BALL & GEL
INDUSTRY
PEN
SUDIKSHA MAHAJAN
ND
BBA 2 YEAR
DIV B
ROLL NO.116
Apenis a handheld device used to applyinkto
a surface, usuallypaper, forwriting ordrawing.
Additional types of specialized pens are used in
specific types of applications and environments
such as inartwork ,electronics, digital scanning
andspaceflightand computing.
The ManufacturingProcess
Ballpoint pens are made to order in mass quantities.
While each manufacturer makes them slightly differently,
the basic steps include ink compounding, metal
component formation, plastic component molding, piece
assembly, packaging, labeling, and shipping. In
advanced shops, pens can go from raw material to
finished product in less than five minutes.
Making the ink
Large batches of ink are made in a designated area of the manufacturing
plant. Here workers, known as compounders, follow formula instructions to
make batches of ink. Raw materials are poured into the batch tank and
thoroughly mixed. Depending on the formula, these batches can be heated
and cooled as necessary to help the raw materials combine more quickly.
Some of the larger quantity raw materials are pumped and metered directly
into the batch tank. These controls also regulate the mixing speeds and
theheating and coolingrates.
Stamping and forming
While the ink is being made, the metal components of the pen are being
constructed. The tungsten carbide balls are typically supplied by outside
vendors. The brass discs are next softened and poured into a compression
chamber, which consists of a steel ram and a spring-backed ejectorplunger.
This compresses the metal and forms the various pen pieces. The die is then
opened, and the pen piece is ejected.
3 The formed pieces are then cleaned and cut. They are immersed in a bath
to remove oils used in the molding process. After they emerge from the bath,
the parts are then cut to the dimensions of the specific pen. The pen pieces
are next polished by rotating brushes and cleaned again to remove any
residual oils. The ball can then be inserted into the point cavity.
Molding the housing
4 The plastic components of the pen are constructed simultaneously with
the
other pen pieces. They can be produced by eitherextrusionor injection
molding. In each approach, the plastic is supplied as granules or powder and
is fed into a large hopper. T It is then forced through a die, cooled, and cut.
Pieces such as the pen body and ink reservoir are made by this method.
5 For pieces that have more complex shapes, like caps, ends, and
Final assembly, packaging, and shipping
7 The point and reservoir are then placed inside the main body of the pen. At this stage, other
components such as the cap and ends are incorporated. Other finishing steps, such as adding
coatings or decorations or performing a final cleaning, are also done. The finished pens are then
packaged according to how they will be sold. Single pens can be put intoblisterpackages with
cardboard backings. Groups of pens are packed into bags or boxes. These sales units are then put
into boxes, stacked on pallets, and shipped to distributors.
Quality Control
The quality of pen components is checked during all manufacturing stages. Since thousands of
parts are made each day, inspecting each one is impossible. Consequently, line inspectors take
random samples of pen pieces at certain time intervals and check to ensure that they meet set
specifications for size, shape, and consistency. Random samples of the final product are also tested
to ensure a batch of pens writes correctly.
The Future
Ballpoint pen technology has improved greatly since the time of Loud's first patented invention.
Future research will focus on developing new inks and better designed pens that are more
comfortable and longer lasting. This should minimize waste, increase production speed, and reduce
the final cost of the pens.
TOP TEN
PEN
BRANDS
1)Parker- Most Popular pen brand in World
Parker is the most famous company among the popular pen companies in the world. This famous
pen company was founded in the year 1888. This is also termed as one of the pen brand that will
show the dignity and high class attire will using.
2)Mont Blanc - Most stylish pen brand in World
Mont Blanc is also one of the best company to produce writing instruments. This company is
founded in the year 1906. Most of the Mont Blanc pen brand is identified with the white stylised
six-pointed star with rounded edges on the top of the pen which was it's company's trademark.
3) Cello - Top recommended pen brand in world
Will the above top pen brands listed are rare to many people the cello is a kind of pen brand
known to most of the people in the world. Most of the people prefer this company's pens since
they are cheap and easy to use.
4) Reynolds - best selling pen brand in World
Reynolds is one of the best company that produces pens. This company is famous for ball pens.
The name for this company came derived from it's owner Milton Reynolds. He is an American
entrepreneur.
5) Camlin - Best pen manufacturer brand
Kokuyo Camlin is a famous Indian Stationary company which was founded
in the year 1931. It's headquarters is in Mumbai, India. This company
produces all kinds of stationary products and pens being the most produced
and used products from this company.
6) Cross - one among top selling pen brands
CROSS is an American pen brand that is established in the year 1846. This
pen brand stands in the 4th position in our top 10 pen brands in world list.
This pen company produces all kinds of writing instruments from pens to
colour pencils also.
7) Aurora - Renowned pen brand
Aurora is an Italian based company that is committed to produce writing
instruments. This company was founded in the year 1919. This pen brand
stands in the top 7th position of our top 10 pen brands in world list.
8) Sheaffer - Comfortable elegant pen brand
Sheaffer is one among the the top 10 pen brands in World. This pen
company stands in the 8th spot in the list of our top 10 pen brands in
world. This company writing instruments can fit into any hand. They are
also good looking and smooth in the flow of writing.
9) Papermate - Stylish pen brand
Papermate company is limited to only some few countries in the world.
The product of writing instruments is not done all over the world. This is
the major drawback of this pen brand company. Rest everything is fine
and good. This pen brand stands in the top 9th position in our top 10
pen brand list in the world.
10) Hero - best cheap pens brand
Every one in the world who are literate knows about this pen company.
Hero is known for producing large sets of cheaper writing instruments in
the world. In every stationary shop you can find this pen brand and it's
very casual that most of the people prefer to use this brand for writing.
Parker Pen Company
TheParker Pen Companyis a manufacturer of luxury
pens, founded in 1888[2]byGeorge Safford Parkerin
Janesville, Wisconsin, United States. In 2011, the Parker
factory at Newhaven, East Sussex, England (United
Kingdom) was closed, and its production transferred to
Saint-Herblain (France).
The following is a list with products offered
by the Parker Pen Company as of 2012
Type
5TH Technology
Model
I.M., Ingenuity,Sonnet, Urban
Fountain pens
Duofold, Premier,Sonnet,
Facet, Esprit, Urban, I.M.,
Vector,Jotter
Ballpoint pens
Facet, Executive, Esprit,
Frontier, Urban, I.M.,Vector,
Jotter
Inksand refills
Quink, 5TH Mode
Add
SWOT Analysis
Strengths
1. Diverse portfolio of well known brands including Parker Pen,
Sharpie Marker, Waterman pens
2.Service orientation & Operational efficiency
3. Strong leadership team led by innovation , productivity and
collaboration
4. Reputation of service excellence among mass retailers
5. Emphasis on merchandising which promotes brand loyalty
6. Close to 20,000 people employed with the company
Weaknesses
1. Limited geographic presence & limited market share
2. Criticized for allegedly closing down factories in UK
Opportunitie
s
1.Develop products with high margins
2.Explore emerging markets through retail and e-commerce
routes
3.Leverage special promotions and creative merchandising
4. Horizontal acquisition and integration can increase the
market share
5. Rising demand for power tools
Threats
1.Economic slowdown impacting revenues
2. Rise of low priced good stores like IKEA , Lowes
3.Lack of product differentiation for low end brands
4. Weakening distribution channel
The Future
Ballpoint pen technology has improved greatly since the
time of Loud's first patented invention. Future research
will focus on developing new inks and better designed
pens that are more comfortable and longer lasting. This
should minimize waste, increase production speed, and
reduce the final cost of the pens.
