Scribd
Upload
18 views1 page

IBE Q325 Topic 1-2 AMA On Case Study

The document outlines the instructions for Session 2 of the Integrated Business Experience course, focusing on a case study. Teams are required to analyze the company's industry segments, select a key industry, gather insights, and describe the company's vision, mission, values, and objectives. Additionally, teams must present their findings and engage in discussions with peers regarding their analyses.

Uploaded by

phutruong1990
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
18 views1 page

IBE Q325 Topic 1-2 AMA On Case Study

The document outlines the instructions for Session 2 of the Integrated Business Experience course, focusing on a case study. Teams are required to analyze the company's industry segments, select a key industry, gather insights, and describe the company's vision, mission, values, and objectives. Additionally, teams must present their findings and engage in discussions with peers regarding their analyses.

Uploaded by

phutruong1990
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
You are on page 1/ 1

INTEGRATED BUSINESS EXPERIENCE

Q325

Session 2
Topic 1, Topic 2 AMA on Case Study

Instructions

• Access the learning resources in the eLearning platform.


• Study all learning resources of Topic 1 and Topic 2.
• Do the required progressive steps on the Case Study. Prepare your team’s work in Excel spreadsheets and
PowerPoint slides, as appropriate.
• Present your team’s work.
• Respond to other students’ questions and challenges to your team’s work.
• Question and challenge other teams’ work.
• AMA about your team’s work on these steps.

Case Study progressive steps


1. Define the industries and industry sectors/categories/segments that the company competes in, in the U .S. or
North America. (Collaborative opportunity. Teams 1-3, Teams 4-6)

2. Select one industry (or industry sector/category) the company competes in, that contributes the most revenue
or profit to the company in the U.S. or North America. (Collaborative opportunity. Teams 1-3, Teams 4-6)

3. Obtain insights into the selected industry or industry sector/category in the U.S. or North America.
(Collaborative opportunity. Teams 1-3, Teams 4-6)

4. Describe the company’s current vision, mission, core values, and business model (in the selected industry or
industry sector/category) in the U.S. or North America.

5. What are the company’s current strategic and financial objectives (short-term and long-term) in the selected
industry or industry sector/category in the U.S. or North America.

6. Analyse the company’s most recent performance in the U .S. or North America.

* current = 2 n d Quarter 2025

You might also like