Aims and Objectives of E-Government and E-Governan
Aims and Objectives of E-Government and E-Governan
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Draft Paper
Tony Bovaird
CONTENTS
INTRODUCTION........................................................................................................3
AIMS OF THIS PAPER ..............................................................................................4
ROLE OF THIS PAPER IN THE PROJECT ..........................................................5
METHODOLOGY ......................................................................................................6
AIMS AND OBJECTIVES OF E-GOVERNMENT AND E-GOVERNANCE ....6
KEY ISSUES IN PERFORMANCE MEASUREMENT AND EVALUATION
OF E-GOVERNMENT AND E-GOVERNANCE..................................................18
PERFORMANCE INDICATORS FOR E-GOVERNMENT AND E-
GOVERNANCE.........................................................................................................23
EVALUATION OF E-GOVERNMENT PROGRAMMES AND INITIATIVES
......................................................................................................................................29
CONCLUSIONS ........................................................................................................33
RECOMMENDATIONS...........................................................................................34
REFERENCES ...........................................................................................................36
APPENDIX 1. EXAMPLES OF PIs IN DIFFERENT COUNTRIES ........ Error!
Bookmark not defined.
APPENDIX 2. THE OVERALL LIBRARY OF POTENTIAL PIS FOR E-
GOVERNMENT AND E-GOVERNANCE ............................................................38
3
INTRODUCTION
This paper was commissioned by the Public Management Service [PUMA] of the
OECD as part of its e-Government Task Force initiative. This initiative takes as its
starting point that e-government has the potential to be a major enabler in the adoption
of good governance practices, with a major focus on the longer-term vision (2005-
2010). The overall project will produce papers, policy briefs, and specific reports,
which will be considered at a series of seminars, and a Flagship report will be
finalised by the end of 2002.
The topic for this paper, one of the first to be commissioned in the process, is the need
for performance measurement and evaluation in e- government and e- governance. It is
intended to help in the design of an evaluative framework which will have a number
of complementary purposes:
The paper begins by setting out its aims, purpose and the methodology which has
been used. It then examines the aims and objectives of e-government and e-
government as highlighted by a number of different international bodies and
governments of OECD member countries. The paper then explores some key issues
in performance measurement of e-government and e-governance, and the options for
performance indicators for e-government and e-governance. It goes on to consider the
scope for evaluation of e- government programmes and initiatives, and possible
frameworks by which such evaluation might be undertaken. Finally, it sets out some
draft conclusions and recommendations, for consideration at the first OECD seminar
in March 2002.
4
The purpose of this paper is to contribute to the overall project in the following ways:
?? To form a basis for dialogue with OECD Member Countries and outside
experts
The paper has therefore been written with these multiple audiences in mind. The
methodology used respects the need to incorporate the views of multiple stakeholders
in the performance assessment and evaluation of e- government and e- government
programmes.
Moreover, the final recommendations are broken down by stakeholder group, in order
to facilitate exchange of views between stakeholders on what success looks like in
this area of activity and how these programmes might be made more successful,
within the perspectives of the different stakeholders involved.
6
METHODOLOGY
?? Academic and trade press literature (sometimes in print, otherwise on the internet)
Where material from these sources is used, they are cited in the text and full
references are given in the References section at the end of the paper. In most cases,
these are references to websites.
?? The good governance principles set out in the OECD document Project on the
Impact of E-Government .
?? Office the e-Envoy (UK Cabinet Office) report on Guidelines for Preparing
‘Implementing Electronic Government’ Statements., listed in the References.
7
There is no single source which can be used as a definitive statement of the meaning
and scope of the terms ‘e- government’ and ‘e-governance’, and the aims and
objectives held member governments in OECD countries in relation to e- government
and e- governance.
Definition of ‘e-government’
The OECD states that “the term e-government focuses on the use of new information
and communication technologies (ICTs) by governments as applied to the full range
of government functions. In particular, the networking potential offered by the
Internet and related technologies has the potential to transform the structures and
operation of government” (PUMA, 2001).
The World Bank suggests that : “e-government refers to the use by government
agencies of information technologies (such as Wide Area Networks, the Internet, and
mobile computing) that have the ability to transform relations with citizens,
businesses, and other arms of government. These technologies can serve a variety of
different ends: better delivery of government services to citizens, improved
interactions with business and industry, citizen empowerment through access to
information, or more efficient government management. The resulting benefits can be
less corruption, increased transparency, greater convenience, revenue growth, and/or
cost reductions” (www1.worldbank.org/publicsector/egov/definition.htm).
These definitions from OECD and the World Bank have strong parallels with the
definitions adopted by some individual OECD member governments. The Cabinet
Office in the UK, for example, suggests that “e- government … focuses on better
services for citizens and businesses and more effective use of the Government’s
information resources. Implementing it will create an environment for the
transformation of government activities by the application of e-business methods
throughout the public sector” (Cabinet Office, 2001).
