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Windows 10 Name
Volume Licensing Title
Overview
Agenda
Windows 10 Editions
Windows as a Service
Windows 10 Volume License Offers
Windows 10 Enterprise Edition and SA
Windows 10 Desktop Editions
Edition Audience Benefits Availability
• Familiar and personal experience
OEM
Windows 10 • All-new browser great for doing things online
Consumers and BYOD Retail/ESD
Home • New ways to get organized and be productive
Free upgrade1
• Up-to-date with latest security and features
• Management of devices and apps OEM
Windows 10 Small, lower mid-size • Support for remote and mobile scenarios Retail/ESD
Pro businesses • Cloud technologies for organizations VL
• Update quality confidence with broad market validation Free upgrade1
• Advanced security
Windows 10 Mid-size and large • Extensive device and app management
VL
Enterprise enterprises • Full flexibility of OS deployment & update control2
• Microsoft Desktop Optimization Pack (MDOP) 2
Educational
Windows 10 • All the features of Windows 10 Enterprise
institutions, students,
• Simplified upgrade and deployment from Windows 10 VL
Education teachers, and
Home
administrators
1. For Windows 7/8.1 devices for one year after the Windows 10 launch, delivered through Windows Update
2. Requires Software Assurance
Windows 10 Mobile Editions
Edition Audience Benefits Availability
Windows 10 Consumers, Small, Mid • Cortana
Size, Large Enterprises, • Office for Windows Mobile • OEM
Mobile
Academic Institutions • Protection against modern security threats
Mid Size, Large
Windows 10 • Update control
Enterprise with IoT
Mobile scenarios
• Integrated peripherals • VL
Enterprise • Multi role support and lockdown
“Get Current” Upgrade Plan
Segment Current OS Upgrade To RTW RTW + 1 year
Windows 8/8.1
Windows 10
Home
Windows 7 Home
Basic, Home
Consumer Premium
Paid
Windows Free* FPP / VL
8/8.1 Pro Upgrades
Windows 10
Windows 7 Pro
Professional,
Commercial Ultimate
Free update is delivered through Windows Update.
Windows as a Service
Consumer devices Business users Special systems
Current Branch Current Branch for Business Long Term Service Branch
Updates installed via Windows Update their devices Examples: Air Traffic Control,
Update as they arrive after features are validated Emergency Rooms
Keeping hundreds of millions in the market
No new functionality on
of consumers up to date long term servicing branch
Large and diverse user base helps Regular security updates
drive quality of the OS updates
Control with WSUS
BYOD devices are up to date including
the latest security features
Windows as a Service
Edition Update Deployment Options Delivery of Updates
Windows 10 Current Branch Windows Update
Home
Windows Update
Windows 10 Current Branch
Windows Update for Business
Pro Current Branch for Business
WSUS
Current Branch Windows Update
Windows 10 Current Branch for Business Windows Update for Business
Enterprise Long Term Servicing Branch WSUS
Windows Update
Windows 10 Current Branch
Windows Update for Business
Education Current Branch for Business
WSUS
Windows Offerings
Through Volume Windows 10 Pro
Licensing Windows 10 Enterprise
Windows Software Assurance (SA)
Windows Virtual Desktop Access (VDA)
Available per User or per Device
Windows 10 Education
Windows 10 Mobile Enterprise
Windows 10 Pro in
Windows 10 Pro in Volume
Volume Licensing Licensing is sold only as an upgrade
Standalone upgrade licenses are
available through Open License and
Select Plus/MPSA.
