THRIFTORIZZ
Your Fashion Find Ends Here
Business Plan Proposal
01 02
What Is The Problem? We Offer Solutions
Young people want to look stylish Our online thrift store offers
and keep up with fashion trends, curated, affordable, and trendy
but fast fashion is expensive. pre-loved fashion.
PROBLEM 1
The fast fashion industry is causing major
issues. Young people and eco-conscious
Problem buyers want trendy fashion but cannot
always afford new retail prices.
PROBLEM 2
Young people are stuck choosing
These clothes are cheap in price but poor
between expensive branded in durability, and they massively harm the
clothes, low-quality fast fashion, environment by creating textile waste.
or unorganized second-hand
options PROBLEM 3
Every student and young professional
wants to look stylish, but branded clothes
are expensive and fast fashion forces
them to overspend just to stay trendy.
Solution
Thriftorizz offers a fresh approach to sustainable fashion by
addressing the core pain points of traditional thrifting
SOLUTION 1 SOLUTION 2 SOLUTION 3
We bridge the gap We make fashion affordable, online thrift store that curates
between expensive stylish, and sustainable for high-quality pre-loved clothes,
sustainable fashion and India’s youth by selling making fashion budget-
wasteful fast fashion. curated pre-loved clothes friendly, eco-friendly, and cool
online. for the youth.
OUR
COLLECTION
Our collections feature a diverse range
of reimagined garments, from
statement outerwear to versatile
everyday wear, all bearing the
Thriftorizz mark of quality and
creativity.
JEANS JACKETS T-SHIRTS
SHIRTS TRACK PANTS
SWOT Analysis
S O
STRENGTH W OPPORTUNITY T
Affordable, trendy, Rising demand for
and sustainable WEAKNESS sustainable fashion THREAT
fashion for youth. and influencer-
Inventory Strong fast-fashion
Curated collections driven growth.
inconsistency and competition and
+ social media
low brand visibility mindset barriers
engagement
toward second-
hand.
Target Market
TARGET MARKET 1
College students and young
professionals who want trendy, Target Market 1
40%
affordable, and unique fashion
while being socially conscious
TARGET MARKET 2 Target Market 2
60%
Gen-z and street wear
culture followers.
Marketing
Strategy Our marketing strategy is built
around Instagram engagement,
curated fashion drops, and
influencer collaborations to
attract Gen Z and Millennials. By
combining storytelling,
sustainability, and affordability,
we build trust and community.
Interactive content, campus
outreach, and future expansion
to a dedicated platform will
scale our brand effectively.
@thriftorizz
Meet Our Team
TUSHAR HOTCHANDANI HIMANSHU JAGWANI
Founder Cofounder
Founding Team
SHIVANSH GAUTTAM ABHILASHA KUMARI DEVESH SILOLIA SAMYAK JAIN
Contact Us PHONE NUMBER
+91 9352231983
SOCIAL MEDIA EMAIL
@thriftorizz
[email protected] WEBSITE
in future
Thank You
