TEERTHANKER MAHAVEER

UNIVERSITY
(Established under Govt. of U. P. Act No. 30, 2008)
Delhi Road, Moradabad (U.P)

COURSE HANDOUT

Programme: BBA-001/BBA-007

Course Name: Human Values and Professional Ethics

Course Code: TMUVA240401

(Academic Sessions :2025-26)

(Each Session for 60 Minutes)

Faculty Name: Dr. Bindoo Malviya

Employee Code: TMU04835

E-Mail: [email protected]

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 CONTENTS
S.No. Description Page No.

A. Course Perspective 3

B. Programme Outcomes 3

C Course Learning outcomes 4

D. Course Outline 4

E. Session Plan (Lesson Plan) 5-6

F. Evaluation Scheme 7

G. Articulation and Attainment Matrices 7

H. Books & References 8

I. Additional Readings 8

J. Students’ Roles & Responsibilities 8

K. Contact details & Faculty Time Table 9

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 A. Course Perspective:

The course Human Values and Professional Ethics offers a foundational exploration of ethical principles,
human values, and professional conduct, with a special focus on Indian cultural and philosophical contexts.
Designed for BBA Semester III students, the course aims to cultivate a strong ethical compass essential for
personal and professional life.

Through an interdisciplinary approach, students engage with value systems rooted in Indian scriptures such
as the Mahabharata, Bhagavad Gita, and Ramayana, linking traditional wisdom to modern management
practices. The course emphasizes the significance of ethics in business, including areas like marketing,
finance, human resource management, and environmental responsibility. It examines real-world ethical
dilemmas, encouraging critical thinking and decision-making rooted in integrity and fairness.

Importantly, the course fosters understanding of harmonious human relationships and social structures,
addressing gender issues, biases, and the foundational values of trust and respect. It prepares students to
navigate complex workplace scenarios by applying ethical frameworks and promoting inclusive, value-based
leadership.

With a combination of theoretical instruction and practical engagement, this value-added course develops
responsible, ethical future managers. Students are not only made aware of their professional responsibilities
but are also sensitized toward building a just and equitable society. By integrating personal values with
professional expectations, the course aspires to produce business leaders who uphold ethical excellence and
contribute meaningfully to both organizational success and societal well-being.

B. Programme Outcomes:

The learning and abilities or skills that a student would have developed at the end of the three year
BBA (H) Programme are :

S.No. Program Specific Outcomes

PO:1 Demonstrate core knowledge and understanding of the chosen discipline.
PO:2
Collaborate effectively in diverse teams to achieve common goals.
PO:3
Communicate ideas clearly through oral and written forms.
PO:4 Pursue self-directed learning for continuous growth.
PO:5
Practice ethical decision-making and responsible behavior.
PO:6
Solve real-world problems using critical and creative thinking.
PO:7
Lead teams by setting goals and managing group efforts.
PO:8
Identify and support sustainable and socially responsible practices.
PO:9 Develop entrepreneurial ideas and business models.

PO:10 Conduct research by defining problems, analyzing data, and presenting findings.

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C. The Course Learning Outcomes (COs).

A student is expected to have learnt concepts and demonstrated/developed abilities or skills

related to Human Values and Professional Ethics at the end of the course

Course Outcome

CO1. Remember ethical concepts and core management values.

CO2. Remember moral principles guiding professional conduct.

CO3. Understand ethical challenges in business and technology.

CO4. Understand value-based leadership and work culture.
CO5. Apply ethical frameworks to resolve workplace dilemmas.

D. Course Outline:

Evolution and introduction of Human Values in Indian context: Values: Introduction, sources
of value system, Types of values, Significance of values, Indian value system, values of Indian
manager, Teaching from Indian scriptures like Mahabharata, Bhagwad Gita, Ramayana, Quran
Unit 1 and its applications in management.

Business Ethics: Definition of Ethics, nature of ethics, types of ethics, Ethics and morality, Need
Unit 2 and significance of business Ethics, code of conduct and Ethics for manager.-

Ethical Dilemmas- sources and their resolutions. Ethical decision making, Work ethics, Ethical
Unit 3 and unethical practices in India
Unit 4 Impact of Ethics: Ethical issues related with marketing, Human resource management, Finance,
Intellectual property rights. Environmental ethics.
Understanding Harmony in the Family and Society –harmony in Human Human Relationship
Unit 5 and Gender issues: Understanding Harmony in the Family and Society-Harmony in Human-
Human Relationship; Understanding harmony in the Family-the basic unit of human interaction;
Understanding values in human-human relationship; meaning of Nyaya and programfor its
fulfillment to ensure Ubhay - tripti;Trust (Vishwas) and Respect (Samman) as the foundational
values of relationship.
Gender Issues and Biases: Gender Stereotyping and Gender Discrimination, Male Gaze and
Objectivity, Remedial measures of gender biasness.