Requires a qualified underlying
operating system license
Current Branch/Current Branch for
Business
Windows Enterprise edition can be purchased
Enterprise in with Software Assurance for
additional benefits
Volume Licensing
Standalone upgrade licenses can be
purchased in Open License and
Select Plus/MPSA (LTSB only)
Requires a qualified underlying
operating system license
Enterprise edition Current Branch,
Current Branch for Business is
available exclusively to active SA
customers
Windows 10 Enterprise with Software Assurance
Exclusive Virtualize, Flexibility in how you Version rights,
Enterprise Manage, Restore deploy and use foundational benefits
features with MDOP Windows and support
Granular UX control and
lockdown Microsoft User Experience Version rights for future and
Virtualization (UE-V) Access to Long Term past LTSBs
Pass the Hash Mitigations Servicing Branch (10 years
Microsoft Application of support) Windows To Go Rights
Telemetry control via Virtualization (App-V)
GP/MDM Virtualization rights
Microsoft BitLocker
Device Guard Administration Choice of and ability to mix: 24x7 and extended hotfix
& Monitoring (MBAM) support
DirectAccess - Current Branch
Microsoft Advanced Group
Policy Management (AGPM) Training vouchers and e-
Windows to Go - Current Branch for Business
learning
AppLocker Microsoft Diagnostics and - Long Term Servicing Branch
Recovery Toolset (DaRT) Technet benefits
BranchCache
Now included with SA
Access to ongoing exclusive Enterprise features New
Windows
Education in Education edition is sold as an upgrade
Volume Licensing with SA in academic programs
New student benefit available through
academic programs
Requires a qualified underlying operating
system license
Education edition Current Branch and
Current Branch for Business is available
exclusively to active SA customers
Mobile Enterprise
in Volume New for Windows 10
Licensing
Included under SA per User
Standalone upgrade licenses can be
purchased in Open License and
Select Plus/MPSA
Current Branch for Business
Licensing the
Primary Device
PC Thin Client
Qualified OS required Yes No
Local install rights Yes No
How to license Enterprise + SA VDA
Both Include:
Access to Enterprise Edition
Flexible Use Rights
SA Benefits
Licensing per User Windows SA and VDA per User put users at the
center of their devices
Windows Enterprise edition across devices
Flexibility on how you deliver Windows
Simpler license management via:
• Windows SA per User
• Windows VDA per User
• Windows SA per User Add-on
The Power of Windows SA per User
Per Device (Traditional Model) Per User (New Model)
Enterprise Desktop Platform Enterprise Cloud Suite
Windows SA per Device Windows SA per User
S ta rt Justin
x86 PC/Mac x86 PC/Tablet PC/Mac Tablet/Phone/Chromebook
(RT/WinPhone/iOS/Android)
License Model Per Device Per Primary User – No limit on devices
Licensing Requirements Each device requires Windows Pro Only primary device must be Win Pro
Local Install of Ent. On any Windows 7/8/8.1/10 Pro device
On a single device
Edition or ≤10.1” Windows tablet
VDI For a single device Available on any device
Mobile Enterprise Purchased for each device Included across any device <8”
The Power of Windows VDA per User
Per Device (Traditional Model) Per User (New Model)
Windows VDA per Device Windows VDA per User
St a rt Justin
x86 PC/Tablet PC/Mac Tablet/Phone/
Thin client Thin client Chromebook
(RT/WinPhone/iOS/Android)
License Model Per Device Per Primary User – No limit on devices
Licensing Requirements Each device requires VDA license No device licensing requirements
Local Install of Ent. On any Windows 7/8/8.1/10 Pro device
N/A
Edition or ≤10.1” Windows tablet
VDI For a single device Available on any device
Windows per User Add-on vs. USL
SA VDA
Windows SA per User Windows SA per User Windows SA per User Windows VDA per
Add-On Full USL Add-On User USL
Windows SA Windows VDA
(device) (device)
Windows Pro QOS Windows Pro QOS Thin client
Call to action Get Ready for Windows 10
Download the Windows 10 Tech Preview
Test in place upgrade in your lab
Test your LOB apps for compatibility
Sign up for the Windows Insider Program
<your company tagline>
<Your contact Information>
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Any offers contained herein are brought to you by [Partner].
