BIKANER TECHNICAL UNIVERSITY, BIKANER

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PROGRAMME SCHEME & SYLLABUS

Three Years' BBA

 1st Year – I Semester

S.No. Course Contact Exam Marks Cr.

hrs/weeks hrs.
Type Code Subject L T P IA ETE Total
1 DSC- BBA- FUNDAMENTALS OF 4 0 0 3 30 70 100 4
CC 101 FINANCIAL ACCOUNTING

2 DSC- BBA- MANAGEMENT CONCEPTS 4 0 0 3 30 70 100 4

CC 102 AND PRACTICES
3 DSC- BBA- MICRO ECONOMICS FOR 4 0 0 3 30 70 100 4
MC 103 BUSINESS DECISIONS
4 MC/IC BBA- BUSINESS ENVIRONMENT 3 0 0 3 30 70 100 3
104
5 AECC BBA- INTRODUCTION TO 3 0 0 3 30 70 100 3
105 COMMUNICATION SKILLS

6 SEC BBA- COMPUTER 0 0 3 3 50 50 100 3

106 FUNDAMENTALS
LAB
7 VAC BBA- HUMAN VALUES 3 0 0 3 30 70 100 3
107
SUB TOTAL 21 0 3 700 24

DSC-CC: Discipline Specific Courses – Core Courses; DSC-MC: Discipline Specific Courses – Minor
Courses; MC/IC: Multidisciplinary / Interdisciplinary Courses ; AECC: Ability Enhancement Compulsory
Courses; SEC: Skill Enhancement Courses; VAC: Value Added Course
L: Lecture, T: Tutorial, P: Practical, Cr: Credits, ETE: End Term Exam, IA: Internal Assessment
 1st Year – II Semester

S.No. Course Contact Exam Marks Cr.

hrs/weeks hrs.
Type Code Subject L T P IA ETE Total
1 DSC- IBM- BUSINESS ORGANIZATION 4 0 0 3 30 70 100 4
CC 201
2 DSC- IBM- MARKETING CONCEPTS 4 0 0 3 30 70 100 4
CC 202
3 DSC- IBM- MACRO ECONOMIC 4 0 0 3 30 70 100 4
MC 203 ANALYSIS AND POLICY
4 MC/IC IBM- BASIC STATISTICS 3 0 0 3 30 70 100 3
204
5 AECC IBM- BUSINESS 0 0 3 3 50 50 100 3
205 COMMUNICATION LAB

6 SEC IBM- IT SKILLS 3 0 0 3 30 70 100 3

206
7 VAC IBM- CONSTITUTIONAL VALUES 3 0 1 3 30 70 100 4
207 AND FUNDAMENTAL
DUTIES
SUB TOTAL 21 0 4 700 25

DSC-CC: Discipline Specific Courses – Core Courses; DSC-MC: Discipline Specific Courses – Minor
Courses; MC/IC: Multidisciplinary / Interdisciplinary Courses ; AECC: Ability Enhancement Compulsory
Courses; SEC: Skill Enhancement Courses; VAC: Value Added Course
L: Lecture, T: Tutorial, P: Practical, Cr: Credits, ETE: End Term Exam, IA: Internal Assessment
 1st Year – I Semester

FUNDAMENTALS OF FINANCIAL ACCOUNTING

1. COURSE OBJECTIVES

The primary objective of Financial Accounting is internal and external reporting. The
objective of this course is to make the students understand the meaning, process and basic
concepts of financial accounting. It also includes some specialized topics of accounting such
as consignment

2. COURSE CONTENT

UNIT – I: Meaning, Objectives and scope of accounting, Basic Accounting Terms,

Generally Accepted Accounting Principles, Accounting Concepts and Conventions, Voucher,
The Concepts Debit and Credit, Types of Accounts.

UNIT-II: Journals, Ledgers and Trial Balance, Accounting Equation, Accrual Basis & Cash
Basis of Accounting, Capital & Revenue Transaction.