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 E. Session Plan : Learning Plan/Lesson Plan:
Books : Session
Pedagogy / Course
Session
Numbe
Text Book outcome
Topics Teaching Outcome
/ (Bloom’s
Methods* (CO)
References
r

Taxonomy)
Books
1 Values: C&T, PPT, L1 CO1
Introduction,, CPS, ASG, T1, T2, R1
Sources of value RTCS,
ET/GL
System
2 Types of values. Significance C&T, PPT, L1 CO1
of values CPS, QUIZ, T1, T2, R1
ASG, RTCS,
3 Indian value system, values C&T, PPT, L1 CO1
of Indian manager CPS, QUIZ, T1, T2, R1
GD, ASG,
RTCS,
4 Teaching from Indian C&T, PPT, L1 CO1
scriptures like CPS, QUIZ, T1, T2, R1
Mahabharata, Bhagwad BS, RTCS,
Gita and its applications ET/GL
in management
5 Teaching from Indian C&T, PPT, L1 CO1
scriptures like Ramayana, CPS, QUIZ, T1, T2, R1
Quran and its applications in GD, BS,
management ET/GL
6 Business Ethics: Definition of C&T, PPT, L1, L2 CO2
Ethics, nature of ethics ASG, BS, T1, T2, R1
RTCS,
7 Types of ethics C&T, PPT, L1, L2 CO2
CPS, QUIZ, T1, T2, R1
GD, ASG,
BS, RTCS,
8 Ethics and morality C&T, PPT, T1, T2, R1 L1, L2 CO2
CPS, QUIZ,
GD, ASG,
BS, RTCS,
9 Need and significance of C&T, PPT, L2, L3 CO1
business Ethics CPS, QUIZ, T1, T2, R1
GD, ASG,
BS, RTCS,
10 code of conduct and C&T, PPT, L2, L3 CO2
Ethics for manager CPS, QUIZ, T1, T2, R1
GD, ASG,
BS, RTCS,
11 Ethical Dilemmas C&T, PPT, L3 CO3
CPS, GD, T1, T2, R1
BS, RTCS,
12 Sources and their C&T, PPT, L3 CO3
CPS, QUIZ, T1, T2, R1
resolutions
BS, RTCS,
13 Ethical decision making C&T, PPT, L3 CO3
CPS, GD, T1, T2, R1
ASG, BS,
RTCS,
14 Work ethics C&T, PPT, L3, L4 CO3

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 CPS, ASG, T1, T2, R1, R2, R3
BS, RTCS,
15 Ethical and C&T, PPT, L3, L4 CO3
unethical practices CPS, GD, T1, T2, R1, R2, R3
in India BS, RTCS,
16 Impact of Ethics C&T, PPT, T1, T2, R1, R2, R3 L2 CO4
CPS, ASG,
BS, RTCS,
17 Ethical issues related with C&T, PPT, T1, T2, R1, R2, R3 L3, L4 CO3, CO4
marketing, CPS, , ASG,
BS, RTCS
19 Ethical issues related to C&T, PPT, T1, T2, R1, R2, R3 L3, L4, L5 CO3, CO4
Human resource management CPS, QUIZ,
ASG, RTCS
20 Ethical issues related to C&T, PPT, T1, T2, R1, R2, R3 L3, L5 CO3, CO4
Finance ASG, BS
21 Ethical issues related to C&T, PPT, T1, T2, R1, R2, R3 CO3, CO4
Intellectual property rights. CPS, BS, L3, L4, L5
RTCS,
22 Environmental C&T, PPT, T1, T2, R1, R2, R3 L3, L4, L5
ethics. CPS, ASG, CO3, CO4
BS, RTCS,
23 Understanding Harmony in the C&T, PPT, T1, T2, R1, R2, R3
CPS, ASG, L4 CO3, CO4
Family and Society
BS, RTCS
24 Harmony in Human C&T, PPT, T1, T2, R1, R2, R3 CO3, CO4, CO5
CPS, ASG, L4
Human Relationship and
BS, RTCS
Gender issues
25 Human Relationship and C&T, PPT, T1, T2, R1, R2, R3 CO3, CO4, CO5
Gender issues: Understanding CPS, QUIZ, L4, L5
Harmony in the Family and ASG, BS,
RTCS,
Society
26 Human Relationship; C&T, PPT, T1, T2, R1, R2, R3 CO3, CO4, CO5
Understanding harmony in the CPS, ASG, L4
Family-the basic unit of BS, RTCS,
human interaction
27 Harmony in Human-; C&T, PPT, T1, T2, R1, R2, R3
Understanding values in CPS, ASG, L4 CO4, CO5
human-human relationship BS, RTCS,
28 Meaning of Nyaya and C&T, PPT, T1, T2, R1, R2, R3 L4, L5
program for its fulfillment to CPS, ASG, CO4, CO5
ensure Ubhay - tripti;Trust BS, RTCS,
(Vishwas) and Respect
(Samman) as the foundational
values of relationship
29 Gender Issues and Biases C&T, PPT, T1, T2, R1, R2, R3 L4
: Gender Stereotyping CPS, ASG, CO4, CO5
and Gender RTCS,
Discrimination
30 Male Gaze and Objectivity, C&T, PPT, T1, T2, R1, R2, R3 L5
CPS, ASG CO3, CO4, CO5
Remedial measures of gender
biasness.
***Blooms Texonomy -L1=Remember, L2= Remember, L3=Understand, L4= Understand, L5=Apply

