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Managerial economics 2nd Edition G. S. Gupta Digital
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Author(s): G. S. Gupta
ISBN(s): 9780071067867, 0071067868
Edition: 2
File Details: PDF, 21.52 MB
Year: 2011
Language: english
MANAGERIAL ECONOMICS
MANAGERIAL ECONOMICS
SECOND EDITION
Copyright © 2011, by Tata McGraw Hill Education Private Limited. No part of this publication can be reproduced or
distributed in any form or by any means, electronic, mechanical, photocopying, recording, or otherwise or stored in a
database or retrieval system without the prior written permission of the publishers. The program listings (if any) may be
entered, stored and executed in a computer system, but they may not be reproduced for publication.
ISBN-13 : 978-0-07-106786-7
ISBN-10 : 0-07-106786-8
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Information contained in this work has been obtained by Tata McGraw-Hill, from sources believed to be reliable.
However, neither Tata McGraw-Hill nor its authors guarantee the accuracy or completeness of any information
published herein, and neither Tata McGraw-Hill nor its authors shall be responsible for any errors, omissions, or
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-Hill and its authors are supplying information but are not attempting to render engineering or other professional
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The present edition of Managerial Economics is overdue. Since its first edition, published in 1990, significant
developments have come up in the corporate world, such as cost minimization through mergers and takeovers,
downsizing, globalization, etc., innovative methods of product pricing, including dynamic pricing, and the
emergence of a variety of new products. These changes led me to realize the need for revising the first edition.
Excellent feedback both from the students and faculty and persuasion from the publishers have given me
enough dividends to undertake this endeavour, and it is a great pleasure to present this much-awaited second
edition. This edition offers a thorough revision of each chapter, removes all ambiguities, incorporates the
feedback received, and adds many new concepts, theories and applications.
ACKNOWLEDGEMENTS
I am grateful to the students and faculty alike who have sustained the textbook for over two decades and
provided heartening feedback and suggestions for revision. Further, since the release of the first edition,
I have taught managerial economics at a number of institutions, including IIM Ahmedabad, Illinois State
viii
G.S. Gupta
Managerial economics is concerned with decision making at the managerial level. The book presents the
alternative theories of firm behaviour, decision making problems and different approaches to arrive at the
most appropriate answers to such problems. This is accomplished through a brief and logical discussion of
the various relevant concepts and techniques and, through hypothetical examples, to illustrate the decision-
making process. At the end of each chapter, small caseletes are incorporated for students to work on in order
to ascertain their understanding of the material presented in the corresponding chapter. The approach adopted
is a good mix of verbal language, geometry and algebra. While the emphasis is on theory and normative
answers, numerous practical examples are cited and integrated in the material presented in the text.
Managerial economics draws heavily from micro-economics, econometrics and operations research.
Accordingly, the book borrows the relevant concepts from all these disciplines and also some from macro-
economics. The approach of the text is to first pose problems relating to the decision-making process
and then seek answers. The book does not give a detailed exposition of micro-economics or of any other
disciplines,rather it accords a synthesis of all the relevant aspects of the related subjects to arrive for decision-
making problems faced by firms.
The book is written primarily for students pursuing post-graduate courses in management. It should also be
useful to those who are doing M Com and CA. Since many instructors of economics emphasize applications,
the book could serve as a good reference book for those students who are doing MA in Economics as well.
I have co-authored another book on the subject-Mote, Paul and Gupta, Managerial Economics: Concepts
and cases, Tata McGraw-Hill, New Delhi. The earlier volume, written in 1976, is concise and includes case
studies. The present text which borrows nothing from the earlier one, is uptodate, quite elaborate, presents
all the aspects of various topics concerning managerial economics and provides caselets on all decision-
making aspects as practice exercises for students. Readers interested in real-life case studies and/or in concise
material should still find the old text useful.
In the writing of this text, I have benefitted from the comments and suggestions which I have been receiving
from my students at the Indian Institute of Management, Ahmedabad (1970-till date), Illinosis University,
USA(1982-83,1985-86), and at several other educational institutions where I have delivered guest lectures.