UNIT-III: Rectification of errors; preparation of final accounts along with major

adjustments - Trading Account, Profit and loss Account with adjustments, Balance Sheet.

UNIT-IV: Bank Reconciliation Statement; Single entry system. Foreign currency

accounting, Inflation Accounting.

UNIT-V: Human Resource Accounting, Environment accounting, Responsibility

Accounting, Joint venture accounts; consignment accounts (theory only).

3. SUGGESTED READINGS

1. Gupta R.L., Advanced Accounting Vol. I, S. Chand & Sons, New Delhi
2. Grewal T.S. and M.C. Shukla, Advanced Accounting Vol. I, S. Chand & Sons, New Delhi
3. Monga, J.R., Financial Accounting, Margin Paper Bank, New Delhi
4. Maheshwari S.N., Advanced Accounting Vol. I, Vikas Publications
5. Principle and Practice of accounting by R.L Gupta & V.K. Gupta (Sultan Chand and Sons,
New Delhi)

MANAGEMENT CONCEPTS AND PRACTICES

1. COURSE OBJECTIVES

Understanding various principles of management is of paramount importance while

developing students for management roles and skills. The objective of the course is to
provide an understanding about basic management concepts and theories along with their
practical application in organizations. The course is designed to deal with management
processes and the basic functions of planning, organizing and staffing. A brief description of
prominent schools of thought related to the evolution of management theories helps students
gain insight into the historical perspective of genesis of various management studies.

2. COURSE CONTENT

UNIT-I Introduction – nature and functions of management, basic managerial roles and
skills, nature of managerial work; approaches to management – classical and modern, human
relations and behavioral, systems and contingency approaches.

UNIT-II Planning and decision making – concept, purpose and process of planning, kinds of
plans, strategic planning, tactical planning and operational planning, goal setting, MBO;
decision making – nature and process, behavioral aspects of decision making, forms of group
decision making in organizations.

UNIT-III Organizing – division of work, departmentalization, distribution of authority,

coordination; organization structure and design; directing and leadership – leadership styles,
behavioral and situational approaches to leadership.

UNIT- IV Management control – process of controlling, prerequisites of effective control

system, resistance to control, controlling techniques.contemporary issues and challenges.

UNIT-V Indian Epics of Management-Dimensions of Vedic management, Bhagwat Gita,

Ramayana, thought process of Chanakya in Indian Management. Chanakya’s concept of
Leadership, Concept of organisation planning and seven pillars of Business.

3. SUGGESTED READINGS

1. Principles of Management by Tripathy & Reddy (Tata McGraw-Hill)

2. Principles and Practices of Management by L. M. Prasad (Sultan Chand and Sons).
3. Business Organization and Management by C. B. Gupta (Sultan Chand and Sons).
4. Principles of Management – Dr. Neeru Vashishth (Taxmann).
5. Management Theory and Practice – P. Subba Rao (Himalaya).

MICRO ECONOMICS FOR BUSINESS DECISIONS

1. COURSE OBJECTIVES

Economics is one of the important concepts in management studies. To understand the basic
concepts of management, understanding of basic economic concepts is important. The course
aims at imparting to the students the basic knowledge of economics. It will also help the
students in knowing the various important branches of economics and understanding their
fundamentals.
To understand the principles of Dharmashastra foundational to Arthashastra. To highlight the
concept of social welfare which was central to rulership in ancient era.

2. COURSE CONTENT
UNIT-I Nature and scope of micro economics, determinants of demand and law of demand,
price, cross and income elasticity, law of supply, elasticity of supply, competitive
equilibrium; consumer’s equilibrium- utility and indifference curve approaches.

UNIT-II Short run and long run production functions, laws of returns; optimal input
combination; classification of costs; short run and long run lost curves, economies of scale.