Pedagogy/Teaching Method: *

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C&T:-Chalk & Talk; S/P:-Slides/PPT; Videos; SEM: Seminar; Demo; CHART; ET/GL: Expert
Talk/Guest Lecture; QUIZ; CPS: Class room problem solving; GD:-Group discussion; RTCS:
Real time case studies; JAR:-Journal article review; PD:-Poster design; OL:-Online
lecture/Google class room; Industrial Visit (IV), Assignment (ASG), Quiz/Puzzle (Q), Brain
storming (BS), Think-Pair- Share (TPS), Certification(CERT), SIM: Simulation, P/G:
Pledge/Greeting, Q/R: Quotes, references, LS: Literature Survey, RW: Report Writing, MM:
Model making, PED: Professional/ethical dilemma, Coding, Activity/Event, FV: Field Visit etc.

F. Evaluation Scheme:

Evaluation type Weightage Evaluation duration

(Marks)
Class Participation & Attendance 10 Regular
Individual Assignment 10 After Completion of Each Unit
CT-1 Exam (10) 20 According to Academic Calendar
CT-2 Exam (10) (Best of Two CTs According to Academic Calendar
will be counted)
End Term Exam 60 According to Academic Calendar

G. Alignment/Mapping of COs: (Course Articulation Matrix)

i) CO Mapping with Assessment tools:

Course CT-1 CT-2 Assignment Quiz Semester End
Outcome Theory Exam
S
CO 1    
CO 2    
CO 3    
CO 4    
CO 5    

ii) Mapping /Alignment of COs with POs (Programme Articulation Matrix)

Programme CO1 CO2 CO3 CO4 CO5
Outcomes
PO 1 3 3 3 3 3
PO 2 2 2 2 3 3
PO 3 2 2 2 2 3
PO 4 2 2 2 2 2
PO 5 3 3 3 3 3
PO 6 2 2 3 3 3
PO 7 2 2 2 3 3
PO 8 2 2 3 3 3
PO 9 1 1 2 2 2
PO 10 1 1 1 2 2
1= indicates the strength of correlation between CO and PO is Weak,
2= strength of correlation between CO and PO is Medium,
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3= strength of correlation is High

H. Books and References :

Text Book :
T1 - Bhatia S.K., Business Ethics and managerial values, New Delhi: Deep and Deep publications
Pvt. Ltd.
T2 - Gaur, R. R., Sangal, R., & Bagaria, G. P. (2010). A foundation course in human values and
professional ethics. Excel Books.

Reference Books :

R1: Velasquez, Business Ethics – Concepts and Cases, Prentice Hall, New Delhi
R2: Mathur U.C., Corporate Governance & Business Ethics, McMillan, New Delhi
R3: Govindarajan M., professional ethics and Human values, PHI learning pvt ltd., New Delhi
R4: Hartman Laura P & Abha Chatterjee, Business Ethics, McGraw Hill, New Delhi
R5: R. K Sharma, puneeta Goel, Corporate governance, values and ethics, kalyani publication, New Delhi

Web References:

W-1: https://epgp.inflibnet.ac.in/
W-2: https://egyankosh.ac.in/
W3:https://nptel.ac.in/courses/117106113/36#

I. Additional Online Resources:

Pdf notes and video links for the particular topic provided by the faculty.

J. Student’s roles & responsibilities Guidelines:

Guidelines: All students must read these guidelines carefully and understand them fully:
1. All students must be seated in the class within 05 minutes of the commencement
of the session. The classroom will be bolted from inside after this period.
2. He/ She is expected to read all topics/cases etc. before coming to the class.
3. All students are expected to participate actively in discussions that take place in
the classroom.
4. He/ She will have to maintain regular attendance in classes as per University
Ordinance.
5. He/ She will submit all types of assignments within the given time frame.
6. He/ She will work in a team & contribute to the team functions.
7. He/ She will be asked to teach in his/her class.

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 8. He/ She will actively engage himself/herself in all classroom activities. The
student will be responsible for him/herself for his/her absence.
9. He will come to the class properly dressed and neatly trimmed hair and clean
shaven. The dress code is: as per university decided.

K. Contact details & Interaction Timing

Contact person: Dr. Bindoo Malviya

E Mail ID: [email protected]
Contact Days &Time: Monday to Saturday / 9: 30 AM to 3:30 PM

Time Table of Dr. Bindoo Malviya

Time 9:25-10:25 10:30-11:30 11:35-12:35 12:35 – 1:25-2:25 2:30-3:30

Day 1:25
BBA- III Sec B
MONDAY
BBA- III Sec A BBA- III Sec B BBA- III (DA)
TUESDAY
LUNCH

BBA- III (DA) BBA- III Sec D BBA- III Sec A

WEDNESDAY
BBA- III Sec A BBA- III (DA)
THURUSDAY
BBA- III Sec B BBA- III Sec D
FRIDAY
BBA- III (DA) BBA- III Sec D
SATURDAY