The UK also makes it clear that telephone transactions may be included in ‘e-
government’, if certain conditions are met. Specifically, it suggests that ‘electronic’
service delivery means ‘delivery through internet protocols and other ICT methods
and includes delivery by telephone if the transaction carried out is electronically
enabled, i.e. the officer receiving the call can access electronic information and/or
update records on- line there and then” (DTLR, 2002; text explaining BV 157).
The New Zealand government suggests that “e-government is a way for governments
to use the new technologies to provide people with more convenient access to
government information and services, to improve the quality of the services and to
provide greater opportunities to participate in our democratic institutions and
processes” (http://www.e-government.govt.nz/evision/index.html).
8
The Italian government uses the term ‘e-government’ to refer to the use of modern
ICTs in the processes of modernising the administration of the state and suggests that
it comprises the following categories of activity
(www.pianoegov.it/UserFiles/367.zip):
Definition of ‘e-governance’
E-governance, however, is a term which is used much less often and for which there
are fewer definitions. This is rather odd, given that the topic of governance has been
very topical for almost a decade and many OECD governments have incorporated
governance issues in their reform programmes (e.g. the ‘activating state’ in Germany
and the ‘modernising government’ programme in the UK).
Richard Heeks proposes that the term ‘e-governance’ should be seen to encompass all
ICTs, but the key innovation is that of computer networks – from intranets to the
internet – which have created a wealth of new digital connections (Heeks, 2001; p. 2):
?? Connections within government – permitting 'joined-up thinking'.
As a result, Heeks suggests, the focus of e- governance shifts from just parts of e-
administration, in the case of e-government, to also encompass e-citizens, e-services
and e-society.
?? the use of the Internet by Civil Society, NGOs and professional associations to
mobilise opinion and influence decision- making processes that affect them
However, in order to keep the distinction as clear as possible, in this paper the term
‘e-government’ is essentially restricted to the electronic enablement of services (both
to the external stakeholders and to internal customers), while e-governance refers to
non-service specific activities of government and public agencies.
The World Bank analyses the potential effects of e- government under the headings
(www1.worldbank.org/publicsector/egov/index.htm):
As can be seen, the first third and fourth of these goals belong in the realm of ‘e-
governance’, as interpreted in this paper.
The eEurope project has the following goals (European Commission, 2002):
10
These goals and objectives clearly relate to the putting in place of infrastructure and
the critical success factors which are likely to contribute to the eventual impact of the
internet, rather than to the final impacts and outcomesof e-government and e-
governance.
At country level, again there is significant heterogeneity in the goals identified. The
UK government is committed to the three overarching objectives of the UK online
programme (http://www.e-envoy.gov.uk/ukonline/progress/anrep2001/01.htm) :
?? to make the UK the best and safest environment in the world for e-commerce
by 2002;
?? to ensure that everyone who wants it has access to the Internet by 2005; and
?? to make all Government services available electronically by 2005.
Again, these are instrumental objectives, cast in terms of putting in place a functional
infrastructure.
The Canadian government suggests, very much in line with the definitions used in this
paper, that e-government (Government On-Line) can provide (http://www.gol-
ged.gc.ca/rpt/gol- ged-rpt02_e.asp) :
The Canadian Government set itself the following targets for the end of 2000
(http://www.comnet.mt/Unesco/CountryProfiles/Project/canada.htm), again primarily
in the realm of e-government, although the final target is more in line with public
governance concerns:
Moreover, and perhaps more surprisingly, the targets set for the next few years were
also specified in terms of service-oriented following deliverables:
?? “Key federal programs and services – the ones that matter most to
Canadians – will be available on- line ... [including] … secure and
interactive transactions … [and] …electronic forms.
?? “One-stop access points (or portals) [will be] available through the
Canada Site, with information and services organized according to
types of activity, areas of interest and common citizen needs. Plans are
already underway to develop portals for seniors, consumers,
Aboriginals, the environment, and innovation resources for small- and
medium-sized enterprises.
While essentially remaining e-government oriented, the fourth of these points makes
it clear that Canada will develop its e-services with a strong stakeholder-orientation,
something which is missing from most other government strategies.
In Germany, the Bundesamt für Sicherheit in der Informationstechnik (BSI) states that
“Electronic government refers to the use of the internet and other electronic media to
engage citizens and enterprises in the activities of government, and to enhance
collaborative working within pub lic administration” (BSI, 2002). It continues “ The
core goal of e-government is establishment of a ‘digital administration’, which offers
on- line access to information, communications, services and participation
opportunities – in so far as they are possible and legally available – in a way which is
tailored to the needs of citizens and business, i.e. the requirements of the
administration’s customers” (BSI, 2002). Clearly, the final sections of these goals
begin to stray into e-governance territory.
12
?? People will be better informed because they can get up-to-date and
comprehensive information about government laws, regulations, policies and
services.
?? Helping grow an inclusive, innovative economy for the benefit of all. The e-
government vision is all about inclusion – the ability of all people to take part
in our economy.”
