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DC Byte Market Spotlight Bangkok

Thailand is rapidly emerging as a key player in Southeast Asia's data centre market, particularly in Bangkok, which has seen significant growth in IT capacity and international investment. Major companies like Google, AWS, and Microsoft are establishing operations in the region, driven by favorable policies and a strategic location. The market is poised for further expansion, particularly with the rising demand for cloud and AI infrastructure, indicating strong potential for future growth.
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0% found this document useful (0 votes)
149 views11 pages

DC Byte Market Spotlight Bangkok

Thailand is rapidly emerging as a key player in Southeast Asia's data centre market, particularly in Bangkok, which has seen significant growth in IT capacity and international investment. Major companies like Google, AWS, and Microsoft are establishing operations in the region, driven by favorable policies and a strategic location. The market is poised for further expansion, particularly with the rising demand for cloud and AI infrastructure, indicating strong potential for future growth.
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© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PDF, TXT or read online on Scribd
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MARKET SPOTLIGHT

Thailand’s Data Centre Surge:

Southeast
Asia’s Rising
Powerhouse
MARKET SPOTLIGHT THAILAND’S DATA CENTRE SURGE | SOUTHEAST ASIA’S RISING POWERHOUSE

Overview
Southeast Asia’s data centre landscape
has evolved rapidly over the past few
years. While Singapore initially set
the pace with its strong fundamentals
— business-friendly policies, political
stability, and robust infrastructure —
the regional spotlight has gradually
broadened. The moratorium in
Singapore acted as a catalyst, pushing
investors and operators to explore
emerging opportunities across
neighbouring markets.
What followed was a wave of development — first in
Jakarta, followed by Johor Bahru and Kuala Lumpur —
as alternative markets began to establish themselves as
viable options for data centre investment. Today, market
indicators point to Bangkok as the next market to watch.
Momentum is building, and Thailand is emerging as
Southeast Asia’s next breakout data centre hub.

2
MARKET SPOTLIGHT THAILAND’S DATA CENTRE SURGE | SOUTHEAST ASIA’S RISING POWERHOUSE

Bangkok’s Data Centre Market


As Southeast Asia's second-largest data centre market by total IT capacity, trailing only Malaysia, Thailand is rapidly
establishing itself as a key player in the region.

With Bangkok’s impressive


2,587MW of total IT capacity, the Breakdown of Bangkok's Total IT Capacity
city outpaces regional heavyweights
like Singapore, Jakarta (Indonesia’s
primary market), and Kuala Lumpur 4.6%
(Malaysia’s secondary market).
1.2%
Thailand’s data centre market
is thriving due to its strategic
advantages, including abundant land, 15.8%
reliable power, and a favourable
geopolitical position that has
made it an attractive destination
for both Western and Chinese TOTAL Live IT MW 119MW

hyperscalers. Additionally, evolving


pro-data centre policies, such as
78.4% 2587 Under Construction IT MW 31MW

incentives for foreign investment MW


Committed IT MW 409MW
and advancements in renewable
energy, continue to drive growth Early Stage IT MW 2027MW
and investment in the sector.

3
MARKET SPOTLIGHT THAILAND’S DATA CENTRE SURGE | SOUTHEAST ASIA’S RISING POWERHOUSE

Explosive Growth in Bangkok’s Data Centre Sector


Bangkok’s data centre market has entered a phase of rapid transformation, marked by a significant influx of international
operators. Over the past few years, major players such as STT GDC, OneAsia, CtrlS, Evolution Data Centres, Singtel,
Equinix, and Edgnex Data Centres by DAMAC have announced their entry — many following AWS’s 2022 commitment to
launch a cloud region in Thailand.
More recently, Google’s 2024 announcement to establish its first data centre in Thailand further reinforces confidence in the market’s long-term potential. Importantly, this influx
is not limited to new market entries. Operators already present are continuing to invest, expand, and entrench their footprint — demonstrating not just strong initial interest but a
sustained and growing commitment to the Bangkok data centre market.

