyway, in that
episode, we shared an 8week framework
that you can use to build your first
milliondoll business. And as we're
talking about that on the phone call,
Arlin pauses and she says, "You know
that 8week framework today with AI, it's
actually more like an 8hour framework
that you can use to start your first
million-doll company." That moment
guided how we approach this
conversation. So in this episode, we
break it all down. We're going to show
you step by step how an absolute
beginner, you're just starting out using
AI tools for the first time, can start
their first business using Chat GPT and
Replet in just 8 hours. And the crazy
thing is that Replet actually works
while you're sleeping. And so, one more
thing before we get into the episode is
that at the very end of this
conversation, we set you guys a
challenge. And so, I'm not going to
spoil it here, but you'll want to stay
for that. So anyway, without further
ado, welcome to the Callum Johnson show.
18 months ago, we met for the first time
and we we recorded the first episode
that we did and it's one of the most
popular episodes that we've done on this
channel. Like people love that episode.
And there was something that you said
during that conversation that stuck with
me. And so I wanted to read it back to
you. You said, "I feel like I understood
people, but they didn't understand me
back. like I was sort of an alien. And I
remember going to school and people
would tell me that I'm weird to my face
or they would talk about me. And I used
to get kicked out of class for
disrupting or for asking questions,
daring to be curious. And now I get paid
to do just that. And so the next time
somebody says you're weird or you're
different, thank them because they're
seeing you. And so you know what? Even
as I read that, I think about the person
that at home that's watching that's
always felt like kind of underestimated,
a bit different or unique from the
crowd.
And they want this year to be the year
that they build that successful
business, they make their first million,
and maybe they're not even really aware
of what's happening in tech or or with
AI. Uh they're not using AI tools in
their life dayto-day right now. to that
human being Aran, what is going to be
the value of them listening to this
conversation you and I are about to
have?
Yeah, I think um I think you know I have
an entire book called your first million
and that's kind of where we met in in my
life in your life and we think about
like making your first million. How
quickly can you do that? Why that
number? I think what people are going to
take away from this conversation is
really understanding their number.
Understanding is a million dollars what
I really want and need. I is that is
this just an arbitrary number? And I
think what a lot of people will discover
is that even if they can just replace
their current salary by working for
themselves, having their own schedule,
being on their own terms, having
location
uh uh flexibility,
that type of thing. I think that is the
true flex. And it took me till 44 to
figure that out. I wanted to be a
millionaire since I was probably 15.
And I was homeless until I was 35 or so.
Housing insecurity, food insecurity,
then I generated millions. I raised
millions of dollars. So, I've seen I've
seen all sides of it. And what I tr what
it truly comes down to is can you live
your life on your own terms on your own
schedule and whatever that means to you.
So whether it's making your first
million uh overnight or it's just
replacing your current salary so you
don't have to clock in, you don't have
to listen to someone else tell you what
to do. I think this conversation will
help you get so much closer to that.
Yeah, I I I love that intention for this
video. And you know what? We're going to
get into how AI fits into that. But
before we do, this morning I was
actually I was on your Instagram and I
went on one of your like pinned reels on
your account and you're like walking
through I don't know if it's San
Francisco airport, but you're walking
through an airport and I actually wrote
down what you said or part of what you
said in that video. You said, "Not every
time, but most of the time when I walk
through an airport, I have this visceral
emotional feeling because I used to be
homeless and I would sleep at the
airport, specifically San Francisco
airport, and I would wish I had
somewhere to go." And so, the last few
weeks have been rough. There have been a
lot of ups and downs just being an
entrepreneur, but I always have
somewhere to go and I have people that
care about me. And that means
everything. I have somewhere to go today
and in life. You know, you spoke about
even people like after this video coming
coming to that point of do I even want
to make a million dollars or you know
start a business or any of those
questions
just for a second before we get into the
AI stuff. Can you talk about like the
value in your life of just having
somewhere to go of having that business
that freedom that you spoke about? Yeah,
it's everything. It um I I rarely these
days get super emotional because I've
gone through all the emotions you can go
go through. Uh but I did get a little a
little emotional while you were reading
that because it's so true. It is so
grounded. I I think I was in a probably
in Dallas airport where where most of my
family is and um I travel so much now
and just a few years ago I was sleeping
on the floor of an airport
not knowing what would happen next. I
think that was the worst part. It wasn't
I mean it was terrible sleeping at the
airport but it was just not knowing. Um,
and so yeah, just the the the knowledge
that no matter what, I am going to have
the ability to rise like a phoenix. I
will have the ability to start over if I
need to. Like if I were to lose
everything that I've worked so hard for,
because I've gone through what I've gone
through, I know I can pick myself back
up again, you know, barring any major
catastrophe, I can pick myself back up.
I can I can do data entry. I can do all
kinds of things. And I used to say,
actually, I used to say, I'll do data
entry or work at the movie theater. But
now I'll say I know exactly what I'll
do. I'll do the things that I'm teaching
other people and I still do those
things. So, it just having that muscle
where if I want to make $1,000 so I can
send it to my nieces and nephews for a
graduation, I can I can just do that. I
can just create that. And I do it from a
place of being from scratch, right? I
don't do it where necessarily
I'm going to a current audience because
I like to challenge myself. I'm an
entrepreneur.
And so the fact that I can flex those
muscles that I've built over time in
almost any circumstance is really
exciting to me. For instance, when I
first got monetized on YouTube and I
made like $8 that day, that day, I was
so excited. Now, I had raised a million
dollars in 8 hours at one point in my
life before that, but that $8 was almost
more exciting because it was like, oh, I
I built something. I I I created an
asset for myself. And then the part of
um just having
having somewhere to go,
the loneliness
is
probably the hardest part. So the
uncertainty, the loneliness,
um
those things are so much harder to
overcome
when you're in those circumstances.
Today, it's so wonderful that community
is so important. Um it's one of the top
three things that I think about for the
next 30 years as being important to get
a grasp on. But knowing that no matter
what, I have somewhere to go. And the
and the people that I'm referring to are
my family or my close friends and my
audience.
And to have this understanding
that I will never, and that's knock
wood, I will never be homeless again
because of the last decade of building
the network I've built and the goodwill
that I've built. It's like even if I
lost everything, even if everything shut
down, somebody's going to let me crash
on their couch.
That
has so much weight to me as someone who
for most of my life had housing
insecurity and didn't quite know where
to go, you know, and and and especially
right those weeks leading up to getting
my first investor for my venture fund,
I I just had no idea where I could go.
And now I I have so many places I can
go. Yeah. We had an interesting moment
because we we spoke um last week. We
spoke on the phone last week and you
were kind of show like telling me the
behind the scenes of you had what I call
like I feel like everyone's having it
like the AI moment like the the moment
where you start to see you're like wow
this is going to be huge whether it's
about AI agents or like certain videos
that you're just seeing online you kind
of had your AI moment and so I think
people see AI and and they think a lot
about uncertainty, but there's actually
a lot of opportunity. Can you just take
people behind the behind the scenes for
a second on your AI moment?
