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PPROACH z: ANarrslxc Exlsrrxc Pnacrrcrs ANp Fnamrxc cooe or coxoucr
.ir l'ltere are areas of our couduct rvhich require governrnent regulations or rsllpolicing. Such
I :l l- .:s ittcluclt product liability'. w'orker rights, environmental problents. rvhite-collar crirne, boundecl
.I'IJ
' ,rr. triinimtitll rvages. and child !ahour. This approach to ethics deals with the subject of pLrblic
-r It<.leais not L--nlv with identifleaiion of unetirical practices but assignirrg responsibilities to
'I:1t . rthical niisdeeds or mistakes in ronduct.
-'his
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a$$roaeh also cleais u'ith etirieal guidelines which serve as benchnrarks of responsible
, .irt;irn;r; '.
i l ( )ACfI -1: Fuxr;aucNT,{r- Pnrlosop*rrcnr PRorrg'us
iris approach. business erities is dr.'tlned as iin atterlpt tci ascertain one's responsibilities
,,.1 urbligations. Here.the irr,":tis is;rr people rather than issiies. and the prirrrar; rlritrsti,.)t)
ll ilorl we slrould coni;lttct oltrselves in lirltllling tlre etlLical requirernents c,i,riit'trusr,rcss
'da)'s environttrenl, the cluestitrn is increasingll'inrportant as u,e tace nrnner'()[15 ql{)r'ai
r .thical dilenrnias at 1!{}rk ihat reqnire hard chr:,ices.
ETTiICAI- CONCERNS
: subject of btrsiness ethics received little attention pri,:r to the 1990s. Hou,evcr, it has
- r rmportance in the last cotrple of years. A broad array of incidents. beginning trom the
;r'ta episode, has creaiecl awareness about ethical issues in the country. There havd been
::uption, insider tracling, cheating sniall investors and rlisappropriation of accoutlts
r E names of the irrdusrry have been featured prominently.
- -:,Irluide survey rlolre b;'a brisiness nragazine {Busirress Today. 1995) nranv such
: -: lorted. Sorne of the issues disclrssed were:
' -;:n about widespread carruption
- . -:;al scaflls
:: I I :tq adYertiSernentS
" -.lion of child lairour
',.. li.t tri'irr*mr:ll Ai wiii"kplace
: -- n Ljf tlte et:r,'il-utlire itt
,' : lteaith in iii.: i,turi;irlacc
-, rnlndianbusinessr:anber:lassifiedintai'irzebasicgroups: equit.y'.r'ights.htxestl,
; 'ie and *se rri'corpolate p(lwer.
EQrilTY
rti;,,'ir b;i:,r.: 1;lrr:i'rsg. irpart tri)ril ar:"' established legel or liunlarl rirrhl. ln