Developments in Bangkok's Data Centre Market

STT GDC (Thailand) — BKK1 GSA Data Center Company Google — Chonburi Empyrion Digital — TH1 DayOne — Chonburi Tech Park
Launched: 20MW Limited — GSA NEXT 01 Announced: $1 billion USD Announced: 12MW Started Development: 120MW
Announced: 20MW investment
Sep Feb Sep Nov Mar
2021 2023 2024 2024 2025

2022 2024 2024 2025 2025


Oct Jun Oct Feb Apr

AWS — Region Edgnex Data Centres by Equinix — BK1 Evolution Data Centres — Bridge Data Centres —
Announced: DAMAC — Bangkok Announced: 3,375 cabinets Thailand Chonburi
$5 billion USD investment Announced: 20MW Started Building Construction: Announced: 200MW
52MW

4
MARKET SPOTLIGHT THAILAND’S DATA CENTRE SURGE | SOUTHEAST ASIA’S RISING POWERHOUSE

Between 2019 and 2024, the total IT capacity of the Bangkok market has expanded more than twentyfold, with a substantial portion in the early stages of development signalling
strong market interest. Even when focusing solely on pipeline capacity (under construction and committed), the market has recorded a five-year CAGR of approximately 40% —
underscoring that momentum is not only strong, but increasingly translating into tangible development progress.

Bangkok’s current live capacity stands at approximately 120MW, with additional capacity expected to come online by year-end as ongoing developments reach completion and
existing sites undergo expansion. Over the next two years, the market is poised for a significant uplift in operational capacity, with large-scale projects by Google, DayOne, and
Edgnex Data Centres by DAMAC among several major developments slated to go live.

5
MARKET SPOTLIGHT THAILAND’S DATA CENTRE SURGE | SOUTHEAST ASIA’S RISING POWERHOUSE

Digital Investments on the Rise

In 2024, applications for investment soared by 35% in value from the previous year to 33 billion USD1.
The digital sector — including data centres and cloud services — topped by value with 150 projects worth a combined

7.06 billion USD 2

Cloud Investments in the Past 12 Months

1
billion USD3
8.8
billion USD
97.5
million USD4

1
1.14 trillion baht 2
243.3 billion baht 3
36 billion baht 4
3.25 billion baht
6
MARKET SPOTLIGHT THAILAND’S DATA CENTRE SURGE | SOUTHEAST ASIA’S RISING POWERHOUSE

2024 marked a standout year for


Bangkok’s data centre market, with Evolution of the Average Project Size in the Past 3 Years
early-stage IT capacity increasing by
over 1.7GW within a single year.
The bulk of this is attributed to Doma Infrastructure 100
Group’s announcement to develop 1.5GW of green 81MW
data centre campuses in the Eastern Economic
Corridor. This surge reflects more than just a rise
in project announcements — it signals a shift in
75
scale. Where the market was once defined by
smaller, retail-style facilities, there is now growing

Average Size (MW)


momentum behind larger builds, including multi-
building developments and full-scale campuses.
50
The scope of deployment is expanding, and with
it, the size and significance of investment deals. An
32MW
emerging trend is the gradual shift of new data centre
developments toward Thailand’s Eastern Economic
Corridor, particularly in Chonburi and Rayong. This 19MW 21MW
25
movement is largely driven by the relative availability
of land and power in these areas, as well as the
presence of established industrial zones that offer
a more infrastructure-ready environment for large-
scale builds. 0
2021 2022 2023 2024
Year

7
MARKET SPOTLIGHT THAILAND’S DATA CENTRE SURGE | SOUTHEAST ASIA’S RISING POWERHOUSE

The Impact of Cloud and AI


Cloud computing continues to be a key demand driver, with recent investments underscoring Thailand’s growing regional
relevance. AWS has launched an Availability Zone in the Eastern Economic Corridor (EEC), Google has announced its
investment in Chonburi, and Microsoft has announced its commitment to build its first cloud region in the country.
At the same time, leading Chinese cloud providers — including Huawei, Alibaba, and Tencent — are also deepening their presence, each having launched cloud regions in Thailand,
underscoring the country’s geopolitical neutrality and strategic location as a key draw for both Western and Chinese hyperscalers.