Sure. A couple of years ago, I
interviewed Sam Alman, and then I
interviewed the CEO of Zapier, Wade, and
we talked about AI. I had a few other
people uh on these calls as well, and I
did a series of interviews. I even
started a chat GPT uh course and this
was 2023
and I've been using chat GPT for that
long as well and definitely like I've
definitely said to people you need to
keep up you need to pay attention do not
sleep on this and so I use AI like I
think a lot of people use it especially
the chat GPTs of the world we even
invested in chat GPT at my venture fund
because of that um connection to Sam
Alman that I've had for a decade and I
thought I knew I thought I was using it
to its full potential as it is today and
then I thought anything else that I
wasn't doing was for someone else. It
was for the big companies. It was for
someone who this is their only job is to
just learn this stuff and their terms
and jargon that I would never understand
and need to know about. And I did have
this breakthrough moment the last few
days
leading up to the big moment where I
just started seeing a little bit more
and more and more. And it wasn't so
much, Here's the thing, it wasn't so
much that I saw so much content about AI
that I thought, "Oh my gosh, I need to
jump on it." What I did was I looked at
how many people are not talking about
this. How many people are not talking
about these AI tools in day-to-day life?
And could that be an edge? I never want
to chase trends. If I if it's trendy,
I'm too late. So that's what I was
really looking at. It was like, oh,
there are people who are turning their
backs on this. They don't have that
curiosity that we talked about earlier.
They're not leaning into this. So, I
need to to learn more. And then I saw an
episode of um Steven Bartlett's show.
It's a 2 and a half hour panel
with AI experts, I would I would say.
And um it was sobering. Most of it was
about the perils of AI and how AI, how
we need to be eyes wide open when it
comes to what is ahead for AI, job loss,
um the the uprising of AI. Uh but but a
lot of it was so hopeful and so
optimistic and so interesting and
intriguing to me that I watched every
minute of the episode. And as soon as I
I think maybe halfway through the
episode, I was already opening up
different different uh websites that I'd
never been to prior. And that same day,
so it was a 24-hour period, I watched
that show on in an evening.
That night, that late night, I started
playing with some of the tools.
By the next morning, I had an entire
website spun up,
a landing page, I should say, an a web
app. And then by that afternoon, so
still in a 24-hour period, I was
creating a a lesson, like a tutorial
about a few things that I'd learned. And
this is what I do during the toughest
times, like the times of of uncertainty,
is I will learn as much as I possibly
can about a topic, so that it helps
soothe me to have the information and
then I'll synthesize it for other people
because that makes me feel empowered and
useful. So when I when I find things
like that, I go all in. And uh there are
a few topics like that. So I'm just
learning as much as I can just like any
other major
major moment in history. And the thing
is though that this moment in history
with AI
is probably the biggest moment any of us
living would have gone through and will
go through in our lifetimes.
And that's a big statement, but I
believe it's I believe it's true. Yeah.
You know, I I like that you framed it in
the way that you did because one of the
things that um I've seen and and we talk
about that person that feels like
underestimated or always feels like
they're on the outside of things. And
there's these certain points in history,
you saw it like when the internet uh was
becoming like more mainstream and widely
adopted is there's these certain points
and they're like they're like the peak
moments of uncertainty but also the peak
moments of opportunity and the people
that can move the fastest and like
really embrace the technology and learn
how it applies to them. Like you can
that can be the path to your freedom.
And you know what? It's interesting
because on that point, I was I hearkened
to it earlier. We had this conversation
and I said to you, we're talking about
the episode that we did 18 months ago.
And I'm I say to you, you know, we did
this 8week framework of how someone can
start their first million-doll company.
And as I'm saying that, you actually
jump in and you say, with AI, that
8-week framework is now an 8hour
framework.
And so where I wanted to go with this
conversation is let's talk about that
8hour framework that someone can use to
start their first successful business.
And so before we get into the actual
steps and what those hours look like,
can you give people context? What made
you say that? That that that 8week
framework that we spoke about just 18
months ago is now actually an 8hour
framework because of AI and some of the
tools available to people. Okay, quick
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Thank me later and let's get back to the
show. Can you give people context? But
what made you say that? That that that
8-week framework that we spoke about
just 18 months ago is now actually an 8h
hour framework because of AI and some of
the tools available to people. Sure. I
think it would surprise people to just
know that you can build a million-doll
business in 8 weeks. I mean that is a
very fast timeline and our our parents
wouldn't have been able to do that. it
would have taken eight years to even
have a chance at something like that.
So, the eight weeks was my version a
year and a half ago of like mindblowing
like let's let's turn everything on its
head. And I've I've watched over the
past year and a half, I've watched
people build million-dollar businesses
in that time frame. But every day, I was
going to say every week, every month,
but every day,
AI and its capabilities get stronger and
stronger and stronger, faster, faster,
faster. And because AI is moving at the
speed of light
today,
if I wanted to start a million-doll
company, I could do it in 8 hours rather
than eight weeks, which was already a
fast pace.
And
the cool thing too, I want to make sure
everybody understands is that it's not
just the AI tech.
It's the AI tech plugged in to whoever
you are.
That's why it's still interesting. Who
knows in in a few years or decades if
it's going to be so advanced and so far
beyond that it's no longer fun. It's no
longer humane. We don't know. But right
now in these next few years is that
opportunity. It's like the sweet spot.
It is where the technology has caught up
to the hype and is surpassing it in many
many ways. But I think that might be
what we're talking about now is that
someone who's in Mississippi and and I'm
not even just making up an example. This
is one of the members of my membership
sent me a text in the last 24 hours.
She's in Mississippi. She grew up with
no electricity and no um indoor plumbing
until she was, you know, a few years
old. And she made a real life for
herself by joining the Air Force and and
just really being a brilliant human.
And now she helps other women who are
are feeling grief from losing their jobs
and other other reasons. And she wrote
me and she said, "A video that you that
you talked about a video where you
talked about AI and how to build a
landing page or build a web app or have
it do something. I watched that video. I
did what you said and within a few
hours, the eight hours, I spun up an
entire landing page that
does something for her clients.
And she talked about it with a lot of
emotion when she posted about it later.
She she talked about it with a passion.
I might even be able to bring that up.
Um, I may even be able to show it in a
second, but she in Mississippi,
a black woman
who has, you know, a spirit that's
unbreakable, but has not been afforded
privileges in life. she can now go
toe-to-toe with someone who had, you
know, maybe even an Ivy League
education, maybe had no food insecurity,
no housing insecurity, no issues in that
way.
And
it's now about true meritocracy. It's
now about
her abilities and her experience and her
merit,
which if the people who have been saying
it is a meritocracy are honest is a good
thing.
This is all a good thing. You know, I'm
I'm I'm excited and I I just want to I
just want to give it to people. like I
just want to um we we we spoke about
people that feel underestimated, feel
like they're always on the outside. And
I think to your point for uh a lot of
human history that has been true and
even just talking about um technology, I
think one of the things that always made
people kind of not feel like they're
part of it, they don't have like these
software engineer skills or they don't
have the ability to code. But now AI is
even kind of like leveling the playing
field there. And so really, and we had
one of our guests actually come on the
show and say this, which is the
differentiator now is going to be like
how quickly do you embrace it? And also
how quickly are you willing to fail and
can you fail 10 times trying to build
something with AI before someone's done
their first attempt? And if you can do
that, then you're going to be streaks
ahead of other people. And so, you know,
I just want to I want to get into it and
start with what was week one in your old
in the previous framework that we spoke
about and where you started was research
and development, which is how to find
your business model and your ideal
customer. And this is exactly what you
said. You said you want to lock yourself
in a room and put pen to paper. Write
down what's fulfilling to me, what's
helpful to others, what's valuable,
what's ethical, and what has a higher
price point I can eventually get to.