UNIT-III Characteristics of various factors of production; marginal productivity theory and

modern theory of distribution; determination of rent; quasi rent; alternative theories of
interest and wages.

UNIT-IV Market structure – perfect competition, monopoly competition, monopolistic

competition, discriminating monopoly, oligopoly competition.

UNIT-V
Principles of Dharmashastra foundational to Arthashastra Roots of Arthashastra in Vedic
literature and in Epics- Terminologies of Ancient Arthashastra, Origin and development of
Arthashastra, The concept of the king, The concept of kingdom and ministry, Selections
from Smriti Literature, Manusmriti , Yadnyavalkyasmriti

3. SUGGESTED READINGS

1. D. Salvatore, Microeconomic Theory, Tata McGraw Hill, New Delhi

2. Mark Hirschey, Managerial Economics, Thomson, South Western, New Delhi
3. R H Dholkia and A.N. Oza, Microeconomics for Management Students, Oxford
University Press, New Delhi
4. P.L. Mehta, Managerial Economics, Sultan Chand, New Delhi
5. History of Dharmashastra, P.V.Kane, BORI, Pune
6. Dharmashastra and Human Rights, Ujjwala Jha, New Bharatiya Book Corporation, Delhi

BUSINESS ENVIRONMENT

1. COURSE OBJECTIVES

The main objective of the course is to acquaint the students with various environmental
factors that create a profound impact on the business organization. It would also make the
students capable of analyzing and understanding the implications of different
macroeconomic policies implemented by the Government.

2. COURSE CONTENT

UNIT – I: Business Environment: Meaning, Nature and Significance, Types of Environment,

Economic & Non-economic environment, Environment Scanning and its process, Internal &
External environment.
UNIT – II: Liberalization: The New Economic Policy of India. Monetary Policy, Fiscal
Policy, Export-Import Policy, Industrial Policy, FDI concept. Privatization: Objectives,
Routes, Benefits, Success Conditions. Privatization in India. Globalisation: Features and
Stages of Globalisation, Impact on Indian economy.

UNIT – III: Micro, Small and Medium Enterprises in India, MSME Policy Regulatory and
Legal Framework, Institutional Framework : Training Services, SIDBI, NIMSME, NSIC and
their role for MSME.

UNIT- IV Assessment of Regulatory Business Environment, Change from Control to

Regulations, Changing role of RBI and Financing Institutions. NITI Aayog and its
functioning.

UNIT – V: Concepts of Corporate Governance, Corporate Social Responsibility. concept of

insurance and role of IRDA. Trend of Balance of Payment and Balance of Trade in India.
Basic concept of Capital Market and Role of SEBI.

3. SUGGESTED READINGS

1. F. Cherunilum, Business Environment, Himalaya Publishing House, New Delhi

2. Biswanath Ghosh, Economic Environment & Business, Vikas Publishing House, New
Delhi
3. K. Ashwathappa, Business Environment for Strategic Management, Himalaya Publishing
House, New Delhi
4. Fernando, A.C.;Business Environment, Pearson Education.
5. Dutt&Sundaram;Indian Economy, S. Chand& Sons.
6.Paul, Justin; Business Environment–Text and Cases, Tata McGraw Hills Pvt.Ltd.
7. Bedi, Suresh, Business Environment, Excel Books, New Delhi

INTRODUCTION TO COMMUNICATION SKILLS

1. COURSE OBJECTIVES

Communication skill plays a vital role in today’s challenging and competitive world. It is
imperative for the students to get acquainted with the various modes of English namely
speaking, reading, writing and listening. Simultaneously the grammar is very essential, be it
in any mode of English. A good communicator always stands tall and different from the
common crowd, and so communication skill course will enable them to be effective
communicator.

2. COURSE CONTENT

UNIT – I: Understanding Business Communication: Concept of Business Communication

concept, Models of Communication, Process of Communication,

Unit II- Principles of Communication, Characteristics of effective business communication,

Barriers to communication and ways to overcome. 7 C.s of communication.
UNIT – III: Channels of communication, Types of communication: Verbal, Non-Verbal,
Formal, Informal communication. Body Language.

