SOCIOECONOMIC IMPACT OF
BUSINESS TO CONSUMERS,
SUPPLIERS AND HOUSEHOLDS
EFFECTS OF BUSINESS TO
CONSUMERS
1. Influence consumers emotionally
EFFECTS OF BUSINESS TO
CONSUMERS
2. Encourage customers to look for
value
EFFECTS OF BUSINESS TO
CONSUMERS
3. Offer social responsibility
EFFECTS OF BUSINESS TO
CONSUMERS
3. Offer social responsibility
EFFECTS OF BUSINESS TO
CONSUMERS
4. Change behavior with excellent service
FACTORS THAT IMPACT BUSINESS
AND CONSUMER CONFIDENCE
1. Changes in Interest Rates, exchange rates
2. Swings in the business cycle
3. Shifts in the relative prices of
nondiscretionary goods and services such
as petrol, healthcare, education, utilities
4. Government fiscal policy (example TRAIN)
Thanks!
Any
questions?