Grandeur of Anantapur, Andhra Pradesh
Entry of Grand Naine banana is changing the market dynamics
The fruits of Grand Naine Banana variety are prolific bearer, long cylindrical fruits with less curvature, attractive yellowish green in
color, delicious to eat and keeping quality of the fruit is high compared to other native varieties. Each bunch contains 10 to 12 hands
with 175 to 225 number of fruits. Tissue cultured plants are very healthy & resistant to diseases. It is also high yielding giving on an
avg. of 30 kg per plant.
Anantapur
Andhra Pradesh,
India
Fact
Andhra Pradesh has the advantage of being in the geographical vicinity of high priced market in the
Middle East which opens up huge opportunity for investment.
Banana Profile
Bananas are the fourth most important food crop
after wheat, rice, and maize in terms of production
and are the world’s favourite fruit in terms of
consumption quantity. Banana come from a family
of plants called Musa that are native to Southeast
Asia and grown in many of the warmer areas of
the world.
“
India is the world’s leading producer of bananas, accounting for nearly 25.7%
“
of the total output with a production of more than 35 million metric ton
from an area of 0.96 million hectares in 2021-22, followed by China and
Indonesia.
Production and Varieties
Banana is one of the growth engine crops in Andhra Pradesh being cultivated in an
area of 0.98 lakh hectares with the annual production of 58.35 lakh metric tons
in 2020-21.
Major Varieties in Anantapur: Grand Naine, Red Banana, Karpura Chakkarakeli,
Amrithapani, Budida Chakkarakeli, Tella Chekkarakeli, Sugandhalu& Rasthali
Facts
• In India, Andhra Pradesh as a State stands 1st in Area & Production of Banana.
• Andhra Pradesh state has the advantage of round the year fruit availability, less
usage of chemicals, and can harvest 3 crops in 2 years.
• Andhra Pradesh State has more area under Grand Naine with Drip irrigation and
more suitable for export when other countries production is meagre.
Nutrition facts and Health
Benefits
Serving size per 100 gram
• Water: 74.91 gram
• Protien: 1.09 gram
• Carbohydrates: 21.07 gram
• Fat: 0.33 gram
• Dietary Fiber: 2.60 gram
Protein Anti-
Rich oxidants
Improve
Digestive Heart blood sugar
Health Health levels
Theni Bananas Bananas
contain are excellent
The banana not Bananas Bananas are
tryptophan, sources
only neutralizes are high in rich in soluble
type of protein of dietary
over-acidity and potassium, a fiber. During
that the body antioxidants and
reduces irritation mineral that digestion,
converts into contain several
by coating promotes soluble fiber
serotonin known types of potent
the lining of heart health dissolves in
to make you antioxidants,
stomach; it also and normal liquid to form a
relax and feel including
helps people blood pressure. gel.
happier. flavonoids and
trying to give up In addition,
amines
smoking. The bananas contain
B6, B12 vitamins antioxidant
with potassium flavonoids
and magnesium which is also
contained in the associated
fruit helps the with significant
body to recover decrease in
from the effects heart disease
of nicotine risk.
withdrawal.
Value addition in Banana
Flour Bakery Crisps Others
Flour can be produced The flour of banana can Eggs and kachumbari • Jam
from bananas to different make bread, cakes, are ok. But crisps will • Puree
degrees of fineness. The pancakes, cookies and always be the top snack • Chutneys
product is like wheat all other pastries people food. They can be made
flour but economical have come up with. If you from bananas. The fruit is
and affordable with high can work it into a dough, sliced and fried into crisps
nutritive value banana flour fits. just as potatoes are.