How will New Zealanders know that e- government in 2004 is delivering the right
results for them? The Government has identified three broad characteristics
(http://www.e- government.govt.nz/programme/dec01-main/chapter4.html)
that mark out successful e- government:
13
Finally, we incorporate into later sections of the paper two of the potential benefits of
e-government and e-governance which are often mentioned by practictioners,
although they do not feature very widely either on government websites or in the
academic literature:
So far, this paper has focused on the aims and goals for e-government and e-
governance which have been highlighted by governments. Yet it is clear that other
stakeholders may have other priorities. At the very least we would expect some
diffrentiation in the goals and the priorities expressed by other stakeholders such as:
??Parliaments
??NGOs
??civil society associations
??local authorities
The analysis which is to be found in government and public sector documents about
e-government and e-governance tend to talk mainly about stakeholder requirements in
very general terms – they refer to the ‘public’ or to ‘people’. For example, in the
German context, the BSI (2002) suggests that “customers of the administration”
expect on- line offers which allow them to use public services quickly and in an
uncomplicated way, to pursue appropriate processes simply and to understand the
bases of decisions which have been made – i.e. they expect service and transparency.
Consequently, governments have not been stakeholder specific in their declared aims
and priorities in e- government and e- governance. Indeed, they have often not even
14
distinguished between citizens and business, and there have been very few attempts to
target programmes at civil society through the non-profit sector. The role of the media
has also been understated and probably underestimated.
One partial exception to this tendency has been the World Bank, which makes an
analogy to e-commerce, where the distinction is often made between improvements
which allow businesses to transact with each other more efficiently (B2B) and those
which bring customers closer to businesses (B2C). Thus, the World Bank suggests
(www1.worldbank.org/publicsector/egov/definition.htm) that e-government aims to
make the interaction between government and citizens (G2C), government and
business enterprises (G2B), and inter-agency relationships (G2G) more friendly,
convenient, transparent, and inexpensive. However, once again there is little attempt
to differentiate between the goals and the requirements of these different stakeholders.
One of the areas of public administration which has typically been rather weak is the
construction of organisational objectives, which have often been bland, imprecise,
ambiguous, complex and inter-acting, unmeasurable and non-prioritised.
This is certainly the case in relation to the opportunities offered by the digital
revolution. Few of the documents on e-government and e-governance which have
been published by member governments to date have provided clarity on ojectives
and the priorities between them. Moreover, as argued in the previous section,
governments have not been stakeholder specific in their declared aims and priorities
in e-government and e-governance, often assuming that all stakeholder will perceive
and prioritise the same benefits (and disbenefits).
The greatest innovation of the hierarchy of objectives was not that it allowed the
interactions between objectives to be modelled clearly, or that it highlighted clearly
the potential conflicts between some objectives, or that it encouraged performance
measurement at all levels of the hierarchy of objectives (and showed how measuring
performance at the lowest level of objectives might act as a proxy for measuring
performance at the highest level, if this was problematic). Rather it was that it
presented the map of inter-related objectives as a framework of hypotheses about
15
'cause and effect' chains in the organisation (Bovaird, 2001). Since these hypotheses
could be contested (and often were in practice), this approach stimulated managers
and professionals to find logical arguments and evidence for their view of how the
hierarchy of objectives held together. Essentially, this approach encourage d and
embodied an ‘evidence-based management’ approach, a long time before that became
fashionable.
This results in a set of ‘hierarchies of objectives’ within any organisation, rather than
just one. This appears much messier than the elegant simplicity of Ansoff’s original
idea, never mind the simple lists envisaged by Drucker.
This means that a multiple stakeholder approach does not simply mean the overlay of
different stakeholder maps, each containing a sub-set of the overall hierarchy of
objectives. In practice, stakeholder maps may differ in the objectives they contain and
the logical cause-and-effect chains which are modelled within them.
Moreover, there are an infinity of maps which might be drawn by any one stakeholder
to analyse different problems or different issues - a stakeholder may wish to examine
the objective map for one its functions rather than for one of its products or one of its
clients - and each map would present the opportunity to envisage a different
formulation of what the organisation is trying to achieve.
This leads us to the conclusion that the search for ‘organisational objectives’ has been
fool’s gold twice over:
?? the organisation does not have objectives, only its stakeholders have objectives - so
that any attempt to state ‘organisational objectives’ is at base an attempt to impose
the objectives believed by the dominant stakeholder group or coalition to be the
16
With this insight, we can then see each stakeholder’s set of objectives as a set of
windows into its ‘underlying world’ of objectives. In order to illustrate this, we will
use a simple hierarchy of objectives relating to one aspect of e-governance – the
concern of citizens about the security of internet transactions.
