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Management Information Systems 6th Edition Effy Oz
Digital Instant Download
Author(s): Effy Oz
ISBN(s): 9781423901785, 1423901789
Edition: 6
File Details: PDF, 17.17 MB
Year: 2008
Language: english
Course Technology’s Management Information Systems
Instructor and Student Resources
Introduction to IS/MIS
Principles of Information Systems, Eighth Edition • Stair, Reynolds
Fundamentals of Information Systems, Fourth Edition • Stair, Reynolds
Management Information Systems, Sixth Edition • Oz
Information Technology in Theory • Aksoy, DeNardis
Databases
Database Systems, Eighth Edition • Rob, Coronel
Concepts of Database Management, Sixth Edition • Pratt, Adamski
Data Modeling and Database Design • Umanath, Scamell
A Guide to SQL, Seventh Edition • Pratt
A Guide to MySQL • Pratt, Last
Guide to Oracle 10g • Morrison, Morrison, Conrad
Oracle 10g Titles
Oracle9i Titles
Data Communications
Data Communications and Computer Networks: A Business User’s Approach, Fourth Edition • White
Security
Management of Information Security, Second Edition • Whitman, Mattord
Principles of Information Security, Third Edition • Whitman, Mattord
Readings and Cases in the Management of Information Security • Whitman, Mattord
Hands-On Information Security Lab Manual, Second Edition • Whitman, Mattord, Shackleford
Database Security and Auditing: Protecting Data Integrity and Accessibility • Afyouni
Electives
Information Technology Project Management, Fifth Edition • Schwalbe
Introduction to Project Management • Schwalbe
Readings in Information Technology Project Management • Richardson, Butler
Electronic Commerce, Seventh Edition • Schneider
Creating a Winning E-Business, Second Edition • Napier, Rivers, Wagner, Napier
Learning and Using Geographic Information Systems: ArcGIS Edition • Gorr, Kurland
Learning and Using Geographic Information Systems: ArcExplorer Edition • Gorr, Kurland
Ethics in Information Technology, Second Edition • Reynolds
Customer Relationship Management • Wagner, Zubey
Systems Architecture, Fifth Edition • Burd
Management of Information Technology, Fourth Edition • Frenzel, Frenzel
MANAGEMENT INFORMATION
SYSTEMS
Sixth Edition
EFFY OZ
The Pennsylvania State University, Great Valley
Management Information Systems,
Sixth Edition
by Effy Oz
COPYRIGHT © 2009 Course Or find us on the World Wide Web For permission to use material from
Technology, a division of Cengage at: www.course.com this text or product, contact us by
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For more information, contact without the written permission of ISBN-13: 978-1-4239-0178-5
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25 Thomson Place,
Boston, Massachusetts, 02210.
To Narda, Sahar, Adi, Noam, Ron, Jess, and Lily
and in memory of my sister, Miry Herzog
BRIEF CONTENTS
PART ONE THE INFORMATION AGE 1
Chapter 1 Business Information Systems: An Overview 5
Chapter 2 Strategic Uses of Information Systems 39
Chapter 3 Business Functions and Supply Chains 75
iv BRIEF CONTENTS
TABLE OF CONTENTS
PART ONE THE INFORMATION AGE 1
Case I: Gardeners+ 1
Chapter 1 Business Information Systems: An Overview 5
Gardeners+: Business Systems and Information 6
Does Information Technology Matter? 7
The Power of Digital Systems 7
The Purpose of Information Systems 8
Why You Should Be Well-Versed in Information Systems 9
Data, Information, and Information Systems 9
Data vs. Information 9
Data Manipulation 9
Generating Information 10
Information in Context 11
What Is a System? 11
Information and Managers 13
The Benefits of Human-Computer Synergy 14
Information Systems in Organizations 14
The Four Stages of Processing 16
Computer Equipment for Information Systems 17
From Recording Transactions to Providing Expertise:
Types of Information Systems 18
Transaction Processing Systems 18
Supply Chain Management Systems 18
Customer Relationship Management Systems 19
Business Intelligence Systems 20
Decision Support and Expert Systems 20
Geographic Information Systems 21
Information Systems in Business Functions 22
Accounting 22
Finance 22
Marketing 22
Human Resources 23
Web-Empowered Enterprises 23
Careers in Information Systems 24
Help Desk Technician 24
Ethical & Societal Issues: The Downside 25
Systems Analyst 26
Database Administrator 26
Network Administrator 28
System Administrator 28
Webmaster 29
Chief Security Officer 29
Chief Information Officer and Chief Technology Officer 29
Summary 31
Gardeners+ Revisited 32
Key Terms 33
Review Questions 33
Discussion Questions 34
TABLE OF CONTENTS v
TABLE OF CONTENTS
Applying Concepts 34
Hands-On Activities 35
Team Activities 35
From Ideas to Application: Real Cases 36
Chapter 2 Strategic Uses of Information Systems 39
Gardeners+: Using Information Strategically 40
Strategy and Strategic Moves 42
Achieving a Competitive Advantage 43
Initiative #1: Reduce Costs 44
Why You Should Understand the Notion of Strategic
