12
NAME:__________________________________________
GRADE/SECTION:______________________________
TRENDS, NETWORKS
AND CRITICAL THINKING
IN THE 21ST CENTURY
Semester I/II - Week 2
Emerging Trends
CONTEXTUALIZED LEARNING ACTIVITY SHEETS
SCHOOLS DIVISION OF PUERTO PRINCESA CITY
Trends, Networks and Critical Thinking in the 21 ST Century–SHS
Contextualized Learning Activity Sheets (CLAS)
Semester I/II - Week 2: Emerging Trends
First Edition, 2020
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Development Team of the Contextualize Learning Activity Sheets
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Carissa M. Calalin, Ellen Grace C. Manzano
Telephone No.: (048) 434 9438
Email Address: [email protected]
Lesson 1
Emerging Trends
MELC:
1. Identify parts of a whole. (HUMMS_MCT12_Ia-b-6)
2. Identify and explain an emerging pattern. (HUMMS_MCT12-Ia-b-7)
3. Identify causes and consequences. (HUMMS_MCT12-Ia-b-8)
Objectives:
1. Define and identify the different types of trends.
2. Identify and explain an emerging trend.
3. Identify causes and consequences of trends.
Let’s Try
Directions: Read the questions carefully. Choose the letter of the correct answer and write
it on the space provided.
________ 1. Which of the following is a microtrend?
A. Globalization C. Marketing and Media Inovations
B. Climate Change D. Urbanization
_________2. How are trends formed?
A. Government makes trends through monetary and fiscal policy.
B. People make trends.
C. Fashion boosts trends.
D. Society makes trends through systematic strategy.
_________3. Which of the following apps is used for virtual meeting ?
A. Microsoft Teams C. LAC teams
B. Google Trends D. Crazy LAK
_________4. The following are major factors to shape a trend, EXCEPT?
A. Demand and Supply C. Nation
B. Speculation and expectation D. Government
_________5. Which refers to a large social, economic, political, environmental and
technological change?
A. Megatrend B. Microtrend C. Macrotrend D. Google trend
_________6. The COVID-19 pandemic gave rise to the Virtual Workspace Technology, which
DOES NOT belong?
A. Google Meet B. Zoom C. Microsoft Teams D. Xbox
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________7. Which machine mimics human-like functions such as recognizing patterns,
understanding human language, making sense of unstructured data and
adapting to change?
A. Robotics Process Automation C. S-BOTS
B. Artificial Intelligence D. Mega-bots
________8. Which of the following is a megatrend?
A. Taal Volcano Eruption C. Artificial Intelligence
B. Rise of internet connectivity D. Shopee
________9. Which refers to mobile cashless payment applications and gateways?
A. Financial Technology C. Google Homes
B. Smart Watch D. Smart Homes
________10. Which of the following is a Macrotrend?
A. Articificial Intelligence C. Cybersecurity
B. Facebook D. YouTube
Let’s Explore and Discover
Unlocking of
New ways of living, learning and working emerge this time of
Difficulties
COVID-19 pandemic. Had you tried attending class on Google Meet?
Emerging Trend Did you answer quizzes on Google Classroom?
is a topic that is
growing in interest As the country moves towards cashless payment systems and
and utility over faster internet connection with the entry of 5G technology, more
time. industries and institutions are encouraged to provide efficient
Cybersecurity is personalized service with the use of digitalization.
the protection of
computer systems
Are you now excited to explore on the different kinds of trends?
and networks from This lesson will deepen your understanding on emerging
information
trends of the 21st century.
disclosure, theft or
damage to their
hardware,
software, and
electronic data.
(Source: Flickr, Logo Google Trends”,
https://search.creativecommons.org/photos/718c1dd0-2353-4e5c-b765-
3533dd668700.)
`
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Different Types of Trends
Megatrends • It is a large social, economic, political, environmental and
technological change. These are underlying forces that drive trends.
It is a long term process of transformation with a huge and broad
impact.
• These are events that occur over a long period of time influencing
all the aspects of life. These events mostly occur as a reaction to the
behavior and activities done by people in the last century and also
recently.
