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Chapter 3 ENT

Successful entrepreneurs share common personality traits such as being trailblazers, go-getters, and motivators, which contribute to their success. The entrepreneurial journey involves generating business ideas through various methods, conducting feasibility studies, and preparing and executing business plans. Women entrepreneurs face limitations such as gender bias, lack of opportunities, and social barriers, which can hinder their growth and access to resources.

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Mohammed Asim
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27 views2 pages

Chapter 3 ENT

Successful entrepreneurs share common personality traits such as being trailblazers, go-getters, and motivators, which contribute to their success. The entrepreneurial journey involves generating business ideas through various methods, conducting feasibility studies, and preparing and executing business plans. Women entrepreneurs face limitations such as gender bias, lack of opportunities, and social barriers, which can hinder their growth and access to resources.

Uploaded by

Mohammed Asim
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PDF, TXT or read online on Scribd
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Chapter: 3

Entrepreneurial Journey

Recent studies say a successful entrepreneurs share a number of common personality traits and
these traits are the indicators of their success. Some of the personality traits are:

Personality Traits of An Entrepreneur

• Trailblazers

• Go-getters

• Managers

• Motivators

• Authoritarians

• Collaborators

• Diplomats

Business Idea

1. Generating Ideas

It is a innovative and creative process.

Ways to generate Idea

• Environment Scanning

• Creativity and creative Problem solving

• Brainstorming

• Focus group

• Market Research

2. Feasibility Study

Types of Feasibility study

• Market feasibility

• Technical feasibility

• Financial feasibility

• Organisational feasibility

3. Opportunity assessment

4. Preparation of Business Plan

5. Execution of Business Plan

Limitations Faced By Women Entrepreneurs


• Patriarchal society: Gender bias exists in the society due to patriarchal attitude.

• Lack of opportunities: Lack of education is a barrier which results in lack of opportunities.


More focused programmes for their education enable them to overcome this challenge.

• Social Barriers: The traditions and customs prevailing in Indian society some time acts as an
obstacle for
women to grow and prosper.

• Attitude of creditors towards women: The society was slightly biased in their attitude
towards woman
entrepreneurs as a result it is difficult for women entrepreneurs to raise funds for their
business.

• Enabling technologies for women: New methods of Production, marketing and use of other
modern technologies to create more opportunities.

• Organised Sector: Skill women work more in unorganised sector. Education and awareness
help them to
join organised sector as a leader

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