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Competitor Analysis SOHO + Tempo

This document compares four major pharmaceutical companies in Indonesia: Kimia Farma, Kalbe, Soho, and Tempo Scan. It outlines their product categories, pricing strategies, distribution networks, promotional activities, 2020 revenues, and net incomes. Tempo Scan has the widest range of products including analgesics, vitamins, supplements, herbal medicines, cosmetics, baby care, and household items. Kalbe and Soho focus on traditional medicines and supplements. Kimia Farma and Kalbe distribute products across Indonesia while Soho and Tempo Scan target affordable prices.

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Fadhila Hanif
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0% found this document useful (0 votes)
57 views1 page

Competitor Analysis SOHO + Tempo

This document compares four major pharmaceutical companies in Indonesia: Kimia Farma, Kalbe, Soho, and Tempo Scan. It outlines their product categories, pricing strategies, distribution networks, promotional activities, 2020 revenues, and net incomes. Tempo Scan has the widest range of products including analgesics, vitamins, supplements, herbal medicines, cosmetics, baby care, and household items. Kalbe and Soho focus on traditional medicines and supplements. Kimia Farma and Kalbe distribute products across Indonesia while Soho and Tempo Scan target affordable prices.

Uploaded by

Fadhila Hanif
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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Competitor analysis

Kimia Farma (dhila) Kalbe (monik) Soho (imam) Tempo Scan (akur)
Product vitamins and health Imboost, Curcuma Plus, • Analgesic, Cough &
supplements, mouth & Curcuma, Diapet, Asthin, Cold and Pain relief,
gastrointestinal medicine, Vitkom, Curvit, Lelap, • Vitamins,
cough and flu, traditional Sohobion,Laxing, Ashmasoho, Supplement and
medicine, cosmetics product Cester, Enercode beverage
• Nutritional
products
• Herbal products
(traditional
medicine)
• Cosmetics
• Baby care
• Households
Price middle Affordable Price
Place All location in Indonesia All location in Indonesia All location in
Indonesia
Promotion ATL ATL & BTL ATL & BTL ATL
Revenue 2020 ↓ IDR 6,16 T IDT 10,968,402 M
(↑ 22,1%)
Net Income IDR 172,2 M IDR 834.370 M
(↑45,1%)

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