Control Process
Control Process
• Establish Standards
-Standard: criteria of performance
• Comparing Actual Performance
-Range of variation
• Taking Managerial Action
-Immediate corrective action
-Basic corrective action
• Revise the standards
-Unrealistic standard
-Goal too high
Types of control
• Feedforward
-Most desirable
• Concurrent
-Direct supervision
• Feedback
-Most popular
Feed forward control
• Market
• Bureaucratic
• Clan
• Organizational
Market control