In Figure 1, we see in the background window (A) a set of objectives for reassuring
the public about the level of internet security. It contains objectives to deter fraud
(partially through prevention measures, partly through detection, and partly through
‘high visibility policing’. It also contains a different ‘pathway’ of objectives, focusing
around informing the public about the actual, as opposed to the feared, level of
internet fraud. The overall set of objectives set out in window A might, for example,
be held by a government agency trying to model decide the best policies by which the
public might be reassured to have greater confidence in internet security. One set of
this ‘window’ has been highlighted in a separate window (B) - this set of objectives
relates only to sub-objectives which attempt to inform the public about how over-
inflated is the common view about risks attached to internet transactions. This
narrower ‘window’ of sub-objectives might be held by public agency which is trying
to convince its users to make their payments over the internet rather than at cashier’s
offices (e.g. the tax collection service).
Of course, other stakeholders will have different sets of objectives. In Figure 1, a new
set of objectives has been highlighted in ‘window’ C, relating to a different
stakeholder. This might, for example, be the set of objectives held by the legal
services department in the public agency, which employs an internet monitoring
agency to police internet transactions in order to detect attempted attempted frauds. In
this example, detection is the key objective which the legal services department
believes should be pursued in order to reassure the public about internet security. This
stakeholder group does not see ‘high visibility policing of all internet transactions’ as
a high level sub-objective in its own right, but only as a means of detecting fraudulent
activity. Clearly, there is a dispute here about the empirical relationships which exist
in the specific environment in which the map is created. And this argument really
matters – the two versions of this map, at the heart of the dispute between the
stakeholders involved, lead to very different strategies for reassuring the public. A
‘high visibility policing’ policy which is given sufficient resources to actually detect
significant le vels of fraud is likely to require very large resourcing, whereas a ‘high
visibility policing’ policy which is essentially meant to scare off potential fraudsters
might be undertaken quite cheaply. Until these arguments can be resolved, major
resource wastage is likely to occur.
Clearly this example has been made simple for illustrative purposes. However, we
suggest it is sufficiently realistic to demonstrate the point that it would be unwise to
take at face value any set of ‘organisational objectives which purport to represent all
stakeholders and to aid decision making in all contexts.
Figure 1. Objective maps from three stakeholders
To increase the public’s feeling of internet security
A
To deter internet fraud To increase public’s knowledge
of actual levels of internet fraud
To use media
To prevent fraud To provide high
visibility policing of To use credit card
internet transactions payment bills to inform
To detect fraud
people
To use portal
advertising slots
B
C
KEY ISSUES IN PERFORMANCE MEASUREMENT AND EVALUATION
OF E-GOVERNMENT AND E-GOVERNANCE
Clearly, there are a number of difficult choices facing governments in deciding their
priorities in e- government and e- governance. For example, increased efficiency might
be gained if more communications could be made available only through telephone
and internet connections. However, this could disadvantage those people without
telephone or internet access. Again, e-governance mechanisms such as e-referenda
could improve the interactive participation of citizens and other stakeholders in
government decision- making – but it could also slow down decision- making
processes and could give rise to unrepresentative pressures being placed on
governments and parliaments if security systems are not sufficiently watertight to
eliminate bogus or multiple voting.
In order to deal with this potential problem, governments will need to consider ways
of setting priorities between the goals of e-government and e-governance. However,
this will be problematic, both because the explicit setting of priorities is always
difficult in a political setting and also because the goals of e-government and e-
governance are so closely inter-related.
To make these trade-offs systematically will therefore require that the full portfolio of
effects of e-government and e-governance programmes are be borne in mind in the
decision- making process. It will be dangerous to focus on only a limited number of
goals or targets at any one time, as the knock-on effects of some achievements will be
so significant.
It would also be valuable if more detailed modelling were done into the cause-and-
effect chains linking high level aims to low level sub-objectives in both e-government
and e- governance. The absence of an agreed framework for considering these cause-
19
and-effect chains – and for carrying out rigorous tests into their credibility –
magnifies the risk involved in having to make a choice between different ‘pathways’
in the hierarchy of objectives.
Many of the key steps in e-government and e-governance are intermediate outputs
(for example, reducing fraud by enabling system-wide checks of behaviour by welfare
claimants, or increasing public confidence in financial transactions on the internet by
establishing secure systems for electronic signatures). It is often in the nature of such
intermediate outputs that they are not well known to nor understood by those people
who benefit from them – indeed, many of the services which produce these
intermedia te outputs may not even be noticed by many users.
In such cases, there are a limited number of ways in which these ‘intermediate
outputs’ can be evaluated:
a. they can be evaluated by professional peer groups who are aware of their of
their purpose – an independent qualitative judgement process;
b. they can be evaluated through benchmarking of their characteristics by
professional peer groups – an independent objective judgement process;
c. they can be evaluated on the basis of the overall impacts of the package of
outputs of which they form a part, without seeking to separate out the
contribution of individual components of the package – a ‘joint products’
evaluation, based on outcome measures;
d. they can be evaluated by testing against a ‘theory of change’ which sets out
the ways in which they are hypothesised to work, so that each link in the chain
of argument can be tested.
None of these approaches is entirely convincing by itself and none will be entirely
easy to undertake. In some cases, even the simply of these approaches can be costly
and can take time.
How to measure the quality of services, or the quality of consultative processes, and
their enhancement using e-government?