UNIT – IV: Listening: Importance of Listening, Types of Listening, Barriers to Listening

and overcoming them, Listening situations, Developing Listening Skills.

UNIT – V: Business Writing: Fundamental of Business writing, business letter writing and
types of Business letter, Circulars, Notices. Business Reports and Proposals and Resume
Writing.

3. SUGGESTED READINGS

1. Koneru, Arun, Professional Communication, Tata McGraw Hill, New Delhi

2. Monipally, M.M., Business Communication Strategies, Tata McGraw Hill, New Delhi
3. Das, Biswajit and Ipseeta Satpathy, Business Communication and Personality
Development, Excel Books, New Delhi
4. McGrath, E.H., Basic Managerial Skills for All, Prentice Hall of India, New Delhi
5. Rai, Urmila and S.M. Rai, Business Communication, Himalaya Publishing House,
Mumbai

COMPUTER FUNDAMENTALS LAB

1. COURSE OBJECTIVES

This Lab work is designed to make the students of management familiar with the basic
concept of working various applications on computer.

2. COURSE CONTENT

UNIT – I: Introduction to computer operating system - Hardware and Software. Introduction

to MS Word. Creation of Simple document, editing text working with table and graphic.
Formatting document use of tools like spell-check, hyphenation, mail-merge printing of
document, envelopes and labels.

Unit - II: Introduction of MS Excel, meaning of workbook opening of excel sheet and
workbooks. Formulating and printing Workbooks/sheets. Formulas and functions, graphs
and chart Introduction to Power Point.

UNIT – III: Network & Internet – Internet working and its concepts, Types of Network,
Internet Protocol Address. Netiquetts. Basic services over Internet like WWW, URL,
Domain names, Web Browsers, Internet security, Drafting business emails,

UNIT – IV: Intranet concepts and architecture, building corporate world wide web, HTTP
protocol, intranet infrastructure, fundamental of TCP/IP, intranet security design, intranet as
a business tools, future of intranet, protocols of communication.
UNIT – V: Developing virtual business meeting skills-setting meeting goals and agendas,
choosing appropriate software, and scheduling. virtual meetings etiquettes - outfits, testing
connection and equipments, background and Audio/video settings and minimizing
distractions.

3. SUGGESTED READINGS

1. Computer Fundamentals by P.K. Sinha (BPB Publications)

2. Computer made Easy for Beginners (in Hindi) By Niranjan Bansal, Jayshri Saragoi.
3. IT Tools and Application by Satish Jain, Shashank Jain, Dr. Madulika Jain (BPB
Publication)
4. Rapidex Computer Course by Vikas Gupta (PustakMahal), Internet and Web page
designing by V.K. Jain (BPB Publications).

HUMAN VALUES

1. COURSE OBJECTIVES

1. Recognize the need and importance of value education & learn how to implement these
values in their real life and engineering
2. Understand harmony in human being (with body & self), family, society and Nature
3. Implications of the above Holistic Understanding of Harmony on Professional Ethics

2. COURSE CONTENT

UNIT – I: Need, Basic Guidelines, Content And Process For Value Education -
Understanding the need, basic guidelines, Self Exploration - its content and process; ‘Natural
Acceptance’ and Experiential Validation, Continuous Happiness and Prosperity- Human
Aspirations, Right understanding, Relationship and Physical Facilities, Understanding
Happiness and Prosperity.

UNIT – II: Understanding Harmony In The Human Being - Harmony In Myself -

Understanding human being as a co-existence of the sentient ‘I’ and the material ‘Body’
Understanding the needs of Self (‘I’) and ‘Body’ - Sukh and Suvidha Understanding the
Body as an instrument of ‘I’, Understanding the characteristics and activities of ‘I’ and
harmony in ‘I’ Understanding the harmony of I with the Body: Sanyam and Swasthya.