Windows Offerings by VL Program
Offering
Enrollment for
Enterprise
Open Value & Select Plus & Education School
Open License Agreement &
Existing New Subscription MPSA Solutions Enrollment
Subscription
(Under CASA)
Windows Pro Upgrade
Windows 10 Enterprise 2015 Upgrade
Windows Enterprise Upgrade with SA
Windows SA per User
Windows SA per User Add-on
Windows VDA per Device
Windows VDA per User
Mobile Enterprise Upgrade
Windows 10 Education Upgrade with SA *
Includes Windows 10 Enterprise features at lower price point, plus the ability to perform in-place upgrades from Windows 10 “core”.
*
OVS-ES only
Windows Branch Options by License Offering
Offering
Current Branch Current LTSB Past LTSBs1 Future LTSBs
Existing New
Windows Pro Upgrade
Windows 10 v2015 Enterprise Upgrade
Windows Enterprise Upgrade with SA 2
Windows SA per User
Windows SA per User Add-on
Windows VDA per Device
Windows VDA per User
Mobile Enterprise
3
Windows 10 Education Upgrade with SA
Includes legacy editions of Windows
1
If SA dropped, will have perpetual rights to past LTSBs only
2
Windows Education Current Branch
3
Upgrading Legacy Windows Embedded devices to
Windows 10
Windows 10 Enterprise
Qualifying Operating Systems Windows 10 Enterprise
(Restrictions carry through)
Customers running legacy Embedded SKUs will be
able to upgrade to Windows 10 through Volume Windows Embedded 8/8.1 Pro, Industry Pro
Licensing. Windows 7 for Embedded Systems Professional,
Ultimate
Windows Embedded POSReady 2007
All Legacy Embedded SKUs have been added to
the Qualified Operating System list for Windows Windows XP Professional for Embedded Systems
10 Enterprise to upgrade.
Windows XP Embedded
Windows Vista for Embedded Systems Business,
Note: select Embedded SKUs will have device Ultimate
usage restrictions from their EULAs carry through Windows 2000 Professional for Embedded
upon upgrade to Windows 10. Systems
Windows NT Embedded for Embedded Systems
Windows Embedded 8/8.1 Industry Pro Retail,
Existing Windows 10 Industry device Standard
customers are eligible for an Enterprise Windows Embedded 7 POSReady Pro, POSReady,
Standard
Upgrade & SA if they want to move to
Windows Embedded 2009 POSReady, Standard
current branch or a newer LTSB. Note:
Retail/Thin Client Industry devices are Windows Embedded for Point of Service (WEPOS)
subject to usage restrictions and local use of
the software only.
Qualifying Operating Systems
The following operating systems qualify for the Windows 10 Pro Upgrade or Windows 10 Enterprise Upgrade through
Microsoft Volume Licensing.
New Enterprise Agreement
Existing EA/ Microsoft Products and Services Academic and
Qualifying Operating Systems1 (EA)/Open Value Company-Wide
OV-CW Agreement (MPSA)/Select Plus/Open 3 Charity
(OV-CW)
Windows 10
Enterprise (N, K, KN) , Pro (N, K, KN, diskless)
2
Education, Home
Windows 8 and Windows 8.1
Enterprise (N, K, KN), Pro (N, K, KN, diskless)
Windows 8 and Windows 8.1 (including Single Language)
Windows 7
Enterprise (N, K, KN), Professional (N, K, KN, diskless), Ultimate
Home Premium, Home Basic, Starter
Windows Vista
Enterprise (N, K, KN), Business (N, K, KN, Blade), Ultimate
Home Premium, Home Basic, Starter
Windows XP
Professional (N, K, KN, Blade), Tablet Edition (N, K, KN, Blade), XP Pro N, XP Pro
Blade PC
Home, Starter
Apple Macintosh
1
Includes to 32-bit and 64-bit operating systems.
2
N, K, and KN are specialized editions available for certain markets.
3
All except Academic, Charity, and OV-CW
GGWA in Volume
Licensing
There are two changes coming to GGWA
for Windows 10:
1. Annual adjustment of non-USD
pricing to reflect changes in local
market conditions.
2. GGWA-SMO and GGWA-A SKUs will
be available worldwide via the Open
program.