I express my thanks to all of them. Owing to my desire to bring out the present volume early, I had planned
to provide caselets either in a separate hand-out or in the subsequent edition of this text. I am grateful to the
referee for advising me to include the caselets here itself. A special word of thanks is due to B Sreekumar,
K Ram Babu and T Sridham for efficiently typing the manuscript and to GD Patel for his able assistance in
drawing graphs. Lastly, I appreciate the assistance of my wife, Lalita and the patience and cooperation of my
children, Indu Jaya and Manish.
G.S. Gupta
Preface to the Second Edition vii
Preface to the First Edition ix
1. Introduction 3
1.1 Economics 3
1.2 Managerial Economics 6
1.3 The Firm: Objectives and Constraints 6
1.4 Decision Process 14
1.5 Basic Principles 15
1.6 Chapter Plan 19
References 19
Index 425
MANAGERIAL
ECONOMICS
1
P rofitability and productivity are the two important yardsticks that are applied to measure the health
of an organization/firm. The significance of achieving optimum values of these is now widely
recognized. The present volume concentrates on that part of economics which is directly relevant for the
management of a firm.
1.1 ECONOMICS
The origin of the term ‘economics’ lies in the Greek words oikon and nomos, which mean ‘laws of
households’. This marks the significance of economics to households. To understand its relevance to
managerial decision-making, a deeper understanding of its meaning is imperative.
Adam Smith, the father of economics, published his famous book “An Enquiry into the Nature and
Causes of the Wealth of Nations” in 1776. To him, economics is concerned with material wealth. The said
wealth is contained in the quantity and quality of goods and services. Thus, economics was considered
as the discipline dealing with the production, exchange and consumption of goods and services.
Alfred Marshall, in his book “The Principles of Economics”, published in 1891, defined economics
as the study of human-kind in the ordinary business of life. Lionel Robbins defined economics as a
socia1 science concerned with the optimum allocation of scarce resources among competing ends.
On combining all these facets, the subject has been defined as “a social science which covers the
actions of individuals and groups of individuals in the processes of producing, exchanging and
consuming of goods and services” (Henderson and Quandt, 1980). In brief, economics is the science
of optimization under scarcity in the process of production, exchange and consumption of goods and
services. As such, it deals with the estimation and comparison of benefits and costs associated with all
economic decisions.
In its modern meaning, economics renders help in various matters of decision-making like:
(a) Production decisions: What to produce, how much of a good to produce and how to produce a
given quantity of the chosen good?
(b) Exchange decisions: Who is the target group of buyers for each product and at what prices?
4
(c) Consumption decisions: What and how much to (buy and) consume?
On closer scrutiny, all these questions involve the problem of allocation of scarce resources among
alternative ends. For example, the answer to (i) what to produce involves allocation of limited funds
(expected equity and debt) among alternative investment projects, (ii) how much of a good to produce
requires forecasting of demand, (iii) how to produce a good involves choice of input mix so as to
maximize profit subject to given technology (production function) and prices of inputs, (iv) how much
to consume of various goods requires the allocation of a given income (consumption expenditure
budget) among those goods so as to maximize human satisfaction (utility), and (v) whom to sell how
much involves price settings so as to maximize profit subject to given market conditions. Accordingly,
economics is known as the science of choice under scarcity. In view of this broad definition, in addition
to the above questions, economics also encompasses subjects like economic development and growth,
business cycles, public finance, unemployment, poverty, inflation, money and banking, international
trade and investment, and so on.
Ragnar Frisch has classified economics into two broad categories: Microeconomics and
Macroeconomics. Once again the term ‘micro’ and ‘macro’ have been derived from the Greek words
Mikros and Makros, which mean ‘small’ and ‘large’ respectively. Microeconomics deals with the
behaviour of individual economic units and the markets where they interact. For example, it studies
the decision making by a producer (firm) and a consumer, and the individual markets for each of the
products they produce and buys. Thus, microeconomics talks about the behaviours of buyers and sellers
of cars, quantity and price of cars, and the same for all other goods and services in the economy. In
contrast, macroeconomics is concerned with the behaviour of the economy at large (like India and
each of the other countries) and national aggregates, such as national income, general price index, total
employment and unemployment, wage rate, money supply, interest rate, national saving and investment,
fiscal deficit, exports, imports, balance of trade and foreign exchange rate, business cycles and growth
rate of an economy, etc.