Information Systems 45
Initiative #2: Raise Barriers to Market Entrants 45
Initiative #3: Establish High Switching Costs 46
Initiative #4: Create New Products or Services 46
Initiative #5: Differentiate Products or Services 48
Initiative #6: Enhance Products or Services 49
Initiative #7: Establish Alliances 50
Initiative #8: Lock in Suppliers or Buyers 53
Creating and Maintaining Strategic Information Systems 54
Creating an SIS 54
Reengineering and Organizational Change 55
Competitive Advantage as a Moving Target 56
JetBlue: A Success Story 57
Massive Automation 58
Away from Tradition 59
Enhanced Service 59
Impressive Performance 60
Late Mover Advantage 60
Ethical & Societal Issues: Size Matters 61
Ford on the Web: A Failure Story 62
The Ideas 62
Hitting the Wall 63
The Retreat 63
The Bleeding Edge 63
Summary 65
Gardeners+ Revisited 66
Key Terms 66
Review Questions 67
Discussion Questions 67
Applying Concepts 68
Hands-On Activities 69
Team Activities 69
From Ideas to Application: Real Cases 70
Chapter 3 Business Functions and Supply Chains 75
Gardeners+: Continued Growth and Specialization 76
Effectiveness and Efficiency 77
vi TABLE OF CONTENTS
TABLE OF CONTENTS
Accounting 80
Why You Should Know About Business Functions
and Supply Chains 81
Finance 81
Cash Management 81
Investment Analysis and Service 82
Engineering 83
Supply Chain Management 85
Material Requirements Planning and Purchasing 86
Manufacturing Resource Planning 87
Monitoring and Control 87
Shipping 88
RFID in SCM 90
Customer Relationship Management 91
Market Research 92
Targeted Marketing 92
Customer Service 95
Salesforce Automation 95
Human Resource Management 96
Employee Record Management 96
Promotion and Recruitment 96
Training 98
Evaluation 98
Compensation and Benefits Management 99
Ethical & Societal Issues: Consumer Privacy 100
Supply Chain Management Systems 101
The Importance of Trust 102
The Musical Chairs of Inventory 103
Collaborative Logistics 104
Enterprise Resource Planning 104
Challenges and Disadvantages of ERP Systems 105
Providing the Missing Reengineering 106
Summary 107
Gardeners+ Revisited 108
Key Terms 108
Review Questions 109
Discussion Questions 109
Applying Concepts 110
Hands-On Activity 110
Team Activities 111
From Ideas to Application: Real Cases 112
TABLE OF CONTENTS ix
TABLE OF CONTENTS
Protocols 207
TCP/IP 207
Ethernet 208
Wireless Protocols 208
Generations in Mobile Communications 212
Internet Networking Services 213
Cable 214
Digital Subscriber Line (DSL) 214
T1 and T3 Lines 215
Satellite 215
Fixed Wireless 216
Fiber to the Premises 216
Optical Carrier 216
Broadband Over Power Lines (BPL) 217
The Future of Networking Technologies 217
Broadband Telephony 217
Ethical & Societal Issues: Telecommuting: Pros and Cons 218
Radio Frequency Identification 220
Converging Technologies 222
Summary 224
QuickBiz Messengers Revisited 225
Key Terms 225
Review Questions 226
Discussion Questions 227
Applying Concepts 227
Hands-On Activities 228
Team Activities 228
From Ideas to Application: Real Cases 229
Chapter 7 Databases and Data Warehouses 231
QuickBiz Messengers: The Value and Uses of Databases 232
Managing Digital Data 233
Why You Should Know About Data Management 234
The Traditional File Approach 234
The Database Approach 235
Database Models 238
The Relational Model 239
The Object-Oriented Model 241
Relational Operations 242
Structured Query Language 243
The Schema and Metadata 244
Data Modeling 245
Databases on the Web 246
Data Warehousing 248
Ethical & Societal Issues: Every Move You Make 249
From Database to Data Warehouse 250
Phases in Data Warehousing 251
Summary 253
QuickBiz Messengers Revisited 254
x TABLE OF CONTENTS
TABLE OF CONTENTS
Key Terms 254
Review Questions 255
Discussion Questions 255
Applying Concepts 256
Hands-On Activities 257
Team Activities 258
From Ideas to Application: Real Cases 259
TABLE OF CONTENTS xi
TABLE OF CONTENTS
Discussion Questions 304
Applying Concepts 305
Hands-On Activities 306
Team Activities 307
From Ideas to Application: Real Cases 308
Chapter 9 Challenges of Global Information Systems 312
It Fits Outfits: Expanding Gloabally 313
Multinational Organizations 314
The Web and International Commerce 315
Think Globally, Act Locally 317
Why You Should Learn About Challenges of Global ISs 318
Challenges of Global Information Systems 318
Technological Challenges 318
Regulations and Tariffs 319
Differences in Payment Mechanisms 320
Language Differences 320
Cultural Differences 321
Conflicting Economic, Scientific, and Security Interests 321
Political Challenges 323
Different Standards 324
Legal Barriers 325
Ethical & Societal Issues: Legal Jurisdictions in Cyberspace 326
Different Time Zones 329
Summary 330
It Fits Outfits Revisited 330
Key Terms 331
Review Questions 331
Discussion Questions 331
Applying Concepts 332
Hands-On Activities 333
Team Activities 333
From Ideas to Application: Real Cases 334
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