That's all a part of research and
development. It's studying. And most
people don't do it. They couldn't tell
you their competition if their life
depended on it. First, you know what?
Let's just start with give me the
context on that. like what what made you
what makes you say that and what makes
you start with research and development?
It's it's where I've started every
everything that I've done well and
everything that I've not done well has
started with research and development.
And because I spent a decade in making
investments, made 200 investments in
startups in 10 years. I saw thousands
and thousands and thousands of companies
and founders and pitches and behind the
scenes um conversations and more people
than you would imagine don't prep
for something. I can compare it to
making a YouTube video. I don't know if
it's too much of a stretch, but when you
make a YouTube video, if you can put
weight on the prep, you'll do a lot less
in the post, right? If you can figure
out a few things in the preparation,
then let the magic happen while you're
filming and then the post is is is
easier. It's an easier path, at least
generally.
But a lot of times people don't do that.
they they press record even if it's
their hundth video and that's okay. But
if you if you imagine,
let me just try this. Let me try a week
where I spend a couple of hours working
on a hook, working on those first few
seconds of a video, working on
other things with YouTube,
how much would that change the outcome?
And with businesses,
I think that people heard uh Facebook
say um I don't know what is it. What do
they say? They say something fast and
break things like launch fast and break
things or something like that. Yeah.
Yeah. Well, they heard that phrase and
they think, well, that just means I need
to just throw spaghetti at the wall and
whatever works will work and I just need
to go out there and and kind of go crazy
and and that's the fast movement of
that's the fast pace of being a startup
founder.
I don't agree with that. I think that
there is a there's a strength in having
strategy.
And
another way of thinking about it is when
you pull when you have a bow and arrow
and you're aiming and you the longer you
can kind of pull back that bow and
steady yourself and look, you know, at
your target and and slow your breathing.
the longer you can prepare
the usually the more um accurate your
your aim is.
So I just think that research and
development are so important. I also
think it's a really creative and fun
time because the more you get into the
steps, the more work it is. Now, you
don't want to spend all your time on
research and development because then
you'll just be stuck by trying to figure
out what to do, what offer do I have,
what audience do I have? You kind of
have to make some things happen. And
that's why seven of the steps are more
emotive.
But that research and development is so
important because it helps you get back
to your why. You could always go back to
your why. You can say, you know, I'm on
step four and things are not going well.
Why am I even doing this? You go back to
step one, research and development in
your head and you say, "Oh, you know
what? I talked to a potential customer
and and they were not doing well in this
particular lane. And if and I know that
my product and my offer could help them.
And if I can help a hundred of those
people,
then it's worth it." And that's my why.
And that's why I'll keep going to step
five. I think there's so much caught up
in step one. Yeah. You know, I actually
um I like that you started there and it
actually reminds me of something that
one of my mentors told me um where um
and this was like earlier on when I was
trying to start an agency and I was
throw to your point, I was throwing all
of these different things at the wall.
I'm like any offer that someone will
buy, I will do it. I just need the
money. And I remember he said to me,
he's like just take a step back.
Sometimes you have to start slow to move
fast. And actually with AI, like you can
just get right into building stuff, but
to your point, it's like actually
spending that first hour just like being
intentional and thinking through like
what you want to do will actually create
speed in the end. And so one of the
things I even loved about the quote that
you wrote, it started with a lot of
self-reflection.
Like it started with a lot of like
what's valuable, what's meaningful to
me, what's ethical, what do I want to
create? And you know what? Let's just
get creative and we can kind of just jam
on this. Sure. You can actually use AI
and things like chat GPT in that self
self-reflection process. Like I'm
curious, do do you do that allin? Like
do you kind of have these conversations
and kind of come to with AI? I do all
the time. Yeah. And and also I want to
just say that in the research research
and development you get to do stuff. So
you can you can spin up four different
landing pages or apps or photos or
whatever the thing is internally and
then decide on it. That's part of the
research and development. That's the
development part, right? Because you can
do that. But I think what a lot of
people do is they just go right to
market and they they don't understand
why things aren't selling, why it's not
re resonating.
And that is like you have your lab now.
Like AI is your think tank, it's your
lab, it's your studio. Um, so what I do
all the time, like every day, I use chat
GPT. You could use Perplexity, you could
use Claude. I don't use those yet, but I
and I say yet on purpose because I'm
going to try everything. And um it's a
good idea to try different
LLMs, large language models. It's a diff
it's a good idea to kind of compare them
to each other. Um which is what I'm
learning more and more of as I have
these conversations. But yeah, I use
chat GPT
for
research, self-reflection.
Um, the more I talk to it, the more it
it learns about me. Sometimes if it
forgets, I can just say, you know, my
name and it'll go find me, you know. So,
that's a good thing about like building
your personal brand so chat GPT can
figure you out. And then I also use it
for
crafting my offers um and and and
optimizing and and really honing in on
my offers if I'm especially if I'm
stuck. But I can show you on chat GBT. I
have no idea what I'm going to say to
it, but I can show you kind of a
conversation I could have with chat GBT
or anybody could have. Um, let's see.
Let's do it. We can just go improv.
Super creative in the moment for people.
Okay, cool. So, I'm going to This is
chat GPT. This is the 40 model.
Uh, you can ask chat GPT which model
does what. Like that's one thing to do.
I think people try to be too cool for
school and like they don't like to ask
questions, but this is perfect for you
if you're kind of embarrassed to ask
questions in public. You shouldn't be.
You should feel free to to be a forever
student. I think that that is like some
of the most successful people that I
know, the richest people I know, um are
always curious. They're asking questions
kind of in an obsessive way. But if
either way you can use chat GPT to think
through to ideulate to ask questions um
this this prompt that I have shared with
people recently has very much so um
helped a lot of people. I'm going to I'm
going to do the prompt right now and I
don't know what it's going to say so
it's kind of personal but this is a
prompt you can use and if you haven't
asked chat GPT this yet please do it. So
you can say based on what you know about
me, if you have any kind of information
or you could tell it about yourself,
what are
two of my weaknesses?
So chat GBT is going to try to favor
you. It's not going to try to hurt your
feelings, but you can tell it the
different way you want that to come
across. So some people I don't do this
but some people say
please be nice with your response but
honest because
that will help me. So you're just having
a conversation with it. You're just
talking to it. Some people say be
brutally honest. Some people say don't
do don't quantify it. Um some people
don't qualify it. But you can do yours.
