The Journalist's Toolbox: A Guide To Digital Reporting and AI 1st Edition Mike Reilley Download
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Mike Reilley teaches data and digital journalism at the University of Illinois at
Chicago, USA. A former reporter at the Los Angeles Times and web producer
at the Chicago Tribune and WashingtonPost.com, Mike is an early adopter of
web and data technologies in journalism. He’s taught full-time for 20 years at
Northwestern, Arizona State, DePaul and UIC.
Mike and his students cover Chicago urban issues through data reporting on
RedLineProject.news. Mike speaks at dozens of journalism conferences and
has a large following on his @itsmikereilley Twitter account.
The Journalist’s Toolbox
A Guide to Digital Reporting and AI
Mike Reilley
Designed cover image: Illustration by Billy O’Keefe
First published 2024
by Routledge
605 Third Avenue, New York, NY 10158
and by Routledge
4 Park Square, Milton Park, Abingdon, Oxon, OX14 4RN
Routledge is an imprint of the Taylor & Francis Group, an informa
business
© 2024 Mike Reilley
The right of Mike Reilley to be identified as author of this work has
been asserted in accordance with sections 77 and 78 of the Copyright,
Designs and Patents Act 1988.
All rights reserved. No part of this book may be reprinted or
reproduced or utilised in any form or by any electronic, mechanical,
or other means, now known or hereafter invented, including
photocopying and recording, or in any information storage or retrieval
system, without permission in writing from the publishers.
Trademark notice: Product or corporate names may be trademarks
or registered trademarks, and are used only for identification and
explanation without intent to infringe.
ISBN: 978-1-032-46021-5 (hbk)
ISBN: 978-1-032-46020-8 (pbk)
ISBN: 978-1-003-43178-7 (ebk)
ISBN: 978-1-032-46022-2 (eBook+)
DOI: 10.4324/9781003431787
Typeset in Galliard
by Apex CoVantage, LLC
Access the Support Material: www.routledge.com/9781032460208
To all of my mentors, especially Neil Chase, the late
Daryl Blue and the late Steve Buttry.
And to my mother-in-law, Angela, maker of
all things pasta . . .
– Mike
Contents
Acknowledgments viii
Introduction 1
4 Social Media 81
Index277
Acknowledgments
There are many people who helped with the writing and publishing of this
book. Being an author can be challenging, but a great support team and
cooperation from many professional journalists made it much easier. I’m
grateful for my publisher, Routledge, and the fantastic team of Lizzie Cox and
Hannah McKeating, who helped me navigate this process once again. Their
patience, sound advice and quick responses helped make it a smooth one.
I also need to thank the many professional journalists and college professors
who contributed interviews and exercises: Victor Hernandez, chief content
officer at WBUR in Boston; USC professor Amara Aguilar; CUNY profes-
sor and Wonder Tools newsletter author Jeremy Caplan; Cincinnati Enquirer
reporter Patti Gallagher Newberry; University of Nebraska journalism profes-
sor Chris Graves; Samantha Sunne; and Tom Johnson of the Guardian US. All
are masters of their craft and offer innovative examples of how to use digital
tools to create incredible storytelling.
When I needed help on shooting and editing content for mobile, I went
to two of the best in the business: Robb Montgomery of the Smart Film
School and author of Mobile Journalism and Rob Layton, Assistant Profes-
sor of Mobile Journalism at Bond University on Australia’s Gold Coast.
They’re both doing innovative visual storytelling using apps on phones
and tablets.
Mackenzie Warren, former director of digital strategy at Gannett, lends
his expertise on the big picture: how digital tools figure into the storytell-
ing process and to properly implement them. Warren now oversees the local
news accelerator at his alma mater, Northwestern University’s Medill School
of Journalism, and offers insight on how to implement these tools at the
local level.
No journalism book would be complete without exploring the broadening
horizons of data storytelling. CBS 2 Chicago’s Elliott Ramos, the BBC’s John
Walton and Andy Boyle, a data contributor for the Chicago Sun-Times, pro-
vide tips and examples for practical applications. I’ll contribute several exer-
cises from my newsroom trainings so you’ll have work samples to show by the
time you finish the chapter.
Acknowledgments ix
You may have noticed the wonderful book cover and illustrations, the
handiwork of longtime friend and collaborator Billy O’Keefe, who also helped
me design the Journalist’s Toolbox websites.
Another key player in the development of this book has been Zizi
Papacharissi, the communication department chair at the University of Illinois-
Chicago. Her guidance helped me not only with this textbook but also my first
book, Data + Journalism, which I coauthored with Sunne.
Introduction
DOI: 10.4324/9781003431787-1
2 Introduction
organizations to see if they wanted to buy the site. Back then, there were no
start-up incubators or funding, and it was difficult to charge people to use the
site because secure credit card software was in its infancy, making it hard to
set up a paywall.
The American Press Institute (API) bought the site from me and agreed to
pay me monthly to update the site. After five years, API sold the site – and my
services as editor – to the Society of Professional Journalists (SPJ).
So what started as an experiment for a rookie college journalism professor
has blossomed over the next two decades into an international brand. Today,
the Toolbox features links to thousands of resources.
SPJ defunded my JournalistsToolbox.org work in May 2023, ending my
27 years as that site’s editor. Since I own the Toolbox trademark, I launched
the new site, JournalistsToolbox.ai, with a focus on how journalists can use
artificial intelligence to improve workflow, debunk fake news and more.
Launched in June 2023, its sole purpose is to help journalists ethically and
effectively navigate the murky waters of AI. It offers more than 90 training vid-
eos on how to use digital tools. A twice-monthly newsletter shares resources
tips and tricks with more than 7,000 subscribers. My @itsmikereilley Twitter
account surpassed 50,000 followers by 2023.
***
So it only makes sense that The Journalist’s Toolbox would become a book.
Not just any book, but a handbook that journalism professors could use to
teach students starving for digital skills. And a handbook that provides pro-
fessional journalists guidance and examples of how to expand their digital
storytelling.
***
4 Introduction
This book will explore how the Toolbox is being used by reporters and
editors all over the world. We’ll look at the evolution of digital journalism and
cover the key concepts and themes in the industry with mobile, social, eth-
ics/trust, artificial intelligence, multimedia, data and more. We’ll sprinkle in
anecdotes and examples of how simple, free tools can tell stories in new ways.
And we’ll hear from some industry experts about how those tools are used in
newsrooms.
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