IRISH RUDBY
FOOTBALL UNION
CLUB 2020
CREATED BY: ROSS DOWNIN
OUR MISSION
“Irealand National Rugby Union team prides itself on the
management of a successful sporting club, providing a facility in
the local Irish Community to further develop sport amongst
junior and adult sports minded people, whilst also providing an
environment to assist in the development of fine young men”
CODE OF CONDUCT
• Players are encouraged to show leadership, encouragement and support and
to seek such in return as required.
• All players are representatives of the Club and as such are required to
maintain respectable standards of behaviour and not cause discredit to their
Team Mates, Club Officials and Members, Club Supporters and Sponsors, the
VAFA and the Community.
• Players must at all times behave in a sportsmanlike manner and uphold the
highest standards of professional conduct so as not to compromise the
integrity of the Club.
• Players must show due regard and respect for the property and facilities of
the Club, competing Clubs, Coaching Staff and Officials, Supporters and to
members of the Community in the vicinity of Club activities.
• Players must follow directions of the Coaching Staff and are encouraged to
be proactive in seeking feedback, clarification and guidance.
• All illegal substances are prohibited from Club property and official club
activities.
SPONSORSHIP
PACKAGE
HAWTHORN AMATEUR FOOTBALL CLUB
Affiliated with the Victorian Amateur Football Association
Established 1995
Premiers 1998
Home Ground President General Secretary
Rathmines Rd. Res. www.hafc.com.au Ed Sill Ethan Groves
Rathmines Rd.
[email protected] Treasurer 31 Kenmare st.
Hawthorn East 3123 Shane MacDonald Watsonia 3087
CODE OF CONDUCT
All players are representatives of the Club and as such are
required to behave in such a way as to not cause discredit to
their Team Mates, Club Officials and Members, Club
Supporters and Sponsors, the VAFA and the Community (the
‘Stakeholders’).
Players must at all times behave in a sportsmanlike manner
and uphold the highest standards of professional conduct so
as not to compromise the integrity and dignity of the Club
and its Stakeholders.
Players must show due regard and respect for the property
and facilities of the Club, competing Clubs, Coaching Staff
and Officials, Supporters and members of the Community in
the vicinity of Club activities.
Players must follow directions of the Coaching Staff and are
encouraged to be proactive in seeking feedback, clarification
and guidance. Players are encouraged to show leadership,
encouragement and support and seek such in return as
required.
All illegal substances are prohibited from Club property and official activities.
Sponsor's logos Sponsor's logos
here here
SPONSORSHIP PACKAGE OPTIONS
SPONSOR TIERS
Major - $12,000
Platinum - $6,000
Diamond - $3,000
Gold- $1,500
Silver - $750
SPONSOR BENEFITS
Major Sponsor : $12,000
• Logo on player’s guernseys
• Publicity in Ireland Newspapers
• National paper NEOS KOSMOS is our major media partner
• One home match dedicated to sponsor
• Rathmines Road home ground signage and banner beneath
scoreboard
• Listing on IRFU Club 18 website home page with corporate logo and
Major Sponsor wording on program/newsletters
• Listing (as major sponsor) on large IRFU Club 18 sponsors board
• Invitation to make short presentation to players and supporters at
one home match (post game)
• Invitation to special sponsors home match and 4 free tickets to club
major ball
• Invitation to club functions
SPONSOR BENEFITS
Platinum Sponsor : $6,000
• Logo on club polo shirt
• Publicity in Ireland Newspapers
• National paper NEOS KOSMOS is our major media
partner
• Prominent banner on fence behind goalposts in front of
clubrooms
• Prominent listing on IRFU Club 18 website and
program/newsletters
• Listing (as platinum sponsor) on large HAFC Club 18
sponsors board
• 2 Free tickets to club major Ball
• Invitation to club functions
SPONSOR BENEFITS
Diamond Sponsor : $3,000
• Prominent banner on fence behind goalposts
in front of clubrooms
• Prominent listing on IRFU Club 18 website and
program/newsletters
• Listing (as diamond sponsor) on large IRFU
Club 18 sponsors board
• Invitation to club functions
SPONSOR BENEFITS
Gold Sponsor : $1,500
• Prominent listing on HAFC Club 18 website and
program/newsletters
• Listing (as gold sponsor) on large HAFC Club 18 sponsors board
prominently
• Invitation to club functions
SPONSORS BENEFITS
Silver Sponsor : $750
• Listing (as silver sponsor) on large IRFU Club 18 sponsors board
• Listing on IRFU Club 18 website and program/newsletters
• Invitation to club functions
REFERENCES
• Cole, G. (2014). Executive summary of “An evaluation of the effectiveness of rugby
event sponsorship: a study of Dove Men Care and the Welsh Rugby Union.” Journal
of Product & Brand Management, 23(4/5).
• Interview with Fraser Holland Sponsorship and Marketing Manager New Zealand
Rugby Union. (2006). International Journal of Sports Marketing and Sponsorship, 7(2), 4–
9.
• Masterman, G. (2007). Successful Sponsorship. Sponsorship, 185–186.
• O’Callaghan, L. (2017). Professional rugby and Irish society 1995–2015. The Rugby
World in the Professional Era, 9–24.
• Rayner, M. (2017). Rugby goes professional. Rugby Union and Professionalisation, 76–89.