UNIT – III: Understanding Harmony In The Family And Society- Harmony In Human-
Human Relationship - Understanding harmony in the Family, Understanding values in
human-human relationship; meaning of Nyaya and program for its fulfillment to ensure
Ubhay-tripti;

UNIT – IV: Trust (Vishwas) and Respect (Samman) , meaning of Vishwas; Difference
between intention and competence, meaning of Samman, Difference between respect and
differentiation; the other salient values in relationship, harmony in the society , Samadhan,
Samridhi, Abhay, Sah-astitva comprehensive Human Goals.
UNIT – V: Understanding Harmony In The Nature And Existence - Whole Existence As
Coexistence - Understanding the harmony in the Nature. Interconnectedness and mutual
fulfillment among the four orders of nature- recyclability and self-regulation in
nature.Understanding Existence as Co-existence (Sah-astitva) of mutually interacting Units
in all pervasive Space. Holistic perception of harmony at all levels of existence.

3. SUGGESTED READINGS

1. R. R. Gaur, R Sangal, G P Bagaria, A Foundation Course in Human Values and

Professional Ethics, Excel Books, 2009. ISBN: 978-9-350-62091-5
2. R. Subramanian, Professional Ethics includes Human Values, Oxford Univ. Press.
3. A. N. Tripathy, 2003, Human Values, New Age International Publishers.
4. M Govindrajran, S Natrajan & V.S. Senthil Kumar, Engineering Ethics (including Human
Values), Eastern Economy Edition, Prentice Hall of India Ltd.
5. B P Banerjee, 2005, Foundations of Ethics and Management, Excel Books.
6. B L Bajpai, 2004, Indian Ethos and Modern Management, New Royal Book Co.,
Lucknow. Reprinted 2008.
 1st Year – II Semester
BUSINESS ORGANIZATION

1. COURSE OBJECTIVES

The objective of the paper is to familiarize the students with the different aspects of Business
Organization.

2. COURSE CONTENT

UNIT-I Business – Concept, nature and scope, business as a system, business objectives,
business and environment interface, distinction between business, commerce and trade.

UNIT-II Forms of business organization – Sole proprietorship, partnership, joint stock

company, types of company cooperative societies; multinational corporations.

UNIT-III Entrepreneurship – Concept and nature; entrepreneurial opportUnities in

contemporary business environment;

UNIT-IV Process of setting up a business enterprise; choice of a suitable form of business

organization, feasibility and preparation business plan.

UNIT-V Government and business interface; stock exchange in India; business combination
– concept and causes; chambers of commerce and industries in India – FICCI, CII
Association.

3. SUGGESTED READINGS

1. Vasishth, Neeru, Business Organization, Taxmann, New Delhi

2. Talloo, Thelman J., Business Organizational and Management, TMH, New Delhi
3. Tulsian, P.C., Business Organization, Pearson Education, New Delhi

MARKETING CONCEPTS

1. COURSE OBJECTIVES

The paper aims at making students to understand basic concepts, philosophies, process and
techniques of marketing.

2. COURSE CONTENT

UNIT-I Introduction to Marketing; difference between marketing and selling; core concepts
of marketing; marketing mix; marketing process; marketing environment, marketing
information system.
UNIT-II Determinants of consumer behavior; consumer’s purchase decision process
(exclude industrial purchase decision process); market segmentation; target marketing;
differentiation and positioning; marketing research.

UNIT-III Product and product line decisions; branding decisions; packaging and labeling
decisions; product life cycle concept; new product development; pricing decisions.

UNIT-IV Distribution channels: - retailing, wholesaling, warehousing and physical

distribution, conceptual introduction to supply chain management.

UNIT-V Conceptual introduction to customer relationship marketing; promotion mix -

personal selling, advertising, sales promotion, publicity.