Hyperscale Presence in Bangkok

Bangkok

Alibaba Cloud
Amazon Web Services
Huawei Cloud
Tencent Cloud
Bangkok BytePlus (Future)
Google Cloud Platform (Future)
Microsoft Azure (Future)

8
MARKET SPOTLIGHT THAILAND’S DATA CENTRE SURGE | SOUTHEAST ASIA’S RISING POWERHOUSE

An emerging demand driver in 2024 is artificial intelligence (AI), which has the potential to significantly stimulate Thailand’s
data centre market growth in the short to medium term. While AI is a relatively recent source of demand, it has already
made an impact. In 2024, AI accounted for approximately 20% of the demand, while cloud made up about 40%. Looking
ahead, AI’s influence is expected to grow. In the first quarter of 2025, AI demand rose to 28%, while cloud accounted for
38%. This shift highlights AI’s growing role in shaping the market, alongside the steady demand for cloud services, indicating
strong potential for future growth driven by AI adoption.

What sets the country apart is the strong alignment between


government policy, technology innovation, and industry AI’s Growing Share of Data Centre Capacity
participation. With government backing — such as its
collaboration with NVIDIA to build sovereign AI capabilities 150
— Thailand is making clear moves to establish itself as a
regional AI hub. This momentum is echoed by the private
sector, where leading data centre operators — including True
IDC, Edgnex Data Centres by DAMAC, and GSA Data Center 120 34%
Company — are forging strategic partnerships with Siam AI 38%
Corporation, a Thai company focused on cloud services for
artificial intelligence applications. These collaborations aim
90
to accelerate AI adoption and lay the foundation for next-

MW
generation AI-ready infrastructure.
38%
The synergy between public and private initiatives signals 60
strong potential for sustained market growth, as Thailand
41%
positions itself to meet rising regional demand for AI-ready
infrastructure and cloud services. AI
30
28% Cloud
21%
Others
0
Q4 2024 Q1 2025
Quarter

9
MARKET SPOTLIGHT THAILAND’S
DATADATA
CENTERS
CENTRE
INSURGE
VIRGINIA,
| SOUTHEAST
VA | THE MOVE
ASIA’S
AWAY
RISING
FROM
POWERHOUSE
LOUDOUN

Bangkok:
The Next Chapter
Thailand’s data centre market is now
entering a pivotal phase — shifting
from its status as an emerging player
to becoming a significant force
within Southeast Asia.
The groundwork has been laid, and the coming years
‑will be about delivery: shifting the focus from first-mover
activity to building a long-term, sustainable data centre
ecosystem. The next phase will be defined by how quickly
large-scale developments can go live, how AI-related
infrastructure evolves amid geopolitical constraints,
and how Thailand sustains its competitiveness through
strategic policy, enhanced connectivity, and robust
power readiness.

Notably, we are beginning to see early parallels with


the trajectory of Johor Bahru’s data centre market
— particularly the emergence of large campuses and
landmark investments such as ByteDance’s large-scale
deployment. With similar dynamics at play, Bangkok has
the potential to follow a comparable growth path. As
the digital ecosystem matures, the market is poised not
just to support regional demand — but to shape it. As
operators double down on scale and hyperscalers deepen
their roots, all eyes are now on execution, timelines, and
the critical transition from pipeline to production.

10
11
Leading the way in data
centre market intelligence

For more information, please get in touch:


James Murphy
Managing Director, APAC
[email protected]

Nicole Seah
Research Analyst
[email protected]

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