Scarcity and uncertainty are the two foundation stones of economics. Economics deals with the
allocation of resources, which are scarce and versatile. Scarce, for they are inadequate to satisfy human
needs which are seemingly unlimited. Versatile, as they could be used to satisfy alternative needs. Needs,
though unlimited, differ in terms of their intensity, and thus could be ranked in the order of priority.
Choice making is thus essential, which is attempted through the process of optimization.
Scarcity does not mean shortage; rather it means the demand for that resource/item at zero price
exceeds its supply. In other words, anything which commands a price is a scarce item. Only scarce
items are economic goods, and the rest are free goods. A commodity which is a free good today in a
particular society might become an economic good tomorrow in the same society or might even be
an economic good today in some other society. For example, water which was a free good all over in
primitive society, has a price tag now in many cities but is still a free good in most rural areas. However,
scarcity, though a necessary condition for choice, must accompany other alternatives for resource uses
(versatility) to cause the problem of choice. For example, if I could do nothing else other than teach
managerial economics at my present institution, then there is no problem with regard to the allocation
of work to me. But the fact is, I can teach several other courses among other non-teaching activities, and
at many other organizations. This complicates the situation—the problem of how to use time. In other
words, because I am capable of doing alternative jobs, that is, I am versatile or I have an opportunity cost,
besides I being a scarce factor, there is a problem of determining the best use of my time. Scarcity and
versatility of resources lead to trade-offs, which binds all decisions-makers. For example, a consumer
5
has scarce and versatile income or consumption budget. If he/she spends more on one good, less is
left for other goods. Similarly, an investor has scarce funds and time. The more these are spent on any
project, the less is left for undertaking other projects. Also, a worker has scarce time, the longer he/she
works (earns income), the less is left for leisure. Thus, all people face trade-offs.
Most decisions that we take have a time dimension. For example, an appropriate answer to the
question ‘what to produce’ would require an understanding of the market for various commodities,
among many other things, in future, which is nothing but uncertain. The decision makers have no
alternative but to assess as best as they can this uncertain market and act accordingly. If their assessment
turns out to be wide off the mark, their decisions would be far from the right. The methods of handling
such uncertainties would be dealt with later.
Markets and Governments. All economies follow a mixed economic system today, where both
the market (capitalism) and governments (communism) work hand in hand. While many goods are
traded almost in a free market, many goods in markets are regulated by governments, and some goods
are purely under governments monopoly. The mixed system exists because there are pros and cons of
each, and different countries choose a different mix depending on its choice. In a pure market economy
(capitalism), buyers and sellers are free to decide on all economic issues (like what to produce/consume)
while in a pure command economy (communism), the governments’ (planners) take all such decisions.
Such polar systems are prone to market or government failures, and result in poor outcomes. Market
failures arise due to (i) externalities (called third party effects) (ii) market power (imperfect competition:
monopoly and oligopoly) (iii) ignorance and uncertainty (iv) immobility of some factors and time lags,
and (v) presence of public goods (like national defence services and light houses in seas). Details on
these concepts are discussed later. Suffice to mention here, externalities lead to inefficient decisions as
the market based decisions ignore the costs/benefits accruing to those who are neither the producers
nor the buyers of the good in question. Public goods (the ones which are non-rival and non-excludable
from consumption), which are useful for the society, have to be available to everyone at no cost and
thus would attract no one to produce in a pure market economy. Government failures result due to
political interventions, corruption, delays, poor motivations towards performance, and so on. Due to
these, different countries operate under varying mix of the market and government. While markets
provide the forum for exchange between sellers and buyers, governments regulate those exchanges
through taxes, subsidies, wage-price controls, government monopolies, pubic sector enterprises and so
on. Accordingly, all economic units (firms, workers, consumers and investors) are required to follow the
rules of both the market (demand and supply) and government while making choices.