3. SUGGESTED READINGS

1. Kotler, Philip, Kevin Lane Keller, Abraham Koshy & Mithileshwar Jha, Marketing
Management, Pearson Education, New Delhi
2. Dhunna, Mukesh, Marketing Management, Text and Cases, Wisedom Publications, New
Delhi
3. Sakena, Rajan, Marketing Management, McGraw Hill, New Delhi
4. Zikmund, William G, Marketing, Cengage Learning, New Delhi
5. Panda, Tapan K, Marketing Management, Excel Books, New Delhi

MACRO ECONOMIC ANALYSIS AND POLICY

1. COURSE OBJECTIVES

The course aims at providing the knowledge of basic concepts of the Macro Economics. This
paper of macro economics will acquaint the students with various macroeconomic issues like
growth and development, Demographics, Economic planning, banking and demand and
supply. Studying this, the students would understand how economics would help in
influencing the various policy decisions of the country.
To understand milestones in the development of Arthashastra from ancient times till the
present era. Acquaint students with the wide range of topics covered in Kautiliya
Arthashastra.

2. COURSE CONTENT

UNIT-I: Nature and scope of macroeconomics, circular flow of income; national income –
alternative concepts and the measures, stock and flow variables, aggregate demand, supply
and macroeconomic equilibrium, nature of a trade cycle, causes of booms and recessions.

UNIT-II: Macro analysis of consumer behavior, cyclical and secular consumption, income
consumption relationship, absolute, relative and permanent income hypothesis, simple
Keynesian Model of income determination; multiplier
analysis.
UNIT-III: Nature of fiscal policy, fiscal deficits, fiscal policy in relation to growth and price
stability, basic issues in fiscal deficit management, nature and management of public debt;
business taxes – types, rationale and incidence.

UNIT-IV: Monetary policy, Instruments of monetary policy; promotional and regulatory

role of central bank; monetary policy – types, causes, effects and control measures.

UNIT-V: Composition of Kautiliya Arthashastra, Structure of Kautiliya Arthashastra,

Contents of Kautiliya Arthashastra,Study of selected quotes of Kautiliya Arthashastra,
Literary style of Kautiliya Arthashastra, Detailed study of selected sutras of Kautiliya
Arthashastra

3. SUGGESTED READINGS

1. Gupta, G.S., Macroeconomics – Theory and Applications, Tata McGraw Hill, New Delhi
2. Edward Shapiro, Macroeconomic Analysis, Galgotia, New Delhi
3. Gupta S.B., Monetary Economics: Theory, Policy and Institutions, S. Chand, New Delhi 4.
Vaish, M.C., Macroeconomic Theory, Vikas Publications, New Delhi
5. D’souza, Errol, Macroeconomics, Pearson Education, New Delhi
6. Kautiliya Arthashastra, T.Ganapati Shastri
6.
7.
8.

BASIC STATISTICS

1. COURSE OBJECTIVES

The developments in business activities have taken such unprecedented dimensions both in
the size and the competition in the market that the use of statistical data and its analysis have
become indispensable in almost all the branches of business activity. To cater to this
requirement, the objective of this course is to impart the students about the basic knowledge
of statistics and to throw light on the condensing, comprehending, analyzing and presenting
data.

2. COURSE CONTENT

UNIT-I: Statistics Meaning, evolution, scope, limitations and applications; data

classification; tabulation and presentation: meaning, objectives and types of classification,
formation of frequency distribution.

UNIT-II: Meaning and objectives of measures of central tendency, different measure viz.
arithmetic mean, median, mode, geometric mean and harmonic mean.
UNIT-III: Meaning of correlation, types of correlation – methods of studying correlation;
scatter diagram, graphic and direct method; properties of correlation co-efficient, rank
correlation, coefficient of determination, lines of regression, co-efficient of regression,

UNIT-IV: Index Number: concept, utility, methods, simple and weighted average of
relatives and aggregative index numbers. Analysis of Time Series: theories of time series,
analysis of trend (excluding seasonal variations), application of time series in business.