I'm just going to press return and see
what it says. Ju just quickly Olen as
well as you're doing this because I
think for I'm sure that your chat GPT
cuz chat GPT has memory so it knows and
obviously you're also such a you have
like a following and like there's
knowledge about you on the internet but
for some people that are listening it
might not know that much about them. So,
one of the things that I do, I actually
ask chat GPT. I'm like, what questions
would or what information would you need
to know about me in order to accurately
ask answer this question? Absolutely.
And so, it's like a different way of
using chat GPT where you actually get it
to give you questions so you can give it
information so that it can then give you
better information. Absolutely. And and
it's surprising what it can help you
with. Even if you think that it wouldn't
be able to help you with asking those
questions, like what prompt should I
give you chat GPT to help me get the
best answer for this? Like it it it's so
inexhaustible.
Um and what I say is like if you if you
are just starting with chat GPT or you
have the free version where they're not
keeping all that memory, um like Callum
said, um ask it that. Another thing you
can do is like give it some information
about you, send it to a if you have a
website, it'll read the website and just
pull up stuff about you. So, it won't be
as accurate. But that's that's the
beauty of it is like use it more. You
don't have to use chat GPT. Again, I say
I'm an investor in it, so I'm not trying
to push everyone to this, but you can
use a large language model like chat GPT
and get some really great answers. Um,
so what it said, two of my weaknesses
are that I'm reluctant to fully system
systemize and let go. I'm incredibly
hands-on, which has helped me build
trust, maintain quality, and deeply
understand my audience. But sometimes
that can slow my scale. I know how to
productize, delegate, and build teams,
but there's a still a tendency to hover
over details that someone else,
especially someone well-trained, could
own. Literally happening right now. That
is happening right now in my life. Okay.
Why is it reading me for the same thing?
Why is it reading me for? And then the
other one is um high creative output but
occasional strategic fragmentation. So
I'm a fire hose of genius ideas. See how
it's flattering me? Um but you often
create and launch before others have
even finished thinking. Whoa. But
because of that speed, some things don't
get enough air to fully bloom before
you're on to the next uh accurate.
Accurate. And so having those two things
that can help me slow down a little bit.
You know, and sometimes, like I said,
sometimes you may hear something that is
hard to see. So, you can tell it how you
want it to talk to you. You can say
that, too. Um, I don't know, like
Callum, have you used it to work on your
stay delusional shirts? Oh, like here
and there. Here and there. I I already
had like kind of a sense of what I
wanted to do. Yeah. Um,
you know, one thing actually I think
Allan, some some context I can give that
will be helpful to people and it'll be a
good starting point. One of the things
that you spoke about uh in our last
conversation was uh choosing your offer
and like kind of deciding what you want
your business model to be and in kind of
like this internet online age, there's
really like eight buckets or like eight
offers or business models that you can
choose from. And so I'll just quickly
read them out. The first one is an
online course. The second is an online
membership. The third is affiliate
marketing. The fourth is consulting
either in a group setting or one-toone.
The fifth is an agency. The sixth is
in-person training or virtual training.
The seventh is a SAS business. And the
eighth is ecommerce. And so the reason I
even read all of those out, I think
people usually like jump between all of
the models. Like this is what I did in
the beginning. You jump between all of
the models or like you just pick
whatever is trendy. I actually think
there's a way that you can build on the
self-reflection in Chachi BT and use it
to help you come up with what your model
should be. Yeah. Especially if you ask
it what your strengths are, you know,
and and you start from that place. You
have a conversation with it. What do I
like? What I like this? What could that
turn into? I have an entire I I created
a or I trained a custom GPT that helps
you find your $5,000 offer. And that is
so cool because it it can just prompt
you and takes you through it. But at the
end of the day, the simplest way to do
it is just to is just to say, you know,
um I want to start a bis a an online
business.
I am
I work a 9 to5
in retail.
I love talking to people
and helping and this is just an example,
right? and that I'm just coming up with
and helping them solve problems.
I
am new to AI, but I'm learning quickly
and could walk someone through a
tutorial for basic things.
I'm 44
and a woman.
Um,
married, no kids.
I was going to say something really
stupid, but I'm not going to do that
here.
Uh, let's see. Um, I want to make an
extra
2,000 per month to start. What are three
options of an offer or business? I was
gonna say one thing I love doing with
ChatGpt is like I'll take documents I
already have and like upload it into
ChatGpt. So even in this example like if
someone has their resume. Yes. Or even
if you've asked even if you've spoken to
like friends and family and you've asked
them like what are my strengths and you
have like a voice note of it. Yeah. You
could literally upload that into chat
GPT so it has context and then it will
give you an even better and like more
specific answer. Absolutely. That's why
I say if you have a if you have a
website, if you have anything, this
button here, this plus button,
you can you can upload all sorts of
things. Um, did I not spell that
correctly? I misspelled proposition.
Anyway, so let's just see what it says
based on that. I wanted to show how
simple it can start and if you have any
context, like Callum said, it can take
you so so much further. So, this is kind
of cool to see it like really basic.
So, I could start an ask me anything
tech support for beginners using AI.
That's really cool. And it tells me how
to monetize. Exactly.
I mean, even this like, so Callum, I
work with different groups of
entrepreneurs. I work with entrepreneurs
who have done six figures and they're
trying to get to their first million. I
work with um more than,00 entrepreneurs
who are just starting and they're trying
to make their first 5,000 online by
making their first $100 online. And even
things like, "Oh, I can I can sell like
for people to get on a call with me and
ask me questions." Like even that type
of thing blows their mind because
they're not they're used to they go to a
job, they get paid by the hour and they
do their thing and it's the same thing
every day. So even like starting from
scratch,
just knowing that there are like an
inexhaustible number of ways that you
can create and craft through those eight
types of offers for yourself.
And you could even say like
I you could jump around like this
wouldn't be for everybody but you could
say okay cool
what sort of SAS
product could I make?
I mean it's so basic it doesn't know
anything about me. So it's just going to
tell me something to get started with.
So it it kind of reminds you what you
just said and then it gives you ideas. a
booking widget for coaches and experts,
a prompt deck generator, and a client
onboarding assistant. So, let's say I
went back and forth and I asked for like
20 or 50 of these ideas. I fed it more
information. It learned more about me or
I'm already using chat GPT like a lot of
people might and it knows more and more
and I just really get it to a place that
I'm like, that's this is interesting. I
want to give this a go. I could then,
you know, take I could take one of
these, copy it, paste it in and say,
"Okay, now I want to make a landing page
for this. I want to see it in action or
I want to make a web app for this. What
is the prompt I should give Replet?" And
that's the the AI agent that I use or
you could use any kind of lovable or any
kind of AI agent. What is the prompt I
should give the AI agent
that would help the AI agent make this
happen?
Right? So, I don't know if you want to
do that or if you want to talk about
stuff in between.
Let's do that. But I want to um because
one of the things that it was like a
really big moment for me with chatbt and
I actually had this conversation with a
guest like a year ago cuz when I started
using chat GBT I treated it very much
like Google which is like you type in
like a query like an exact thing you
want to know and Google spits out an
exact answer for you or a set of answers
or search results right it's very
transactional and I remember he said to
me he saidum the way that you're meant
to use chat GPT or these AI these LLMs
it's a conversation like it's an ongoing
conversation yes and so even as and Alan
just did it but even as you get these
different options it's like you can
start to give it more information and
like narrow down and so one of the
things that I and I know this even from
your your framework from last time is
that in week two and three
um deciding like your offer and then
your marketing channel become really
important. And so on that point, when it
comes to marketing, and this is one of
the things you shared, the main ways to
do marketing, and this is if you're not
rich already, like you don't have a huge
budget that you can just spend
marketing, is you can create a podcast,
you can start YouTube, you can do social
content, you can do webinars, workshops,
or publishing.
