Oncology Marketing
Shubham Prasanta Kr
Jaishwal Behera
Cancer care
• Blood Bank & Blood Transfusion Medicine – Dr Rumpa Das
• Interventional Radiology – Dr Arpit Taunk
• Anesthesia & Pain Management – Dr Anil Agarwal & team
Medical Surgical • Reconstructive Surgery – Dr Nikhil Puri & Dr Ashish Ukey
• Radiology -
• Pathology -
• Hemato Pathology – Dr Parswa
• Onco Rehabilation – Dr Yogesh Madhyan & Team
Radiation • Onco Nutrition – Dr Preeti Pande & Team
• Nuclear Medicine –
• Speech Therapy
Oncology (B2)- Major Depts
1. Medical Oncology
2. Surgical Oncology
3. Radiation Oncology
4. Hematology & Bone Marrow Transplant
5. Pediatric Hematology & Oncology
6. Nuclear Medicine
7. Onco Pathology
Tumour Board
1. Medical Oncology
Dr Animesh Agarwal Dr Amit Pandey
Associate Consultant – Medical Oncology Associate Consultant – Medical Oncology
Consultants – Medical Oncology
• Dr Animesh Agarwal – Associate Consultant
(MD – Radiation Oncology, DM - Medical Oncology : GCRI Gujrat)
• Dr Amit Pandey – Associate Consultant
(MD- Radiation Oncology, DM – Medical Oncology : Kidwai Memorial.. Banglore)
Medical Oncology
Chemotherapy Oral, IV, IM
Chemotherapy • Ex – In case of CA Breast (5K – 5 Lacs) Avg – 20K / Cycle)
• Duration of Cycles (Usually 8-9) continues depending upon Stages & Physiological
Condition
Immunotherapy Oral (Not applicable) - IV, IM & Skin
Harmonal Therapy Immunotherapy • Ex – In case of CA H&N (Price Ranges from 40K -60K per cycle – 2.5 Lakhs per
cycle)
Targeted Therapy Oral & IV
• CA Breast, Colon, Head & Neck & Gastro Intestinal Cancers
• Price Ranges (30k – 80K per cycle)
Intraperitoneal Targeted Harmonal Therapy Oral,IV, IM & Skin
Chemotherapy Therapy • Breast, Prastate
• Price Ranges (Rs100/ Month – 30K/Month)
Chemo Daycare (8 AM – 8 PM) + IPD (24/7)
PICC Line & Chemo Port
PICC Line
Aprox - 25K Aprox - 60K
2. Surgical Oncology
Dr Zeeshanuddin Ahmad Dr Sathish K Anandan
Consultant – Surgical Oncology Consultant – Surgical Oncology
Dr Harshit Srivastava
Associate Consultant – Surgical Oncology
Consultants - Surgical Oncology
• Dr Sathish Kr Anandan
(MS-Gen Surgery, MCH-Surgical Oncology)
• Dr Zeeshan Udin Ahmad
(MS-Gen Surgery, MCH-Surgical Oncology)
• Dr Harshit Srivastava
(MS-Gen Surgery, MCH-Surgical Oncology)
3. Radiation Oncology
Dr Nabila Anjum Dr Saket Pandey Dr Farhan Ahmad
Associate Consultant – Radiation Oncology Associate Consultant – Radiation Oncology Associate Consultant – Radiation Oncology
Separate OPD Days
• Dr Saket Pandey (MON & THU)
• Dr Farhan Ahmad (TUE & FRI)
• Dr Nabila Anjum (WED & SAT)
RADIATION THERAPY
Radiation therapy is a cancer treatment that uses high-energy x-ray or other particles to
destroy cancer cells.
A doctor who specializes in giving radiation therapy to treat cancer is called a radiation
oncologist.
A radiation therapy regimen, or schedule, usually consists of a specific number of
treatments given over a set period.