Since one of the major drivers behind e-government is improvement to the quality of
services, it would clearly be advantageous to be able to measure the extent to which e-
government has increased the quality of public services provided by organisations in
the public sector and other providers to which services have been outsourced.
20
Although this is being partly addressed by some initiatives, such as the ‘results’
sections of the EFQM Excellence Model, and the customer satisfaction surveys which
have been built into the performance management framework for local government in
the UK, these approaches are still relatively young and untried. Consequently, the
determination of the success of e- government in improving the quality of public
services will face major measurement challenges.
Can progress in e-government and e-governance be assessed? What are the key
indicators? Can we use these indicators at both micro and macro levels?
This has been put forcibly by Di Maio: "While e- government has sparked countless
best-practice exchange and comparison initiatives, which are useful in accelerating
efforts in regions that are lagging behind, they risk missing the real point. Initiatives
must be based on quantifying value and cost for constituents, as well as governments,
and address service-delivery targets alongside the other aspects of e- government
transformation. Progress must be measured against national needs, not on the basis of
what other countries think and do." (Di Maio, cited in Gartner, 2001 –
www.Gartner.com).
Clearly, this assessment process will more powerful and more convincing if there is
some link between the measures used to assess the success of the overall programmes
and the measures used to assess the success of individual initiatives within the
programme. In fact, there are two competing tendencies here:
Following on from the previous issue, there is a need to evaluate not only the
outcomes of e-strategies at governmental level, but also whether the strategies chosen
have been well calculated to achieve their goals. This is because it is not simply
important to know the end or ‘summative’ results of a strategy. It is usually essential
to know if the strategy could have been made more successful by changes which
might have been brought about by the policymakers and managers concerned, so that
‘formative’ conclusions can be reached which can allow policy learning to take place.
This requires a ‘theory of change’, which explains in a logical and systematic way the
cause-and-effect chain by means of which the initiatives within the e-programme have
brought about the outcomes desired by the government.
22
Such a ‘theory of change’ needs a clear statement of the elements of the ‘rational
decision- making model’ – the problems which were addressed, the objectives
formulated in relation to that problem area, the options generated, the evaluation
criteria used, the process of selecting an option, the implementation process used for
the chosen strategy, and the monitoring and review processes which are used to check
if the chosen strategy is working.
Once such a ‘theory of change’ has been elaborated, all its elements can be tested
against the evidence, including its assumptions, its problem specification, the
objectives which it proposes for the programme, the alternative solutions which it
generates, the evaluation criteria and the implementation and monitoring regimes.
Without such a theory of change, it is very difficult to undertake a practical evaluation
over any period of time, because of the likelihood that so much will change during the
period of the evaluation. The ‘theory of change’ model allows the evaluator to gauge
whether the government policymakers were able to respond to these changing
external factors in ways which allowed them to achieve the key results in which they
were interested.
Of course, in practice governments often do not have clearly mapped out strategies –
rather, they ‘muddle through’. Even where strategies exist, they often are not
prioritised and they do not have a project plan. In these circumstances, the ‘theory of
action’ may have to be hypothesised by the evaluator, who may then have to seek to
validate it by checking out with a range of stakeholders as to whether it accords with
their sense as to what was the original ‘theory of change’. The greatest problem with
this approach is that each stakeholder may have its own ‘theory of change’ and may
not care greatly for – or even notice – the theories of change held by other
stakeholders, so that this approach to retrospective validation of the ‘theory of
change’ may not work well.
The key principles in choosing PIs to fit into an assessment system are:
• A portfolio of PIs should be chosen which cover all the main dimensions
which we wish to evaluate, including
o level of activity (‘outputs’)
o volume of use
o social or other groups to which users belong (‘targeting’)
o quality of experience offered to users
o unit cost.
24
• Only those PIs should be chosen which vary significantly througho ut the
population to be studied, so that the PI allows us to distinguish between
different strategies.
It can be seen that these uses of PIs correspond essentially to the ‘appraisal,
monitoring and ex-post review’ stages of evaluative activity.
The PIs to be formulated need to cover the full range of issues in assessing e-
government and e-governance. This means that they need to be able to cover at lesast
the following dimensions:
Clearly, the PIs developed should also cover all the key aims and objectives specified
in the previous section. As these key aims and objectives are stakeholder-specific, it
will usually be important that the PIs should also reflect stakeholder interests and that
PI reporting systems allow main stakeholders to see clearly how performance is being
achieved in e- government and e- governance, from their perspectives.
In Appendix 1 we set out a draft library of PIs which might be used in the assessment
of e- government and e- governance programmes.
Under e-government, the areas of activity in which PIs are suggested are:
Under e-governance, the areas of activity in which PIs are suggested are:
??General
o Usage achieved
o Digital divide and usage
In Appendix 1, we also set out some suggestions as the data sources which might be
used in collecting the information necessary to calibrate these PIs. In most cases, it is
suggested that this data might come from:
??Survey of population
??Survey of households
??Survey of staff in PSOs and government
??Management Information Systems (MIS) in the public service organisations
concerned.
