Social Media
Marketing
Plan
OCTOBER 2024
FORBERIO
RIM HION
FAS
PREPARED BY CHIDI EZE
Table of Contents
01 About Company
02 Target Audiences
03 Social Media Goals and Objectives
04 Action Plan
About
Company
RIMBERIO FASHION
Rimberio Fashion is a top leading men's fashion
brand that has been in the market for 10 years. They
offer various fashion products such as shirts, t-shirts,
pants, jackets, bags, and other men's accessories.
They started their business in a small shop then have
been growing into a notable player in the industry till
now. They decided to elevate their presence digitally
through a strategic move on social media.
Target Audiences
UNIVERSITY STUDENT FIRST JOBBER YOUNG BUSINESSMAN
AGE: 18-22 YEARS OLD AGE: 23-26 YEARS OLD AGE: 30-35 YEARS OLD
Social Media Goals
and Objectives
INCREASE THE NUMBER OF FOLLOWERS
The followers are a very important aspect as they are the audience
that sees the product, daily content, and promotions of the account.
IMPROVE ENGAGEMENT WITH CURRENT FOLLOWERS
To create a bond with the followers, an
interactive and engaging activity is needed.
INCREASE BRAND AWARENESS
To be able to stand out in the market, a brand should have a
distinctive value to make the audience aware of its presence.
First Action
Plan
BEAUTIFY FEED
AND SPEND ADS
We will beautify the feed by arranging the best photos
and layout design to shape a social media identity.
After the monthly feed has been set, we will spend on
ads to reach more audiences by targeting the segment
and location that we prefer.
Second DANI MARTINEZ
Action Plan @REALLYGREATSITE
AARON LOEB
@REALLYGREATSITE
HIRE INFLUENCERS
We will hire some influencers that
have similar personalities to Rimberio
Fashion to shape our brand image. CHAD GIBBONS
The influencers that we'd like to hire @REALLYGREATSITE
are Aaron Loeb, Dani Martinez, and
Chad Gibbons.
Third
Action Plan
CREATE GIVEAWAYS & GAMES
Engagement can be formed through a free
action such as replying in the comment section
and the private message. We'll also manage to
do some giveaways and games this month to
show an appreciation for those willing to follow
and purchase our products.
Let’s Eleva te
Your Online P re sence!
Thank You
LOOKING FORWARD
TO YOUR FEEDBACK
WWW.REALLYGREATSITE.COM 123 ANYWHERE ST., ANY CITY