• Examples of these trends are demographic changes, urbanization,
climate change, globalization and advancement in technology.
• Advances in technology like internet, Big Data, Google Homes,
Machine Learning, Artificial Intelligence and many more.
• Megatrends accelerated by COVID-19 pandemic are connectivity and
convergence and monitoring human social behavior.
Macrotrends • These are specific variations of megatrends. They describe partial
trends that feature a different degree of effectiveness.
• Macrotrends are the children of megatrends. They are more
numerous and all of them are related to the “profession” of their
parents. As megatrends are cover a very large area, it tend to focus on
certain parts of the bigger picture.
• Analysing macrotrends is done by looking at certain regions and
more specific target audiences. These trends are again a starting
point for the next category of microtrends.
• Artificial intelligence, machine learning and blockchain are
macrotrends that will persist beyond 10-20 years before being
replaced.
Microtrends • It is a phenomena that are born in small communities with a clear
identity, most often in opposition to the mainstream in the long run,
they may transform into more massive trends.
• Microtrends are the “nephews” of megatrends and “children” of
macrotrends. They are the most active, diverse and appearing very
fast one after another. The list of microtrends is the most lengthy and
diverse, and that’s because they are the “solutions” that directly
address to consumers.
• These microtrends can also be segmented into categories such as
marketing and media innovations, new technologies, service
innovations, innovative business models, international start-ups, and
many others.
• Microtrends typically last 3-5 years.
( Source: “ Categorizng Trends/ Mega, Macro, Micro, Fads”; Global Trendspotter, accessed February
14, 2020, https://globaltrendspotter.wordpress.com/2017/03/24/categorizing-trends-what-are-
the-different-types-of-trends/.)
Emerging Trends of 2021
1. The Rise of • The use of apps like Zoom, Microsoft Teams andGoogle Meet for
Virtual virtual meeting has become more prevalent. The data-driven
Workspace nature of these tools were used by teachers for conducting
Technology trainings, meetings and online classes.
2. Heightened • The steady rise in artificial intelligence development has
Cybersecurity allowed us to identify new cybersecurity threats faster.
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• Users are worried about the apps they download because of the
potential risk of privacy and data being stolen. People should
be educated about basic security knowledge, like how to spot
scams and avoid connecting to unsecured public networks.
3. Intelligent • Robotics Process Automation is instructioning software to
RPA and AI- automatically perform repetitive, high-volume, and time
powered consuming task. Nowadays, call centers and help desk
robots operations are made more efficient with Robotics Process
Automation.
• RPA tools filter and consolidate multiple customer information
on a single screen, making it easier for agents to address
concerns per user.
• Artificial Intellingence (AI) creates a system capable of more
complex tasks. AI tech makes it possible for machines to mimic
human-like functions such as recognizing patterns,
understanding human language, making sense of
unstructured data and adapting to change.
• RPA is the brawn while AI is the brain of automation.
4. More Internet • Think of Internet of things as an immense network of physical
of Things devices around the world that are connected to internet.
• Smart watches, security systems, and Google Homes are some
of the more familiar examples of IoT devices.
• Smart home devices paired with AI automation are becoming
more sophicticated. Your home security can be monitored
through your phone.
5. Financial • Cashless transactions are becoming the norm faster than
Technology expected. Companies, consumers and the government are
expected to embrace fintech even more in the coming years.
• Mobile payment applications and gateways are one of the most
prevalent uses of fintech.
(Source: “ Five App Development Trends in 2021”, Rappler, accessed February 20, 2021,
https://www.rappler.com/brandrap/announcements/list-app-development-trends-2021.)
Major Factors of Trends
Trends are what allow traders and investors to capture profits. Whether on a short
or long-term time frame, in an overall trending markets or a range of environment, the
flow from one price to another is what creates profits and losses.
Cause and Effect
The Government holds much sway International Effect
over the free markets. • International transactions and balance of
• The fiscal and monetary policies payments between countries and economic
that governments and their central strength are harder to gauge on a daily
banks put in place have a profound basis, but they also play a major role in
effect on the financial market place. longer-term trends in many markets.
