RICK MEDALLE
E (707)315-2329 [email protected] q https://www.linkedin.com/in/rickmedalle/
Woodland, CA
EXPERIENCE SUMMARY
Partner Account Manager Results-driven sales professional with a strong
focus on Customer Success and proven expertise
Yelp in managing complex sales cycles, streamlining
12/2022 - Present Remote processes, and leading seamless client
In Yelps mission to support local businesses, the Partner Division is onboarding. Skilled in building and nurturing
designed to support digital marketing agencies who service them. partner relationships, implementing technology
• Achieved 103% of quota over the past two years which consisted of new solutions, and driving high adoption rates.
campaigns launched, ongoing campaigns, and increasing ad budgets. Demonstrated success in new business
• Onboard new agency partners and deliver training sessions on Yelp’s development, account management, renewals, and
Free and Paid Features, Ad Platform, and campaign strategies, fostering long-term account growth. Experienced
empowering them to develop and execute effective client campaigns. in cultivating strong partnerships with clients
• Cultivate and manage relationships with agency partners, drive end- ranging from small local businesses to Fortune 100
client adoption of the platform, and optimize strategies for growth. enterprises.
Sr. Account Manager SKILLS
Cumulus Connects
05/2020 - 11/2022 Remote B2B Sales Presentations
Cumulus Connects offers marketing automation software and consulting to
SMBs and mid-market businesses, helping them create lead generation Client Onboarding
campaigns, integrate marketing and CRM platforms, and streamline sales
processes.
Technology Implementation
• Achieved 194% of quota for 2022 which consisted of inbound new leads,
renewals, and upsells.
• Manage full sales cycle of inbound leads, onboarding, and renewals. Customer Success
• Foster long-term relationships with existing clients, identify key decision-
makers, and drive customer success by consistently offering tailored Account Management
solutions to support their business goals.
Account Executive Business Reviews Strategic Consulting
Cumulus Connects
12/2019 - 04/2020 Remote Group Trainings
• Manage full outbound sales cycles, including lead list creation,
prospecting through email, phone calls, and social media, scheduling
appointments, and delivering sales demonstrations.
STRENGTHS
• Identify and cultivate relationships with key decision-makers, offering
expert guidance and presenting innovative solutions for customer Sales cycle management
communication, marketing, and advertising. Skilled in navigating and closing complex
sales cycles involving multiple decision
Account Manager makers with efficiency and precision.
Big Hairy Dog
11/2018 - 12/2019 Sacramento, California Client onboarding expertise
Proficient in setting expectations and
Big Hairy Dog Information Systems (BHD) is a global sales and help desk for
guiding clients through onboarding.
retail technology. Offering Point-of-Sale, Inventory Control, and Marketing
solutions for thousands of stores in the specialty retail industry.
• Achieved 106% of quota for 2019 which consisted of renewals, software Account Management & Growth
& hardware upgrades, & consumables. Build and maintain relationships with
• Develop and strengthen relationships with over 200 clients across SMB decision makers to identify growth
to Enterprise-level markets, gaining insight into their current needs and opportunities.
supporting their future retail expansion goals.
• Successfully managed and cultivated relationships with high-profile Cross-functional leadership
clients including Rip Curl, National Geographic, Birkenstock, Billabong, Led cross-functional and multi-department
O’Neill’s Surf Shop, The H Company, Cycle Gear, Northrop Grumman, and projects for successful adoption.
Flip Flop Shop, consistently delivering exceptional service to drive their
business goals.
EXPERIENCE CONTRACT WORK
Sr. Director of Sales & Marketing BuzzCast
World Financial Group (WFG) 10/2021 - 06/2022 Remote
04/2015 - 11/2018 Hybrid - San Jose, California Early-stage digital events platform targeting global
World Financial Group (WFG) helps individuals and businesses create brands, agencies, and industry events searching
personalized strategies for retirement, life insurance, and education funding for a high-end customizable solution for engaging
to secure their financial future. virtual and hybrid experiences.
• Manage team of 10 Sales Representatives in managing the complete • Developed and implemented GTM strategy and
sales cycle for financial services products, overseeing pipeline processes with the CRO and founding
development and CRM management, while consistently meeting monthly leadership, defining prospecting, sales,
performance targets. onboarding, and handoff
• Establish and monitor KPIs that align with Executive Leadership business • Led lead generation efforts that resulted in an
plan around customer growth, conversion, pipeline improvement, sales- average of 14 monthly deal opportunities with
cycle optimization, and delivering predictable revenue. enterprise-level and Fortune 500 companies
• Conduct constant reviews of call logs and recordings to quickly identify • Team increased QOQ deal-flow by 277% in
what is and isn’t working. three months
• We grew sales pipeline value by 400% in three
Sales & Marketing Director months
World Financial Group (WFG) Raindrop
10/2014 - 04/2015 Hybrid - San Jose, California
07/2022 - 09/2022 Remote
• Implemented targeted sales and marketing initiatives for high-net-worth
Raindrop is a unique full-funnel agency that
individuals and small business owners, focusing on their unique financial
produces winning results with scroll-stopping
needs and goals.
creative, proven strategy, and holistic
• Developed and presented customized financial strategies based on
partnerships.
economic trends and market shifts, monitoring both national and global
changes to inform decisions. • Guided development and implemented
• Enhanced client portfolios by identifying immediate and long-term outbound sales strategy and processes,
financial concerns, providing timely updates and actionable insights, and working closely with VP of Sales and Founding
recommending tailored solutions to address those needs. leadership to define outbound sales process
• Driven $500M+ in attributable revenue
Associate • Achieved 2 Emmy Awards and generated over
750 million views for our clients
World Financial Group (WFG) • 10+ Client Videos Scaled to 10M+ views
05/2013 - 10/2014 Hybrid - San Jose, California
• Implemented targeted sales and marketing initiatives for middle-income
families.
• Provided financial education to individuals and families on effective
savings and investment strategies.
• Introducing long-term investment plans for retirement, insurance,
education, and overall financial security.
EDUCATION
Business Administration and Management
California State University-Sacramento
