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Prof. Saumyabrata Nath: Subject: Business Environment Class: MMS - Second Semester

This document outlines the chapters and topics to be covered in a Business Environment class for an MMS second semester program. The course aims to help students understand the multifaceted business environment and appreciate the nuances of both the internal and external factors that influence business operations. Some of the key topics to be covered include socio-cultural factors, political systems, regulations, economic concepts like GDP, inflation, fiscal and monetary policy, international trade, and case studies.

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RAHUL GUPTA
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0% found this document useful (0 votes)
58 views15 pages

Prof. Saumyabrata Nath: Subject: Business Environment Class: MMS - Second Semester

This document outlines the chapters and topics to be covered in a Business Environment class for an MMS second semester program. The course aims to help students understand the multifaceted business environment and appreciate the nuances of both the internal and external factors that influence business operations. Some of the key topics to be covered include socio-cultural factors, political systems, regulations, economic concepts like GDP, inflation, fiscal and monetary policy, international trade, and case studies.

Uploaded by

RAHUL GUPTA
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PPTX, PDF, TXT or read online on Scribd
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Prof.

Saumyabrata Nath
B.Sc- Maths(Hons), MBA(OM), MBA(HR & Marketing), Ph.D (Purs*)

Subject : Business Environment


Class : MMS – Second Semester
Learning Objectives :
• To sensitize the students to the multi-faceted
environment of business.

• To enable them to appreciate the finer nuances


of the environment, and,

• To improve their ability to operate effectively


in the contemporary globalized world as
managers or entrepreneurs
Chapter - 1
• Business environment - definition, nature and
scope, distinction between internal and external
environment of business, limitations of
environmental analysis.
Chapter - 2
• Socio-cultural environment of business: elements of
culture, the impact of culture on business,
multiculturalism
Chapter - 3
• Political environment of business: The State and it's
branches, political ideals including liberty, equality,
fraternity and tolerance. The politics of coalition
governments.
Chapter - 4
• Regulatory environment of business, including the
need for effective regulation and governance as
well as the ingredients of a good system of
regulation.
Chapter - 5
• Ecological issues and sustainable development
Chapter - 6
• National Income: Growth and development. Interconnectivity
between macroeconomic variables & Business Cycles.
• The concept of Inclusive growth
• Subsidies, JAM (Jandhan, Aadhar and Mobile) and the "Make in India
Campaign”.
Chapter - 7
• Money and Banking: including money supply,
demand for money, credit creation.
Chapter - 8
• Central Banking and Monetary Policy: instruments
of credit control, objectives of monetary policy.
Inflation: the concept, demand pull, cost push
inflation. Inflation & monetary policy.
Chapter - 9
• Budget, budgetary deficit, fiscal deficit and
fiscal policy: aims, objectives and efficacy.
Chapter - 10
• The LPG model (Liberalisation, Privatization
and Globalisation) : genesis, features,
problems and prospects
Chapter - 11
• Balance of Payments. International trade blocks,
IMF, IBRD, WTO.
Chapter - 12
• Case Studies
Chapter - 13
• Presentations by Students

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