Use these icons to modify any of the slides and better tell YOUR ServiceNow story.
You
can also use other sources for images or icons to modify the presentation, meet your
needs, and/or incorporate the icons into presentations you have already created
associated to ServiceNow.
1 © 2019 ServiceNow, Inc. All Rights Reserved.
Guidelines
• Use the following set of icons to illustrate visual concepts and diagrams.
• Take note of the icon labels and only use icons for designated concepts, and use Find on the Home ribbon
to search for an icon concept.
• Choose the color that is most appropriate for your slides.
• To change a specific icon to another color, select it then go to the Drawing Tools ribbon, Format tab and
select a new “Shape Fill” color. Do not add a Shape Outline.
• Icons are Drawing Objects which means they can be scaled to any size. Hold down Shift, then select and
drag from any corner to keep the same proportions.
2 © 2019 ServiceNow, Inc. All Rights Reserved.
Icon library
3 © 2019 ServiceNow, Inc. All Rights Reserved.
ServiceNow Icon System 1 on light background
Connect Try a Start Investor See Reduce redundancy Chart down Improve Elevate Strategic
with sales demo discussion Relations locations with arrow IT costs
Customize Problem/ Security Unlock Manage Business management Shop Extend Phone Location
Benefit visibility
Balance/ Project Service map SLA SDLC Incident Password Discover Release Demand management
Value reset
4 © 2019 ServiceNow, Inc. All Rights Reserved.
ServiceNow Icon System 2 on light background
Asset Optimize/ Chat Profile Events Server Switch Router Database Home
Manage
Monitor Laptop Learn Application Application Service Service News Handshake Email
logic development catalog portfolio
Customer Case Datasheet Ebook Whitepaper Documentation Infographic Webinar Award Compliance
service study
5 © 2019 ServiceNow, Inc. All Rights Reserved.
ServiceNow Icon System 3 on Light Background
App Featured Explore Global Two (2) Three (3) Building Healthcare Government Education
creator buildings buildings chimney
Life Financial Person Two (2) Three (3) Cloud Cloud Cloud Upload Download
sciences services persons persons upload download
Headset Headphone Microphone Wi-Fi Speaker Skull Malware Caret Checkmark Checkmark
circle
6 © 2019 ServiceNow, Inc. All Rights Reserved.
ServiceNow Icon System 4 on Light Background
Print Share Close Find Get Start Explore Investor Why Trust
an app certified developing careers Relations ServiceNow in us
Video play Video pause Forward Back Fast forward Rewind Filter Rocketship Application developer C-Suite leader
IT leader Facilities Field service manager Project Service Agent Mobile Visual Community Supervised machine
manager manager portal Workspace native Task Boards learning
7 © 2019 ServiceNow, Inc. All Rights Reserved.
ServiceNow Icon System 5 on Light Background
Anomaly detection Peer Actionable analytics Virtual Workflow Integration Automated Testing Low code Service-aware CMDB SIEM
benchmarks Agent and APIs Framework dev tools
Vulnerability Firewall Proxy Email Email Endpoint Management console Threat Log store Flame
management systems gateway server intelligence
source
Observable Isolate Block Scan Sandbox Light Balance Customer Customer Unhappy Customer Service
bulb scale Happy Agent
8 © 2019 ServiceNow, Inc. All Rights Reserved.
ServiceNow Icon System 6 on Light Background
Field Service Case Work Order Performance Service Aware
Technician Forecasting
9 © 2019 ServiceNow, Inc. All Rights Reserved.
ServiceNow Icon System 1 on Dark Background
Connect Try a Start Investor See Reduce redundancy Chart down Improve Elevate Strategic
with sales demo discussion Relations locations with arrow IT costs
Customize Problem/ Security Unlock Manage Business management Shop Extend Phone Location
Benefit visibility
Balance/ Project Service map SLA SDLC Incident Password Discover Release Demand management
Value reset
10 © 2019 ServiceNow, Inc. All Rights Reserved. Confidential.
ServiceNow Icon System 2 on Dark Background
Asset Optimize/ Chat Profile Events Server Switch Router Database Home
Manage
Monitor Laptop Learn Application Application Service Service News Handshake Email
logic development catalog portfolio
Customer Case Datasheet Ebook Whitepaper Documentation Infographic Webinar Award Compliance
service study
11 © 2019 ServiceNow, Inc. All Rights Reserved. Confidential.
ServiceNow Icon System 3 on Dark Background
App Featured Explore Global Two (2) Three (3) Building Healthcare Government Education
creator buildings buildings chimney
Life Financial Person Two (2) Three (3) Cloud Cloud Cloud Upload Download
sciences services persons persons upload download
Headset Headphone Microphone Wi-Fi Speaker Skull Malware Caret Checkmark Checkmark
circle
12 © 2019 ServiceNow, Inc. All Rights Reserved. Confidential.
ServiceNow Icon System 4 on Dark Background
Print Share Close Find Get Start Explore Investor Why Trust
an app certified developing careers Relations ServiceNow in us
Video play Video pause Forward Back Fast forward Rewind Filter Rocketship Application developer C-Suite leader
IT leader Facilities Field service manager Project Service Agent Mobile Visual Community Supervised machine
manager manager portal Workspace native Task Boards learning
13 © 2019 ServiceNow, Inc. All Rights Reserved. Confidential.
ServiceNow Icon System 5 on Dark Background
Anomaly detection Peer Actionable analytics Virtual Workflow Integration Automated Testing Low code Service-aware CMDB SIEM
benchmarks Agent and APIs Framework dev tools
Vulnerability Firewall Proxy Email Email Endpoint Management console Threat Log store Flame
management systems gateway server intelligence
source
Observable Isolate Block Scan Sandbox Light Balance Customer Customer Unhappy Customer Service
bulb scale Happy Agent
14 © 2019 ServiceNow, Inc. All Rights Reserved. Confidential.
ServiceNow Icon System 6 on Dark Background
Field Service Case Work Order Performance Service Aware
Technician Forecasting