Principles of economics have been designed by economists on the basis of reasoning and thus follow
the cause-effect (known as inductive) approach. No two individuals are alike and thus generalization
are hard to make. However, theories are developed on the basis of some reasonable assumptions about the
behaviours of decision makers. In particular, economic theories have been derived on the basic assumption
that all decision makers act rationally. Thus, these assume that as a consumer, one maximizes satisfaction
from the bundle of goods and services one consumes, and as a worker, one maximizes the satisfaction from
work (income) and leisure it gets. Note that rationality here means the bounded rationality which means
everyone does what he/she considers the best for him/her and not what others think what is the best for him/
her. For example, as a utility maximizing consumer, one may prefer giving a charity over, say, enjoying
a personal car, if the former yields him/her more utility than the latter. Similarly, as a utility maximizing
worker, he/she could choose a lot of leisure with little income, or as an organization, one may opt for more
social service over high profits, and so on.
6
Managerial economics is considered to be applied microeconomics. That is, it is concerned with the
applications of microeconomic principles to decision making by firms. Thus, a text in managerial
economics ought to cover:
(a) Decision variables for firms
(b) Microeconomic principles
(c) Techniques from decision sciences
The decision variables for firms have been briefly discussed in the previous section. Incidentally, it
must be noted here that ‘firm’ here includes both business and non-business ones. This is because the
decision problems are more or less the same for both the groups of firms, though, as we shall see later,
the two groups may pursue different objectives. For example, like a business firm has to choose one or
more production lines from amongst many alternative lines available to it, even a non-business firm like
a university has to decide what kind of disciplines (faculties) it should open and to what extent each
discipline should be operated, from amongst a host of disciplines available in the field of education
today. Also, managerial economics includes decision-making by all other groupings of firms, small,
medium and large; proprietorship, partnership and corporation, and public sector and private sector
firms.
The relevant microeconomic principles for the firms’ decision making include those found in the
demand theory, production and cost theory, pricing theory, and the theory of investment decisions. This
book will cover each of these subjects in sufficient detail. Macroeconomics is not altogether irrelevant
for decision making at the level of the firm. This is because the macroeconomic environment, which
includes the behaviour of national aggregates (such as, income, price, unemployment, poverty) and,
macroeconomic policy-making aspects (such as industrial policy, import quota, export promotion
and tariffs, administered prices and controls, fiscal and monetary policies) affect firms’ decisions.
Nevertheless, because, there is little that an individual firm can do to affect the aggregate economy, the
discussion of macroeconomic principles is not covered in a managerial economics course. Managers of
firms are assumed to take the economic environment as given.
Any meaningful application of microeconomic principles necessitates use of some quantitative
techniques. Some of the important techniques include methods of estimation, optimization,
and discounted cash flow techniques. These techniques have come from the fields of statistics,
operations research and finance, and thus a good manager of a firm needs to have a good knowledge not
only of economics but also of these disciplines. Accordingly, all such techniques are briefly covered in
this text.
This section is presented under three subsections: firm, inputs and outputs; firms’ objectives, and firms’
constraints. A discussion of each of these follows.
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I have already stated that α Ursæ Majoris began to be circumpolar
at Denderah 4000 b.c. I may now add that γ Draconis ceased to be
circumpolar about 5000 b.c. They had the same declination (62° N.)
and the same amplitude (78° N.) 4400 b.c.
Mariette's plan shows a second temple oriented to N. 6° E., which
we may perhaps be justified in taking as N. 9° E., since his azimuth
of the great temple differs from Biot's and my own by 3°.
The corresponding declination would be 68° N. of E., the
declination of Dubhe in 4200 b.c. and of γ Draconis in 4300 b.c. The
temple may well, therefore, have been erected when both stars had
the same amplitude, the apparent difference of 100 years being due
to the uncertainty of the measures available.
The second point, then, is that when Dubhe, which, while it rose
and set, was the brightest star near the pole which did so, became
circumpolar; γ Draconis, when it ceased to be circumpolar, fulfilled
these conditions; astronomically, then, it became the natural
successor of α Ursæ Majoris.
I have before pointed out that it is not impossible that a temple
once oriented to a certain star, and long out of use on account of the
precessional movement, may be utilised for another, and be
rehabilitated in consequence, when that same movement brings
another conspicuous star into the proper rising amplitude.