UNIT-V: Standard error of estimate, measure of variation viz. range, quartile deviation mean
deviation and standard deviation, co-efficient of variation and skewness.

3. SUGGESTED READINGS

1. Gupta, S.P. & M.P. Gupta, Business Statistics

2. Gupta, C.B., An Introduction to Statistical Methods
3. Sancheti, S.C. & V.K. Kapoor, Statistical Methods, Sultan Chand
4. Ellhans, D.N., Fundamentals of Statistics
5. Sharma, J.K., Business Statistics, Pearson Education, New Delhi
6. T.N. Srivastava, Shailaja Rego, Statistics for Management, Tata McGraw Hill
7. B. L. Agarwal, Basic Statistics, New Age

BUSINESS COMMUNICATION LAB

1. COURSE OBJECTIVES

1. To introduce them to some of the practices in business communication that are in vogue.
2. To help them acquire some of the necessary skills to handle day-to-day managerial
responsibilities, such as making speeches, controlling one-to-one communication,
enriching group activities and processes, giving effective presentations, writing letters,
memos, minutes, reports and advertising and maintaining one’s poise in private and in
public.
3. To build their confidence and to install competitiveness by projecting a positive image of
themselves and of their future.

2. COURSE CONTENT

UNIT-I: Grammar – Tenses, Articles, Verbs, Preposition, Auxiliary, Phonetics, Vocabulary,

Synonyms, Antonyms & part of speech, Confusing words, One word substitute, Idioms &
phrasal verbs

UNIT-II: Reading - Short Business Stories, Paragraphs / Stories / Essays / Incidences –

Comprehensions. Business Writing – Writing a Routine Business Report, Corporate Reports,
Business Proposals.
UNIT-III: Business Letters writing - Enquiry and reply letter, Quotation, Order – placing,
execution and cancellation Complaint and adjustment letter. Informal communication letters
- Condolence, greeting, email, etc.

UNIT – IV: Resume Writing - Understanding and writing about yourself, setting a career
goal, job searching / looking at various options, preparing your resume, resume formats,
traditional, electronic and video resumes, online recruitment process.

UNIT – V: Spoken English and Interviews - Spoken skills Conducting Presentation, Oral
presentation, Debates, Speeches, Interview, Group Discussion, English Pronunciation,
Building Vocabulary. Mastering the art of giving interviews in selection or placement
interviews, discipline interviews, appraisal interviews and exit interviews

3. SUGGESTED READINGS

1. Business Communication by V. K. Jain and Omprakash Biyani.

2. Business Communication by Rajendra pal and Korlahally.
3. Business Communication by Urmila Rai and S. M. Rai.
4. Modern Commercial Correspondence by R. S. N. Pillai and Bagavathi.
5. Murphy’s English Grammar by Raymond Murphy – A Textbook of English phonetics for
Indian students by T. Balasubramanian.
6. Greenbaum. Sidney. College Grammar of English. Longman Publishers. ISBN:
9780582285972.

IT SKILLS

1. COURSE OBJECTIVES

1. To understand the fundamental concepts of Information Technology, including the

evolution, components, and infrastructure, to form a strong foundational knowledge.
2. Apply practical skills in utilizing common software tools and troubleshooting basic IT
issues.
3. Analyze the current and emerging IT trends and their impact on business operations and
decision-making

2. COURSE CONTENT

UNIT – I: Evolution of Information Technology: Historical Overview of IT Evolution, Key

Milestones in IT History, The Impact of IT on Society and Business, Emerging Trends in
Information Technology.