This is called monetary policy. • The currency markets are a gauge of how
• If government spending increases or well one country's currency and economy
contracts, this is known as fiscal is doing relative to others. A high demand
policy and can be used to help ease for a currency means that currency will
unemployment and/or stabilize rise relative to other currencies.
prices.
International Transactions The Participant Effect
• The flow of funds between countries • The analysis and resultant positions taken
effects the strength of a country's by traders and investors based on the
economy and its currency. information they receive about government
• The more money that is leaving a policy and international transactions
country, the weaker the country's create speculation as to where prices will
economy and currency. move. When enough people agree on one
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• Countries that predominantly export direction, the market enters into a trend
whether physical goods or services, that could sustain itself for many years.
are continually bringing money into • Trends are also perpetuated by market
their countries. This money can then participants who are wrong in their
be reinvested and can stimulate the analysis. When they are forced to exit their
financial markets within those losing trades, it pushes prices further in
countries. the current direction. As more investors
climb aboard to profit from a trend, the
market becomes saturated and the
trend reverses at least temporarily.
Speculation and Expectation The Supply and Demand Effect
• Consumers, investors and • Supply and demand for oil is constantly
politicians hold different views about changing, adjusting the price a market
where they think the economy will go participant is willing to pay for oil today and
in the future and that effects how in the future.
they act today. Expectation of future • As supply dwindles or demand increases, a
action is dependent on current acts long-term rise in oil prices can occur as
and shapes both current and future market participants outbid one another to
trends. attain a seemingly finite supply of the
commodity.
• Suppliers want a higher price for what they
Supply and Demand
have and higher demand pushes the price
• Supply and demand for products,
that buyers are willing to pay.
services, currencies and other
• The financial markets have a similar
investments create a push-pull
dynamic. Stocks fluctuate on a short and
dynamic in prices. Prices and rates
long-term scale, creating trends.
change as supply or demand
• The threat of supply drying up at current
changes. If something is in demand
prices forces buyers to buy at higher and
and supply begins to shrink, prices
higher prices, creating large price increases.
will rise. If supply increases beyond
If a large group of sellers were to enter the
current demand, prices will fall. If
market, this would increase the supply of
supply is relatively stable, prices can
stock available and would likely push prices
fluctuate higher and lower as
lower. This occurs on all time frames.
demand increases or decreases.
As stated above, trends are generally created by four major factors: government,
international transactions, speculation/expectation and supply and demand. These areas
are all linked as expected future conditions shape current decisions and those current
decisions shape current trends. Government effects trends mainly through monetary and
fiscal policy. These policies effect international transactions which in turn effect economic
strength. Speculation and expectation drive prices based on what future prices might be.
Finally, changes in supply and demand create trends as market participants fight for the
best price.
(Source: “Four Factors That Shape Market Trends”, Investopedia, accessed February 24, 2021,
https://www.investopedia.com/articles/trading/09/what-factors-create-trends.asp.)
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Let’s Practice
Activity 1
Directions: Write the word megatrends, macrotrends and microtrends if the statement
describes about the different types of trends. Write your answer on the space provided.
__________1. These are phenomena that are born in small communities with a clear
identity and transform into more massive trends.
__________2. The specific variations of megatrends that last 10-20 years.
__________3. The events that occur over a long period of time influencing all the aspects of
life.
__________4. The children of megatrends.
__________5. The “nephews” of megatrends and “children” of macrotrends.
Activity 2
Directions: Identify the emerging trends of 2021. Choose your answer in the box and
write it on the space provided.
__________1. It refers to a software that automatically performs repetitive, high volume and
time consuming task.
__________2. It refers to data-driven tools used by teachers, business men and employers
for conducting virtual trainings and meetings.
__________3. It is a machine that mimic human-like functions.
__________4. It is cashless transactions through mobile payment applications and
gateways.
__________5. This is one of the familiar examples of (IoT) Internet of Things devices.
Google Homes Artificial Intelligence Financial Technology
Google Meet Robotics Process Automation
How your electronic gadget help in accomplishing home learning
activities?
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Let’s Do More
Activity 1
Directions: Identify the factors that form trends. Write EMERGE if the statement shapes
and drives trends and FADE if statements it is not factors of trends.