This consideration at once leads to my third point, which is, that
after Dubhe became circumpolar the temple of Hathor at Denderah
would become useless—there would be no star to watch—unless a
new star was chosen.
Now, let us suppose this to have been so, and that the natural
successor of the star in question were chosen. Studying the facts as
before approximately, as final data are not yet available, we have the
declination 59¾° N. This was the declination of γ Draconis about
3500 b.c., assuming hills 2° high, which I think is too much; 3300
b.c., with hills 1½° high.
In the present case the orientation fits γ Draconis in the historic
period, but it also fits Dubhe in the times of the Hor-shesu, the
dimly-seen followers of Horus, or sun-worshippers, before the dawn
of the historic period.
Next let us go back to the inscriptions. We found that King Pepi is
portrayed over and over again in the crypts, and, which is more
important, that the plan of the temple on parchment, dating from
the times of the Shesu-Hor, had actually been walled up in the
temple during the reign of the same king, no doubt at the ceremony
of restoration or laying a new foundation stone, as is sometimes
done to this day.
Now, Pepi's date, according to the chronologists, is 3200 b.c., a
difference of 100 years only from the rough orientation date.
We see, therefore, the full importance of the work done in Pepi's
reign. The āk of the Thigh was no longer of use; but a new star was
now available. Hathor was rehabilitated. Perhaps even the priests
alone knew that the star had been changed.
By the temple of Hathor, then, if we assume that the record is
absolutely true (and I, for one, believe in these old records more and
more), and that Cheops only described a shrine founded by the Hor-
shesu, we are carried back to circ. 5000 b.c. I am indebted to my
friend Dr. Wallis Budge for the suggestion that the position of
Denderah as the terminus of the highway from the Red Sea—which
may soon again be reached by a railway from Keneh to Kosseir!—
would have made it one of the most important places in ancient
Egypt.
It is important to note that at a very early date the traffic between
the Nile Valley and the Red Sea, and thence probably with Arabia
and South Africa, flourished, and grew to be a by no means
insignificant commerce.
According to Ebers,[57] "the oldest and most famous of all these
highways is that which led from Koptos (Keneh, Denderah) to the
Red Sea, through the valley now known as the Wady Hammamāt,
and called by the ancient Egyptians Rohanu. It was a busy high-
road, not alone for trading caravans, but from time to time for
stonemasons and soldiers, whose task it was to hew the costly
building materials from the hard rocks, which here abound, and to
prepare the vast monoliths which were finished in situ, and then to
convey them all to the residence of the Pharaohs. A remarkably
beautiful kind of alabaster, of a fine honey yellow or white as snow,
is found in these mountains." Another road led from Esneh or Edfû
to the ancient port of Berenice. We shall see in the sequel that the
temple of Redisieh on this route was dedicated to the same cult as
that at Denderah.
If the above results be confirmed, we have a most definite
indication of the fact that in the rebuilding in the times of Pepi,
Thothmes III., and the Ptolemies, the original orientation of the
building was not disturbed; and that in the account of the building
ceremonies we are dealing as surely with the laying of the first
foundation-stone as with the original plan.
In any case the consideration has to be borne in mind that the
series of temples with high northern (and southern) amplitudes at
Denderah, Thebes, and possibly other places, were nearly certainly
founded before the time at which the heliacal rising of Sirius, near
the time of the summer solstice, was the chief event of the year,
watched by priests, astronomers—if the astronomers were not the
only priests—and agriculturists alike. Now we know, from Biot's
calculations, that this became possible circ. 3285 b.c., and that Sirius
—though, as I am informed by Prof. Maspero, not its heliacal rising—
is referred to in inscriptions in pyramid times.
Subsequent research may possibly show that these temples had to
do with the heralding of sunrise throughout the year, the Sirian
temples being limited to New Year's Day.
CHAPTER XXI.
STAR-CULTS.
The last two chapters, then, have brought us so far. There are two
principal temples at Denderah. The smaller is called the temple of
Isis. It is oriented 18½° S. of E. The inscriptions tell us that the light
of Sirius shone into it, and that Sirius was personified as Isis. We can
determine astronomically that the statement is true for the time
about 700 b.c., which was the date determined independently by
Biot for the circular zodiac referred to on page 18.