Cashless for RT through these Govt Schemes
Techniques of Radiotherapy
S. No Name of technique Price
1. Palliative Radiotherapy – Up to 5 Fractions 43000
2. Palliative Radiotherapy – Up to 10 Fractions 63000
3. 3D CRT Radiotherapy 83000
4. IMRT Radiotherapy 143000
5. IGRT Radiotherapy 183000
6. Rapid Arc IGRT Radiotherapy 225000
7. SRS & SRT 183000
Haematology & Pediatric Oncology- Bone Marrow Transplant
Prof (Dr) Archana Kumar Dr Priyanka Chauhan
HOD – Paediatric Oncology & Haematology Consultant – Haematology & BMT
Blood Disorders
Benign Malignant
• Anemia
•
• Acute Leukemia-AML, ALL &
Thrombocytopenia
• Leukopenia APML
• Leukocytosys
• Aplastic Anemia
• Chronic Leukemia-
• Pancytopenia (RBC,WBC & Platelet) CML,CLL,CMML,JMML
• Bone Marrow Failure Syndrome
• PNH (Paroxyzejmal Noctoral hemoglobin Urea)
• Multiple Myloma
• Thallasemia • Lymphoma
• Platelet Function Disorders
• Clotting Disorders
Outreach Oncology OPDs (Updated till Nov 23)
S.No City OPD Incharge Speciality Name of Consultant Every Month Hospital Name
1 Lakhimpur Kheri Shubham l Medical Oncology Dr Sathish Kr Anandan 1st Friday Highway Hospital
2 Ayodhya Shubham Medical Oncology Dr. Zeeshanudin Ahmad 1st & 3rd Saturday Nirmala Hospital , Chiranjivi Hospital
3 Bahraich Amit Srivastava Cancer Surgery Dr Satish Kr Anandan 2nd & 4th Wednesday Shyam Gambhir Hospital & Kalyani Hospital
4 Kanpur Kaushtub Surgical Oncology Dr Harshit Srivastava 3rd Saturday Centrum Martinity Center & Hospital
5 Gorakhpur Amit Verma Medical Oncology Dr Harshit Srivastava 2nd Friday Rachit Hospital
6 Azamgarh Shubham Radiation Oncology Dr Farhan Ahmad 1st & 3rd Wednesday Rama Hospital
7 Sitapur Shubham Medical Oncology Dr Zeeshan Udin Ahmad 2nd Thursday Khan Clinic
8 Prayagraj Sushil Tiwari Medical Oncology Dr Harshit Srivastava 4th Friday Narayan Swaroop/ Jayesh Clinic
9 Mau Mohd Usman Radiation Oncology Dr Saket Pandey 3rd Saturday Sameer Hospital
10 Nepalganj Dhruv Gaur Surgical Oncology Dr Zeeshan Udin Ahmad 4th Saturday Nepalganj Medical College
11 Nepalganj Dhruv Gaur Radiation 1st Saturday Nepalganj Medical College
Onocology Dr Nabila Anjum
BMT Price
Autologus BMT Alogenic BMT
• 8 – 10 Lacs • 12 -14 Lacs
Strength
Largest Oncology Team Trained From
• Two • Three • TATA Memorial Hospital, Mumbai
• Kidwai Memorial Institute of Oncology Cancer
Research and Training Centre, Banglore
Medical Surgical • SGPGI, Lucknow
Oncology Oncology
• GCRI, Gujrat
• AIIMS, Patna
• Juntendo University & NCC, Japan
Radiation Hemato
Oncology Onco & BMT
• Three • Two
Nuclear Medicine
Dr Shashwat Verma Dr Tauheed Alvi
Consultant – Nuclear Medicine Associate Consultant – Nuclear Medicine
Different imaging modalities
• Nuclear medicine scans :
PET-CT
SPECT-CT (Gamma Camera)
• Radiology:
– X-RAY
– USG
– CT
– MRI
PET-CT
PET CT (MON-FRI) & PSMA (TUE & SAT)
PET CT PSMA - PET
• Total Price is Rs 22K • Total Price is Rs 45K
• Advance deposit Rs 10K • It is Rs 30K if > 1 Patient
• Reporting Time: 8 AM • Advance deposit Rs 30K
• Reporting Time : 4 PM (4 Hours
fasting)
Prepayment is must & Non- refundable
PET CT & PSMA reports
• Report Collections – Central Reception (Ground Floor)
Gamma camera (SPECT CT)
Different Gamma Camera scans (SPECT CT)
• BRAIN SPECT GASTRIC EMPTYING SCAN
• THYROD SCAN
MECKEL’S SCAN
• PARATHYROID SCAN
• CARDIAC SCANS BONE SCAN
– Perfusion scan TESTICULAR SCAN
– Viability scan
– MUGA scan WHOLE BODY IODINE-131
• LUNG PERFUSION SCAN SCAN
• HIDA SCAN ESOPHAGEAL TRANSIT
• SULFUR COLLOID SCAN
SCINTIGRAPHY
• RENAL SCANS
– DTPA GI bleeding scintigraphy
– DMSA
– EC
– GFR
Nuclear Medicine Therapies
Low Dose Nuclear Therapies
Note:
• Brachytherapy (Radiation Oncology) is not available.
• High Dose – Nuclear therapies.
• Cyber Knife / Gamma Knife / ZAPX / Proton Beam
