A PROJECT REPORT ON COMPARATIVE ANALYSIS OF SAVING ACCOUNT OF STANDARD CHARTERED BANK AND HSBC BANK
Standard Chartered Bank
Oriental College Of Commerce And Management
NAME : SHAIKH ABDUL REHMAN MOHD HABIB CLASS :SYBMS ROLL NO:25
Standard Chartered Bank
INTRODUCTION
Standard Chartered Bank
Banking in India
Banking in India originated in the last decades of the 18th century. The first banks were The General Bank of India which started in 1786, and the Bank of Hindustan, both of which are now defunct. The oldest bank in existence in India is the State Bank of India, which originated in the Bank of Calcutta in June 1806, which almost immediately became the Bank of Bengal. This was one of the three presidency banks, the other two being the Bank of Bombay and the Bank of Madras, all three of which were established under charters from the British East India Company. For many years the Presidency banks acted as quasi-central banks, as did their successors. The three banks merged in 1921 to form the Imperial Bank of India, which, upon India's independence, became the State Bank of India.
Standard Chartered Bank
Type of Banks
Currently, India has 96 scheduled commercial banks (SCBs) 27 public sector banks (that is with the Government of India holding a stake), 31 private banks (these do not have government stake; they may be publicly listed and traded on stock exchanges). And 38 foreign banks. They have a combined network of over 53,000 branches.
Standard Chartered Bank
STANDARD CHARTERED BANK COMPANY PROFILE
Standard Chartered Bank
Our History Standard Chartered Wholesale Banking builds on over 150 years of banking experience in Asia, Africa and the Middle East. In fact, we re the only international bank with over 90 per cent profits generated from these areas. The Standard Chartered Group: background The Standard Chartered Group was formed in 1969 through a merger of two banks: The Standard Bank of British South Africa founded in 1863, and the Chartered Bank of India, Australia and China, founded in 1853.
Standard Chartered Bank
Standard Chartered Bank Vision and Strategy Standard Chartered Bank has been established for over 150 years. It spans the developed and emerging economics of the world with a network of over 1400 offices in more than 70 countries. With a mission to build a world-class bank, Standard Chartered has adopted the strategies of: Building a world class business: Focus on core business, provide superior customer service, and generate maximum returns and benefits for shareholders.
Standard Chartered Bank
Mr.Peter Sands Peter Sands is the CEO of Standard Chartered Bank Sands has been with the bank since 2002 Mr. Jaspal S.Bindra Jaspal Singh Bindra is currently the Regional CEO for South East and South Asia. He is also a member of Standard Chartered Group s (GMC). Jaspal joined SCB in 1998 after four years with UBS Investment Banking. He began his career with Bank of America in 1984 and worked with them across Treasury, Capital Markets and Consumer Banking in India and Singapore. Jaspal is 46 years old and a qualified Chartered Accountant and MBA.
Standard Chartered Bank
General Information Name of the Company = STANDARD CHARTERED BANK Established = 1969 By A Merger Industry = Finance Products = Financial Services Area Covered = Asia, Africa and the Middle East CEO, India Region = Mr. Jaspal S. Bindra Capitalization = $50 billion No. Of Employees = Over 75000 Branches = 1400 in 70 Countries Website = www.standardchartered.com Location(Headquarter) = London.
Standard Chartered Bank
Objectives of Study
The objective of this project is to make a To study the Comparison of customer satisfaction between Savings Bank Account of Standard Chartered Bank and Hong Kong and Shanghai Banking Corporation Limited, i.e. HSBC Bank, and to find out which one among these two is the best bank.
Standard Chartered Bank
SWOT Analysis
Strengths: The Standard Chartered Brand Name. Support of its parent company and promoter s viz. Standard Chartered Bank. Competitive rates. Good & diverse product. Network of branches. Highly qualified research team. Strong network throughout India, strong presence in WEST, NORTH and SOUTH. Dedicated sales team. Value added services.
Standard Chartered Bank
Weakness: RM doesn t give much importance on small companies. Account access problem of customers. High Average Quarterly Balance. Service delivery perception is weak. Poor ATM Network.
Standard Chartered Bank
Opportunity: Need to focus on: The growing interest of people in the Derivative and foreign exchange market. Recovery of Indian stock market. Can offer a complete corporate package into under proposed corporate relationship. Tie ups with master card networks. Improve shareholders return. Increase focus on value creation in whole banking.
Standard Chartered Bank
Threat: HSBC pitching is quite aggressively. Competition from major players like ICICI BANK, KOTAK MAHINDER BANK,HDFC ,SBI BANK ,HSBC ,AXIS BANK etc. The downfall in the Export market due to global recession.
Standard Chartered Bank
Products of Standard Chartered Bank
Saving Account: a) AXcessPlus b) Super Value c) Parivaar d) No Frills Savings Account e) Aasaan f) Connect N Save Account g) 2-in-1 Account h) Depository Services I) Corporate Salary Account Current Account: a) Business Plus b) Enhance Business Plus Credit Cards: a) Super Value Titanium Credit Card b) Emirates Platinum Card c) Platinum Rewards Card d) Manhattan Platinum Card e) Gold Reward
Standard Chartered Bank
Standard Chartered Bank Operation
Standard Chartered Bank
Conclusions
To conclude, it can be said that the research findings clearly reveal the goodwill and reputation of the bank among the customer. But there is a need to strengthen the bank by spreading awareness about the services offered by Standard Chartered bank through advertisement and by expanding the branches of the bank all over the country and also by tapping the potential customers through innovative means.
Standard Chartered Bank
Standard Chartered Bank