The larger temple is called the temple of Hathor. It is oriented
71½° N. of E. The inscriptions very definitely tell us what star cast
its light along its axis, and give also definite statements about the
date of its foundation, which enable us to determine astronomically
that in all probability the temple was oriented to Dubhe somewhat
later than 5000 b.c.
Now we are certain that Isis personified Sirius. That "Her Majesty
of Denderah" was Sirius, at all events in the later times referred to in
the inscriptions, is not only to be gathered from the inscriptions, but
has been determined astronomically.
It is also probable that Hathor personified Dubhe. Now this looks
very satisfactory, and it seems only necessary to test the theory by
finding temples of Isis and Hathor in other places, and seeing
whether or not they were oriented to Sirius and Dubhe respectively.
But, unfortunately for us, we have already learned from Plutarch
that Isis and Hathor are the same goddesses, although they
certainly personify different stars, if they personify stars at all.
We seem, then, in a difficulty, and at first sight matters do not
appear to be made any clearer by the fact that Hathor (and,
therefore, Isis) was worshipped under different names in every
nome.
Lanzoni, in his admirable volumes on Egyptian mythology, gives
us, not dealing with the matter from this point of view at all, no less
than twenty-four variants for Hathor!
In the temple at Edfû no less than 300 names are given with the
various local relations and forms used in the most celebrated
shrines.[58]
In the inscriptions at Denderah itself a great number of variants is
given.[59] It is important to give some of them in this place; the full
value of the information thus afforded will be seen afterwards.
Hathor of Denderah = Sekhet of Memphis.
" Neith " Saïs.
" Saosis " Heliopolis.
" Nehem-an " Hermopolis.
Bast }
" " Bubastis.
Bes-t}
" Anub-et " Lycopolis.
" Amen-t " Thebes.
" Bouto " Unas.
" Sothis " Elephantine.
" Apet
" Mena-t
" Horus " Edfû.
(female)
HATHOR AS A COW.
If the hills are taken as 1½° high, these dates will stand 750,
1150, and 2400.
The date 700 b.c. we have already found as the probable date of
the undertaking of the restoration at Denderah. It is the time of the
victorious march of the Theban priests northwards from their exile at
Gebel Barkal.
The date 2400 b.c. lands us in the times of the great solstitial king,
Usertsen I., about whom more in a subsequent chapter. Although
the more ancient temple is generally ascribed to Thothmes III.,
traces of the work of Amen-hetep I. have been discovered. I think
we have a case here where the eighteenth dynasty enlarged and
embellished a shrine erected by the twelfth dynasty, precisely as the
temple of Amen-Rā at Karnak has been traced back to the twelfth
dynasty.
If I am right, then, it follows that temples erected to stars
associated in any way with the chief cult, such as that of Amen-Rā,
may either be dedicated to the god or goddess personified by the
star or to the associated solar deity. Thus at Thebes we have the
temple of Mut, so-called, though Mut was the wife of Amen-Rā; and
the temples now under consideration, called temples of Amen,
though they are dedicated to the goddess Amen-t, the wife of Amen.
This may or may not be connected with the fact that the first of
them was dedicated possibly before the cult of Amen alone had been
intensified and expanded by the Theban priests—probably in the
eighteenth dynasty—into the cult of the solstitial sun-god Amen-Rā.
There is evidence, indeed, that Amen-t replaced Mut in the
Theban triad. With regard to these triads, a few words may be said
here from the astronomical point of view, though the subject, I am
told, is one on which a great diversity of opinion exists on the part of
Egyptologists.
I have collected all the most definite statements I can find on this
head, and it is certainly interesting to see that in many cases,
though not in all, the triad seems to consist of a form of the sun-
god, together with two stellar divinities, one of them certainly
associated with the heliacal rising of the sun at some time of the
year, and therefore a recognised form of Isis or Hathor. Thus we
have:—
Place. Triad.
Thebes Amen-Rā
(Greater Triad) Mut
χonsu
(Lesser Triad) χem-Rā
Tamen (? Amen-t)
Harka
Denderah Atmu
Isis
Hathor
Memphis Atmu
Sekhet
Ptah
Hermonthis Menθu-Rā
Ra-Ta (= Hathor)
Hor-Para
Not only may this table enable us to see how Amen-t was sunk at
Medînet-Habû in the term Amen, but it enables us to consider a
similar case presented by those temples at Thebes, some of them
associated with Khons and another with Amen, referred to in
Chapter XVII.
