The Sales and Reservations Department is responsible for room sales, promotions, reservations, and handling inquiries for hotel facilities and services. The department determines room rates for various client types, processes reservations, and prepares reports on room statistics. It also coordinates with the front desk on room assignments and blockings. Some of the major client types are walk-in guests, corporate accounts, associations, travel agencies, government institutions, independent travelers, educational institutions, domestic travelers, and returning Filipinos.
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Functions of Sales and Reservations Department
The Sales and Reservations Department is responsible for room sales, promotions, reservations, and handling inquiries for hotel facilities and services. The department determines room rates for various client types, processes reservations, and prepares reports on room statistics. It also coordinates with the front desk on room assignments and blockings. Some of the major client types are walk-in guests, corporate accounts, associations, travel agencies, government institutions, independent travelers, educational institutions, domestic travelers, and returning Filipinos.
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ROOMS SALES AND RESERVATIONS
In many hotels, the task of selling and promoting
rooms as well as handling of reservations is assigned to the Sales and Reservations Department. The functions of this department include: 1. Determination of room rates for various types of accounts/clients; 2. Promotion of room sales, up selling of rooms; 3. Receiving and processing room reservations; 4. Serving as Center for Communications, handling inquiries on hotel facilities and services as well as room rates and arrangements; 5. Preparing reports-room sales, occupancy, availability status, room count, and other statistics 6. Coordinating with the Front Desk for room blocking and assignments 7. Handing pre-registration of guests Types of Hotel Clients For purposes of designating room rates, hotel patrons maybe classified as follows: 1. Walk in Guest is a label given to a patron who comes unannounced, looking for rooms. Walk in guests with repeated patronage maybe rewarded for their loyalty by being given a special rate or discount. 2. Corporate Accounts apply to companies or institutions, usually with special credit arrangements in the hotel.If a credit line is extended, these companies are allowed to book their guests on charges provided that they send a letter of guarantee to the hotel prior to the guest's arrival. 3. Associations-are groupings of individuals or companies for a common purpose or goal, sharing ideas, hobbies, beliefs, other lots of things.Examples: Personnel Managers' Association, Hotel and Restaurant Management Association, Lions Club, etc.
These associations make use of hotel services for live in
seminars, conventions and special events.They usually go for lower rates since their members often pay hotel services out of their own pockets. 4. Travel Agencies- Most of these agencies have pre- arranged bookings of their tour groups in a hotel of their choice. There are also many travel agencies that serve as intermediary in booking clients ( usually travelers, businessmen or tour groups) to the hotel, in exchange of a pre-negotiated management fee or a commission. 5. Government Institutions/offices- Some have special booking or credit arrangements with the hotel. Example: TESDA, Department of Tourism, DTI. etc. 6. Free Independent Travelers (FIT)-refer to tourist or travelers travelling alone. It can also refer to Foreign Individual Tourist who are not joining any tour group. 7. Educational Institutions-Schools,Training Centers 8. Local/Domestic Travelers-known as “Sariling Atin”. 9. Balikbayan-returning or visiting Filipinos who are residing or working abroad. 10. Other accounts