When PIs are particularly important, it may be desirable to turn them into standards,
against which performance can be benchmarked. Such standards may be used as
major targets in national programmes.
Not all PIs are suitable for standard-setting. In particular, if a PI can be easily
manipulated by managerial action – e.g. through changing the dates or times at which
the PI is measured, or by altering the population for which it is measured – then it is
unlikely to be appropriate as the basis for a standard.
While there are no ‘golden laws’ of performance management which apply in all
circumstances, there are some ‘silver rules’ which appear to have quite widespread
validity.
• Relate PIs to objectives, unless the objectives are poorly defined – e.g. if the
objectives are vague, ambiguous, complex and interacting, partially hidden or
unstated, unmeasurable or unrealistic.
• Set targets (i.e. target values within specified time periods) for each of the
PIs in order to indicate the short and medium term pathways towards
objectives - but don’t allow targets to overwhelm objectives – the targets are
inevitably short-termist, myopic and narrow compared to the objectives,
28
• Set balanced portfolios of PIs – this will often involve separate PIs for
economy, efficiency, effectiveness, outcomes, equity and quality
• Agree the performance management system, don’t impose it, because imposed
systems will be easy to undermine by disaffected and uncommitted staff –
unless it proves too difficult to agree a system, in which case an imposed
system may kick-start dialogue and debate. (However, assume any imposed
system which has not become agreed after two years has already been
undermined and that its data are either too contaminated to be useful, in
which case the whole exercise has been damaging and counterproductive).
• Set priorities for each service and assess the performance of the priorities first
– you are unlikely to have the time to undertake a comprehensive assessment
of all aspects of what you do. Similarly, decide what aspects of the
performance management system are priorities, in terms of their likely pay-
off relative to their likely costs, and implement these parts of the performance
management system first.
• In spite of the complications introduced by all the above ‘silver rules’, the
overall system of performance management must remain “short, sharp,
snappy”, because otherwise it will be too cumbersome to be memorable, and
unmemorable systems do not affect everyday decision-making, and are thus
relatively ineffective.
29
• Role of evaluation
• Key service delivery issues which need to be covered by evaluation
frameworks
• Key governance issues which need to be covered by evaluation frameworks
• Evaluation methodologies
• Using evaluation results
Role of evaluations
It is important to be clear why evaluations are being carried out, as the purpose will
help to decide the design of the evaluation – and will also condition the response to it.
As in the case of performance management in the previous section, if the first of these
purposes – accountability – is interpreted as meaning that there is a hunt for a
scapegoat, who will be blamed for lack of success, then the whole evaluation effort
may well be undermined by the behaviour of staff, who will ensure that the data
provided to the evaluation obscure much of what really went on. Only if some at least
of the other purposes are widely believed to be important is there a real hope that the
former purpose can also be achieved.
much part of the woodwork in the public sector and in public services that it will no
longer merit separate consideration as a key driver of change and improvement.
- Improving access
- Reducing administrative burdens
- Reducing costs to administration
- Providing integrated services
- Improving quality of services
- Tailoring services to customer needs
- Incorporating citizen feedback
- Ensuring privacy and security
- Providing strategic direction
- Ensuring oversight and control
- Adapting to changes
The PIs suggested in Appendix 1 provide a set of measures which would allow all of
these variables to be measured, to varying degrees of precision. The latter three issues
may well be the most difficult, as they are areas in which it is especially problematic
to devise PIs.
The PIs suggested in Appendix 1 again provide a set of measures which would allow
all of these variables to be measured, to varying degrees of precision. Once again, it is
31
the latter three issues which may well be the most difficult to evaluate, as they are
areas in which it is especially problematic to devise PIs.
Evaluation methodologies
There are a number of evaluation models that are, or could be, used to measure e-
government and e-governance implementation and impact.
First, there are models for evaluating the aggregate of programme outcomes,
which typically fall into 4 categories:
a. goals achievement matrix , where there is an attempt to score the initiatives and
strategies against a weighted set of goals;
In recent years, there has been less enthusiasm for evaluation methodologies which
imply aggregating across categories (such as cost-benefit analysis), on the grounds
that this is an area where the decisions should primarily be political, not technical, in
character.
Secondly, there are models for measuring the individual outcomes within each
generic type of outcome which occurs in a programme. These typically fall into 4
categories:
b. changes in the levels of certain states (e.g. employment status, health status,
educational qualifications, etc.) characteristic of users or other relevant
stakeholders – these are quantifiable, objective data;
Thirdly, there are methods for assessing whether the changes observed in the
evaluation process are likely to have been associated with the programme being
evaluated:
d. area-based trials, where all residents in a particular area are in the same group,
whether experimental or control;
Evaluations are not of any value unless their results become used. The history of
evaluations in both public sector and in the private sector shows that a high proportion
of evaluations do not have a significant effect in the organisations which they were
designed to help. As Hegel remarked “What history teaches us about governments is
that governments do not learn from history”.