The temple of Khons is among the best known at Karnak; the
visitor passes it before the great temple of Amen-Rā is reached. M.
Bouriant was able to prove, while we were together at Karnak, that
the temple of Seti II., nearly parallel to it, was also dedicated to
Khons; but the temple b of Lepsius, nearly parallel to both, is sacred
to Amen. It is seen at once that the main cult is the same, although
the amount of detail shown in the reference is different—we have
the generic name of the triad in one case, the specific name of the
member of the triad in the other.
As this is the first time a setting star has been in question, it is
well to point out that in this case the ancient Egyptians no longer
typified the star as a goddess but as a god—and, more than this, as
a dying god; for Khons is always represented as a mummy—the
Osiris form. Egyptologists state that both Thoth and Khons were
moon-gods. Perhaps the lunar attributes were assigned prior to the
establishment of sun-worship.
I shall show, subsequently, that the temples now being considered
find their place in continuous series stretching back in the case of
Amen-t to 3750 b.c., and in the case of Khons to possibly a long
anterior date.
In the case of Amen-t and Khons, therefore, where we are free
from the difficulties connected with the interchange of the titles of
Isis and Hathor at Denderah, the star-cults stand out much more
clearly, and we get a step further into the domain of mythology.
But what did the cults mean? What was the utility of them? What
their probable origin? The cult of Sirius we already understand.
I will deal with Amen-t first. No doubt it will have been already
asked how it came that such an unfamiliar star as Phact had been
selected.
Here the answer is overwhelming. This star, although so little
familiar to us northerners, is one of the most conspicuous of the
stars in the southern portion of the heavens, and its heliacal rising
heralded the solstice and the rise of the Nile before the heliacal
rising of Sirius was useful for that purpose!
In Phact we have the star symbolised by the ancient Egyptians
under the name of the goddess Amen-t or Teχi, whose figure in the
month table at the Ramesseum leads the procession of the months.
Amen-t, the wife of the solstitial sun-god Rā, symbolised the star
the rising of which heralded the solstice; and the complex title
Amen-Rā signified in ancient times, to those who knew, that the
solstitial sun-god Rā, so heralded, was meant.
The answer is clear, though not so simple in the case of Khons.
The setting of Canopus marked the autumnal equinox about 5000
b.c. We have found that the first Khons temple at Karnak was
possibly built as late as 2000 b.c., when the utility of the
observations of Canopus from this point of view had therefore
ceased; but it is also known that Khons was a late addition to the
Theban triad, and I shall subsequently give evidence that the
worship was introduced from the south, where it had been
conducted when the condition of utility held. The time of
introduction to Thebes was the beginning of the eighteenth dynasty,
when the priests wished to increase their power by conciliating all
worships; and we now see that with their local sun-god Amen-Rā
and the goddess Amen-t, with the Northern Mut (Isis) and the
Southern Khons, the Theban triad represented the worship of
Central, Northern and Southern Egypt.
It is an important fact to bear in mind that in the North of Egypt in
early times the stellar temples were more particularly directed to the
north, while south of Thebes, so far as I know, there is only one
temple so directed. It is suggested, therefore, that the Theban
priests amalgamated the northern and southern cults, probably for
political purposes. There is evidence that the priests were at heart
more sympathetic with the southern cults, and a further
investigation of this matter may eventually help us in several points
of Egyptian history.
It will have been noticed also that so far as we have gone,
whether discussing solar or stellar temples, we have had to associate
the cults carried on in most of them with some particular season of
the year. If I am right, in the worships at Denderah, Medînet-Habû,
and Karnak, we have a strict reference to the year, and in Egypt the
year was always, as it is now, associated with the rise of the river.
The sacred river must now occupy our attention for a while; we
must become familiar with its phenomena, and the divisions of time
and the calendar systems which were associated with them.
CHAPTER XXIII.
THE EGYPTIAN YEAR AND THE NILE.
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