And so I actually think that like maybe
Allen if we actually just take one of
those ideas
um that chat GPT gave us and we're like
okay yeah we want to do the client
onboarding assistant for freelancers and
then it's like okay so what are some
ways that we could do the marketing
around this? Um and like we can
continuously
build yes on this idea until we get to
something that we're really excited
about.
So, I said, "What are some ways we can
market it?" Now, it's saying, "Cool.
Let's go. We want a painkiller." That's
great that it said that.
And I would I would read this stuff,
too, because it does help you with
context, especially if you're just
starting or if you've if you're seasoned
somewhere else, but you're getting
started like having your own company
because th that's a real thing.
Okay. So, it says micro influencer and
affiliate partnerships. You could reach
out to freelance coaches, YouTubers,
etc. They don't have to be huge. They
don't have a have to have a huge
following, but you can reach out to
them. Uh you can offer them their own
affiliate link, which is super helpful.
So that's all about partnerships and
collaboration. It's a great suggestion.
Uh and then if you think about it, if
we're talking about eight hours instead
of eight weeks, this is like hour two
that we're figuring all of this out and
and and and thinking about what we can
do here. So you uh also could launch a
landing page campaign. Again,
this is suggesting you make five
different ones. A year and a half ago, I
would have looked at this and said,
"Five landing pages. I'm just getting
started. How am I going to do that?" You
can actually do this on Replet. You can
do this on Lovable. You can do this on
with an AI agent uh in in minutes. Uh,
and it it if you take a few hours, it's
actually better because you can really
hone in on what you want it to be like.
But this is not I don't have any coding
talents or skills as of now. That could
always change, but as of now, I don't.
But what I can do is I can look at this
and I can tell you I can make that
because I understand AI agents now and
what they're capable of doing. So this
gives you chat GPT, Claude, Perplexity,
Grock, all of them. They give you
this information. They're like your
assistant or your design partner, um
your marketing partner,
and it's just giving you these ideas,
right? I know that one of the things and
it's one of the questions that I I had
is sometimes the most difficult thing in
the beginning is making that decision of
like what's the one thing that I want to
do like okay it's giving me all of these
ideas which one should I go with and
there was something actually that you
said in the previous episode we did you
go if you truly want to make a million
dollars doing it sustainably and that's
just your first million you have to be
obsed obsessed obsessed with it. So
something that you are obsessed with and
that's where it goes back to you
probably already know it, you just don't
fully realize it just yet. And and I I
love that idea of like a lot of the
times I feel like when people try and
start companies, and it's what I did,
they try to find something that's
completely out of the realm of what
they're into or what they know. And you
make that point. It's like you actually
already know it. You probably already do
this thing. You're just not fully
cognizant of it. Yeah. There's one thing
you can do here. So you can say, "What
are three questions I can ask myself and
others who know me that would help me
find my UVP, which is unique value
proposition."
And when it comes to that, so here's
some questions you can say and it's
helping you do this, right? So still
that prompt and it says, "What do I
explain better than anyone else?" You
know, so you asked this person, yeah,
what do people walk away with after
talking to me? So you can think about
that in a reflective way and you can ask
someone, hey, we we talked the other
week. What did you walk away with? And
then the third one that it gives you
here is where do I naturally add value
even when I'm trying not to? That's
pretty cool. And this is just three
questions. You could say, "Okay, ask me
three more. Give me three more. Give me
three more." You could even answer some
of these questions. Or you could go away
and call a friend or text a friend or a
family member and have it reflected back
to you. Then you give all the
information that you have and you put it
into chat GPT. It could be a line or it
could be pages and pages or it could be
audio that you transcribed. It could be
so many different things. You put it
there and you can talk. you can have
that conversation, right? And and it can
it can continue to help you come up with
that. It used to take
months to figure out your unique value
proposition. You can figure out your
unique value proposition in minutes. Now
you can figure it out. You can get
started with the foundation of somewhere
to go because so many people are just
stuck of what like where do I even
start? And this gives you that
foundation and you can just optimize it
and just get it more tweaked over time.
I'm still working on my unique value
proposition, you know, a decade later,
but this gives you so much paint on the
canvas. It gives you so much to work
with. And as if you can write an email,
you can use chat GPT. If you can ask a
question, you can use chat GPT. If you
like to argue, if you like to debate,
you can use chat GPT to help you become
a better entrepreneur to become someone
who can make money and get the answers
that you need. Yeah, 100%. Okay. You
know what? So, I I want to go to to
replic. I think that's going to be
really valuable for people that want to
build something. Um, I guess just a
quick recap. So hour one, you start with
research and development, and that's
finding your business model and your
ideal customer. Hour two and hour three
is you're crafting your main offer and
you're deciding your marketing channel.
And we we basically showed a variety of
ways that you can kind of get to those
answers. Ultimately, you're going to
have to make the final decision, but you
can use chat GPT and AI to do that.
Let's say that we've actually now
decided you know what we want to build
on. What is the transition of going from
whatever information we have from chat
GPT and what we've decided to then
actually starting to build something on
replet. Could you could you show us
that?
Sure. I want to show you. So, we'll come
back to chat GPT one more time. And I
want to remind everyone that I just
learned about Replet days ago. So, I'm
not an expert in any way. I just
am excited about it. So, we're just I'm
just randomly choosing one of the ideas
that it gave us. And I'm going to copy
it. And I'm gonna say,
give me the best prompt
for replet that would
allow me to create a functioning
landing page web app for this. Let's
just see what it says and see if we need
to tweak it at all. Here's your replic.
And as it's loading,
one of the best things I I learned this
recently. One of the best things you can
ask chat GPT is actually for it to come
up with the prompt that you ask chat
GPT. It's like kind of counterintuitive.
Yeah. But like that's actually one of
the best prompts. I use that all of the
time now. Yeah, 100%.
So it gave me this. I'm going to trust
it. Um, I will say that when I do it,
when I'm signed in, I actually get a lot
more from this because it knows so much
more about me. But I think this will get
us started. And this is where a lot of
people are going to be starting from.
So,
so
I will do this. I won't do this
instruction because that's for me. Now,
I will go over here to replet. And I
just want to show you that I have been
playing around for seven days and this
is how many different ones I've worked
on. And I would say one of them is
absolutely ready and I'm I'm already
using it. Another one I'm using in in
like beta and the other ones I'm just
like figuring out. So again, this is
part of your research and development.
This is a part of your offer creation.
You don't have to just get it right the
first time. like your your your guest
said you should fail a few times. Are
you willing to fail 10 times before the
next person will try once? So that's
what this is. Um so let me just let me
show you just just quickly can you
explain what does replet do? Okay. Like
for someone that's coming across it for
the first time like what is it for?
