Electrical
System
BUILDING TECHNOLOGY 2
GROUP 3
Solution 1
Describe how you envision to solve
the problems you previously shared. Single
Phase
Solution 2
Communicate big value conveniences
and be truly straight forward.
Electrical
System
Solution 3
Be very clear so you can smoothly
jump next to introducing your product.
Solution 1
Describe how you envision to solve
the problems you previously shared. Three
Phase
Solution 2
Communicate big value conveniences
and be truly straight forward.
Electrical
System
Solution 3
Be very clear so you can smoothly
jump next to introducing your product.
Solution 1
Describe how you envision to solve
the problems you previously shared. Components
of the Building
Solution 2
Communicate big value conveniences
and be truly straight forward.
Electrical
System
Solution 3
Be very clear so you can smoothly
jump next to introducing your product.
Solution 1 Illustrating the
Describe how you envision to solve
the problems you previously shared.
components of
the Building
Solution 2
Communicate big value conveniences
and be truly straight forward.
Electrical
System
Solution 3
Be very clear so you can smoothly
jump next to introducing your product.
Problem
List 3-5 problems your company observes and wants to solve.
Problem 1
Give a striking overview of the problem and explain it briefly.
Problem 2
Elaborate on how this negatively impacts people and their experiences.
Problem 3
Frame the problems effectively as it will set the stage of your entire pitch.
Product or
Service
Introduce your company's
product or service as the ultimate
solution to these problems.
Step 1
1
2017
Step 2
2
2018
Birth of Product or
Service Step 3
3
2019
A simple timeline on how your product or
service came to be is a helpful way of
visualizing your origin story.
What frustrations or ideas led to this?
Timing
Reason 1
Why is “now” the best time for your
company to go to the next level?
Reason 2
What are the trends these days that
make your product or service possible?
Traction
75 Where is your company currently
at? Visualize with a graph to
highlight important developments.
50
25
0
Item 1 Item 2 Item 3 Item 4
Target Market
Who are the customers you want to cater to?
Target Market 1
What are their profiles and visual personas?
Target Market 2
Visualize the people who will turn to you for solutions.
Size the Market
Apply the two ways to size the market - top down or
bottom up. Some sizing jargons are TAM, SAM, and SOM.
1.9 Billion
Total Available Market (TAM)
53 M
Serviceable Available Market (SAM)
10.6M
Serviceable Obtainable Market (SOM)
Direct
Competitors
Indirect
Competitors
Competitive Advantages
Advantage 1 Advantage 2
Visualize your competitive How is the landscape
advantages using a quadrant for differentiated and what
easy scanning. makes you different.
Advantage 3 Advantage 4
What can you do better than A company with strong
your competition? How will competitive advantages are
you outperform them? likely to survive in the long term.
Competitor Approach
Approach 1
How will you set your company from the competition?
Approach 2
What's your path to reach your customers?
Approach 3
Events, partnerships, ads — list the effective ways to reach them.
Size the Market
Apply the two ways to size the market Whether through a graph, timeline, or chart,
- top down or bottom up. Some sizing present the viability of your product or
jargons are TAM, SAM, and SOM. service and tell how your company will
operate, make money, and achieve goals.
If you have plenty of ways to make money,
focus on one main method, such as
subscription, ads, and transactions.
Touch up on key metrics here too, such as
Life Time Value (LTV) and Customer
Acquisition Cost (CAC).
Future Roadmap
Step 1
1 What are your next steps and goals?
Q1 2020
How much support do you need from
investors and what will it get you?
Step 2
2
Q2 2020
Step 3
3
Q3 2020
Step 4
4
Q4 2020
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