__________1. The supply and demand of products, services, currencies and other
investments have created a push-pull dynamic in prices.
__________2. The expectation of future action is independent on past acts.
__________3. The fiscal and monetary policies of governments and their central banks
have a profound effect on the financial marketplace.
__________4. The analysis taken by traders and investors based on the information they
receive about government policies and international transactions create
speculation about prices to move.
__________5. The supply or demand law that if something is in demand and supply begins
to shrink, price rises.
Activtiy 2
Directions: Explain trends by tracing the roots of any emerging trend.
________________________________________________________________________________________
________________________________________________________________________________________
________________________________________________________________________________________
________________________________________________________________________________________
________________________________________________________________________________________
________________________________________________________________________________________
________________________________________________________________________________________
___________________________________________________________________________________
Why do trends become part of your lifestyle?
Let’s Sum It Up
Directions: Fill out the missing word/phrase below to complete the sentences. Write your
answer on the space provided.
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Let’s Assess
-Directions: Identify the correct answer to each questions. Write the letter
of your answer on the space provided.
________1. Which refers to a large social, economic, political, environmental and
technological change?
A. Megatrends B. Microtrends C. Macrotrends D. Google trends
________2. The COVID-19 pandemic gave rise to the Virtual Workspace Technology. Which
DOES NOT belong?
A. Google Meet B. Zoom C. Microsoft Teams D. Xbox
________3. Which machine mimics human-like functions such as recognizing patterns,
understanding human language, making sense of unstructured data and
adapting to change?
A. Robotics Process Automation C. S-BOTS
B. Artificial Intelligence D. Mega-bots
________4. Which of the following is a megatrend?
A. Taal Volcano Eruption C. Artificial Intelligence
B. Rise of internet connectivity D. Shopee
________5. Which refers to mobile cashless payment applications and gateways?
A. Financial Technology C. Google Homes
B. Smart Watch D. Smart Homes
________6. Which of the following is a Macrotrend?
A. Articificial Intelligence C. Cybersecurity
B. Facebook D. YouTube
________7. Which of the following is a Microtrend?
A. Globalization C. Marketing and media Inovations
B. Climate Change D. Urbanization
________8. How are trends formed?
A. Government makes trends through monetary and fiscal policy.
B. Society makes trends through systematic strategy.
C. Fashion boosts trends.
D. People make trends.
________9. Which of the following apps is used for virtual meeting ?
A. Microsoft Teams C. LAC teams
B. Google Trends D. Crazy LAK
________10. The following are major factors to shape a trend, EXCEPT?
A. Demand and Supply C. Nation
B. Speculation and expectation D. Government
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Answer Key
Let’s Practice Let’s Do More
Activity 1 Activity 2 Activity 1 Activity 2-
1. Microtrends 1. Robotics Process 1. Emerge Answer may
2. Macrotrends Automation 2. Fade vary
3. Megatrends 2. Google Meet 3. Emerge
4. Macrotrends 3. Artificial 4. Emerge
5. Microtrends Intelligence 5. Emerge
4. Financial
Technology
5. Google Homes
Let’s Try Let’s Sum It Up Assessment
1. C 1. Megatrends 1. A
2. A Macrotrends 2. D
3. A Microtrends 3. B
4. C 4. B
5. A 2. Government 5. A
6. D Speculation & Expecttion 6. A
7. A Supply and Demand 7. C
8. B International Transaction 8. A
9. A 9. A
10. A 10. C
References
Website
Global Trendspotter. “ Categorizng Trends/ Mega, Macro, Micro, Fads. Accessed February
14, 2020. https://globaltrendspotter.wordpress.com/2017/03/24/categorizing-
trends-what-are-the-different-types-of-trends/.
Investopedia. “Four Factors That Shape Market Trends”. Accessed February 24, 2021.
https://www.investopedia.com/articles/trading/09/what-factors-create-
trends.asp.
Rappler. “ Five App Development Trends in 2021”. Accessed February 20, 2021.
https://www.rappler.com/brandrap/announcements/list-app-development-trends-
2021.
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