Export Potential and its requirements
Leading Exporting Global Ranking Exports Volume and
Requirements
Countries (Value) Value (2020)
• Avg. Maturity of the Banana -80-85%
Ecuador 1 $3577 Mn | 7.03 Mn MT
• Avg. weight of the Box -13.5 kg (not a
Philippines 2 $1607 Mn | 3.72 Mn MT
bunch)
Costa Rica 3 $1080 Mn | 2.62 Mn MT • Container temperature to be maintained at
Colombia 4 $913 Mn | 2.03 Mn MT 14.5’C
Guatemala 5 $845 Mn | 2.5 Mn MT • Relative Humidity is to be maintained at
90-95%
India 21 $100 Mn | 0.20 Mn MT
• PUF insulated reefer containers-20 ft/ 40ft
Source ITC Trademap, Banana = HS code 080390
Mode of Transport
Nearest Port
Krishnapatnam, Chennai, Visakhapatnam
Kisan Rail
Scan the QR code
Rail transport is newer and available at Tadipatri Jn. in to get the list of
Ananthapur.
Road Transport
Exporters
Road transport is the prevalent transport. More than 90% of
banana trade happening through road only.
Relevant Agencies and Schemes
Ministry of Agriculture & Farmers’ Ministry of Food Processing
Welfare Industries
Scheme: Cluster Development Scheme: PMFME, Operation Greens,
Progrmme, Mission Organic Value Chain APC, Integrated Cold Chain & Value
Development for North Eastern Region Addition, Forward & Backward Linkages
(MOVCD) [Link]
[Link]
Agricultural and Processed Food
Products Export Development
Authority
Scheme: Agriculture & Processed Food Somarasempettai - Thogaimalai Rd, Thayanur,
Export Promotion Tamil Nadu - 620102
[Link] [Link]
Horticulture Cluster
Development Programme
The Ministry of Agriculture and Farmers Welfare (MOA&FW). Government of India,
has announced Horticulture Cluster Development Programme to enhance the
global competitiveness of the Indian horticulture sector. The National Horticulture
Board has been designated as the Nodal Agency for implementation of Cluster
Development Programme as a component of Central Sector Scheme of NHB.
The Cluster Development Programme (CDP) is designed to leverage the
geographical specialisation of horticulture clusters and promote integrated and
market-led development of preproduction, production, post-harvest, logistics,
branding, and marketing activities.
Kinnaur
MoA&FW has identified 55 horticulture Shopian
West Jaintia Hills
Lucknow
clusters, of which 12 have been selected for
the pilot launch of the Programme Kutch
Based on the learnings from the pilot
project, the programme will be scaled up
to cover all 55 clusters. The experiences Nasik
Sepahijala
gathered from the implementation of the Solapur
Mahbubnagar
pilot phase will provide policy insights Anantapur
and field level learnings that will help in
better implementation of programme in all Chitradurga
Theni
horticulture clusters across India.
Indetified clusters for pilot phase
For all the 12 Clusters, National Horticulture Board has appointed Cluster
Development Agencies in respective States. Andhra Pradesh Horticulture
Development Agency has been appointed as Cluster Development Agency for
Anantapur Banana Cluster, Andhra Pradesh.
For more detials, Kindly scan
the QR Code
Why to invest in Cluster
Development Programme
01 02 03
Located in well Options to invest in any Upto 100 Cr of Financial
established horticulture or all three verticals: Assistance (based on
cluster • Pre-Production & area)
Production
• Post Harvest
Management &
Value Addition
• Logistics, Marketing &
Branding
04 05 06
Convergence of One Stop Solution for State government
schemes of various complete value chain of support in setting up of
Ministries of Gol the commodities the project
Provide your contact details here
Contact Us
Andhra Pradesh Horticulture National Horticulture Board Programme Management Unit
Development Agency Plot No. 85, Institutional Area, Sector 18, Grant Thornton Bharat LLP
Guntur, Andhra Pradesh Gurugram, Haryana - 122015 E: [Link]@[Link]
E: hdasectionap@[Link] E: [Link]@[Link] M: +91 9654525348
M: +91 79939 15008 [Link]
[Link]