UNIT – II: Hardware Components, Memory and Storage Devices, Software Components,
System Software vs. Application Software, The Role of Firmware, Data Components Types
of Data and Data Representation, Databases and Data Management, People and Procedures,
IT Personnel and Their Roles, IT Procedures and Best Practices.
UNIT - III: Servers and Data Centers Networking Equipment, Cloud Computing Resources,
IT Services and Service Models, Infrastructure as a Service (IaaS), Platform as a Service
(PaaS), Software as a Service (SaaS), IT Governance and Compliance, ITIL (Information
Technology Infrastructure Library), Regulatory and Compliance Frameworks, Green IT and
Sustainability, Energy-efficient IT Practices, E-waste Management.

UNIT - IV: Introduction to Databases - What is a Database, Importance of Databases in IT,

Types of Databases (Relational, NoSQL, etc.).SQL Fundamentals - Structured Query
Language (SQL), Basic SQL Commands (SELECT, INSERT, UPDATE, DELETE).

Unit-V: Database Administration Basics - Database Administration Roles and

Responsibilities, Backup and Recovery Procedures, Security and User Permissions,
Performance Tuning and Monitoring.

3. SUGGESTED READINGS

1. "Information Technology for Managers" by George Reynolds and Judith S. Reynolds

(2022). Pearson Education.
2. Information Technology" by V. Rajaraman (2023). PHI Learning Private Limited
Information Technology for Management" by C.S.V. Murthy (2022). Himalaya Publishing
House.
3. "Information Technology: An Introduction" by K.C. Laudon and Jane P. Laudon (2021),
Pearson Education India.
4. "Fundamentals of Information Technology" by Leon Albert and Salvator Fernandez
(2020). Kalyani Publishers.
5. "Information Technology: Principles, Practices and Applications" by Dinesh Goyal
(2019), Tata McGraw-Hill Education

CONSTITUTIONAL VALUES AND FUNDAMENTAL

DUTIES

1. COURSE OBJECTIVES

1. Enrich students with knowledge and relevance of the Constitution.

2. Develop awareness about Duties and Values.
3. Inculcate a sense of Constitutionalism in thought and action.

2. COURSE CONTENT

UNIT- I: The Constitution of India - An Introduction: Federal Republic, Rule of Law,

Separation of Powers, Sovereignty, Socialism, Democracy, Secularism and Sarva Dharma
Sama Bhava.
UNIT- II: Constitutional Values- Justice: Social, Political, Economic Liberty: Thought,
Expression, Belief, Faith, Worship, Equality: Equality before law & equal application of
laws, Fraternity: Dignity, Unity and Integrity.

UNIT- III: Fundamental Duties- Reflecting on the ancient Indian notions of righteousness
and duty consciousness, Fundamental Duties- Article 51A [(a)- (k)], Legal status of
Fundamental Duties - Judicial approach.

UNIT – IV: Practical component- Reflections on some of the constitutional values/

fundamental duties and its contemporary relevance in day-to-day national life through group
discussions and projects.

Unit - V: Project and survey- Students are required to conduct a survey on assessing the
awareness of the constitutional duties amongst the citizens, Students may share their
experiences on Fundamental Duties and Values in the form of a Project Report, Any other
awareness practices based on contemporary issues.

3. SUGGESTED READINGS

1. Preamble to the Constitution of India, 1950.

2. The Constitution of India, Articles - 14, 19, 21.
3. The Constitution of India, Fundamental Duties [Ar. 51 A (a)- (k)].
4. Durga Das Basu, et al., Introduction to the Constitution of India (LexisNexis, 26th
edn, 2022).
5. Leila Seth, We, the Children of India: The Preamble to Our Constitution (New
Delhi, Puffin Books, Penguin Books India, 2010).
6. Mahendra Pal Singh, V.N. Shukla's Constitution of India, (Eastern Book Company,
Lucknow, 13th revised edn. 2017).
7. B.R. Ambedkar Selected Speeches, (Prasar Bharati, New Delhi, 2019) available at:
https://prasarbharati.gov.in/whatsnew/whatsnew 653363.pdf.