In order to make it more likely that the performance management and evaluation
approaches outlined in this paper will be put to some use, it is important that they are
operated jointly by the stakeholders who will be responsible for learning the lessons
which they throw up, and for implementing the consequent changes.
CONCLUSIONS
??Evaluation methods can make use of essentially the same library of PIs as
performance management approaches.
??The most popular forms of evaluation in recent years have not attempted to
aggregate benefits across categories – this has been seen as an area for
primarily political decision- making. This is likely to remain true in e-
government and e-governance.
34
RECOMMENDATIONS
In this section, we make some brief recommendations for priority areas in the
measurement of the performance of e-government and e-governance and the
evaluation of e-government and e-governance programmes. They are broken down by
major stakeholder.
• For OECD
? ? Given the cost of these programmes, and the risks which they entail
to both governments and to the public, the most ambitious e-
government and e-governance programmes in each country should
be evaluated as a matter of urgency, using and refining clusters of
the PIs in the library of PIs recommended in this paper, so that the
results can be widely disseminated
? ? Given the potential but also the risk which e-government and e-
governance programmes pose, particularly to disadvantaged and
vulnerable groups, it is of paramount importance that these
programmes should be designed imaginatively, to incorporate a
wide degree of diversity, and should be evaluated thoroughly and
quickly. Both the design and evaluation of these programmes
35
REFERENCES
APPENDIX 1. THE OVERALL LIBRARY OF POTENTIAL PIS FOR E-GOVERNMENT AND E-GOVERNANCE
Area of public Key Performance Sub-indicator Example of a Notes on scope Collection Stakeholders likely
sector and public Indicator target of PI method to be interested
service activity
E-GOVERNMENT
General impacts on
public
- public access achieved % of households with Telecoms provider Government
telephone access at statistics Public
HOME
% of population with Survey of population Government
internet access at and/or businesses Public
HOME OR WORK Business
% of households Survey of households Government
where at least one and/or businesses Public
member has Business
internet access at
HOME OR
WORK
% of population with 100% of Survey of households Government
internet access at population to and/or internet Public
CONVENIENT have free access facilities at public
PUBLIC BUILDING to internet in buildings
local library by
2005 (UK
government
% of population with Survey of population Government
internet access at Public
HOME
39
WORK
% of population in Survey of population Government
lower socio-economic NGOs
households with Voluntary groups
internet access at
HOME
% of households Survey of households Government
in lower socio- NGOs
economic groups Voluntary groups
with internet
access at HOME
% of ‘vulnerable’ Survey of population Government
population with NGOs
internet access at Voluntary groups
HOME
% of ‘vulnerable’ Survey of households Government
households where NGOs
at least one Voluntary groups
member has
internet access at
HOME
- public usage achieved % of population who Broken down by Survey of population Government
have contacted public purpose – seeking PSOs
services by telephone information/advice, NGOs
from HOME or seeking on-line Voluntary groups
services
% of population who Broken down by Survey of population Government
have used internet at purpose – seeking PSOs
HOME OR WORK to information/advice, NGOs
visit public service or seeking on-line Voluntary groups
websites services
% of households Survey of households Government
where at least one PSOs
41
WORK
% of population in Broken down by Survey of population Government
lower socio-economic purpose – seeking PSOs
groups who have information/advice, NGOs
accessed public or seeking on-line Voluntary groups
services websites at services
CONVENIENT
PUBLIC BUILDING
% of households Survey of households Government
in lower socio- PSOs
economic groups NGOs
where at least one Voluntary groups
member has
accessed public
services websites
at a
CONVENIENT
PUBLIC
BUILDING
Impacts on corporate
management system
- corporate strategy Existence of a This is a ‘yes or no’ MIS of PSOs Government
corporate strategy for answer PSOs
e-government ICT suppliers
Existence of a This is a ‘yes or no’ MIS of PSOs Government
corporate plan and answer PSOs
work programme for ICT suppliers
transition from
traditional to
electronic service
delivery
Existence of targets This is a ‘yes or no’ MIS of PSOs Government
and milestones in the answer PSOs
plan ICT suppliers
Media
% of staff on-line
% of staff with e- Government
government Staff
training PSOs
% of staff who
have used internet
in last month
Impacts on corporate
communication
Public
Taxpayers
contribution by the
public to the planning
process which is
conducted by
telephone or internet
% of services (by MIS of PSOs Government
value) where more PSOs
inputs from the Public
public in the
service planning
process come from
electronic access
than from face-to-
face interaction
Impacts on service
delivery
- meeting service needs % of users whose ‘Service needs’ May not be easily Government
of customers service needs are met include information measurable directly – PSOs
by telephone-based on services may be better Public
service available and their measured by the
likely benefits and following two sub-
costs, direct access indicators
to service (e.g.