Replet is an AI agent. And what an AI
agent is again this from my learning
about it seven days ago is it is where
chat GPT and other LLM
are like a question answer question
answer research deep research which is
fantastic we use it all the time. An AI
agent will actually do things for you
will actually build and create. It will
make its own decisions. It will go to
the next step without you having to
prompt it. Sometimes it'll ask you for
feedback and it'll ask you for
permissions at the top, but it'll it'll
build for you. It'll see its own
mistakes and it'll fix those mistakes.
Now, it it it's still a process. You
still have to deploy it. You'll hit the
deploy button on Replet, see it in the
real world, see what's wrong with it,
come back and and talk to it. But it
will do all of this and show you the
code. So you know for sure if you're not
a coder, you wouldn't get this far on
your own. You'd have to pay someone else
to do it or you'd have to learn for
months or years how to do this coding.
You can go in right now and you can just
click create app and then I would just
paste what chatgpt told me. And I see
here that there's like different things
that I could choose from. So what I did
originally was I did a screenshot of
this and I went to chat GPT and I said
which one of these should I select for
that prompt you gave me because I didn't
know it told me for most of my prompts
to choose modern web app with React and
Node. So I did I'm doing that now and
I'm just going to say okay I'm just
going to go for it and it's going to
start moving around. It's going to start
doing stuff. It's going to take the
notes
and it's going to help create a plan.
It's going to give me that plan and then
ask me for permission or approval to
keep going with it. Once I give it uh
permissions and approval, it'll just
it'll take a few minutes and it'll start
building something to um to to preview
to me. It also gives me like other
prompts like do you want me to add stuff
to it? So, I'm doing this. I'm making a
professional lead magnet page for you
for freelancers with email capture and
responsive design. Do you also want me
to do email validation? Uh all
analytics, do you want me a a dashboard?
So, I'm going to say I want a dashboard
and I'm going to say approve. Now, what
I have found is anything that has to do
with like emails and stuff, I'm not yet
ready to to have it all incorporated uh
where it's incorporated with my email,
but people use this a lot for email
automations. So, that's something that
you'd have to decide on your own. But,
if it needs an API key, if it needs to
be able to pull from chat GPT your
account, or pull from one of your
accounts, it'll just ask you for it. You
paste it in and now it's working. Um,
okay. So, it's already starting to give
me immediately almost a preview and it's
going to be it's going to kind of
change. So, it's chosen its own details
and it's taken some of what we've said.
So we said rounded corners, hover
effect, clean, modern, soft, neutral,
but it's decided. So we said coral or
teal, right, as an example. So it said,
"Okay, we're going to give you that."
And it's already started making
something that's a website for you. This
is a functional web page already. Yeah.
Yes. And it's going to do some more.
It's going to put some If you didn't
give it pictures, it's going to give its
own pictures. So you can say, "Oh, I
want to do this. I it's gonna it's so
cool. And when I did the first one, I
was working on it like late at night.
Remember I said I watched that episode
uh of Steven Bartlett and then I got on
a Replet and immediately started working
and then I was sleepy. So I said to it,
"Hey, can you keep working on this while
I sleep?" And it said, "Sure." And then
I said, "Do I need to close my laptop or
are you good?" It said, "Close your
laptop. I'll take care of it over on
this side." So I went to sleep. I woke
up 7 8 hours later. It said, "Good
morning. I've built your website for
you."
It was just it was just so cool. But you
still you do have to like I have cussed
at it already in seven days. You still
have frustrations. You still sometimes
it doesn't deploy the right way. But
even if it's just this to even show to
someone what you want or even if it's
this to test to say I don't want to
spend a lot of money. You see how it's
adding to it?
Look at this.
Yeah. And I'll show it. It's got YouTube
video in there. Yeah. So I have one that
I've made that's all I have two that are
all about YouTube. And I'll show you
that if you want where I can just show
you how it like how I worked with it to
get it exactly what I wanted. It's got
testimonials, got frequently answered
questions, FAQ. You can just type in
once it's Yeah, you can just say like,
oh, take this part out or change this
word or here's the link for that, change
the color.
It's it's just And I can tell you it
I've done like 10 of these as you saw on
my list. None of them look like this.
Exactly. Right. So, it's not like it's
just taking the same template over and
over again and just redoing it to
impress us. It's taking the instructions
you gave it
and it even gave it a name. I don't
think that was in the It might have been
in the uh instructions here.
Let's see. Maybe it did. Yeah, it did
give it a name. So, Chad GPT hooked this
up with a name. I like that it has that
period at the end. Like, that's
interesting. And so let's see where it
is right now. So it did a bunch of
stuff. And you see on the left side it's
telling you step by step what it's
doing. Um so I think that's actually
like when you learn a new language it's
kind of cool to watch the captions even
if you're learning it. So it's kind of
cool to see like maybe over time I'll
start to recognize some of this and know
what order it's going to happen in. I
don't think it's like completely
um infant infantilizing
people. I don't think it's like making
us lazy. I think it's actually enhancing
what is possible for us in this short
amount of time we have on this planet
and that's why I'm bullish about it. You
know, a question I have for you because
you mentioned you mentioned in the
beginning when you even went on Replet
that you have you had like eight or nine
different things that you'd already
built and there was I think you said
that there is one thing that you have
that you like already want to go live
with. What is that? I am live with it. I
will show you. What makes you make that
decision about that one? Like what's a
different I'm I'm I'm curious about how
people can point whether you go live.
I'll show it to you and then I'll tell
you. So this is a page that I created.
Not only is it a page, but it's a high
ticket offer page as an example, but I
this is live. So it has a view pricing.
It's about my YouTube studio. And this
is what we created. in just a few hours.
So, it has my my You said this is live.
You said this is live already. This is
live. I If you type in arlland's
YouTubestudio.com,
it'll take you to this
and and and it's it's a simpler page
because it it's it has a VSSL. This is
my fiveminute VSSL. It has a picture
that I gave it. I've I've tweaked the
language. We we you know there were two
buttons here and we made it one. Um and
then it just kind of continues to tell
you different things. And what I love
about it too is that like instead of
like I was having a hard time with it
because I was trying to make these all
YouTube videos and it just wasn't coming
up. So finally I just said what's
another way of doing this and it said we
can make we can put pictures here and
just click off to click off to the
videos which I actually like better
because it gives those people like their
shine on its own. So we did that. So if
you click here it opens up to the
YouTube video you know and so it's just
it's just very cool. I get to I have
like a a lead magnet and then I have
pricing below
uh testimonials
etc. And this is live.
This one took How How long would you
estimate it took you? It took Yeah, this
one took maybe
eight hours.
If I'm Cuz I was kind of It was like
over the weekend. I was kind of like
sitting on my couch watching TV. I would
type into something. I would look at it.
I would deploy it. Um, and I'll show you
that deploying what that means in a
minute. And then I would, um, come back
to it. I would, you know what's fun is
like checking it on your phone, too, to
see how it looks on mobile. And you can
actually,
you can actually, um, preview
what that looks like. So, I would do
that. And I would just highly recommend.