56
advice,
counseling),
information on
follow-up services
which may be
advisable, access to
feedback process to
record user’s views
of the service, and
access to a
complaints (and/or
redress) procedure
where desired
% of inquiries by Inquiries recorded From records of Government
telephone which by PSO as having telephone inquiries to PSOs
are dealt with been fully resolved PSOs Public
purely by over the telephone
telephone-based (broken down into
service those resolved
during first call,
and those requiring
further calls).
Officers contacted
must be
electronically
enabled
% of such Inquiries recorded Telephone survey of Government
inquiries by by PSO as having sample of telephone PSOs
telephone which been fully resolved inquiries recorded by Public
are dealt with over the telephone PSOs
purely by (broken down into
telephone-based those resolved
service and where during first call,
user is satisfied and those requiring
57
E-GOVERNANCE
General
- usage achieved % of population who Broken down by Survey of population Government
have contacted public purpose of contact PSOs
sector organisations by – consultation, Public
telephone from home participation,
for non-service specific exercising
reasons accountability
% of population who Broken down by Survey of population Government
have used internet at purpose of contact PSOs
home or work to visit – consultation, Public
public sector websites participation,
for non-service specific exercising
reasons accountability
% of households Survey of households Government
where at least one PSOs
member has used Public
internet at home
or work to visit
60
public sector
websites for non-
service specific
reasons
% of population who Broken down by Survey of population Government
have used internet at purpose of contact PSOs
home to visit public – consultation, Public
sector websites for participation,
non-service specific exercising
reasons accountability
% of households Survey of households Government
where at least one PSOs
member has used Public
internet at home
to visit public
sector websites for
non-service
specific reasons
reasons
% of households Survey of households Govern ment
in lower socio- PSOs
economic groups Public
where at least one NGOs
member has Voluntary groups
accessed public
sector websites at
home for non-
service specific
reasons
% of ‘vulnerable’ Broken down by Survey of population Government
population who have purpose of contact PSOs
accessed public sector – consultation, Public
websites at home for participation, NGOs
non-service specific exercising Voluntary groups
reasons accountability
% of ‘vulnerable’ Survey of households Government
households where PSOs
at least one Public
member has NGOs
accessed public Voluntary groups
sector websites at
home for non-
service specific
reasons
Management of
interface with external
stakeholders
- interactions with the The number of types 100% by 2005 ‘Types of Government
public sector enabled by of interactions that are (UK interaction’ means PSOs
electronic means enabled for electronic Government) any contact
delivery (as a between the citzen
proportion of the types and the council,
of interactions that are including providing
legally permissible for information,
electronic delivery) – collecting revenue,
BV 157 in the Best providing benefits
Value PIs of the Audit and grants,
Commission (2002) consultation,
regulation,
applications for
services, booking
venues, resources
and courses, paying
for goods and
services, providing
access to
community,
professional or
business networks,
procurement, etc.
‘Enabled’ presumes
that all services are
capable of being
64
enabled for
electronic service
delivery unless
there is a legal or
operational reason
why this cannot be
done.
% of corporate The % of policies Government
policies where there is should be weighted PSOs
regular, systematic by the FTEs of Public
contribution by the staff employed on NGOs
public to the planning developing those Voluntary groups
process which is policies (e.g. staff
conducted by employed in
telephone or internet ‘equalities’ work,
in dealing with
ethical codes of
conduct, in
supporting
politicians)
% of policies The % of policies Government
where more inputs should be weighted PSOs
from the public in by the FTEs of Public
the planning staff employed on NGOs
process come from developing those Voluntary groups
electronic access policies (e.g. staff
than from face-to- employed in
face interaction ‘equalities’ work,
in dealing with
ethical codes of
conduct, in
supporting
politicians)
security of NGOs
internet payments Voluntary groups
to PSOs Business
% of citizens using Need for a protocol Government
internet for exchange on which type of PSOs
of confidential information is Public
information ‘confidential’ NGOs
Voluntary groups
Business
% of citizens Internet survey of Government
expressing citizens using e- PSOs
confidence in the government channels Public
security of the NGOs
internet for Voluntary groups
exchange of Business
confidential
information with
PSOs
PSOs - Public Service Organisations (which include all agencies which undertake public services directly in the public sector or under
contract to the public sector, including those in the voluntary and private sectors).
‘Target priority groups’ - groups which are target groups for government policy, which might for example be because of their low income or
their vulnerable status in society.
‘Vulnerable groups’ – groups which are target groups for government policy, for reasons other than low income – they are likely to include,
for example, groups of people with disabilities (particularly sight disabilities), people with language difficulties (particularly ethnic minority
groups), people who are likely to rely particularly on non-traditional forms of service delivery (e.g. people who find it difficult to move around
outside their house), etc.
Notes on Appendix 1
68
1. Many of the impacts measured under ‘e- government’ also reflect changes in e- governance (e.g. number of staff involved in producing
websites) – they would therefore be over-estimated using this methodology, while the impacts measured under ‘e-governance’ in this Table
will probably be under-estimated.
2. Public sector organizations include all parliaments, executive branches of government, executive agencies of government, non-departmental
public bodies and all agencies of directly-elected local government.