It's still going, right? It's still
doing stuff because not only is it doing
something, you know, on the outside,
it's creating a database for me. It's
creating all the backend stuff. It's
going to ask me for emails prompts and
stuff, but you would deploy this once
it's finished its first little round
here, which could take two more minutes
or 30 more minutes. Don't know. You'd
press the deploy button and then there's
going to be these four steps that get
illuminated a little bit at a time. It
takes about 2 or 3 minutes. And once
it's fully deployed, all four steps are
illuminated. Then you can go to the
website. I would recommend that the the
the the center of truth of this is going
to be an incognito window on Chrome
because that's going to be the most
upto-date that's what's really live um
for it. But uh look, so this is this is
a little off. If it doesn't fix that, I
can tell it I can take a snapshot of it.
I can do like a screenshot and say fix
that.
So there's uh so it tells you now I've
done this. know how does it look and
feel? Do you want me to do other stuff?
And this is when I could deploy it.
And that's you just hit that button in
the what is it like the upper right hand
corner where it says deploy, I guess.
Yeah. Well, first what I'll do is I'll
say I'll upload that screenshot I just
took and I'll just say,
can you fix this overlap so that the
picture's correctly aligned? Yeah, I
just took a screenshot of it. Sometimes
it takes its own screenshots. So, it
fixed its own problems before I even got
to see it, but it doesn't catch
everything. So, I I can see the overlap
issue in the hero section. Uh, let me
fix that right away. And then it either
will or it won't. Like, it'll think it's
done it or it won't, you know, but we'll
see. Um, and then again, once it's
ready, you would deploy it. Give it it
give it a moment. And another cool thing
is just the when you get a chance
go go in you can you get like some free
credits. You can just use this for free
to play with it and probably do like one
simple page for free but then you'd pay
for it. I paid for it. It's like $25 or
$20 a month and then I've also added
some credits to it because I have 10
websites here and I've paid maybe $60.
So I'm I'm okay with that. Do you want
me to add a database? Yes, I do. So then
you would do you want me to show deploy
or no? Yeah, let's see deploy. It's just
crazy to watch it work. I I haven't used
replet before. It fixed it. I I used
v0ero, but it's just crazy to watch it
work. And you can see how it's corrected
it. Yeah, it's corrected it. Okay, so
we're going to deploy it. And I mean,
and you get to choose these machines
that you take more credits, but it's
more stable. And it's more like if you
think you're going to have a ton of
users, you want more machines. But if
you don't, then you won't. So, we're
just going to do it like this. I'm
actually going to just use credits for
it because I think it's cool. And um
this will take like two solid minutes,
right? It'll it'll do all the things.
It's it's publishing it to its own
replet page. I just went into GoDaddy
and just forwarded the DNS so it could
say my custom URL for that one that is
um live and another one that I have. Um,
but yeah, and I think I think that's
cool, too, to show you. I think we can
step away from it while it's doing this.
Um, there's one more I want to show you,
which is
Yeah, this one.
There's like no excuses for me not to
have a website now, is there? There's no
excuse for you not to have a website.
Okay, so I'm going to share this. This
is another one that I built on Replet in
the last seven days. Can you see this
revenue tracker? Yeah. Yeah, we can see.
Okay, we can see. So, it says this is
all like what we built. Welcome to your
first 5K tracker. It helps you track
your journey. So, I just wanted to show
you this one because it actually has
like a functionality to it and it
teaches you stuff. So, I'm going to skip
the tour, but you can log in.
This was 100% built on Replet. Like you
didn't need to give this to another
engineer to build some of this
functionality on top. Not not one bit of
it. Wow.
It's like I and I don't know how to
code. So once you're in this one, you
can like put an amount and say test
column and then just see what happens.
And it just adds it. And it does this.
We talked about the confetti. It
suggested confetti. I said yes. It gives
you tips. It didn't have tips before. It
has dark mode.
So you can like your whatever your
imagination can take you. I just said I
would love to have a tracker for my
members to know how much money they're
making. Even if it's a dollar, I want
them to be able to track it by the date.
So I just said that to chat GPT. I said,
give me the replet. Give me the replet
prompt for that. And then I put it into
replet. It gave me like 70% of what I
was looking for. And I just went back
and forth with it. It was a
conversation. Sometimes it was, you
know, a little bit like, oh, I just
wanted to do this thing. But then you
realize because I can just
talk to it. I don't have to go through
like two different people and worry
about, is this costing me $300 an hour
or whatever. I can just say, is there
another way? Replet, tell me another way
to accomplish what I'm trying to do
because this isn't working, you know?
Yeah. Let's give the let's give it a
couple of minutes to deploy. There's one
there's one more thing I want to talk to
you about for a few minutes uh before we
before we close. Um but yeah, it just
blows my mind every time I I see that. I
haven't seen Replet before, but we did
something similar with V0ero
where the guest actually took
screenshots of he asked me he's like,
"What company websites do you like?" And
I think I said Apple, WB Parker, and
Nike. and he took screenshots of those
three pages and he put it into uh V0ero,
but in this case you could do it in
replet and it actually created like
design that was very similar to those
pages. Um and so it's just phenomenal.
But you know what? When when when I see
it, where my mind goes is we're going to
get to a point where everyone's going to
have a landing page, everyone's going to
have a product that they like spun up in
the weekend or whatever. And so what's
going to become like the differentiator
or one of the differentiators is
actually just great marketing is like,
how do I get people to pay attention?
Like there's so many products out there.
how do I get people to pay attention to
my product? And it reminded me of
something
um that you actually said
which was it was in is it was week four
in the old process I guess and now it's
hour four but it's you said that sales
is um you said sales is here you have to
go get my mixtape it's $5 that's sales.
You said marketing is they're coming to
you because of something. That's a
billboard. And the better marketer you
are, the less sales you have to do. And
then you said that marketing is where
all the fun is. So when I think about
lead generation, I think about how can I
draw people in to what I'm doing or how
can the person the person I'm helping
draw people in? And so I I was just
curious, Arlin, are you using AI at all
in your marketing so far? Like have you
kind of figured that piece of it out?
Yeah. Yes, I do. And I think um it even
goes into the content and the lead
generation, which is further on in our
path here, is there are multiple ways to
market. I think building ultimately
building a personal brand or building
around the brand of what you're doing.
Personal brand doesn't necessarily mean
people need to know your children's
name, right? It just means you are
developing trust and authority around a
topic that is associated with your
offer. That's what a brand really is.
And there are now platforms that will
help you get your brand out to more
people. But you have to be willing to be
consistent and look for that compounding
interest and compounding effect.
My number one go-to is YouTube. Even
though I had an audience before I
started in earnest with YouTube a year
and a half ago, even though I had
already published two books at that
point,
80 to 90% of the people who find me on
YouTube today and still are finding me
for the first time because YouTube's
algorithm is putting me in front of
them. They don't know the history unless
they hear it in a video about me. And so
every day is an opportunity to find
someone new. And it's about being
helpful. Like that's the number one
thing. Well, how do you get somebody to
look at your video? How do you get the
algorithm to put you out or how do you
get people to click once it is out?
You're helpful. How can you be helpful?
Yes, you want to be differentiated. Yes,
you want to be different. You want to
stop the scroll. And that's a lot in the
packaging that's in your YouTube title
and in your thumbnail and in your
concept. But you really want to be
helpful ultimately because it can be all
flash and no substance or it can be not
great at figuring out the marketing but
there's a lot of substance and both have
their issues. Yeah. You know, I think
it's um it's such a good point and it
and it's particularly pertinent for me
because I remember the first few
businesses that I tried to start uh like
I tried to start clothing companies and
I realized now thinking back on it
because those businesses were like
spectacular failures. Um and the thing
that I realized is that I fundamentally
misunderstood
what entrepreneurship is. I thought that
entrepreneurship is that you create this
perfect product and then you release the
perfect product and people just love it.
And if they don't love it immediately,
it's because the product wasn't perfect
enough. And to your point, what
entrepreneurship actually is is that you
you build something of substance to help
someone like a specific person and then
you continuously iterate and improve it.
And so you know what like is where my
mind goes is I think there's so much
excitement and uh people just get really
energetic about AI and I I think that
that's great because there is a lot of
opportunity but I think one of the
things that's really important is
setting the right expectation
of actually the people that succeed with
AI the way that they're going to use it.
And one of the things that I've learned
is not that, you know, it doesn't
necessarily mean that you now don't have
to do any work or like you just give it
over to AI and you're going to be a
millionaire the next day. um from your
vantage point because you have you know
you have thousands hundreds of thousands
of people in your audience you have
thousands of members that are in your
community
from what you've seen and then even just
predicting into the future if we were to
take two groups of people we were to
take the person that watches a video
like this gets super excited tries out
this stuff for a few hours and then like
it doesn't go anywhere uh they're
completely disillusioned. They're like,
"Oh, this is a fad. This is just some
trendy thing. This is garbage." They
move on. That's group one. Group two
takes this video and it's like a
starting point for them. And then 6 to
12 months or whatever the time is from
this, they're like, "Oh, I actually
built something really successful and it
started with this video."
In terms of like the mindset and the
actions, if you had to just compare
group two to group one, what is it that
group two is doing or the way that they
were thinking about it, their
expectation
that led them to actually being
successful, successfully using AI to
build their first million-doll company.
At the risk of being cheesy, I'm going
to quote myself.
Um, group two is hungry, not thirsty.
Group one is just thirsty.
Right. What I mean by that is that group
one is going for that instant. It has to
work. This is my one shot or I'm I have
my guard up so much that I am not
willing to have an abundance mindset.
And if it doesn't work for me today,
that means it's trash or I'm not good at
this. And that's why things are still
not working for you. That's why things
seem like you're always stuck. You're
always pedaling underwater. And this is
me, teenager till 35.
Okay? It's just like I have all these
great ideas. I think I'm a pretty smart
person. I'm pretty interesting person.
Can't get it to work because
it didn't work. You know, it's just not
working.
But if you look at the entire trae
trajectory
of my life, the things that I stuck
with, even if I didn't know I was doing
that and I know I was be having that
wheel and that grit, the things that I
stuck with and I learned over time and I
developed over time are the things that
I'm still so great at and that have made
me the most money. So group two, it is
in the six months. It's it's purely in
the time frame you gave it. They kept
trying. They kept figuring it out.
Realizing nothing is perfect, realizing
they don't know what they don't know
yet. They didn't try to have a perfect
product because one does not exist. And
because when you put something out into
the world, your audience and the people
you need to serve the most are going to
start to tell you a little bit more and
more of what they need. You have a
hypothesis. That's your job as an
entrepreneur is to have a hypothesis and
to put that out and to make the world
your lab and you you you
confirm some things and then some other
things are proven wrong and you adapt to
that. I I love that that the
the outcome and and and I just I want to
speak it into existence, you know, from
us recording this is that the outcome of
this is that a lot more people are going
to this is going to be the first moment
that they're in the game, you know, like
they're going to they're going to watch
this video and afterwards it's going to
be like, okay, let me let me get into
this. Let me make my let me have my
first conversation with Chat GPT. Let me
make my first product with Replet. Um,
and so you know what, Olen, before we
get out of here on that point, you just
want to quickly show people that um what
we deployed on on Replet, I'm assuming
it Yeah, it's hopefully done now. I
think so. Yeah, let's check it out. It's
here.
That's crazy. Do you see that? That is
so crazy.
So, I'm just going to show you all that
it did. And this is the first go at it.
Just a few minutes. There's so much we
can add to it. You can ask it. What else
should we do?
And imagine this is this has like
anything connected to your true offer.
Like the one I showed you before, we
talk about a million-doll company in 8
hours. That's a high ticket company.
Um, I wanted to get to 100K a month and
it has every chance of doing so.
And that website I could use for the
next year and never change it, never
have to do anything else to it. And it
took me just a few hours. And we didn't
spend eight hours on this. Like I think
I think for people listening, you want
to, but we didn't actually spend eight
hours on this. And we have something
that looks very functional. That's
right. And think about if you have chat
GBT open and you have Replet open at the
same time and you're going back and
forth and it's working while you're
getting more information to feed it.
You're getting more ideas. You're
deciding things. You're going for a
walk. Coming back to it. All of that can
be spun up in a day or over a couple of
days. Split four hours here, four hours
there.
Yeah. You know what, Olen? Just quickly
before we get out of here, cuz I I have
so much energy for this right now. You
think there's a challenge that we can
set people? I just want people to get
that first that first bit of action,
that first bit of momentum of like you
don't just watch this video and just
consume it and it stays there. It's like
you watch this and it's instantly into
building. Like I just want to get people
to building. Is there is there a
challenge and we'll even support them
with it? I I think there are two
challenges. So there's one challenge for
beginner beginner or if you want to kind
of go back to the basics and then
there's a second challenge if you've
already figured out your offer and you
want to go to the next level. How does
that sound? Let's do it. Okay. So the
first challenge and I love that you're
asking this. The first challenge I would
say is can you figure out your offer
using only chat GPT in less than the
eight hours. So in that first step, that
first week is research and development.
If that second week is figuring out your
offer and creating it, those first two
hours, can you figure out an offer? And
your offer doesn't have to be your
forever offer. It doesn't even have to
be your core offer. It is an offer that
would help you make your first $100.
That is like if you can go from never
making any money online to I'm able to
make my first $100 because I came up
with this offer. It's changes the game
for you. So just coming up with an offer
that you can live with that you like
that you're excited about and that you
hold. If you can do that and then if you
want to be more advanced and like you
already have your offer or if you want
to take the challenge one into the next
challenge, it would be to create a
landing page for your offer using
Replet. And remember, you can use Replet
for free up to a certain amount of
credits. So if you give it a pretty
basic onepager, it doesn't have a lot of
functionality, but it can have sections,
you could do that for free. You could
use ChatGpt for free and you could use
Replet for free and actually have a
working website. And if you want to go
to the next level, you could get the $20
a month versions of both or each. Yeah,
that'd be awesome. Allan, thank you so
much. You've been brilliant as always.
Awesome. Thank you so much. It's been
absolutely amazing working with you
again, Callum. Okay, so if you enjoyed
this episode, you're going to absolutely
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